#marketinginsights — Public Fediverse posts

FYI: UK ad market grew 6.4% - but 2 in 3 pounds went to Google, Meta, and Amazon: The UK ad market grew 6.4% to £46.7bn in 2025, but the headline figure masks a stark shift: two of every three pounds now flows to Google, Meta, and Amazon. https://ppc.land/uk-ad-market-grew-6-4-but-2-in-3-pounds-went-to-google-meta-and-amazon/ #UKAdMarket #DigitalMarketing #AdvertisingTrends #MarketingInsights #GoogleAds

ICYMI: AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #CrossMedia #DigitalMarketing #AudienceProject #MarketingInsights

ICYMI: AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #CrossMedia #DigitalMarketing #AudienceProject #MarketingInsights

ICYMI: AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #CrossMedia #DigitalMarketing #AudienceProject #MarketingInsights

ICYMI: AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #CrossMedia #DigitalMarketing #AudienceProject #MarketingInsights

AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #DigitalAdvertising #CrossMedia #MarketingInsights #AudienceData

AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #DigitalAdvertising #CrossMedia #MarketingInsights #AudienceData

AudienceProject white paper challenges ad measurement myths: AudienceProject's new white paper details how independent cross-media measurement works technically and why billions in ad spend depend on getting it right. https://ppc.land/audienceproject-white-paper-challenges-ad-measurement-myths/ #AdMeasurement #DigitalAdvertising #CrossMedia #MarketingInsights #AudienceData

FYI: 76% of marketing pros use GenAI daily, but governance lags behind: ProGEO.ai surveyed 112 marketers in March 2026 and found 75.9% use GenAI daily, but only 43.8% of organizations enforce usage policies with technical controls. https://ppc.land/76-of-marketing-pros-use-genai-daily-but-governance-lags-behind/ #GenAI #MarketingTrends #DigitalMarketing #AIGovernance #MarketingInsights

ICYMI: Grocery TV adds third-party sales lift data to its in-store ad network: Grocery TV and ABCS Insights launch third-party in-store sales lift measurement, using a 41 million-household panel combining receipt and card transaction data. https://ppc.land/grocery-tv-adds-third-party-sales-lift-data-to-its-in-store-ad-network/ #GroceryTV #SalesLift #InStoreAdvertising #MarketingInsights #DataAnalytics

Does Data-Driven Marketing Work? How Businesses Succeed With Data

Stop guessing what moves the needle and start following the blueprint your customers are already creating for you. 🗺️

Check out the full breakdown here: https://ddpromotips.com/does-data-driven-marketing-work-how-businesses-succeed-with-data/

#DataDrivenMarketing #BusinessSuccess #GrowthStrategy #MarketingInsights #DigitalMarketing #ROI #BusinessGrowth

651 million tickets: what the 2025 box office really tells marketers: The People Platform's 2025 cinema report shows 651M tickets sold, a 9% rise driven by attendance not price - key data for audience targeting and media planning. https://ppc.land/651-million-tickets-what-the-2025-box-office-really-tells-marketers/ #BoxOffice #CinemaTrends #MarketingInsights #AudienceTargeting #MediaPlanning

651 million tickets: what the 2025 box office really tells marketers: The People Platform's 2025 cinema report shows 651M tickets sold, a 9% rise driven by attendance not price - key data for audience targeting and media planning. https://ppc.land/651-million-tickets-what-the-2025-box-office-really-tells-marketers/ #BoxOffice #CinemaTrends #MarketingInsights #AudienceTargeting #MediaPlanning

651 million tickets: what the 2025 box office really tells marketers: The People Platform's 2025 cinema report shows 651M tickets sold, a 9% rise driven by attendance not price - key data for audience targeting and media planning. https://ppc.land/651-million-tickets-what-the-2025-box-office-really-tells-marketers/ #BoxOffice #CinemaTrends #MarketingInsights #AudienceTargeting #MediaPlanning

AppLovin CEO defends business model as transparency questions mount: AppLovin CEO addresses platform scale and business model questions as marketers question ad verification capabilities and transparency practices. https://ppc.land/applovin-ceo-defends-business-model-as-transparency-questions-mount/ #AppLovin #DigitalMarketing #AdTransparency #BusinessModel #MarketingInsights

Jamie Sinclaire, a strategic marketing and communication professional, shares four essential tips that help brands speak with clarity and purpose. In this video, Jamie Sinclaire explains how to understand your audience, simplify complex messages, refine your tone, and communicate with consistency.
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#JamieSinclaire #MarketingCommunication #ClearCommunication #MarketingTips #BrandMessaging #ContentStrategy #MarketingInsights #DigitalMarketing #MarketingAdvice

We just dug into 18M+ X posts to see if X Premium really boosts reach — and wow 👀 Premium users are getting around 10× more visibility on average!

But here’s the catch: reach is only half the story. Great content still drives real engagement 💬

Check out the full breakdown 👉 https://buffer.com/resources/x-premium-review

#XPremium #SocialMediaTips #CreatorLife #ContentStrategy #SocialMediaGrowth #MarketingInsights #Buffer #CreatorCommunity #OnlineVisibility #DigitalMarketing #X

Reddit shares climbed nearly 6% after unveiling new AI-powered advertising tools at Cannes Lions, signaling the platform’s push to differentiate itself from traditional ad rivals.
#YonhapInfomax #Reddit #AIAdvertising #SharePrice #CannesLions #MarketingInsights #Economics #FinancialMarkets #Banking #Securities #Bonds #StockMarket
https://en.infomaxai.com/news/articleView.html?idxno=68003

Everyone Says They'll Pay More for "Made in the USA" So We Ran an A/B Test

https://afina.com/blogs/news/made-in-usa

#HackerNews #MadeInUSA #A/BTest #ConsumerBehavior #MarketingInsights #USAProducts

Microsoft Clarity adds Google Ads data analysis to behavioral analytics tools: New integration combines advertising metrics with user behavior tracking for detailed campaign insights. https://ppc.land/microsoft-clarity-adds-google-ads-data-analysis-to-behavioral-analytics-tools/ #MicrosoftClarity #GoogleAds #DataAnalytics #BehavioralAnalytics #MarketingInsights

eMarketer predicts Instagram will hit $32B in US ad revenue by 2025, making up 50% of Meta's ad sales. In 2022, Instagram was ~30% of Meta’s global business. 📊 #InstagramAds #Meta #DigitalMarketing #AdRevenue #eMarketer #SocialMediaTrends #MarketingInsights #MetaNews

Discover the power of experiential marketing and building your own audience. Matthew shares his insights on product development, branding, and working with major brands like Whole Foods and Cliff Bar. #EntrepreneursEnigma #MarketingInsights

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Digital Marketing Advice: If you have a brilliant post, schedule it for Tuesdays through Thursdays, but avoid weekends.
#DigitalMarketingTips #SocialMediaStrategy #ContentScheduling #WeekdayPosting #MarketingInsights #EngagementStrategy #OnlineVisibilit #SocialMediaSuccess

No business can survive without marketing. It's an essential function for any business. It includes promoting your product/service to your desired audience, building brand awareness, and increasing customer loyalty.
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All of which help to drive sales and revenue. And every business has to make money.
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Download the ebook today! Link in bio.
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#ebook #marketing #marketingtips #marketingstrategy #marketinginsights #marketing101 #smallbusiness #smallbusinessmarketing