#programmaticads — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #programmaticads, aggregated by home.social.
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ICYMI: Trade Desk faces rivals wrapping guaranteed deals in agentic AI at 1% fees: IAB Tech Lab wrote programmatic guaranteed into its agentic specs in April 2026, and DataBeat found agentic buyers clearing 13.4% below conventional demand. https://ppc.land/trade-desk-faces-rivals-wrapping-guaranteed-deals-in-agentic-ai-at-1-fees/ #TradeDesk #ProgrammaticAds #AI #DigitalMarketing #AdTech
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ICYMI: Trade Desk faces rivals wrapping guaranteed deals in agentic AI at 1% fees: IAB Tech Lab wrote programmatic guaranteed into its agentic specs in April 2026, and DataBeat found agentic buyers clearing 13.4% below conventional demand. https://ppc.land/trade-desk-faces-rivals-wrapping-guaranteed-deals-in-agentic-ai-at-1-fees/ #TradeDesk #ProgrammaticAds #AI #DigitalMarketing #AdTech
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FYI: Deliveroo cuts local rate cards 20% as programmatic ads launch in four markets: Order Tracker screens get checked up to six times per order, according to internal Deliveroo Media data, with two more targeting tools due later this year. https://ppc.land/deliveroo-cuts-local-rate-cards-20-as-programmatic-ads-launch-in-four-markets/ #Deliveroo #Advertising #ProgrammaticAds #DigitalMarketing #Ecommerce
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FYI: Deliveroo cuts local rate cards 20% as programmatic ads launch in four markets: Order Tracker screens get checked up to six times per order, according to internal Deliveroo Media data, with two more targeting tools due later this year. https://ppc.land/deliveroo-cuts-local-rate-cards-20-as-programmatic-ads-launch-in-four-markets/ #Deliveroo #Advertising #ProgrammaticAds #DigitalMarketing #Ecommerce
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ICYMI: Deliveroo cuts local rate cards 20% as programmatic ads launch in four markets: Order Tracker screens get checked up to six times per order, according to internal Deliveroo Media data, with two more targeting tools due later this year. https://ppc.land/deliveroo-cuts-local-rate-cards-20-as-programmatic-ads-launch-in-four-markets/ #Deliveroo #ProgrammaticAds #DigitalMarketing #Advertising #DataDriven
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ICYMI: Deliveroo cuts local rate cards 20% as programmatic ads launch in four markets: Order Tracker screens get checked up to six times per order, according to internal Deliveroo Media data, with two more targeting tools due later this year. https://ppc.land/deliveroo-cuts-local-rate-cards-20-as-programmatic-ads-launch-in-four-markets/ #Deliveroo #ProgrammaticAds #DigitalMarketing #Advertising #DataDriven
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FYI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #ShowHeroes #WhaleTV #ProgrammaticAds #CTV #DigitalMarketing
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FYI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #ShowHeroes #WhaleTV #ProgrammaticAds #CTV #DigitalMarketing
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Agencies turn AI tokens into a margin business as agentic spend stalls: AI token costs turn into agency margin as holdcos push principal media, while Magnite caps 2027 agentic ad spend near $700m and EU Article 50 takes effect. https://ppc.land/agencies-turn-ai-tokens-into-a-margin-business-as-agentic-spend-stalls/ #AIMarketing #DigitalMarketing #AdSpend #MediaBuying #ProgrammaticAds
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Agencies turn AI tokens into a margin business as agentic spend stalls: AI token costs turn into agency margin as holdcos push principal media, while Magnite caps 2027 agentic ad spend near $700m and EU Article 50 takes effect. https://ppc.land/agencies-turn-ai-tokens-into-a-margin-business-as-agentic-spend-stalls/ #AIMarketing #DigitalMarketing #AdSpend #MediaBuying #ProgrammaticAds
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ICYMI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #DigitalMarketing #ProgrammaticAds #ConnectedTV #Advertising #WhaleTV
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ICYMI: ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #DigitalMarketing #ProgrammaticAds #ConnectedTV #Advertising #WhaleTV
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ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #ShowHeroes #WhaleTV #ProgrammaticAds #ConnectedTV #DigitalMarketing
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ShowHeroes brings Whale TV homescreen ads to programmatic in 9 markets: Nine European and Latin American markets gain automated buying access to Whale TV's homescreen inventory across 47.5 million connected TV households worldwide. https://ppc.land/showheroes-brings-whale-tv-homescreen-ads-to-programmatic-in-9-markets/ #ShowHeroes #WhaleTV #ProgrammaticAds #ConnectedTV #DigitalMarketing
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FYI: RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #DigitalMarketing #ProgrammaticAds #ArtificialIntelligence #AdTech #OnlineAdvertising
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FYI: RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #DigitalMarketing #ProgrammaticAds #ArtificialIntelligence #AdTech #OnlineAdvertising
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ICYMI: RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #AI #ProgrammaticAds #DigitalMarketing #AdTech #Advertising
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ICYMI: RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #AI #ProgrammaticAds #DigitalMarketing #AdTech #Advertising
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RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #AI #ProgrammaticAds #DigitalMarketing #AdTech #Ecommerce
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RedCircle turns AI on programmatic ads after cutting read errors 75%: Sex toy creative arrived tagged Shopping and political ads dodged category blocks. Publishers gain automatic checks in seconds, but only on one host platform. https://ppc.land/redcircle-turns-ai-on-programmatic-ads-after-cutting-read-errors-75/ #AI #ProgrammaticAds #DigitalMarketing #AdTech #Ecommerce
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ICYMI: Trade Desk gains direct CTV pause ad supply as IAB finalizes 6 format signals: Creatives are locked to static PNG or JPG and appear 1-3 seconds after a viewer hits pause. Whether publishers route that supply direct is the open question. https://ppc.land/trade-desk-gains-direct-ctv-pause-ad-supply-as-iab-finalizes-6-format-signals/ #DigitalMarketing #Advertising #CTV #ProgrammaticAds #AdTech
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ICYMI: Trade Desk gains direct CTV pause ad supply as IAB finalizes 6 format signals: Creatives are locked to static PNG or JPG and appear 1-3 seconds after a viewer hits pause. Whether publishers route that supply direct is the open question. https://ppc.land/trade-desk-gains-direct-ctv-pause-ad-supply-as-iab-finalizes-6-format-signals/ #DigitalMarketing #Advertising #CTV #ProgrammaticAds #AdTech
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FYI: GumGum agent cuts brief-to-segment work to one upload on Trade Desk: Mindset Agent converts an uploaded RFP into custom targeting for buyers on the open web, with Heineken, e.l.f. and the BBC already testing the graph behind it. https://ppc.land/gumgum-agent-cuts-brief-to-segment-work-to-one-upload-on-trade-desk/ #DigitalAdvertising #ProgrammaticAds #MarketingTech #TradeDesk #CustomTargeting
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FYI: Netflix ad revenue tracks to $3B as stock drops 8% on Q2 growth slowdown: Pause Ads and live sports inventory open to programmatic DSP buyers this summer for smaller advertisers, even as first-half viewing growth held at 2 percent. https://ppc.land/netflix-ad-revenue-tracks-to-3b-as-stock-drops-8-on-q2-growth-slowdown/ #Netflix #AdRevenue #DigitalMarketing #StockMarket #ProgrammaticAds
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FYI: Netflix ad revenue tracks to $3B as stock drops 8% on Q2 growth slowdown: Pause Ads and live sports inventory open to programmatic DSP buyers this summer for smaller advertisers, even as first-half viewing growth held at 2 percent. https://ppc.land/netflix-ad-revenue-tracks-to-3b-as-stock-drops-8-on-q2-growth-slowdown/ #Netflix #AdRevenue #DigitalMarketing #StockMarket #ProgrammaticAds
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The Trade Desk gains first Dutch publisher for OpenPath at 4.5% fee: Amsterdam-based Massarius, founded in 2012, becomes the platform's first Dutch integration, exposing display inventory to 20 million bid checks per second. https://ppc.land/the-trade-desk-gains-first-dutch-publisher-for-openpath-at-4-5-fee/ #DigitalMarketing #ProgrammaticAds #AdTech #OpenPath #TradeDesk
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The Trade Desk gains first Dutch publisher for OpenPath at 4.5% fee: Amsterdam-based Massarius, founded in 2012, becomes the platform's first Dutch integration, exposing display inventory to 20 million bid checks per second. https://ppc.land/the-trade-desk-gains-first-dutch-publisher-for-openpath-at-4-5-fee/ #DigitalMarketing #ProgrammaticAds #AdTech #OpenPath #TradeDesk
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FYI: AI takes control, identity cracks, and Google closes the spam loop: Brand automation without consent, the LiveRamp succession race, Amazon's expanding commerce data reach, the Google June spam update, and the first autonomous AI ad buy all converged in the final 48 hours of Cannes Lions week. https://ppc.land/ai-takes-control-identity-cracks-and-google-closes-the-spam-loop/ #AI #DigitalMarketing #CannesLions #ProgrammaticAds #AdTech
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FYI: AI takes control, identity cracks, and Google closes the spam loop: Brand automation without consent, the LiveRamp succession race, Amazon's expanding commerce data reach, the Google June spam update, and the first autonomous AI ad buy all converged in the final 48 hours of Cannes Lions week. https://ppc.land/ai-takes-control-identity-cracks-and-google-closes-the-spam-loop/ #AI #DigitalMarketing #CannesLions #ProgrammaticAds #AdTech
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ICYMI: Meta auto-enrolled REI into AI: what Cannes week revealed about brand control: Covering June 25-26, 2026. A deformed bicycle ad, a £1.6bn UK TV merger, a new shared language for programmatic auctions, and Amazon's expanding commerce data footprint define the final day of Cannes Lions week. https://ppc.land/meta-auto-enrolled-rei-into-ai-what-cannes-week-revealed-about-brand-control/ #CannesLions #BrandControl #MetaAI #ProgrammaticAds #DigitalMarketing
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ICYMI: Meta auto-enrolled REI into AI: what Cannes week revealed about brand control: Covering June 25-26, 2026. A deformed bicycle ad, a £1.6bn UK TV merger, a new shared language for programmatic auctions, and Amazon's expanding commerce data footprint define the final day of Cannes Lions week. https://ppc.land/meta-auto-enrolled-rei-into-ai-what-cannes-week-revealed-about-brand-control/ #CannesLions #BrandControl #MetaAI #ProgrammaticAds #DigitalMarketing
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FYI: Channel 4 opens VOD inventory to five DSPs in a programmatic first: Channel 4 today added Amazon DSP, FreeWheel, Hawk, PubMatic, and Yahoo DSP as partners, opening UK broadcaster VOD ad inventory to global programmatic buyers. https://ppc.land/channel-4-opens-vod-inventory-to-five-dsps-in-a-programmatic-first/ #VOD #ProgrammaticAds #DigitalMarketing #Advertising #Channel4
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FYI: Channel 4 opens VOD inventory to five DSPs in a programmatic first: Channel 4 today added Amazon DSP, FreeWheel, Hawk, PubMatic, and Yahoo DSP as partners, opening UK broadcaster VOD ad inventory to global programmatic buyers. https://ppc.land/channel-4-opens-vod-inventory-to-five-dsps-in-a-programmatic-first/ #VOD #ProgrammaticAds #DigitalMarketing #Advertising #Channel4
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FYI: Philo launches pause ads via Magnite, Index Exchange and six SSP partners: Philo this week launched pause ads across all ad-supported channels, available programmatically via Magnite, Index Exchange, Kargo, Nexxen, and other SSP partners. https://ppc.land/philo-launches-pause-ads-via-magnite-index-exchange-and-six-ssp-partners/ #Philo #Advertising #DigitalMarketing #ProgrammaticAds #SSP
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FYI: Philo launches pause ads via Magnite, Index Exchange and six SSP partners: Philo this week launched pause ads across all ad-supported channels, available programmatically via Magnite, Index Exchange, Kargo, Nexxen, and other SSP partners. https://ppc.land/philo-launches-pause-ads-via-magnite-index-exchange-and-six-ssp-partners/ #Philo #Advertising #DigitalMarketing #ProgrammaticAds #SSP
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ICYMI: Philo launches pause ads via Magnite, Index Exchange and six SSP partners: Philo this week launched pause ads across all ad-supported channels, available programmatically via Magnite, Index Exchange, Kargo, Nexxen, and other SSP partners. https://ppc.land/philo-launches-pause-ads-via-magnite-index-exchange-and-six-ssp-partners/ #Philo #Advertising #AdTech #ProgrammaticAds #SSP
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ICYMI: Pause ads beat CTV spots 2x on attention, WunderKIND data shows: WunderKIND Ads releases the first CTV pause ad benchmarks, drawing on millions of programmatic impressions across 15 verticals with TVision attention data. https://ppc.land/pause-ads-beat-ctv-spots-2x-on-attention-wunderkind-data-shows/ #DigitalMarketing #CTV #AdTech #ProgrammaticAds #MarketingInsights
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ICYMI: Pause ads beat CTV spots 2x on attention, WunderKIND data shows: WunderKIND Ads releases the first CTV pause ad benchmarks, drawing on millions of programmatic impressions across 15 verticals with TVision attention data. https://ppc.land/pause-ads-beat-ctv-spots-2x-on-attention-wunderkind-data-shows/ #DigitalMarketing #CTV #AdTech #ProgrammaticAds #MarketingInsights
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The Trade Desk plugs Adsquare into Audience Unlimited for real-world outcomes: The Trade Desk integrates Adsquare real-world location data into Audience Unlimited, connecting digital campaigns to store visits and offline business outcomes. https://ppc.land/the-trade-desk-plugs-adsquare-into-audience-unlimited-for-real-world-outcomes/ #DigitalMarketing #OnlineAdvertising #ProgrammaticAds #MarketingTechnology #DataDriven
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The Trade Desk plugs Adsquare into Audience Unlimited for real-world outcomes: The Trade Desk integrates Adsquare real-world location data into Audience Unlimited, connecting digital campaigns to store visits and offline business outcomes. https://ppc.land/the-trade-desk-plugs-adsquare-into-audience-unlimited-for-real-world-outcomes/ #DigitalMarketing #OnlineAdvertising #ProgrammaticAds #MarketingTechnology #DataDriven
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Pause ads beat CTV spots 2x on attention, WunderKIND data shows: WunderKIND Ads releases the first CTV pause ad benchmarks, drawing on millions of programmatic impressions across 15 verticals with TVision attention data. https://ppc.land/pause-ads-beat-ctv-spots-2x-on-attention-wunderkind-data-shows/ #Advertising #DigitalMarketing #CTV #ProgrammaticAds #AttentionMetrics
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Pause ads beat CTV spots 2x on attention, WunderKIND data shows: WunderKIND Ads releases the first CTV pause ad benchmarks, drawing on millions of programmatic impressions across 15 verticals with TVision attention data. https://ppc.land/pause-ads-beat-ctv-spots-2x-on-attention-wunderkind-data-shows/ #Advertising #DigitalMarketing #CTV #ProgrammaticAds #AttentionMetrics
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ICYMI: Stellantis and IAS built one of advertising's largest attention datasets: Stellantis ran IAS Quality Attention across 13 billion impressions in 19 countries, achieving 33% higher ad recall and 165% CTR uplift in programmatic tests. https://ppc.land/stellantis-and-ias-built-one-of-advertisings-largest-attention-datasets/ #Advertising #DigitalMarketing #ProgrammaticAds #AdTech #AttentionMetrics
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ICYMI: Stellantis and IAS built one of advertising's largest attention datasets: Stellantis ran IAS Quality Attention across 13 billion impressions in 19 countries, achieving 33% higher ad recall and 165% CTR uplift in programmatic tests. https://ppc.land/stellantis-and-ias-built-one-of-advertisings-largest-attention-datasets/ #Advertising #DigitalMarketing #ProgrammaticAds #AdTech #AttentionMetrics
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AdPlayer.Pro scales to 551M daily ad requests and adds vertical video formats: AdPlayer.Pro hits 551M daily ad requests, reaches 10,000 peak RPS, and adds vertical video plus Interstitial Video Ads 2.0 across all outstream ad formats. https://ppc.land/adplayer-pro-scales-to-551m-daily-ad-requests-and-adds-vertical-video-formats/ #AdPlayerPro #DigitalMarketing #AdTech #VideoMarketing #ProgrammaticAds
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AdPlayer.Pro scales to 551M daily ad requests and adds vertical video formats: AdPlayer.Pro hits 551M daily ad requests, reaches 10,000 peak RPS, and adds vertical video plus Interstitial Video Ads 2.0 across all outstream ad formats. https://ppc.land/adplayer-pro-scales-to-551m-daily-ad-requests-and-adds-vertical-video-formats/ #AdPlayerPro #DigitalMarketing #AdTech #VideoMarketing #ProgrammaticAds
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FYI: Uber opens its ad platform to developers with new Ads APIs: Uber Advertising launches Ads APIs, letting POS systems, aggregators, and CPG brands manage campaigns and pull performance data programmatically for first time. https://ppc.land/uber-opens-its-ad-platform-to-developers-with-new-ads-apis/ #UberAdvertising #DigitalMarketing #AdTech #ProgrammaticAds #MarketingAutomation
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FYI: Uber opens its ad platform to developers with new Ads APIs: Uber Advertising launches Ads APIs, letting POS systems, aggregators, and CPG brands manage campaigns and pull performance data programmatically for first time. https://ppc.land/uber-opens-its-ad-platform-to-developers-with-new-ads-apis/ #UberAdvertising #DigitalMarketing #AdTech #ProgrammaticAds #MarketingAutomation
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JioHotstar taps Magnite SpringServe for programmatic mediation across India's biggest sports streams: JioHotstar, with 450M monthly users, deploys Magnite SpringServe for programmatic ad mediation across live sports and entertainment in India. https://ppc.land/jiohotstar-taps-magnite-springserve-for-programmatic-mediation-across-indias-biggest-sports-streams/ #JioHotstar #SportStreaming #ProgrammaticAds #Magnite #DigitalMarketing
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JioHotstar taps Magnite SpringServe for programmatic mediation across India's biggest sports streams: JioHotstar, with 450M monthly users, deploys Magnite SpringServe for programmatic ad mediation across live sports and entertainment in India. https://ppc.land/jiohotstar-taps-magnite-springserve-for-programmatic-mediation-across-indias-biggest-sports-streams/ #JioHotstar #SportStreaming #ProgrammaticAds #Magnite #DigitalMarketing
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FYI: ChatGPT launches conversion ads June 5. US programmatic CPMs up 34%: OpenAI launches conversion-optimized ChatGPT ads June 5. US programmatic CPMs surge 34% year-over-year. Pichai admits Google Search has become too opinionated. https://ppc.land/chatgpt-launches-conversion-ads-june-5-us-programmatic-cpms-up-34/ #ChatGPT #DigitalMarketing #ProgrammaticAds #CPM #OpenAI
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ICYMI: ChatGPT launches conversion ads June 5. US programmatic CPMs up 34%: OpenAI launches conversion-optimized ChatGPT ads June 5. US programmatic CPMs surge 34% year-over-year. Pichai admits Google Search has become too opinionated. https://ppc.land/chatgpt-launches-conversion-ads-june-5-us-programmatic-cpms-up-34/ #ChatGPT #DigitalMarketing #ProgrammaticAds #ConversionAds #OpenAI
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ICYMI: Broadsign and Draft Digital's AI agents run first fully agentic OOH campaign: Broadsign's sell-side AI agent and Draft Digital's buy-side agent planned, booked, and executed the first fully agentic OOH ad campaign for Lot of Happiness. https://ppc.land/broadsign-and-draft-digitals-ai-agents-run-first-fully-agentic-ooh-campaign/ #DigitalMarketing #OOHAdvertising #AIAgents #ProgrammaticAds #AdTech
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ICYMI: Broadsign and Draft Digital's AI agents run first fully agentic OOH campaign: Broadsign's sell-side AI agent and Draft Digital's buy-side agent planned, booked, and executed the first fully agentic OOH ad campaign for Lot of Happiness. https://ppc.land/broadsign-and-draft-digitals-ai-agents-run-first-fully-agentic-ooh-campaign/ #DigitalMarketing #OOHAdvertising #AIAgents #ProgrammaticAds #AdTech
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ICYMI: epocrates opens its clinician workflow to programmatic ads via DeepIntent: epocrates and DeepIntent opened programmatic access to over one million active clinicians on May 26, 2026, in a first-of-its-kind point-of-care DSP partnership. https://ppc.land/epocrates-opens-its-clinician-workflow-to-programmatic-ads-via-deepintent/ #DigitalMarketing #HealthcareMarketing #ProgrammaticAds #AdTech #ClinicianEngagement
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ICYMI: epocrates opens its clinician workflow to programmatic ads via DeepIntent: epocrates and DeepIntent opened programmatic access to over one million active clinicians on May 26, 2026, in a first-of-its-kind point-of-care DSP partnership. https://ppc.land/epocrates-opens-its-clinician-workflow-to-programmatic-ads-via-deepintent/ #DigitalMarketing #HealthcareMarketing #ProgrammaticAds #AdTech #ClinicianEngagement
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epocrates opens its clinician workflow to programmatic ads via DeepIntent: epocrates and DeepIntent opened programmatic access to over one million active clinicians on May 26, 2026, in a first-of-its-kind point-of-care DSP partnership. https://ppc.land/epocrates-opens-its-clinician-workflow-to-programmatic-ads-via-deepintent/ #DigitalMarketing #ProgrammaticAds #HealthcareMarketing #AdTech #PointOfCare
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Sounder.AI lands inside The Trade Desk with pre-bid podcast targeting: Triton Digital today expanded Sounder.AI contextual targeting and brand suitability into The Trade Desk, giving programmatic buyers pre-bid podcast signals. https://ppc.land/sounder-ai-lands-inside-the-trade-desk-with-pre-bid-podcast-targeting/ #PodcastMarketing #ProgrammaticAds #AdTech #DigitalMarketing #BrandSafety
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ICYMI: Basis and DAX give political buyers exclusive audio for 2026 midterms: Basis integrates with DAX US to give political advertisers exclusive programmatic access to 100M+ listeners, L2 and Experian data for the 2026 U.S. election. https://ppc.land/basis-and-dax-give-political-buyers-exclusive-audio-for-2026-midterms/ #Midterms2026 #PoliticalAdvertising #ProgrammaticAds #Election2026 #DigitalMarketing
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FYI: Nexxen adds TCL and TiVo to its smart TV home screen ad network: Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally. https://ppc.land/nexxen-adds-tcl-and-tivo-to-its-smart-tv-home-screen-ad-network/ #SmartTV #Advertising #ProgrammaticAds #DigitalMarketing #TCL