#digitaladvertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #digitaladvertising, aggregated by home.social.
-
ICYMI: Facebook lead costs hold at $27.39 as traffic clicks drop to $0.60: Dentists pay $61.56 per lead, the dearest of 14 verticals, and furniture click-through swung 155%. Can category splits built on four campaigns carry a plan? https://ppc.land/facebook-lead-costs-hold-at-27-39-as-traffic-clicks-drop-to-0-60/ #FacebookMarketing #DigitalAdvertising #LeadGeneration #PPC #SocialMediaAds
-
ICYMI: Facebook lead costs hold at $27.39 as traffic clicks drop to $0.60: Dentists pay $61.56 per lead, the dearest of 14 verticals, and furniture click-through swung 155%. Can category splits built on four campaigns carry a plan? https://ppc.land/facebook-lead-costs-hold-at-27-39-as-traffic-clicks-drop-to-0-60/ #FacebookMarketing #DigitalAdvertising #LeadGeneration #PPC #SocialMediaAds
-
ICYMI: Facebook lead costs hold at $27.39 as traffic clicks drop to $0.60: Dentists pay $61.56 per lead, the dearest of 14 verticals, and furniture click-through swung 155%. Can category splits built on four campaigns carry a plan? https://ppc.land/facebook-lead-costs-hold-at-27-39-as-traffic-clicks-drop-to-0-60/ #FacebookMarketing #DigitalAdvertising #LeadGeneration #PPC #SocialMediaAds
-
FYI: One LG TV mapped 38 devices on the network it was plugged into: Fingerprints from the same set ran to 4GB a month, feeding a dataset media buyers already transact against. Whether that consent design survives is now open. https://ppc.land/one-lg-tv-mapped-38-devices-on-the-network-it-was-plugged-into/ #Technology #SmartHome #DataPrivacy #DigitalAdvertising #NetworkSecurity
-
FYI: Explaining price floor: Price floor: the lowest CPM a seller will accept for an ad impression at auction. How floors are set, carried in OpenRTB, automated and fought over in court. https://ppc.land/price-floor/ #PriceFloor #CPM #AdAuction #OpenRTB #DigitalAdvertising
-
FYI: Explaining price floor: Price floor: the lowest CPM a seller will accept for an ad impression at auction. How floors are set, carried in OpenRTB, automated and fought over in court. https://ppc.land/price-floor/ #PriceFloor #CPM #AdAuction #OpenRTB #DigitalAdvertising
-
FYI: Explaining price floor: Price floor: the lowest CPM a seller will accept for an ad impression at auction. How floors are set, carried in OpenRTB, automated and fought over in court. https://ppc.land/price-floor/ #PriceFloor #CPM #AdAuction #OpenRTB #DigitalAdvertising
-
IAB Tech Lab drops PDF as the source of truth for its ad standards: Specifications move to Markdown across 77 public repositories where any developer can file an issue. Final snapshots stay, but version history changes hands. https://ppc.land/iab-tech-lab-drops-pdf-as-the-source-of-truth-for-its-ad-standards/ #IABTechLab #AdStandards #Markdown #DigitalAdvertising #WebDevelopment
-
IAB Tech Lab drops PDF as the source of truth for its ad standards: Specifications move to Markdown across 77 public repositories where any developer can file an issue. Final snapshots stay, but version history changes hands. https://ppc.land/iab-tech-lab-drops-pdf-as-the-source-of-truth-for-its-ad-standards/ #IABTechLab #AdStandards #Markdown #DigitalAdvertising #WebDevelopment
-
IAB Tech Lab drops PDF as the source of truth for its ad standards: Specifications move to Markdown across 77 public repositories where any developer can file an issue. Final snapshots stay, but version history changes hands. https://ppc.land/iab-tech-lab-drops-pdf-as-the-source-of-truth-for-its-ad-standards/ #IABTechLab #AdStandards #Markdown #DigitalAdvertising #WebDevelopment