home.social

#digitaladvertising — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #digitaladvertising, aggregated by home.social.

  1. FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. ppc.land/regulators-rewrote-th #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

  2. FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. ppc.land/regulators-rewrote-th #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

  3. FYI: Regulators rewrote the ad auction rules and left the owners alone: Google kept AdX, the FTC sued Amazon over hidden ad surcharges and The Trade Desk cut 575 jobs, in a week when regulators changed the rules but not the owners. ppc.land/regulators-rewrote-th #AdAuction #DigitalAdvertising #Regulations #GoogleAdX #FTC

  4. FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. ppc.land/openx-says-100-of-its #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

  5. FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. ppc.land/openx-says-100-of-its #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

  6. FYI: OpenX says 100% of its supply meets IAB UK Gold Standard rules: Its certification bundles ads.txt, TCF privacy rules, brand safety, and newly added CTV and carbon tests into one externally audited scheme, OpenX now says. ppc.land/openx-says-100-of-its #OpenX #IAB #GoldStandard #DigitalAdvertising #PrivacyRules

  7. FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

  8. FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

  9. FYI: Explaining pink slime: Pink slime is partisan or automated content dressed up as local news. How the networks operate, who funds them, and why programmatic budgets keep reaching them. ppc.land/pink-slime/ #PinkSlime #MediaBias #LocalNews #ContentMarketing #DigitalAdvertising

  10. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  11. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  12. ICYMI: Explaining product: Product is the structured record describing one sellable item that advertising platforms ingest, validate and match to queries across paid and unpaid surfaces. ppc.land/product/ #ProductMarketing #DigitalAdvertising #eCommerce #PPC #OnlineSales

  13. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  14. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  15. Explaining price: Price is the money paid for one defined unit of advertising. How CPM, bids, floors and clearing prices are set, carried inside OpenRTB and disputed in court. ppc.land/price/ #Advertising #CPM #MarketingStrategy #DigitalAdvertising #OpenRTB

  16. AI-Driven Ad Fraud Detection | From Bot Identification to Real-Time Protection

    tuvoc.com/blog/ai-driven-ad-fr

    Learn how AI-powered ad fraud detection identifies bots and suspicious traffic in real time. Discover how it helps prevent fraud and safeguard ad revenue effectively.

    #AdFraud
    #AIinAdvertising
    #FraudDetection
    #AdTech
    #ProgrammaticAdvertising
    #BotDetection
    #AdSecurity
    #MachineLearning
    #DigitalAdvertising