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#brandsafety — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #brandsafety, aggregated by home.social.

  1. FYI: Google cuts two DV360 brand safety exclusion controls on October 1: YouTube responsive ads need a business name and logo from October 12, hitting bulk SDF uploads. Advanced controls replace legacy exclusions. What survives? ppc.land/google-cuts-two-dv360 #Google #DV360 #YouTubeAds #BrandSafety #DigitalMarketing

  2. ICYMI: DoubleVerify cuts fraud rate 24% but out-of-geo ads jump 12%: Brand suitability violations declined 9 percent while telecom scored lowest for ad attention at 90. EMEA led all four regions with an Attention Index of 110. ppc.land/doubleverify-cuts-fra #DigitalMarketing #AdFraud #BrandSafety #AdTech #MarketingInsights