#digitaladvertising — Public Fediverse posts

FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. https://ppc.land/regulators-rewrote-the-ad-auction-rules-and-left-the-owners-alone/ #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. https://ppc.land/regulators-rewrote-the-ad-auction-rules-and-left-the-owners-alone/ #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. https://ppc.land/regulators-rewrote-the-ad-auction-rules-and-left-the-owners-alone/ #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. https://ppc.land/openx-says-100-of-its-supply-meets-iab-uk-gold-standard-rules/ #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. https://ppc.land/openx-says-100-of-its-supply-meets-iab-uk-gold-standard-rules/ #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. https://ppc.land/openx-says-100-of-its-supply-meets-iab-uk-gold-standard-rules/ #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. https://ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. https://ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. https://ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. https://ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. https://ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. https://ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

Google avoids a breakup of its ad tech business

https://www.nytimes.com/2026/09/02/technology/google-ad-tech-remedies.html

Comments: https://news.ycombinator.com/item?id=49537131

#HackerNews #Google #AdTech #Breakup #News #TechIndustry #DigitalAdvertising #BusinessNews

VAB finds video holds 51% of US leisure time for a fourth straight year: Watching video absorbs 2 hours 37 minutes daily against 35 minutes socializing and 24 gaming, from a 5:10 total. Which of those minutes can advertising reach? https://ppc.land/vab-finds-video-holds-51-of-us-leisure-time-for-a-fourth-straight-year/ #VideoMarketing #DigitalAdvertising #LeisureTime #ContentConsumption #SocialMedia

FYI: Cox Media Group faces 20 years of FTC oversight over fake AI listening ads: Escrowed payments of $880,000 plus two $25,000 sums fall due within 8 days. Two comments reached the docket, and each later breach carries a civil penalty. https://ppc.land/cox-media-group-faces-20-years-of-ftc-oversight-over-fake-ai-listening-ads/ #CoxMediaGroup #FTC #ArtificialIntelligence #DigitalAdvertising #AIEthics

Discover how OpenAI's controversial ChatGPT advertising revenue rapidly surpassed a staggering $1 billion annualized run rate, signaling a major strategy shift.

#OpenAI #ChatGPT #ArtificialIntelligence #TechBusiness #DigitalAdvertising

https://securityonline.info/chatgpt-advertising-revenue-billion-milestone/?utm_source=mastodon&utm_medium=jetpack_social

FYI: Explaining algorithmic: Algorithmic media buying is the use of models to price and place each ad impression automatically. How auction-time bidding works, and where it breaks down. https://ppc.land/algorithmic/ #AlgorithmicMarketing #MediaBuying #DigitalAdvertising #AuctionBidding #AdTech

FYI: Explaining backfill: Backfill is the demand that fills an ad slot when higher priority buyers pass. How the fallback is decided, where it sits in the stack, and why it is contested. https://ppc.land/backfill/ #Backfill #DigitalAdvertising #ProgrammaticAds #AdTech #MarketingStrategy

How the rise of digital advertising in the 1990s was like the rise of television advertising in the 1960s. And had the same generational career consequences. We review #BronzeSeeksSilver: http://the-agency-review.com/bronze-silver #advertising #marketing #digitalmarketing #digitaladvertising

FYI: UK and Ireland app install costs gain 80% to $3.85, highest Adjust tracks: Paid installs now run at 0.72 for every organic one worldwide, up 26% in six months, while US CPM reached $20.54. Thinner margins arrive just before Q4 bidding. https://ppc.land/uk-and-ireland-app-install-costs-gain-80-to-3-85-highest-adjust-tracks/ #AppMarketing #DigitalAdvertising #MobileApps #AdTech #CPM

Apple has officially integrated paid advertisements into Apple Maps. Discover how this affects user privacy and why you cannot disable these new sponsored listings.

#AppleMaps #TechNews #Privacy #DigitalAdvertising #AppleBusiness

https://securityexpress.info/apple-maps-sponsored-ads/?utm_source=mastodon&utm_medium=jetpack_social

Apple 📍 has officially started displaying ads in Apple Maps for users in the US and Canada. The sponsored listings appear in search results and suggested places, marked with a blue "Ad" label. This expands Apple's advertising reach into another built-in app. Read the article to learn where these ads appear and what's next.

https://true-tech.net/apple-maps-ads-us-canada-rollout/

#AppleMaps #Apple #DigitalAdvertising #MobileAds #TechNews

https://true-tech.net/apple-maps-ads-us-canada-rollout/

FYI: Azerion wins Venatus as technology partner for gaming ad monetisation: Deal dated August 21, 2026 leaves Venatus its audience business and hands the plumbing to Amsterdam. No terms or volumes disclosed. What changes for ad buyers? https://ppc.land/azerion-wins-venatus-as-technology-partner-for-gaming-ad-monetisation/ #Gaming #AdTech #Monetization #DigitalAdvertising #Azerion

Explaining ID5: ID5 is a universal advertising ID and identity graph that recognises users where third-party cookies fail. Its mechanics, origins, scale claims and disputes. https://ppc.land/explaining-id5/ #ID5 #DigitalAdvertising #Privacy #AdTech #ThirdPartyCookies

Thank god for reader mode in the browser. It can be nearly impossible to read articles on some websites nowadays without it. Pop ups, ads that keep changing, videos that move to different parts of the screen as you scroll. What a nightmare. #internet #LateStageInternet #microsoftedge #firefox #digitaladvertising #displayads

ICYMI: DoubleVerify gains brand suitability data on TikTok Pangle in 48 markets: Pangle reaches more than 400,000 apps, per TikTok, and buyers had no independent read on that inventory. Coverage arrives one week after the Nielsen buyout. https://ppc.land/doubleverify-gains-brand-suitability-data-on-tiktok-pangle-in-48-markets/ #DoubleVerify #TikTok #Pangle #BrandSafety #DigitalAdvertising

ICYMI: Fluency blocks AI from touching live ad spend across $3 billion in budgets: Deterministic agents alone hold execution rights over 250,000 monthly campaigns run for 150 agencies. Deloitte counts one in five firms ready to govern AI. https://ppc.land/fluency-blocks-ai-from-touching-live-ad-spend-across-3-billion-in-budgets/ #AI #AdSpend #MarketingTech #DigitalAdvertising #PPC

ICYMI: TikTok Symphony gains 30-second AI video with Seedance 2.5 upgrade: Reference uploads jump from 9 to 50 for paid advertisers in select markets, with timestamp-level scene control. Rollout lands one day after EU AI labels bind. https://ppc.land/tiktok-symphony-gains-30-second-ai-video-with-seedance-2-5-upgrade/ #TikTok #AI #VideoMarketing #DigitalAdvertising #ContentCreation

TikTok Symphony gains 30-second AI video with Seedance 2.5 upgrade: Reference uploads jump from 9 to 50 for paid advertisers in select markets, with timestamp-level scene control. Rollout lands one day after EU AI labels bind. https://ppc.land/tiktok-symphony-gains-30-second-ai-video-with-seedance-2-5-upgrade/ #TikTok #AI #VideoMarketing #SocialMedia #DigitalAdvertising

What did the first week of August change in digital advertising?: A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026. https://ppc.land/what-did-the-first-week-of-august-change-in-digital-advertising/ #DigitalMarketing #AdvertisingTrends #DigitalAdvertising #MarketingNews #Automation

What we think @matzucker has in common with #DavidOgilvy, #PatriciaTierney and #MaryWellsLawrence. Sort of. We review #BronzeSeeksSilver: http://the-agency-review.com/bronze-silver #advertising #marketing #digitalmarketing #digitaladvertising #NewYorkCity

ICYMI: Meta faces 3% turnover fines in 5 days as it signs EU AI content code: Markus Reinisch confirmed the signature 6 days after the EU presumption deadline, reversing a 2025 refusal. Who now carries the visible labelling duty on ads? https://ppc.land/meta-faces-3-turnover-fines-in-5-days-as-it-signs-eu-ai-content-code/ #Meta #EUAI #ContentCode #DigitalAdvertising #Fintech

House and Garden Walk celebrates 65 years https://www.allforgardening.com/1872176/house-and-garden-walk-celebrates-65-years/ #1021 #1021FM #1033 #1033FM #1041 #1041FM #1051 #1051FM #1051TheGOAT #967 #967FM #advertise #DCDN #Digital #DigitalAdvertising #DigitalMarketing #DoorCounty #DoorCountyNews #garden #multimedia #news #NewsGroup #obituaries #opinion #PirateRadio #PirateRadioSturgeonBay #podcast #RadioStation #sports #TheGOAT #TheGOAT #ThePirate #U1021 #WBDK #WI #wisconsin #WRLU

Meta’s AI Clusterf*ck Is Humiliating Zuckerberg - YouTube
https://www.youtube.com/watch?v=SFZ9ZlNyljc

"In this video, I break down what is happening inside Meta: the layoffs, the collapsing employee morale, the AI restructuring chaos, the keystroke and screenshot monitoring, the billion-dollar tokenmaxxing disaster, and Mark Zuckerberg’s increasingly expensive obsession with frontier AI while Meta’s actual advertising business is printing money."

#Meta #AI #BigTech #Capitalism #DigitalAdvertising #DeleteMeta

ICYMI: Ad tech's trust layer fractures as sports budgets, bots, and AI reshape media: TAG's Google and Trade Desk certifications lapse, LinkedIn IVT hits 17.62%, political CTV doubles to $2.7bn, and sports reshape June's advertising budgets. https://ppc.land/ad-techs-trust-layer-fractures-as-sports-budgets-bots-and-ai-reshape-media/ #AdTech #SportsMarketing #AI #DigitalAdvertising #MediaTrends

San Jose based Roku, the streaming video platform, is in discussions with at least one US media company about a potential combination or sale. https://www.bloomberg.com/news/articles/2026-06-12/roku-said-to-be-in-sale-talks-including-possible-media-tie-up?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTc4MTI5MjAyOSwiZXhwIjoxNzgxODk2ODI5LCJhcnRpY2xlSWQiOiJURUJWMjFUOTZPU00wMCIsImJjb25uZWN0SWQiOiJFMEJDNkI3QkI3NDI0OTEwQkE2NTdFRUM2QUNEMzFEMyJ9.Lqb84JcPkpVe9ZcC7aqiNcfjg17DMc8nj_ZZlHJVYr0&leadSource=uverify%20wall

#ROKU #Netflix #HBOMax #TV #HULU #SmartTV #Streaming #Media #DigitalAdvertising #Advertising

FYI: YouTube Shorts hits 2 billion monthly TV hours - and it's just getting started: YouTube Shorts hits 2 billion monthly TV hours as Kurt Wilms and creator AdamW explain what that means for creators, viewers, and connected-TV advertising. https://ppc.land/youtube-shorts-hits-2-billion-monthly-tv-hours-and-its-just-getting-started/ #YouTubeShorts #VideoMarketing #ContentCreation #DigitalAdvertising #SocialMedia

UK gambling regulator thumps META hard on it's seeming inability to spot/remove ads for illegal gambling sites.

“It could leave you with the impression they are quite happy to turn a blind eye and continue taking money from criminals and scammers until someone shouts about it.” https://www.theregister.com/2026/01/20/uk_gambling_comission_criticizes_meta/ #Gambling #Meta #UK #Ads #DigitalAdvertising #IllegalGambling #LegalGambling #Betting #AI