#brandsafety — Public Fediverse posts

FYI: DoubleVerify gains brand suitability data on TikTok Pangle in 48 markets: Pangle reaches more than 400,000 apps, per TikTok, and buyers had no independent read on that inventory. Coverage arrives one week after the Nielsen buyout. https://ppc.land/doubleverify-gains-brand-suitability-data-on-tiktok-pangle-in-48-markets/ #DoubleVerify #TikTok #BrandSafety #DigitalMarketing #AdTech

ICYMI: DoubleVerify gains brand suitability data on TikTok Pangle in 48 markets: Pangle reaches more than 400,000 apps, per TikTok, and buyers had no independent read on that inventory. Coverage arrives one week after the Nielsen buyout. https://ppc.land/doubleverify-gains-brand-suitability-data-on-tiktok-pangle-in-48-markets/ #DoubleVerify #TikTok #Pangle #BrandSafety #DigitalAdvertising

DoubleVerify gains brand suitability data on TikTok Pangle in 48 markets: Pangle reaches more than 400,000 apps, per TikTok, and buyers had no independent read on that inventory. Coverage arrives one week after the Nielsen buyout. https://ppc.land/doubleverify-gains-brand-suitability-data-on-tiktok-pangle-in-48-markets/ #DoubleVerify #TikTok #Pangle #DigitalMarketing #BrandSafety

FYI: Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds: Bans equal 43 percent of the global population in 2025, yet Meta allows advertisers 8 to 32 fraud strikes before an account ban. A brand safety flashpoint. https://ppc.land/facebook-banned-3-5-billion-fake-accounts-in-2025-vab-analysis-finds/ #Facebook #FakeAccounts #SocialMedia #Meta #BrandSafety

ICYMI: Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds: Bans equal 43 percent of the global population in 2025, yet Meta allows advertisers 8 to 32 fraud strikes before an account ban. A brand safety flashpoint. https://ppc.land/facebook-banned-3-5-billion-fake-accounts-in-2025-vab-analysis-finds/ #Facebook #FakeAccounts #SocialMedia #Meta #BrandSafety

Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds: Bans equal 43 percent of the global population in 2025, yet Meta allows advertisers 8 to 32 fraud strikes before an account ban. A brand safety flashpoint. https://ppc.land/facebook-banned-3-5-billion-fake-accounts-in-2025-vab-analysis-finds/ #Facebook #FakeAccounts #SocialMedia #Meta #BrandSafety

FYI: Magnite earns Japan brand safety seal as TAG loses Google, Trade Desk: Japan's three ad associations run JICDAQ through independent audits from Japan ABC, a model diverging sharply from TAG's shrinking footprint in the US and EU. https://ppc.land/magnite-earns-japan-brand-safety-seal-as-tag-loses-google-trade-desk/ #BrandSafety #DigitalMarketing #AdTech #Japan #Magnite

ICYMI: Magnite earns Japan brand safety seal as TAG loses Google, Trade Desk: Japan's three ad associations run JICDAQ through independent audits from Japan ABC, a model diverging sharply from TAG's shrinking footprint in the US and EU. https://ppc.land/magnite-earns-japan-brand-safety-seal-as-tag-loses-google-trade-desk/ #AdSafety #DigitalMarketing #JapanAdvertising #Magnite #BrandSafety

FYI: DoubleVerify cuts fraud rate 24% but out-of-geo ads jump 12%: Brand suitability violations declined 9 percent while telecom scored lowest for ad attention at 90. EMEA led all four regions with an Attention Index of 110. https://ppc.land/doubleverify-cuts-fraud-rate-24-but-out-of-geo-ads-jump-12/ #DoubleVerify #AdFraud #DigitalMarketing #BrandSafety #AdTech

ICYMI: DoubleVerify cuts fraud rate 24% but out-of-geo ads jump 12%: Brand suitability violations declined 9 percent while telecom scored lowest for ad attention at 90. EMEA led all four regions with an Attention Index of 110. https://ppc.land/doubleverify-cuts-fraud-rate-24-but-out-of-geo-ads-jump-12/ #DigitalMarketing #AdFraud #BrandSafety #AdTech #MarketingInsights

DoubleVerify cuts fraud rate 24% but out-of-geo ads jump 12%: Brand suitability violations declined 9 percent while telecom scored lowest for ad attention at 90. EMEA led all four regions with an Attention Index of 110. https://ppc.land/doubleverify-cuts-fraud-rate-24-but-out-of-geo-ads-jump-12/ #DigitalMarketing #AdFraud #BrandSafety #MarketingResearch #PPC

FYI: IAS Quality Connect finally shows publishers what advertisers actually want: IAS launched Quality Connect on June 18, giving publishers near real-time visibility into advertiser brand safety, fraud, and suitability settings in IAS Pulse. https://ppc.land/ias-quality-connect-finally-shows-publishers-what-advertisers-actually-want/ #DigitalMarketing #AdTech #BrandSafety #FraudPrevention #PublisherTools

ICYMI: IAS Quality Connect finally shows publishers what advertisers actually want: IAS launched Quality Connect on June 18, giving publishers near real-time visibility into advertiser brand safety, fraud, and suitability settings in IAS Pulse. https://ppc.land/ias-quality-connect-finally-shows-publishers-what-advertisers-actually-want/ #QualityConnect #AdvertiserSafety #BrandSafety #DigitalMarketing #RealTimeInsights

FYI: YouTube Shorts gets its first MRC brand safety accreditation - a short-form first: YouTube today earned MRC brand safety accreditation for Shorts, covering all three inventory suitability tiers across Google Ads and DV360 with a sub-1% error rate. https://ppc.land/youtube-shorts-gets-its-first-mrc-brand-safety-accreditation-a-short-form-first/ #YouTubeShorts #BrandSafety #MRCAccreditation #DigitalMarketing #GoogleAds

ICYMI: YouTube Shorts gets its first MRC brand safety accreditation - a short-form first: YouTube today earned MRC brand safety accreditation for Shorts, covering all three inventory suitability tiers across Google Ads and DV360 with a sub-1% error rate. https://ppc.land/youtube-shorts-gets-its-first-mrc-brand-safety-accreditation-a-short-form-first/ #YouTube #YouTubeShorts #BrandSafety #DigitalMarketing #MRCAccreditation

YouTube Shorts gets its first MRC brand safety accreditation - a short-form first: YouTube today earned MRC brand safety accreditation for Shorts, covering all three inventory suitability tiers across Google Ads and DV360 with a sub-1% error rate. https://ppc.land/youtube-shorts-gets-its-first-mrc-brand-safety-accreditation-a-short-form-first/ #YouTubeShorts #BrandSafety #MRCAccreditation #DigitalMarketing #ContentMarketing

Sounder.AI lands inside The Trade Desk with pre-bid podcast targeting: Triton Digital today expanded Sounder.AI contextual targeting and brand suitability into The Trade Desk, giving programmatic buyers pre-bid podcast signals. https://ppc.land/sounder-ai-lands-inside-the-trade-desk-with-pre-bid-podcast-targeting/ #PodcastMarketing #ProgrammaticAds #AdTech #DigitalMarketing #BrandSafety

US military actions test Trump’s claim the Iran war is over – Roll Call

ANALYSIS — Even if a recent flareup of military skirmishes in the Middle East merely continues but does…
#NewsBeep #News #BreakingNews #AirForce #Alaska #american #BrandSafety #breakingnews #Campaigns #Congress #Defense #democrats #Drones #ExecutiveBranch #house #Iran #JointChiefsofStaff #LisaMurkowski #Military #navy #NewYork #Polling #Trade #troops #Trump #U.S.Navy #Washington #WhiteHouse
https://www.newsbeep.com/522201/

Hostilities with Iran ‘terminated,’ Trump says in War Powers letter – Roll Call

The White House is arguing to lawmakers that President Donald Trump…
#NewsBeep #News #BreakingNews #Alaska #BrandSafety #breakingnews #CharlesEGrassley #Congress #Defense #democrats #DonaldTrump #donald-j-trump #Elections #ExecutiveBranch #Florida #Foreignpolicy #house #Iran #LisaMurkowski #Military #national #Policy #Republicans #Senate #TimKaine #troops #Trump #Virginia #WhiteHouse
https://www.newsbeep.com/514913/

FYI: Basis embeds Protected by Mediaocean for live AI verification inside campaigns: Basis and Mediaocean integrate Protected on April 14, 2026, bringing AI-driven brand safety, attention, and quality verification into live campaign activation. https://ppc.land/basis-embeds-protected-by-mediaocean-for-live-ai-verification-inside-campaigns/ #AIVerification #BrandSafety #DigitalMarketing #CampaignManagement #Mediaocean

FYI: FTC sues WPP, Publicis, and Dentsu over brand safety collusion: FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers. https://ppc.land/ftc-sues-wpp-publicis-and-dentsu-over-brand-safety-collusion/ #FTC #BrandSafety #Collusion #DigitalMarketing #ConservativeMedia

ICYMI: Basis embeds Protected by Mediaocean for live AI verification inside campaigns: Basis and Mediaocean integrate Protected on April 14, 2026, bringing AI-driven brand safety, attention, and quality verification into live campaign activation. https://ppc.land/basis-embeds-protected-by-mediaocean-for-live-ai-verification-inside-campaigns/ #AIVerification #BrandSafety #Mediaocean #CampaignActivation #DigitalMarketing

Basis embeds Protected by Mediaocean for live AI verification inside campaigns: Basis and Mediaocean integrate Protected on April 14, 2026, bringing AI-driven brand safety, attention, and quality verification into live campaign activation. https://ppc.land/basis-embeds-protected-by-mediaocean-for-live-ai-verification-inside-campaigns/ #DigitalMarketing #BrandSafety #ArtificialIntelligence #AdTech #CampaignManagement

Sanders’ effort to block arms sales to Israel falls short in Senate – Roll Call

The Senate on Wednesday defeated, largely along party lines, an effort by Sen. Bernie Sanders, I-Vt., to advance…
#NewsBeep #News #BreakingNews #american #arizona #bank #BernieSanders #BrandSafety #breakingnews #Congress #democrats #ExecutiveBranch #Idaho #Iran #Israel #JeffMerkley #JimRisch #Military #Oregon #Senate #Trump #Vermont
https://www.newsbeep.com/486339/

FTC in settlement talks with advertising companies it was investigating for possible violation of antitrust laws by coordinating boycotts against platforms including X. https://www.msn.com/en-us/autos/news/ftc-in-settlement-talks-with-ad-companies-in-boycott-probe/ar-AA20IXJH #FTC #Advertising #SocialMedia #AntiTrust #Boycott #X #BrandSafety #Internet #DigitalContent #Adtech #ContentModeration

FYI: TikTok Pulse suite targets brand-safe trends with new creator and AI tools: TikTok Pulse suite expands with Pulse Tastemakers and Pulse Mentions in 2026, offering contextual ad placement next to top content, creators, and brand conversations. https://ppc.land/tiktok-pulse-suite-targets-brand-safe-trends-with-new-creator-and-ai-tools/ #TikTokPulse #BrandSafety #AItools #ContentCreation #DigitalMarketing

FYI: TikTok and BSI's creator suitability report reframes brand risk: TikTok and Brand Safety Institute publish creator suitability report with frameworks on vetting, lifecycle management, and ad spend reaching $43.9bn in 2026. https://ppc.land/tiktok-and-bsis-creator-suitability-report-reframes-brand-risk/ #TikTok #BrandSafety #DigitalMarketing #SocialMedia #AdSpend

ICYMI: TikTok Pulse suite targets brand-safe trends with new creator and AI tools: TikTok Pulse suite expands with Pulse Tastemakers and Pulse Mentions in 2026, offering contextual ad placement next to top content, creators, and brand conversations. https://ppc.land/tiktok-pulse-suite-targets-brand-safe-trends-with-new-creator-and-ai-tools/ #TikTok #SocialMediaMarketing #DigitalMarketing #AItools #BrandSafety