#churnrate — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #churnrate, aggregated by home.social.
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Antenna released their 2025 State of Subscriptions report. #Churn focused highlights:
- #SVOD #churnrate was fairly stable in 2025, but with a big spike on Disney/Hulu due to Jimmy Kimmel's brief "indefinite" suspension 😆
- Average SVOD churn 4.6% monthly
- 40% of churned subscribers returned within 12 months = Winback for the Win!
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My Favorite #Subscription report is back! The Zuora Subscription Economy index reports "#Churn leveled off (in 2024) and declined slightly across industries in the SEI after spiking in 2023 due mainly to rising interest rates"
Its my favorite because I created it back in 2016. Wow, time flies! #churnrate #analytics #subscriptioneconomy
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Apple TV + feels the #Churn reported by Yahoo Finance: #churnrate 's from the Antenna report which I shared previously : Apple TV has 7% monthly churn, compared to Netflix's 2%
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Serial #Churn is up!
According to New Antenna Group #SVOD #churnrate stats : Serial churners make up 23% of users but account for 42% of cancels.
Great stats in their 2024 #Subscription Insights - I highly recommend it if you're in SVOD or #SaaS https://www.antenna.live/post/antennas-2024-top-subscription-insights
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The latest #SVOD #Churnrate from Antenna - this compares premium SVOD with specialties (e.g. BET+, Crunchyroll) but there are several other interesting things like the January #churn "bump" which is due to cancellations following holiday promos.
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Forbes is jumping on the #SVOD #churnrate story: It includes a good suggestion for #machinelearning features for #churn prediction: Tenure, Depth, Diversity, Frequency and Devices. https://www.forbes.com/sites/bradadgate/2024/04/01/reducing-svod-churn-should-be-the-next-priority-with-media-companies/
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These simple metrics will tell you if your startup is ready to scale - Tae Hea Nahm
Contributor
Share on Twitter... - http://feedproxy.google.com/~r/Techcrunch/~3/xfPX6WdDyfM/ #customeracquisitioncost #go-to-market #churnrate #startups #eccolumn #echowto #column #churn #sales #ltv #tc -
Software subscriptions are eating the world: Solving billing and cash flow woes simultaneously - Krish Subramanian
Contributor
Share on Tw... - http://feedproxy.google.com/~r/Techcrunch/~3/5Cwj4Dm7yaU/ #ecenterpriseapplications #customeracquisitioncost #customerlifetimevalue #softwareplatform #churnrate #startups #eccolumn #column #saas