#onlineads — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #onlineads, aggregated by home.social.
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Explaining viewability: Viewability is whether an ad met a minimum exposure threshold, usually 50 percent of pixels visible for one second, separating real exposure from a served ad. https://ppc.land/viewability/ #Viewability #DigitalMarketing #Advertising #AdTech #OnlineAds
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FYI: Google Shopping tab now mixes ads into free listing grids: Google is now inserting sponsored ads into the free listing grid in the Shopping tab, completing a pattern that started in AI Mode and main search results. https://ppc.land/google-shopping-tab-now-mixes-ads-into-free-listing-grids/ #GoogleShopping #OnlineAds #DigitalMarketing #Ecommerce #PPCMarketing
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85% of Americans now recognize the AdChoices icon, DAA survey finds: A new DAA survey finds 85% of Americans recognize the AdChoices icon - a record high - while 88% expect interest-based ads and 87% back watchdog oversight. https://ppc.land/85-of-americans-now-recognize-the-adchoices-icon-daa-survey-finds/ #AdChoices #DigitalMarketing #Privacy #OnlineAds #InterestBasedAds