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Live and recent posts from across the Fediverse tagged #wildlife-activism, aggregated by home.social.

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  1. Ecocide: why establishing a new international crime would be a step towards interspecies justice

    A movement of activists and legal scholars is seeking to make “ecocide” an international crime within the jurisdiction of the International Criminal Court (ICC). The Stop Ecocide Foundation has put together a prestigious international panel of experts that has just proposed a new definition of the term. Protect all animals and go #Vegan #BoycottPalmOil #Boycott4Wildlife

    If adopted by the ICC, the proposed definition would be a historic shift, paving the way for nature and other species to count legally as protected entities in their own right. However, it remains to be seen what forms of environmental destruction might still be justified if they yield sufficient social and economic benefits for humans.

    A legal definition of #ecocide in the International Criminal Court #ICC is an important step for holding to account #corrupt, world-destroying #corporations in all sectors, on behalf of all living organisms 🌴🩸🚜☠️🔥🙊⛔️ #Boycott4Wildlife @palmoildetect https://palmoildetectives.com/2022/05/22/ecocide-why-establishing-a-new-international-crime-would-be-a-step-towards-interspecies-justice/

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    An unofficial crime

    The term ecocide was coined in 1970 by the American biologist, Arthur Galston, to designate the widespread harm caused by the US’s use of the toxic herbicide Agent Orange in the Vietnam War. Two years later, then Swedish prime minister Olof Palme described the “outrage of ecocide” in relation to the same war. But the first legal analysis and call to outlaw ecocide came from Richard Falk, a professor of international law, in 1973.

    US soldiers spray Agent Orange in Vietnam. PJF Military Collection / Alamy

    Yet ecocide has never been officially recognised. Indeed the Rome Statute, founding treaty of the International Criminal Court, mentions the environment just once, in relation to war crimes and only in situations legally qualifiable as armed conflicts. Beyond war crimes, the only other tool to protect the environment in the hands of the ICC is that of crimes against humanity. However, as the name suggests, this category remains deeply anthropocentric, requiring the environmental destruction to be “committed as part of a widespread or systematic attack” against a “civilian population”.

    Even recent climate change litigation cases like the 2019 Urgenda case against the Dutch government frequently cite “human rights violations” in support. The movement behind the new definition, however, hopes to make ecocide its own thing – a crime of similar symbolic and normative force as genocide.

    Environmental ethicist Philip Cafaro has referred to the human-induced sixth mass extinction as “interspecies genocide”. Legally, punishing genocide requires proving the perpetrator had the highest possible standard of special intent to destroy a protected human group. Ecocide, therefore, needs to be not just about protecting human groups, but protection of the biosphere.

    Human-centred culture

    Implementing ecocide as an international crime, therefore, would have to challenge longstanding particularly western attitudes of human separateness from, and superiority to, nature and nonhuman species, which continue to be seen as objects and resources.

    The concept of ecocide instead means considering nature and nonhuman species as entities with inherent value, with rights that should be respected.

    Climate change protesters in London, 2018. Real Souls Photography / shutterstock

    There are some promising developments. The groundbreaking Nonhuman Rights Project fights to secure the legal personhood and rights of nonhuman clients such as elephants, apes and dolphins across the US, while the UK government plans to introduce legislation which will recognise animals as legally sentient beings. And thanks to continued pressure from indigenous peoples, the “rights of nature” are enshrined in constitutions around the world – from India to New Zealand and Ecuador.

    The Lies Begin Early by Jo Fredriks

    The lies begin early by Jo Frederiks

    More clarity needed

    The newly-proposed definition needs further clarification, however. For instance, it says ecocide implies “unlawful or wanton acts” very likely to cause “severe and either widespread or long-term damage” to the environment.

    While “unlawful” suggests that the conduct needs to be already illegal under domestic law, it is specified that “wanton” means “reckless disregard for damage which would be clearly excessive in relation to the social and economic benefits anticipated [emphases added]”.

    This implies that it is OK to damage the environment as long as the damage is not “clearly excessive” in relation to the anticipated benefits for humans. In doing so, the section reinforces the anthropocentrism that the definition itself hoped to overcome.

    These benefits also include not only those of “social” character but also “economic benefits”, without explicitly excluding private profits from the equation. Finally, the test for the “wanton acts” seems to require the perpetrator, rather than the court, to judge whether or not the environmental harm was clearly disproportionate.

    Towards interspecies justice

    The ICC was originally set up to prosecute war crimes, crimes against humanity and genocide. If it adopts ecocide, could politicians and executives one day end up in the dock? Perhaps. The new ecocide definition refers to “widespread damage” not only in a geographic sense but also damage suffered by “an entire ecosystem, species or a large group of humans”.

    We could potentially see action against top level executives from corporations accused of driving the mass deforestation of Indonesia to produce palm oil, threatening species like the orangutan, while leaders like Brazilian president, Jair Bolsonaro, could potentially be prosecuted for the assault on the Amazon forest.

    PZ Cussons – Carex responsible for palm oil deforestation despite supposedly using “sustainable” palm oil. Image: Greenpeace

    Prohibiting ecocide will require further mobilisations and global cooperation to ensure compliance from states not ratifying the relevant conventions, such as the US and China. Yet the movement marks a significant step towards stemming ecological and biological breakdown and establishing interspecies justice.

    Heather Alberro, Lecturer in Global Sustainable Development, Nottingham Trent University and Luigi Daniele, Senior Lecturer in International Humanitarian and Criminal Law, Nottingham Trent University

    This article is republished from The Conversation under a Creative Commons license. Read the original article.

    Take Action in Five Ways

    1. Join the #Boycott4Wildlife on social media and subscribe to stay in the loop: Share posts from this website to your own network on Twitter, Mastadon, Instagram, Facebook and Youtube using the hashtags #Boycottpalmoil #Boycott4Wildlife.

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    2. Contribute stories: Academics, conservationists, scientists, indigenous rights advocates and animal rights advocates working to expose the corruption of the palm oil industry or to save animals can contribute stories to the website.

    Wildlife Artist Juanchi Pérez

    Read more

    Mel Lumby: Dedicated Devotee to Borneo’s Living Beings

    Read more

    Anthropologist and Author Dr Sophie Chao

    Read more

    Health Physician Dr Evan Allen

    Read more

    The World’s Most Loved Cup: A Social, Ethical & Environmental History of Coffee by Aviary Doert

    Read more

    How do we stop the world’s ecosystems from going into a death spiral? A #SteadyState Economy

    Read more

    3. Supermarket sleuthing: Next time you’re in the supermarket, take photos of products containing palm oil. Share these to social media along with the hashtags to call out the greenwashing and ecocide of the brands who use palm oil. You can also take photos of palm oil free products and congratulate brands when they go palm oil free.

    https://twitter.com/CuriousApe4/status/1526136783557529600?s=20

    https://twitter.com/PhillDixon1/status/1749010345555788144?s=20

    https://twitter.com/mugabe139/status/1678027567977078784?s=20

    4. Take to the streets: Get in touch with Palm Oil Detectives to find out more.

    5. Donate: Make a one-off or monthly donation to Palm Oil Detectives as a way of saying thank you and to help pay for ongoing running costs of the website and social media campaigns. Donate here

    Pledge your support

    #AnimalBiodiversityNews #animalCruelty #animalExtinction #animalRights #animals #Boycott4wildlife #BoycottPalmOil #conservation #corporations #corrupt #deforestation #ecocide #ecosystem #extinction #ICC #law #vegan #wildlifeActivism
  2. Conservation activists suing Indonesian zoo could inspire global action on endangered species trade

    In a court in rural #Indonesia, an environmental group recently filed a lawsuit of global importance. Their case is against a zoo in North #Sumatra that it’s alleged illegally exhibited threatened species, including Komodo dragons and critically endangered Sumatran #orangutans. The illegal wildlife trade is a multibillion-dollar industry that threatens species globally, from #elephants to orchids. Plants, animals and fungi are harvested from the wild and sold to customers around the world as attractions in zoos, as pets, for food, as souvenirs or as medicine. Help animals and #BoycottWildlifeTrade #Boycott4Wildlife

    People caught trafficking wildlife are typically tried in criminal law cases, in which courts impose fines or prison sentences that punish the responsible parties in order to deter would-be criminals. But in this recent case, rather than seek punishment against the Indonesian zoo, the activists brought a civil lawsuit ordering the zoo to remedy the harm it allegedly caused by exhibiting these species illegally.

    Lawsuit by activists against #zoo in #Indonesia for harm caused by illegally exhibiting endangered #species was successful. It’s a new way to protect #wildlife from illegal and cruel #trafficking #Boycottpalmoil #Boycott4Wildlife Images @CraigJones17 https://palmoildetectives.com/2022/04/03/conservation-activists-suing-indonesian-zoo-could-inspire-global-action-on-endangered-species-trade/

    Share to BlueSky Share to Twitter This siamang has spent her whole life in this cage, a vision that was a true nightmare. Craig Jones Wildlife PhotographyA Sumatran tiger help in a tiny cage struggles to stay alive. Craig Jones Wildlife photography A captured Siamang and a captured tiger in Indonesia. Photos by Craig Jones Wildlife Photography

    In the press release announcing the lawsuit, the North Sumatra Chapter of the Indonesian Forum for the Environment (Walhi Sumut) and Medan Legal Aid Institute said they were suing to cover the costs of care for one Sumatran orangutan confiscated from the zoo, and to fund monitoring of orangutan habitat to aid the recovery of their wild population. The resulting bill exceeds US$70,000 (£49,438). The typical criminal sanction for wildlife crime in Indonesia is around US$3,500.

    One of the orangutans in the zoo before it was confiscated in 2019. Walhi North Sumatra, Author provided

    The activists are also asking the zoo to publicly apologise and to create educational exhibits that explain how the illegal trade and use of wildlife harms nature and society. Surprisingly, these types of legal strategies that aim to repair harm – rather than punish perpetrators – have been largely overlooked by conservationists in many countries. The Indonesian zoo lawsuit could demonstrate the value of a new legal approach for protecting threatened wildlife.

    Komodo dragons were illegally exhibited at the zoo. Anna Kucherova/Shutterstock

    Historical precedents

    The zoo lawsuit parallels landmark pollution cases, such as the Exxon Valdez and Deepwater Horizon oil spills, where the responsible parties (in these cases, oil companies) were sued by government agencies and citizens and required to clean up pollution, compensate victims and restore affected habitats. It is also similar to innovative climate change lawsuits that have argued for the world’s largest oil and gas companies to pay for building protective sea walls, and other measures which help mitigate the effects of global warming.

    Similar legal approaches haven’t been a major part of enforcing conservation laws. But through our work in Conservation Litigation – a project led by conservationists and lawyers – colleagues and I are working to bring such lawsuits against offenders globally.

    Many countries already have laws that would allow these lawsuits, including in biodiversity hotspots such as Mexico, Democratic Republic of Congo and Indonesia. The 1992 UN Rio Convention called on states to “develop national law[s] regarding liability compensation for the victims of pollution and other environmental damage”. Although laws that oblige offenders to remedy environmental harm have been established already, the Indonesian zoo case is unique as one of the first times such a law has been applied to address wildlife crime. https://player.vimeo.com/video/510514912

    The case could serve to influence public views and policies around biodiversity. This has been an important benefit of litigation in other areas, such as in cases against tobacco companies and opioid manufacturers.

    Over the years, these lawsuits have secured compensation for healthcare costs, public admissions of guilt from executives and corrective adversiting to clarify earlier misinformation. These cases have not only benefited individual victims, but helped shift attitudes and reform public health policies and company practices.

    The zoo lawsuit could achieve something similar by holding the zoo liable for downstream harms caused by its involvement in the illegal wildlife trade. By requesting public apologies and support for educational programmes, the lawsuit would not only seek to remedy harm to individual animals and species, but to help shape public perceptions and policy.

    It’s also significant that this case is being brought by a non-governmental organisation (NGO). Governments can bring criminal cases against offenders, while the NGOs cannot. But in many countries, citizens and civil society groups are permitted to launch civil lawsuits in response to environmental harm, expanding the potential for public conservation action.

    These types of lawsuits are often hindered by difficulties paying lawyers, corruption in legal systems and the intimidation of activists. With more than one million species potentially facing extinction, it’s important to recognise and support these rare cases which are testing new ways to protect the planet’s most threatened forms of life.

    Jacob Phelps, Senior Lecturer in Conservation Governance, Lancaster University

    This article is republished from The Conversation under a Creative Commons license. Read the original article.

    How can I help the #Boycott4Wildlife?

    1. Join the #Boycott4Wildlife: Share posts from this website to your own network on Twitter, Instagram and Facebook using the hashtags #Boycottpalmoil #Boycott4Wildlife.

    2. Contribute stories: Academics, conservationists, scientists, indigenous rights advocates and animal rights advocates working to expose the corruption of the palm oil industry or to save animals can contribute stories to the website.

    3. Supermarket sleuthing: Next time you’re in the supermarket, take photos of products containing palm oil. Share these to social media along with the hashtags to call out the greenwashing and ecocide of the brands who use palm oil. You can also take photos of palm oil free products and congratulate brands when they go palm oil free.

    4. Take to the streets: Get in touch with Palm Oil Detectives to find out more.

    5. Donate: Make a one-off or monthly donation to Palm Oil Detectives as a way of saying thank you or to help pay for ongoing running costs.

    Contribute

    Enter your email address

    Sign Up

    Join 3,179 other subscribers

    Share palm oil free purchases online and shame companies still using dirty palm oil!

    Don’t forget to tag in #BoycottPalmOil #Boycott4Wildlife to get shared

    https://twitter.com/ECOWARRIORSS/status/1625103083175923713

    https://twitter.com/MAPICC2021/status/1643269215929999360

    https://twitter.com/netzfrauen/status/1806059662703222960

    https://twitter.com/JosieAllan4/status/1716432333698392163

    https://twitter.com/ChiweenieT14381/status/1872709841040687385

    #animalBehaviour #animalCruelty #animalExtinction #animalRights #AnimalCruelty #animalrights #Boycott4wildlife #BoycottPalmOil #BoycottWildlifeTrade #corruption #crime #deforestation #ecocide #elephants #illegalPetTrade #Indonesia #orangutans #petTrade #species #Sumatra #SumatranOrangutanPongoAbelii #trafficking #wildlife #wildlifeActivism #wildlifetrade #Zoo
  3. Boycotts A Great Weapon to Fight Ecocidal Corporates

    Bill Laurance, James Cook University

    Campaigns and boycotts get the attention of large corporations, because they hit them where it hurts: their reputation and market share.

    Campaigns and #boycotts against corrupt commodities like #palmoil and #meat are effective in getting attention of corporate giants because they hit their wallets and sully their reputations #Boycottpalmoil 🌴🪔🔥🙊⛔️#Boycott4Wildlife @palmoildetect https://palmoildetectives.com/2022/02/27/boycotts-are-a-crucial-weapon-to-fight-environment-harming-firms/

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    In October 2000, I was driving through downtown Boise, Idaho, and nearly careered off the road. Just in front of me was a giant inflatable Godzilla-like dinosaur, well over 30m tall. It was towering over the headquarters of Boise Cascade, one of North America’s biggest wood products corporations. For years, the firm had been tangling with environmental groups who blamed the company’s logging practices for declines in the extent of old-growth forests across the globe.

    Brands aren’t your friends- Subverting London

    The huge inflatable reptile was the inspired idea of the Rainforest Action Network, who used it to label Boise Cascade a dinosaur of the timber industry. The blow-up dinosaur was headline news across the United States and the label stuck. Although Boise Cascade tried to deny it was yielding to environmental pressure, it ultimately agreed to phase out all of its old-growth wood products.

    Environmental campaigns such as this one have become an increasingly important arrow in the quiver of conservation groups, for a very good reason. The world has become hyper-corporatised and globalised, with the result that, as I reported in 2008, deforestation is now substantially driven by major industries rather than by the exploits of poor people trying to make a living off the land.

    Ferrero and Nutella responsible for palm oil deforestation despite supposedly using “sustainable” palm oil. Image: Charlie Hebdo

    Last-ditch tactics

    Boycotts are typically a last resort. The Rainforest Action Network tried for years to nudge, cajole and finally pressure Boise Cascade to phase out old-growth products, without success. Its gentler tactics worked fine with other big corporations such as Home Depot and Lowe’s, but it took a gigantic dinosaur to get Boise Cascade’s attention.

    Globally, some of the most impressive environmental achievements have come via boycotts, or at least the threat of them. Just in the past year, four of the world’s biggest forest-destroying corporations have announced new “no deforestation” policies in response to such environmental pressures.

    PZ Cussons – Carex responsible for palm oil deforestation despite supposedly using “sustainable” palm oil. Image: Greenpeace

    Among the worst of these was Asia Pulp & Paper, whose reputation had become so synonymous with rainforest destruction that the retailers selling its products began fleeing in droves. Today, the corporation has ostensibly turned over a new leaf and even thanked Greenpeace – one of its most persistent critics – for helping it to see the light.

    Across the globe, boycotts have helped to rein in predatory behaviour by timber, oil palm, soy, seafood and other corporations. They have led to impressive environmental benefits.

    Banning boycotts?

    But now, the power of boycotts might be on the brink of being reined in, after the federal government floated the idea of banning organised boycotts of companies on environmental grounds.

    The move has sparked apoplexy among free-speech advocates, and came as a surprise even to observers whose expectations had already been lowered by the Commonwealth’s plan to devolve environmental powers to the states and territories.

    The Boycott4Wildlife is a boycott on brands directly involved in tropical deforestation (and therefore animal extinction)

    Join the #Boycott4Wildlife

    Parliamentary agriculture secretary Richard Colbeck said the move would be aimed at “dishonest campaigns”, singling out the campaign against furniture retailer Harvey Norman, which activists accuse of logging native forests.

    “They can say what they like, they can campaign about what they like, they can have a point of view, but they should not be able to run a specific business-focused or market-focused campaign, and they should not be able to say things that are not true,” Colbeck told Guardian Australia.

    Hersheys is responsible for palm oil deforestation despite supposedly using “sustainable” palm oil.

    At odds with free speech

    Predictably, environmental groups are unimpressed. Reece Turner, a forests campaigner with Greenpeace-Australia, told me:

    This policy is at odds with the Liberal party’s professed commitment to uninhibited free speech. The Coalition is going to remarkable extremes to protect big industry from campaigns that are essentially focused on greater transparency of business practices. These campaigns are designed to inform consumer choices – something the Liberal party should be supporting.

    One of the more notable aspects of the proposed ban is that it could directly conflict with the Coalition’s stated environmental priorities – one of which is a desire to slow global rainforest destruction as a means to combat global warming.

    Of all the environmental actions undertaken to date, boycotts have probably had the greatest direct benefit for rainforests.

    As an aside, the Coalition government has recently struggled to find a consistent line on both environmentalism and free speech. Straight after taking office it scuttled the Climate Commission, and is currently fighting to repeal a raft of other carbon policies. Yet it has also announced that Australia will use this year’s Brisbane G20 summit as a “catalyst” to help China, India, Europe and the United States to cut their carbon emissions.

    At this early stage, it’s difficult to say whether or not the proposed ban on environmental boycotts will solidify into firm Coalition policy or merely fade away, its proponents having realised this could be too polarising an idea. Let’s hope for the latter. This is a scheme that deserves to go the way of the dinosaurs.

    Bill Laurance, Distinguished Research Professor and Australian Laureate, James Cook University

    This article is republished from The Conversation under a Creative Commons license. Read the original article.

    How can I help the #Boycott4Wildlife?

    1. Join the #Boycott4Wildlife: Share posts from this website to your own network on Twitter, Instagram and Facebook using the hashtags #Boycottpalmoil #Boycott4Wildlife.

    2. Contribute stories: Academics, conservationists, scientists, indigenous rights advocates and animal rights advocates working to expose the corruption of the palm oil industry or to save animals can contribute stories to the website.

    3. Supermarket sleuthing: Next time you’re in the supermarket, take photos of products containing palm oil. Share these to social media along with the hashtags to call out the greenwashing and ecocide of the brands who use palm oil. You can also take photos of palm oil free products and congratulate brands when they go palm oil free.

    4. Take to the streets: Get in touch with Palm Oil Detectives to find out more.

    5. Donate: Make a one-off or monthly donation to Palm Oil Detectives as a way of saying thank you or to help pay for ongoing running costs.

    Contribute

    Enter your email address

    Sign Up

    Join 3,172 other subscribers

    Share palm oil free purchases online and shame companies still using dirty palm oil!

    Don’t forget to tag in #BoycottPalmOil #Boycott4Wildlife to get shared

    https://twitter.com/ECOWARRIORSS/status/1625103083175923713

    https://twitter.com/MAPICC2021/status/1643269215929999360

    https://twitter.com/netzfrauen/status/1806059662703222960

    https://twitter.com/JosieAllan4/status/1716432333698392163

    https://twitter.com/ChiweenieT14381/status/1872709841040687385

    #boycottPalmOil #boycott4wildlife #boycottpalmoil #boycotts #brandBoycotts #conservation #consumerBoycott #consumerRights #consumerism #deforestation #ethicalConsumerism #meat #palmoil #rainforest #rainforestConservation #wildlifeActivism

  4. Eyewitness by Craig Jones: A mother and baby orangutan are rescued from an RSPO palm oil plantation in Sumatra

    Craig Jones: Eyewitness

    Wildlife Photographer and Conservationist

    Bio: Craig Jones

    One of Britain’s finest wildlife photographers, Craig Jones is also one of the most humble and down-to-earth guys you will ever meet. His photography and stories capture the lives of endangered rainforest animals that we hold so dearly to our hearts: Sumatran orangutans, Sumatran tigers, Sumatran elephants, Siamangs and more. His work has featured in BBC News, BBC Wildlife Magazine and National Geographic magazine. He has also appeared for Nat Geo WILD discussing Sumatra as part of the “Paradise Islands & Photo Ark” Nat Geo series. He has spoken at the UK Green Party Conference about the disastrous effects of palm oil in South East Asia, that he seen with his own eyes.

    In this story, Craig uses his own words to bear witness to the awesome love and intelligence of orangutans, and also shares stories of the immense suffering of orangutans and other species within RSPO member palm oil plantations. Craig is an absolute inspiration to photographers, animal lovers and conservationists. It is an honour to showcase his work and stories on Palm Oil Detectives.

    His work appears in:

    My name is Craig Jones, I’m a #wildlife photographer. Here is my eyewitness account of rescuing an #orangutan mother and baby from an #RSPO “sustainable” #palmoil plantation in #Sumatra. We #BoycottPalmOil #Boycott4Wildlife 🌴🔥🛢️⛔ @palmoildetect.bsky.social https://wp.me/pcFhgU-1wJ

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    “The most beautiful rainforest in the world is turned into a souless landscape of palm oil within weeks, with brutal efficiency. Anything in its way gets crushed, killed and discarded.” #Wildlife #photographer Craig Jones @CraigJones17 #Boycott4Wildlife

    Tweet

    “That scream I can still hear now, the tone went through me, the pitch could have broken a glass, it was so high and shocking to hear.“ @CraigJones17 recalls rescuing a mum and baby #orangutan from an @RSPOtweets #palmoil plantation

    Tweet

    #Wildlife #photographer Craig Jones @CraigJones17 uses his heart and camera to capture spectacular animals of Asia even in settings of absolute cruelty and #palmoil #deforestation he tells his story! #Boycott4Wildlife #Boycottpalmoil

    Tweet

    “Sustainable palm oil is a con. #Palmoil is all about #wealth and it’s killing us and the planet. So mother nature will have the last laugh. It’s all corruption. #Boycottpalmoil #Boycott4Wildlife#Wildlife photographer @CraigJones17

    Tweet

    “I kept hearing from locals that the government fails to protect national parks and #endangered species. The same government hands out #palmoil licences letting these companies play god” #Boycottpalmoil #Boycott4Wildlife @CraigJones17

    Tweet

    “Those with a vested interest in sustainable #palmoil are linked in some way. How can anyone say sustainable is OK when it is grow in the ashes of the dead wildlife and burnt forests?” #Boycottpalmoil #Boycott4Wildlife#Wildlife photographer @CraigJones17

    Tweet

    A mother and baby are rescued from an RSPO certified palm oil plantation

    From the moment we received the rescue call, the days plans changed instantly.  I really didn’t know what was waiting for me, as we drove north to the providence of Ache.  All I knew was that a mother and her baby were trapped, and we were heading in that direction as fast as will could. When we arrived all I saw was mile upon mile of this horrific landscape.

    When we arrived all I saw was mile upon mile of this horrific landscape…

    “Walking through a tattered landscape of barren red earth and alien palm oil trees, where once one of the finest rain forests in the world stood, is just impossible for me to describe. 

    “They take the best rain forest in the world and change it into a souless landscape of palm oil within a matter of weeks, with brutal efficiency. Anything in its way gets crushed, killed and discarded.”

    Spotlight Sumatra – The Final Chapter by Craig Jones

    We started desperately searching for the mother and her baby orangutan and eventually we found them. Once we managed to tranquilise the mother, her basic instinct was to protect her child, fueling her to just hang on and not give into the tranquilizer.

    It was heartbreaking. I was praying she’d just let go so they could receive help. She had a strong will and this went on for around fifteen minutes. By this time it was almost too hard to watch, the team was moving below her and watching them both, just to make sure the net was in the right place, as she could fall at any time.

    After a while, you could see she was becoming slightly clumsy, missing branches that she was trying to hold onto. Then she went to just one arm, and then she just fell into the waiting net below.

    The team scrambled up the steep hillside. They try to take the baby away from the unconscious mother at the first available chance. I managed to capture that incredibly moving moment with this image, as the mother is carried off in the net she fell into, while one of the team give the signal to where they have to go.

    As I took images of the mother, the baby was being held by one of the team, as it’s safer for the baby this way. While mother and baby were apart, the baby struggled, trying to bite and screaming.

    “That scream I can still hear now, the tone went through me, the pitch could have broken a glass, it was so high and shocking to hear.

    Craig Jones

    We had about 40 minutes before the sedative wore off. A good chunk of that time the orangutan had fought, hanging in the tree. Time was tight. The vet took blood, checked her teeth, bum area and general health. It was so sad to see but I knew these guys were helping her.

    A mother and baby orangutan are rescued from an RSPO member palm oil plantation. Craig Jones Wildlife Photography

    I carried on taking images so that I could capture this story no matter what.

    The mother looking straight at me with an indescribable emotional stare, and in the background the little baby was screaming.

    Craig Jones

    An RSPO palm oil plantation where an orangutan mother and baby were found struggling to stay alive in Sumatra. By Craig Jones Wildlife Photography

    The mother was slightly underweight but she was fine otherwise. The vet gave her the antidote which brings the Orangutan around by counter-acting the tranquilizer. At that point fresh leaves were put in the cage we’d brought for her. She was placed inside the cage and the baby was reunited with his mother. We loaded the mother and baby into the back of our vehicle then drove to the release site which is part of the national park. After this we released them and within a few minutes they had vanished into the dense forest.

    Mother and baby Sumatran orangutans are rescued from an RSPO member palm oil plantation. Craig Jones Wildlife Photography Orangutan baby named Craig, rescued from an RSPO certified palm oil plantation in Sumatra. By Craig Jones Wildlife Photography

    “The team named the baby ‘Craig’ after me, which was a great honour and very touching.
    “I hope he keeps that fight in his belly that he displayed when he was separated from his mother as this will stand him in good stead for the uncertain future that awaits these Sumatran Orangutans.”

    craig jones

    Orangutans are us and we are them in so many ways…

    Palm oil companies play god and play with fire in Sumatra…

    Rainforest is quickly changed to dead land throughout the world by palm oil.

    “One of the main things I kept hearing from locals was that the government fails to protect national parks, areas that contain so many endangered flagship species of wildlife. The same government that hands out licensees to palm oil companies letting them play god with some of the richest forests on earth.”

    Craig jones

    Sustainable palm oil is a con

    “@RSPOtweets #sustainable #palmoil is a con. How can anyone say sustainable is OK when it’s grown in the ashes of dead #wildlife #ecocide #deforestation?” @craigjones17 #Boycottpalmoil #Boycott4Wildlife

    Tweet

    “Sustainable palm oil is a con. Palm oil is all about wealth and it’s killing us and the planet. So mother nature will have the last laugh. It’s all corruption. Those with a vested interest in this sustainable nonsense are linked in someway you mark my words because how could anyone say sustainable is OK when it’s grow in the ashes of the dead wildlife and burnt forests. This saddens me”. ~ Craig Jones

    If consumers at the supermarket were able to see what their purchase destroyed in its production then there might be more change. Cheap, calorific foods are killing the planet and us in the process. Companies need to give back to nature not take more. @BorisJohnson @PalmOilDetect pic.twitter.com/O2RTh9a2YN

    — Craig Jones (@CraigJones17) July 4, 2021

    I have loved these enduring animals since childhood and now as an adult helping them is a blessing for me…

    I witnessed so much in Sumatra, it has been an emotional roller coaster. I feel there is so much we still don’t know about these great apes. For as long as I walk this earth I will do my best to help them, alongside every other creature we share this planet with, by using my camera and my own voice to help them. Without direct intervention in the national parks the Orangutans along with other forest-dependant wildlife- like the Sumatran Tigers and Elephants will become progressively scarcer until their populations are no longer viable.

    Their peaceful mannerisms and intelligence is just remarkable…

    Photography: Craig Jones

    Words: Craig Jones

    Join the #Boycott4Wildlife on supermarket brands causing palm oil deforestation

    Find out more

    #ArtistProfile #Artivism #Boycott4wildlife #BoycottPalmOil #conservation #CraigJonesWildlifePhotography #CreativesForCoolCreatures #deforestation #ecocide #endangered #orangutan #palmoil #Photographer #photography #Primate #RSPO #Sumatra #SumatranOrangutanPongoAbelii #sustainable #wealth #wildlife #wildlifeActivism #wildlifePhotography

  5. Wildlife Photojournalist and Animal Advocate Dalida Innes

    Dalida Innes

    Wildlife Photographer and Portrait Photographer

    “If I could tell animal activists and conservationists something, I would say: Never give up! Once a species is gone that is a terrible loss to us all! #Boycott4Wildlife #Boycottpalmoil” #Wildlife Photographer @dainnes67

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    Dalida Innes @dainnes67 specialises in #wildlifephotography and #portrait #photography. She captures rare intimate moments with animals in all of their emotional complexity. Read more about her and her incredible photos

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    “I am against all supermarket brands that have deforestation in their supply chain. I am a vegan for the animals and I #boycottpalmoil #Boycott4Wildlife” Wildlife Photographer Dalida Innes @dainnes67

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    My name is Dalida Innes, I am from France originally and I live in Sydney, Australia. I love wildlife, landscape, travel photography and everything between. I travel as often as I can and try to make the most of it. Encounters with nature have taken me to incredible places and I have met fantastic people. 

    I am self-taught with a sincere passion for all things photographic

    Adventurous spirit with camera in hand, I try to capture moments of wonder and serenity. For me, capturing images is like freezing the time and I can go back to it whenever I want. Trying to get that precise moment that your eye doesn’t have time to memorise or to remember.

    I love witnessing special moments between animals

    You never know what’s going to happen. Everyday is a new adventure when you’re photographing wildlife. No two days are exactly the same.

    We can learn so much just from watching animals

    I have always worked with animals. I just love watching them, observing their behaviour is something I am fascinated by. I have learnt so much from them and I want to share all of the beauty that I have witnessed with the world.

    Buy Dalida’s photographic prints

    When I was a child, I used to play with a broken camera

    I dreamt that as an adult I would become a filmmaker and make animal documentaries, as I loved watching these shows as a child. Later when I started to work, initially I bought my first video camera but I quickly realised that this wasn’t for me. So instead I started doing photography and it all accelerated from there.

    Never give up the fight to save wild animals!

    If I could tell animal activists and conservationists something, I would say: Never give up! Once a species is gone that is a terrible loss to us all!

    Always respect a wild animal’s personal space

    To wildlife photographers just starting out, I would say that it’s important to respect the animals’ personal space. Don’t try and encroach on the animals too much, as they will feel uncomfortable and won’t behave naturally. Always be prepared for the unexpected, it may not happen, but if it does, be ready for it.

    Morning Glory by Dalida Innes Wildlife Photography

    I am against all supermarket brands that have deforestation in their supply chain

    Less trees means less habitat for wild animals. Not only this, today with so much advanced research and technology there should be other ways, other methods of producing palm oil and other commodities. They have the technology to make anything they want. So I still don’t understand why they don’t just do that instead of destroying forests!

    I welcome you to connect with me on social media and visit my shop to buy prints

    Visit my website #Africa #ArtistProfile #Artivism #Boycott4wildlife #BoycottPalmOil #conservation #CreativesForCoolCreatures #MountainGorilla #Photographer #photography #portrait #Primate #TigerPantheraTigris #wildlife #wildlifeActivism #wildlifePhotography #wildlifephotography
  6. Animal Rights Advocate and Artist Jo Frederiks

    Jo Frederiks

    Artist and Animal Rights Activist

    Jo Frederiks is a passionate animal rights advocate, speaking through her art to create awareness and inspire change to a vegan way of life. She is a full-time practising artist, exposing the well-hidden plight of animals we enslave, exploit and needlessly use for food, clothing, entertainment and research. Working in varying mediums, Frederiks favours graphite and oil paint. She has previously studied at The Arts Academy in Brisbane, graduating with Honours.

    She has had many solo, joint, and group exhibitions throughout the years, and her work is in private collections in numerous countries across the world. Her drawings are sensitive, exquisite and beautifully detailed, portraying the unique character of each individual being.

    Frederiks grew up on a million-acre cattle station in central Queensland, Australia. It was this environment that not only nurtured her connection to nonhuman animals but highlighted their immense vulnerability at the hands of humankind.

    Buy Jo’s art

    Jo Frederiks @JoFrederiks is a passionate animal rights advocate and vegan #artivist from #Australia making provocative and haunting #art about animals endangered by meat #agriculture See more #art on my website #Boycott4Wildlife

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    #Agriculture #art #Artist #ArtistProfile #Artivism #artivist #Australia #conservation #CreativesForCoolCreatures #JoFrederiks #vegan #wildlifeActivism

  7. How does COVID-19 affect Wildlife Conservation?

    How does COVID 19 affect Wildlife Conservation? This pandemic has affected several continents, and everyone seems to be at its mercies. It’s sad to see people lose lives, property, jobs, among others. It’s crippling the economy and results to be a pandemic pushing us to a very difficult corner.

    How does COVID-19 affect Wildlife Conservation? “Don’t cancel the dates for your #safari #tour #hike in #Africa but rather postpone. If you can manage to keep supporting genuine NGOs fighting for wildlife, please do so.” by @winniecheche

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    No Money = No Tourism

    Apart from the duty to observe social distancing, not many can be able to risk what they have for a quick visit to the national parks. This is a moment where everyone is only concentrating on the basics, and how to survive this pandemic.

    We have families that fully depend on funds obtained through tourism activities, from offering tour guide services, selling curios, getting help from NGOs in the conservation field, etc. With whatever is happening around the world, this is becoming almost impossible for these families.

    What will happen to them? How will they support their livelihoods? Were they lucky enough not to contaminate the virus before the borders started to be closed? Is there any plan for them by any organization out there?

    What about wildlife?

    Most of the wildlife rescue and treatment is mainly done by these NGOs. And they have been contributing towards wildlife welfare in a great way, especially for the endangered species. Through the funds, they have been able to support both the wildlife and local communities in those areas.

    I am afraid of what will happen to them once the funds stop coming through. And borders continue to be closed. Our wildlife that may need medication attention may be in a difficult place.

    Okapi Okapia johnstoni

    Luckily, aside from primates, most wildlife are safe from the virus

    So far, only a few of the primates have been noted to be vulnerable to the coronavirus. Hence making the other wildlife safe from any infections through interactions with infected humans.

    Being a zoonotic disease, this was prone to happen since the disease was from animals to humans.

    The wildlife are also having a good time away from humans for once. Most tourists ain’t visiting the conservation areas as before hence human traffic has extremely reduced. Our wildlife can now enjoy reduced interference and can be wild. With this, it will not be a surprise for their population to increase, as well as for increased vegetation growth.

    With everything we are currently going through, it will be healing being able to visit healthy nature parks.

    Keep supporting wildlife NGOs and don’t cancel your safari!

    Don’t cancel the dates for your safaris, game drives, hikes, etc, but rather postpone. If you can manage to keep supporting the genuine NGOs fighting for wildlife and local communities’ welfare, please do so.

    We are in this together, and together we will get through it safely.

    Wildlife and environment need you to be their voice and caretakers, please corporate.

    Dispose of the gloves, masks, sanitizers’ bottles and any the packaging correctly. Let’s not create more problems for mother nature as we fight this pandemic.

    Let this pandemic be our turning point when it comes to any kind of live wildlife trade, no life has a price tag on it.

    Our pockets will have less cash, but we will eventually survive

    Mother nature needs that even after this pandemic. Whatever that can be considered and done at a slower pace to avoid global warming lets embrace that option. We no longer have the luxury to allow us time for more developments so as to lower our emissions.

    We are one, and that’s why the coronavirus only started in one place and gradually moving to other places. Showing us how deeply connected we are. We need each other in saving our only planet. and it needs our collective efforts. Stay safe and have hope.

    By Cheche Winnie

    Read more on Cheche Winnie’s blog

    Read more #Africa #ChecheWinnie #conservation #covid #MountainGorilla #safari #tourism #virungaNationalPark #wildlife #wildlifeActivism
  8. The Counterpunch: Consumer Solutions To Fight Extinction

    Although the world is highly complex, every person can make a difference. That previous sentence almost sounds like a cliche right?

    Really it’s not. If every person on the planet made a few simple lifestyle changes, it would result in less demand on land and resources and soften the impact of deforestation on endangered species.

    The most powerful thing every one of us can do is to #Boycott4Wildlife and boycott the brands that are destroying the forests for palm oil, wood and soy.

    Here are a few other changes you can make which collectively can save the natural world.

    The Counterpunch: The easy consumer solutions that fight animal extinction and deforestation #activism #Boycott4Wildlife #minimalism #anticonsumerism #extinctionrebellion

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    Change your diet to be plant-based

    Agriculture is the main threat to 86% of the 28,000 species known to be at risk of extinction. Whether or not you should become vegan is beyond the scope of this website. The choice is yours to make. However, there is overwhelming evidence that if every person changed their diet to be plant-based and reduced demand for meat, we could end deforestation, pollution and stop the mass extinction of thousands of animal species.

    Industrial food production is a major driver of the planetary environmental emergency. Food systems are responsible for 21 to 37 per cent of global greenhouse gas emissions, 70 per cent of water use and 80 per cent of the pollution causing eutrophication and marine dead zones.

    Human rights could address the health and environmental costs of food production, David R Boyd, The Conversation, September 2021.

    Biomass is the collective weight of living animal species on the planet:

    60%: The animals that humans eat: meat and dairy

    36%: humans

    4%: Wild animals

    The Guardian: 2021 Report Plant-based diets crucial to saving global wildlife

    This is pretty gross really. If we don’t change this imbalance, firstly all of the wild animals will die (which we are seeing right now), then the forests will die and then the entire planet will die, including humans because there will be no more oxygen to breathe. According to experts, this will happen within the next few decades.

    Soy, followed by palm oil used in animal feed are some of the biggest causes of tropical deforestation on the planet

    [Source: Global Canopy & Trase Insights]

    Soy, followed by palm oil used in animal feed are some of the biggest causes of tropical deforestation on the planet. Source: Global Canopy & Trase Insights.

    https://twitter.com/GlobalCanopy/status/1382291305833828357?s=20

    The Counterpunch: Go plant-based

    We live in a culture that celebrates meat-eating, it will take quite a lot of effort for some people to unlearn this. That is understandable. Wherever you are on the journey, even making some meals plant-based can make the difference to forests and wildlife.

    Foodie inspiration

    It is possible to make mouth-watering, indulgent, healthy and absolutely amazing food in your own home, all without hurting any animals, or the forests.

    Will Yeung

    Easy, quick vegan Asian fusion dishes.

    https://youtu.be/u9_DONN4ohE

    Pick up Limes

    Quick, healthy and vibrant vegan dishes.

    https://youtu.be/KvJOZE15e3s

    Get savvy about green-washing marketing tactics by retail brands

    Brands love to virtue-signal about how green they are. They use PR-friendly phrasing which make them sound amazing, but these words mean absolutely nothing in terms of real action.

    • “We are committed to ending deforestation by xyz”
    • “We have started on a journey towards xyz”
    • “We engraved our brand name onto a tree in the Amazon…”

    This is also known as green-washing. As you have seen on this website – there are very few truly sustainable multinational retail brands that are not destroying the earth in some way or another. A good place to start looking for brands who may be doing the right thing:

    However, be aware that there is no real guarantee that any brand is sustainable. Be suspicious of green ticks of approval or websites with overly flowery language to describe environmental activities. Be vigilant for new information about brands. Subscribe to news from independent watchdogs of (palm oil, wood, soy, meat) deforestation such as:

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    The Counterpunch: Find Alternatives

    When in doubt, look for small-to-mid sized local retail brands that you can liaise with directly yourself to find out about their policies. Shop at independent supermarkets that support these brands and that source ethical products.

    Understand: The RSPO and WWF Palm Oil Scorecard are yet another form of green-washing

    https://www.youtube.com/watch?v=GK3wWLMtSy4

    The WWF Scorecard allocates a high, score to multinational brands that have not yet stopped deforestation activities in their supply chain.

    Recent research from industry watchdogs indicates that retail brands with ‘No Peatland and No Deforestation (NDPE) policies for their palm oil are still buying from mills destroying forests. This means that whatever ‘sustainable’ RSPO certified palm oil label is attached to their brand – they are clearly responsible for large-scale species extinction.

    https://twitter.com/ClimateAdvisers/status/1358883363000639488?s=20

    So far, no palm oil industry watchdogs have been able to give Palm Oil Detectives any confirmation of any brand using deforestation free palm oil – even despite major brands such as Nestle, Ferrero, Unilever and Mars supposedly using ‘sustainable’ palm oil and obtaining a high rating on the WWF Palm Oil Scorecard.

    These brands are complicit and responsible for the destruction of 38,000 ha of rainforest last year alone and the disappearance of 1,000’s of animal species forever.

    Ergo – RSPO certification is a form of green-washing.

    But perhaps we shouldn’t throw the baby out with the bathwater just yet!

    If the RSPO can tighten its rules under pressure from consumers, it may actually make a positive difference to the forests and the animals. Consumers want all brands in the RSPO to stop 100% of their deforestation activities – right now. You can do this by joining the boycott and using the hashtag #Boycott4Wildlife

    Oversight of the RSPO by independent authorities is critical to make sure big retail brands who are the big polluters and destroyers of the natural world are held to account. Consumer boycotts of supermarket brands are also critical to force the hand of change.

    The Counterpunch: Boycott! Boycott! Boycott!

    Using this website, you can boycott all of the brands responsible for deforestation, until they agree to stop destroying forests.

    Once there is evidence (provided by independent sources: Greenpeace, Environmental Investigation Agency, etc) that deforestation has ceased – then, you will be able to find an updated list of deforestation-free palm oil brands here. But only once these brands are proven to have stopped cutting down forests.

    Not promised, not talked about, not virtue-signalled…but fully ceased deforestation!

    The Counterpunch: The easy consumer solutions that fight animal extinction and deforestation #activism #Boycott4Wildlife #minimalism #anticonsumerism #extinctionrebellion

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    Shop local and look for small-to-mid sized brands

    Often (not always) small-scale SME businesses have better oversight of their supply chain. They can therefore give clear and definitive answers on where their ingredients come from and where their packaging comes from.

    Shopping to support a local business means you support the local economy, rather than a nameless, faceless corporate giant.

    When in doubt – reach out to the brand over the phone or in person. You should find it relatively easy to reach a flesh and blood human being and to have a conversation about deforestation free palm oil. If they are doing the wrong thing, rather than boycotting straight away, consider pressuring them initially to change to deforestation free palm oil or another oil source that is also deforestation free, often smaller companies have the ability to pivot quicker and change suppliers than larger companies.

    I’m a Palm Oil Detector boycotting @Nestle @Unilever @Ferrero @Mars @Avon @Loreal because of their #palmoil #deforestation Join the fight! #Boycott4Wildlife

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    Buy wholefood ingredients and cook meals instead of buying convenience foods

    Benefits

    • Healthier for your body, gives you more energy and helps you maintain a healthy weight.
    • Often (not always) cheaper than convenience foods.
    • Cooking from ingredients means you know exactly what you’re eating.
    • If you buy plant-based, your food choices aren’t hurting the forests and the endangered species living there.
    • Boycotting the deforestation palm oil in your convenience food benefits all of the animals.
    • You won’t be exposed to the harmful additives in convenience food that you can’t pronounce.

    Break up with your stuff

    Donate, sell and giveaway your excess stuff. Take the Marie Condo approach and live better with less. The stuff you own can end up owning you. Once you are rid of it and learn to live with less, there is a huge amount of freedom in this way of living.

    Jettison your petrol-guzzling car

    Ask yourself…do you really need a car? Can you just use an Uber instead and have an ebike for getting around? The next time you buy a car, can you buy an EV instead of a petrol-guzzler?

    Audit all of the stuff you own

    There’s no reason why every household on our planet needs a power drill, a hair dryer, a juicer, several TVs, expensive sporting equipment that’s used once and then stashed away. Instead you could always ask someone in your local area or your neighbourhood if and when you need to borrow something. Sharing things you rarely use instead of buying them helps to lower the pressure on natural resources.

    Join the Sharing Economy

    Live simply and join a community of people where you can borrow things, as and when you need it, rather than owning things outright. It saves on space, saves you money and it helps to slow down deforestation.

    Trading websites are great for this. You help your local community and also

    New Zealand:

    TradeMe

    Australia:

    Gumtree Australia

    USA:

    Craigslist

    Freecycle USA

    UK:

    Gumtree

    Freecycle

    Limit your exposure to advertising and surveillance with open-source software

    When you rid your daily life of ads, it becomes easier to avoid feeling pressured to constantly buy furniture, tech, snack foods and all of those traps of modern life that are destroying rainforests.

    Instead you can look after your privacy and limit your ad exposure with these open-source alternatives to Big Tech. The Big Tech companies buy and sell every aspect of your personal life to advertisers. Facebook, WhatsApp, Instagram, Google and Amazon are the worst for this.

    Here are some alternatives:

    Signal: Free state-of-the-art open-source private messaging for mobile devices and web. Used by whistle-blowers such as Edward Snowdon. A fully private alternative to Facebook-owned WhatsApp.

    Ecosia: A Google search engine alternative that will plants trees the more you use the search function.

    UBlock Origin: A free, open-source ad blocking browser extension that works in Firefox for both web browser and mobile device. It can also block ads on Youtube when you view videos in Firefox.

    Proton VPN: Free and paid versions allow you to use a fully encrypted VPN tunnel that ensures your passwords and data stays safe. It keeps your browsing history private and data is stored securely in Switzerland. It protects the identity of activists and journalists in countries where they may be at risk.

    Protonmail: A free open-source email service that provides complete privacy. Designed by CERN Scientists in Switzerland who were motivated to create a fully secure email service. Data stored in Switzerland which has one of the strictest data privacy policies in the world.

    Linux: A free open-source computer operating system. An alternative to Microsoft Windows and Apple. It has a small learning curve to use it but this is 100% worth it. The documents you create and store on a Linux computer are fully private, whereas for Microsoft and Apple operating systems, this is not the case.

    Beware of tech FOMO

    Tech FOMO (Fear or Missing Out) means being sucked into marketing to buy the latest iPhone, smart watch or smart TV. In accordance with creating this demand, tech companies also ensure that tech is designed intentionally to fail after only a few years, so that consumers are forced to buy new products.

    This sneaky trick is known as ‘Planned Obsolescence’. Apple and Android (Google) is the worst for this.

    Technology is deliberately very difficult to take apart, repair or replace parts inside of mobile phones, tablets and computers. This forces consumers to purchase a new phone or new computer. This has a terrible impact on the natural environment, as more components for tech means more deforestation and mining and more animal extinction.

    The same practice occurs in fast-fashion and furniture. The practice of planned obsolescence by brands is highly unethical and unsustainable for the environment and the animals that live there.

    https://www.youtube.com/watch?v=9GorqroigqM

    The Counterpunch: Learn how to be a hacker, a fixer and an Inspector Gadget

    Instead of giving in to consumerist FOMO and buying the latest iPhone or gadget; look to websites like Make Use Of, IKEA Hackers, The subreddit on Hacks, Tinkernuts on Youtube and Wikihow to learn hack, fix and reconfigure all of your tech, furniture and personal items and say ‘up yours’ to the greasy machine of commodification. Learn more about how to stop obsolescence.

    Buy less clothes

    Fast fashion is a mode of clothing production that is very cheap due to low labour costs in third world nations. Aside from the huge human rights issues with clothing production done in this way, fast fashion also has a devastating effect on the world’s natural resources. Consider that it takes nearly 2,000 gallons of water to produce one pair of jeans. According to one UN report:

    The fashion industry produces 20 per cent of global wastewater and 10 per cent of global carbon emissions – more than all international flights and maritime shipping. Textile dyeing is the second largest polluter of water globally and it takes around 2,000 gallons of water to make a typical pair of jeans.

    United Nations: putting the breaks on fast fashion.

    The Counterpunch: Reduce your clothing purchases

    The good news is that you can contribute to slowing the pace of fast fashion by buying less clothes and buying clothes in biodegradable fabric like cotton, tencel or hemp. Before you hit ‘Buy Now’, ask yourself:

    • Do I need these new clothes or shoes or are the ones I own still OK?
    • Why do I want this item? Did I see an ad or see an influencer talking about this item and it made me want it?
    • Bookmark the page and then revisit the website in a week’s time. If you still want the item of clothing, then perhaps you should get it. Often we are held hostage by momentary urges that go away after a short period of time.
    • Am I feeling sad or frustrated or depressed? Is there something I am trying to escape by purchasing? Often we buy things to cheer ourselves up. This rarely works for more than a few hours, then you’re back to feeling sad again but with an emptier wallet.

    A good place to start looking for fashion brands which may be sustainable is the B Corporation directory. You can filter your search to brands in a particular industry and part of the world.

    Let me know what you think of these ideas, I hope you like them!

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    #animalExtinction #brandMarketing #deforestation #environment #greenwashing #minimalism #PalmOil #plantBasedDiet #recycle #reuse #wildlifeActivism