#advertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #advertising, aggregated by home.social.
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FYI: Explaining mid-roll: Mid-roll is an advertising break inserted inside video or audio content, after it starts and before it ends. How the format is signalled, sold and measured. https://ppc.land/mid-roll/ #MidRoll #Advertising #VideoMarketing #ContentCreation #DigitalMarketing
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ICYMI: The search channel has two dialects and one glossary: A grid of sixteen terms drawn from the paid and organic sides of search, where one group has nothing to do with advertising until you look at it twice. https://ppc.land/search-channel-two-dialects/ #DigitalMarketing #SEO #PPC #SearchMarketing #Advertising
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ICYMI: Explaining campaign: Campaign is the container an ad platform uses to hold budget, objective, bidding strategy and delivery rules, sitting between the account and the ad group. https://ppc.land/campaign/ #DigitalMarketing #PPC #Advertising #CampaignStrategy #AdBudget
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AI ad labels cut click-through 31.5%, IAB framework cites NYU study: Advertisers get 60 days to name a disclosure lead under IAB voluntary rules issued August 18. Which AI uses trigger a consumer label, and which stay exempt? https://ppc.land/ai-ad-labels-cut-click-through-31-5-iab-framework-cites-nyu-study/ #AI #Advertising #DigitalMarketing #AdTech #ClickThroughRate
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The ad stack between the brief and the screen it lands on: Sixteen terms, four groups of four. One group reads like plain marketing language and is not, which is where most solvers spend their first mistake. https://ppc.land/ad-stack-between-brief-and-screen/ #DigitalMarketing #Advertising #MarketingStrategy #AdTech #PPC
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5/5 Two Brothers India Farms could have named rival brands too, like Beco. But then, the attention would move to the legal aspects of doing that, as Sebamed found out during a long legal battle with HUL. It's a calculated choice - one simply alludes to generic rivals, while the other specifically names and shames them. But both do it by subverting tropes, and offer reverse endorsements!
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That isnt Mastodon or mstdn.social advertising.
Advertising that FUNDS social bends social toward enshittification.
A user promoting their product doesnt fund mstdn.social, doesnt fund Mastodon. Does not drive Mastodon to.please tech bros, doesnt drive enshittification
User promotion doesnt track you, keep data on you, follow you to other sites.
If you dont like a users promotion (job offer, dog grooming, art, apps) you can mute or block. I would
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ICYMI: Apple faces four-month deadline to redesign ATT prompt in Germany: Warning hand symbol goes, and app publishers get 4,000 characters to explain ads. Commitments bind for seven years. Will other EU markets inherit the design? https://ppc.land/apple-faces-four-month-deadline-to-redesign-att-prompt-in-germany/ #Apple #Privacy #Advertising #TechNews #Germany
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Nach Druck durch Bundeskartellamt: #Apple :apple_inc: schwächt #Tracking-Warnung ab | Mac & i https://www.heise.de/news/Nach-Druck-durch-Bundeskartellamt-Apple-schwaecht-Tracking-Warnung-ab-11415968.html #Datenschutz #privacy #ATT #AppTrackingTransparency #Werbung #advertising
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Associated Press: Maryland tax court voids digital ad tax, orders refunds to Apple, Google and Peacock TV. “A Maryland state tax court has struck down the state’s first-in-the-nation tax on digital advertising and ordered state officials to repay the tax money already collected from big tech firms.”
https://rbfirehose.com/2026/08/18/associated-press-maryland-tax-court-voids-digital-ad-tax-orders-refunds-to-apple-google-and-peacock-tv/ -
Featuring 4K 60Hz HDMI output, 2 USB-C ports, and 2 USB-A ports, the Lenovo USB-C Travel Hub is perfect for on-the-go productivity.
On sale now: amzn.to/4i217Oe
#Advertising #Tech #Computing #Travel #Markets #TV #Business #Photography #SocialMedia #Blog #USA #Europe #PromoSky -
I Ran An Ad But No One Clicked: Your Newsletter Sucks: The $1K Giveaway Marketing Campaign | By Aaron Di Blasi, PR Director, AT-Newswire | Courtesy of the PWD Media Co-Op
https://at-newswire.com/i-ran-an-ad-but-no-one-clicked/He answers the complaint he hears most from one-time advertisers: the publisher puts your message on 45,000 niche-specific doorsteps, but making the sale is the ad's job. Most buy after five or six exposures; that saturation is what a $200 sponsorship buys.
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I Ran An Ad But No One Clicked: Your Newsletter Sucks: The $1K Giveaway Marketing Campaign | By Aaron Di Blasi, PR Director, AT-Newswire | Courtesy of the PWD Media Co-Op
https://at-newswire.com/i-ran-an-ad-but-no-one-clicked/He answers the complaint he hears most from one-time advertisers: the publisher puts your message on 45,000 niche-specific doorsteps, but making the sale is the ad's job. Most buy after five or six exposures; that saturation is what a $200 sponsorship buys.
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I Ran An Ad But No One Clicked: Your Newsletter Sucks: The $1K Giveaway Marketing Campaign | By Aaron Di Blasi, PR Director, AT-Newswire | Courtesy of the PWD Media Co-Op
https://at-newswire.com/i-ran-an-ad-but-no-one-clicked/He answers the complaint he hears most from one-time advertisers: the publisher puts your message on 45,000 niche-specific doorsteps, but making the sale is the ad's job. Most buy after five or six exposures; that saturation is what a $200 sponsorship buys.
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Katt Williams Challenges Wireless Norms in New TextNow Campaign
Acclaimed comedian, actor, and cultural icon Katt Williams is taking on the wireless industry as the face of TextNow's ambitious new national brand campaign, Way Too Smart to Pay Dumb....
#Advertising #comedy #KattWilliams #TextNow
https://www.themovieblog.com/2026/08/katt-williams-textnow-campaign/
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[edited for typos which made it through because…emotions]
It’s yet more of #AlboPM temu-progressive agenda… tinkering round the edges, complicating things when it’s really very, very simple — Ban #gambling #advertising, full stop. Everybody wants it baned except peeps who don’t matter and #betting industry #leeches causing misery. This pile of shite, a sorry excuse for socially responsible legislation has more holes it in than an old sock (trust the betting shops to get around most of it as soon as it’s passed.
Ban the bloody advertising in all forms and pass it with #Greens and #IND #Anthony, show some cojones amigo !
With a bit of luck it won’t pass the #Senate.
https://www.betootaadvocate.com/watch-out-dont-step-on-the-governments-new-adstop-regime/
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FYI: ChatGPT Free and Go users in Europe face ads from later this month: Selection starts with the current chat topic, general location and device type only. Plus and Pro stay ad-free. An opt-in prompt for personalised ads follows. https://ppc.land/chatgpt-free-and-go-users-in-europe-face-ads-from-later-this-month/ #ChatGPT #AI #Advertising #Europe #DigitalMarketing
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FYI: Ad tech repriced everything this week except the thing doing the counting: Ad tech's week in numbers: AI Max carries 72% more invalid traffic, The Trade Desk falls 22%, Comscore cuts $25 million and Perplexity blocks Time's agent ads. https://ppc.land/ad-tech-repriced-everything-this-week-except-the-thing-doing-the-counting/ #AdTech #DigitalMarketing #MarketingTrends #AI #Advertising
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Explaining campaign: Campaign is the container an ad platform uses to hold budget, objective, bidding strategy and delivery rules, sitting between the account and the ad group. https://ppc.land/campaign/ #DigitalMarketing #Advertising #PPC #AdCampaigns #MarketingStrategy
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Want to block gambling ads? Soon, this is how you will do it
By Holly TregenzaThe government is moving to make opting out of gambling ads online as easy as paying a bill. Here is what we know about how it might work.
#Gambling #Advertising #FederalGovernment #FederalParliament #HollyTregenza
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Another California Court Has Now Broken Media Advertising, So The Copia Institute Asked Another California Appeals Court To Fix It
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FYI: New Google Analytics report shows which non-Google campaigns lack cost data: Coverage rate and a three-value join status reach media buyers on August 10, covering Meta, TikTok, Snap, Pinterest and Reddit uploads. What makes a join fail? https://ppc.land/new-google-analytics-report-shows-which-non-google-campaigns-lack-cost-data/ #GoogleAnalytics #DigitalMarketing #SocialMedia #Advertising #Meta
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ICYMI: Viant loses $1.8m in record quarter as revenue gains 34% to $104.3m: Access carried over 80% of CTV spend, up from just above 50% in the first quarter, squeezing SSPs. Guidance points to $110.5m and 29% margins in Q3. https://ppc.land/viant-loses-1-8m-in-record-quarter-as-revenue-gains-34-to-104-3m/ #Viant #RevenueGrowth #CTV #DigitalMarketing #Advertising
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Capture breathtaking footage in 4K resolution at an impressive 120fps with the DJI Osmo Pocket 3.
On sale now: amzn.to/45mEeh9
#Advertising #Tech #Travel #Markets #TV #Business #Photography #SocialMedia #Blog #USA #Europe #PhotoSky #PromoSky -
ICYMI: Explaining mid-roll: Mid-roll is an advertising break inserted inside video or audio content, after it starts and before it ends. How the format is signalled, sold and measured. https://ppc.land/mid-roll/ #MidRoll #Advertising #DigitalMarketing #VideoContent #AudioContent
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Katt Williams Challenges Wireless Norms in New TextNow Campaign
Acclaimed comedian, actor, and cultural icon Katt Williams is taking on the wireless industry as the face of TextNow's ambitious new national brand campaign, Way Too Smart to Pay Dumb....
#Advertising #comedy #KattWilliams #TextNow
https://www.themovieblog.com/2026/08/katt-williams-textnow-campaign/
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ICYMI: For anyone who inherited a channel they never asked for: Sixteen terms and four groups of four, drawn from across a working stack. One group reads like a vendor list and isn't, which is where most people slip. https://ppc.land/inherited-a-channel-you-never-asked-for/ #DigitalMarketing #PPC #MarketingStrategy #Advertising #SEO
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#ChatGPT zeigt mehr Nutzern Werbeeinblendungen | heise online https://www.heise.de/news/ChatGPT-Werbeeinblendungen-kommen-in-weitere-Laender-11415303.html #Datenschutz #privacy #Werbung #advertising #OpenAI #ArtificialIntelligence #AI
