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#digitaladvertising — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #digitaladvertising, aggregated by home.social.

  1. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  2. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  3. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  4. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  5. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  6. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  7. ICYMI: Explaining SSAI: SSAI is server-side ad insertion: advertising spliced into a video stream before it reaches the device. How the stitching works, and why measurement suffers. ppc.land/ssai/ #SSAI #ServerSideAdInsertion #AdTech #DigitalAdvertising #VideoStreaming

  8. ICYMI: Explaining SSAI: SSAI is server-side ad insertion: advertising spliced into a video stream before it reaches the device. How the stitching works, and why measurement suffers. ppc.land/ssai/ #SSAI #ServerSideAdInsertion #AdTech #DigitalAdvertising #VideoStreaming

  9. ICYMI: Explaining SSAI: SSAI is server-side ad insertion: advertising spliced into a video stream before it reaches the device. How the stitching works, and why measurement suffers. ppc.land/ssai/ #SSAI #ServerSideAdInsertion #AdTech #DigitalAdvertising #VideoStreaming

  10. ICYMI: Explaining SSAI: SSAI is server-side ad insertion: advertising spliced into a video stream before it reaches the device. How the stitching works, and why measurement suffers. ppc.land/ssai/ #SSAI #ServerSideAdInsertion #AdTech #DigitalAdvertising #VideoStreaming

  11. ICYMI: Explaining mezzanine file: Mezzanine file is the high-quality source version of a video ad, supplied so publishers and ad-stitching platforms can transcode their own serving renditions. ppc.land/mezzanine-file/ #MezzanineFile #VideoMarketing #AdTech #DigitalAdvertising #VideoAds

  12. ICYMI: Explaining mezzanine file: Mezzanine file is the high-quality source version of a video ad, supplied so publishers and ad-stitching platforms can transcode their own serving renditions. ppc.land/mezzanine-file/ #MezzanineFile #VideoMarketing #AdTech #DigitalAdvertising #VideoAds

  13. ICYMI: Explaining mezzanine file: Mezzanine file is the high-quality source version of a video ad, supplied so publishers and ad-stitching platforms can transcode their own serving renditions. ppc.land/mezzanine-file/ #MezzanineFile #VideoMarketing #AdTech #DigitalAdvertising #VideoAds

  14. ICYMI: Explaining mezzanine file: Mezzanine file is the high-quality source version of a video ad, supplied so publishers and ad-stitching platforms can transcode their own serving renditions. ppc.land/mezzanine-file/ #MezzanineFile #VideoMarketing #AdTech #DigitalAdvertising #VideoAds