#martech — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #martech, aggregated by home.social.
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I Built an AI Agent to Run My Career Opportunity Search
I built an AI agent to automate research, analyze data, monitor opportunities, and turn information into action. Here’s how I built it and what I learned along the way.https://nicolearsenault94.wordpress.com/2026/08/12/how-i-built-an-ai-agent/
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Treating each campaign as a reusable layer in an AI-driven stack stops the rebuild loop. By piping ad-spend APIs into a unified data lake and automating lead tagging with n8n, the same models and persona serve every launch, so each effort adds fresh signal and cuts setup time. The system compounds, sharpening targeting over months instead of weeks. 📊🔄 #MarTech #AI #DataLake #Automation - Powered by FG
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Self-Hosted Cookie Consent Management
#PrivacyCompliance #ConsentManagement #DataProtection #MarTech #SelfHosted #GDPR
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Mastering Social Media Lead Generation in 2026
read more : https://www.martechcube.com/social-media-lead-generation/
#SocialMedia #LeadGeneration #DigitalMarketing #martech #martechnews #martecharticles
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The Beast behind the Browser: Every Privacy Vulnerability in Chrome and How to Catch It
A forensic reference to every client-side privacy vulnerability in Google Chrome — fingerprinting, storage tracking, header leaks — and how to detect each.
https://www.thatprivacyguy.com/blog/the-beast-behind-the-browser
#SurveillanceCapitalism #adtech #martech #cookies #privacy #eprivacy #law #forensics
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Synthetic data is helping marketers test messaging, audiences and campaigns earlier in the creative process, but it should inform decisions not make them. https://martech.org/where-synthetic-data-fits-into-customer-research/ #Marketing #AI #MarTech
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When does the cost of maintaining custom API integrations between legacy CRMs and modern AI tools outweigh the benefits of best-of-breed stacks? The integration tax, data latency and black box risks are reaching a tipping point. https://martech.org/when-best-of-breed-stacks-become-too-complex-to-manage/ #Marketing #Automation #MarTech
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New research suggests a CMOs personal life events - from marriage to divorce - can shape marketing strategy as much as customer data. A study in the Journal of Business Research found 34 life events across four categories influence how leaders allocate attention, assess risk and connect with customers. https://martech.org/the-marketing-variable-no-dashboard-can-measure/ #Marketing #Strategy #MarTech
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ICYMI: Agentic AI and the ad stack: who controls the buying layer now?: Mediaocean NIVO AI, Magnite Orchestration, Teads EngageOS, and Walmart Connect on DV360 each launched June 11 as ChatGPT fell to 52.7% of global AI traffic. https://ppc.land/agentic-ai-and-the-ad-stack-who-controls-the-buying-layer-now/ #AI #AdTech #Programmatic #DigitalMarketing #MarTech
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As your database grows, many platforms charge more.
Mautic keeps costs predictable with no contact based pricing.If you want growth without the success tax, try Mautic:
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OpenAI bringt Codex stärker in die Teamarbeit: rollenbasierte Plugins, Annotations und erste „Sites“. 62 Apps, 110 Skills – und schon viele Nicht-Developer an Bord. Für Marketing & Geschäftsführung spannend: interne Tools und Playbooks lassen sich deutlich schneller bauen. Wie nutzt ihr das schon?
#OpenAI #Codex #Digitalisierung #MarTech -
Read our Update Report on DATA Communications Management Corp. (TSX: DCM |OTC: DCMDF).
DCM delivered record Q1/2026 Adjusted EBITDA of $19.1M despite a 5% revenue decline.
Technology revenues increased 20.4%, free cash flow reached $10.7M, and net debt fell 27% year-over-year. Buy rating maintained with a $3.90 target price.
$DCM #DCM #AI #DigitalTransformation #Investing #MarTech #MarketingTech #MarketingTechnology #WorkflowAutomation #PrintAndDigital
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Organizations are moving from counting posts to an identity-driven loop: a structured brand asset feeds AI generators, which output copy and visuals that inherit tone and visual DNA. Automation tools (n8n, Make, Zapier) route these assets, while real-time engagement data refines the identity model, turning consistent output into qualified leads. 🤖🔄 #AI #BrandAutomation #GrowthLoop #MarTech - Powered by FG
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Performance-based Advertising for Measurable Outcomes
read more : https://www.martechcube.com/performance-based-advertising-measurable-outcomes/
#PerformanceAdvertising #DigitalMarketing #martech #martechnews #martecharticles #martechinterview
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Mautic 7.1 introduces unified forms, making it easier to trigger campaigns and access post submission actions without working around limitations.
🔗 Free trial: https://mau.tc/mautic-trial
Download: https://mau.tc/download-mautic#Mautic #MarTech #MarketingAutomationPlatform #marketers #OpenSource
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Google is fundamentally changing how millions of businesses will reach customers. https://www.artificialintelligence-news.com/news/google-folds-display-ads-ai-first-demand-gen-platform/ #google #digitalmarketing #demandgen #martech #ai #technology
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MarTech 2026:AI驅動的工具汰換與價值重構
最近的 2026 MarTech 全景報告指出,MarTech 正在進入達爾文階段,顯示出工具市場的劇烈汰換。隨著 AI 需求變化,企業必須整合數據與 AI,才能創造價值。CDP 的真正優勢在於能促進即時決策,而非單純數據存放。 -
🤖 Say goodbye to fake metrics.
Mautic 7.1 now auto-detects and filters 500+ known bots from your tracking data, helping your analytics reflect real people and real decisions.
Free trial: https://mau.tc/mautic-trial
Download: https://mau.tc/download-mautic -
Content is no longer a static billboard; AI now wires story to prospect through three layers: an intent-aware persona (Identity), automated capture forms and chat flows (Capture Engine), and a workflow hub (n8n/Make) that routes leads into CRM and analytics. This creates a self-sustaining lead-generation loop that turns each impression into measurable data. #AI #LeadGen #Automation #MarTech 📈 - Powered by FG
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Companies still chase viral posts, but the reliable growth signal is an integrated AI infrastructure: an AI-driven brand persona, an automated n8n/Make content pipeline, and a real-time feedback loop that feeds performance data back into the persona. The loop shrinks insight-to-publish latency and turns revenue into a predictable engine. #AI #Automation #GrowthEngine #MarTech - Powered by FG
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Vibe coding can replace SaaS tools fast, but security, integration and maintenance risks quickly outweigh the initial savings. AI-generated code introduces 1.7 times more issues than human-written code, and 45% fail basic security benchmarks. https://martech.org/risks-to-look-out-for-when-using-vibe-coding-to-replace-saas/ #Marketing #AI #MarTech
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🚀 Mautic 7.1: Canis Major Edition is here.
Faster, cleaner, more secure. Built to fix what slowed you down.
🔗 Try free or self-host today:
mau.tc/mautic-trial
mau.tc/download-mautic -
ICYMI: Google Tag Manager in 2026: far more complex than most marketers think: Google Tag Manager in 2026 goes far beyond installing tags - it spans server-side triggers, consent compliance, API connectivity, and performance automation. https://ppc.land/google-tag-manager-in-2026-far-more-complex-than-most-marketers-think/ #GoogleTagManager #DigitalMarketing #MarTech #TagManagement #DataCompliance
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FYI: Magnite expands AI buyer agent and SpringServe mediation with Disney and MiQ: Magnite today unveiled a buyer agent and SpringServe AI mediation tools, with Disney Advertising, Kepler, MiQ, and Spectrum Reach among the first to test them. https://ppc.land/magnite-expands-ai-buyer-agent-and-springserve-mediation-with-disney-and-miq/ #AI #DigitalMarketing #Advertising #MarTech #MediaBuying
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FYI: Taboola launches Realize+, an agentic AI system for the open web: Taboola launched Realize+ on April 23, an agentic AI system automating open web performance campaigns beyond search and social, with Claude Skills integration. https://ppc.land/taboola-launches-realize-an-agentic-ai-system-for-the-open-web/ #Taboola #AI #ArtificialIntelligence #DigitalMarketing #MarTech
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Magnite expands AI buyer agent and SpringServe mediation with Disney and MiQ: Magnite today unveiled a buyer agent and SpringServe AI mediation tools, with Disney Advertising, Kepler, MiQ, and Spectrum Reach among the first to test them. https://ppc.land/magnite-expands-ai-buyer-agent-and-springserve-mediation-with-disney-and-miq/ #AI #Advertising #DigitalMarketing #MarTech #Programmatic
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AdRoll and PubMatic just built what ad tech kept promising for years: AdRoll and PubMatic on April 23 demonstrated MCP-powered agent-to-agent diagnostics across DSP and SSP systems, offering a rare cross-platform AI workflow. https://ppc.land/adroll-and-pubmatic-just-built-what-ad-tech-kept-promising-for-years/ #AdTech #DigitalMarketing #AIinAdvertising #ProgrammaticBuying #MarTech