#google-ads — Public Fediverse posts

FYI: Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #PPC #DigitalMarketing #Advertising #OnlineMarketing

FYI: Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #PPC #DigitalMarketing #Advertising #OnlineMarketing

Google Ads reps gain opt-out link after years of spam complaints: Third-party Google Ads expert emails now carry a working unsubscribe link, a specialist confirmed, but Google's own sales reps stay excluded from the change. https://ppc.land/google-ads-reps-gain-opt-out-link-after-years-of-spam-complaints/ #GoogleAds #DigitalMarketing #Advertising #EmailMarketing #Unsubscribe

Google Ads reps gain opt-out link after years of spam complaints: Third-party Google Ads expert emails now carry a working unsubscribe link, a specialist confirmed, but Google's own sales reps stay excluded from the change. https://ppc.land/google-ads-reps-gain-opt-out-link-after-years-of-spam-complaints/ #GoogleAds #DigitalMarketing #Advertising #EmailMarketing #Unsubscribe

ICYMI: Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #DigitalMarketing #PPC #Advertising #MarketingStrategy

ICYMI: Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #DigitalMarketing #PPC #Advertising #MarketingStrategy

FYI: Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPC #DigitalMarketing #PPC #MarketingTrends

FYI: Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPC #DigitalMarketing #PPC #MarketingTrends

Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #DigitalMarketing #PPC #SEM #OnlineAdvertising

Google Ads forces some CPAs to double starting August 17: Campaigns paying 5 dollars per acquisition against a stated 10 dollar target drift upward from August 17, and a new adjustment tool arrives first on July 6. https://ppc.land/google-ads-forces-some-cpas-to-double-starting-august-17/ #GoogleAds #DigitalMarketing #PPC #SEM #OnlineAdvertising

FYI: Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #PPC #MarketingStrategy

FYI: Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #PPC #MarketingStrategy

ICYMI: Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPL #CPC #DigitalMarketing #PPC

ICYMI: Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPL #CPC #DigitalMarketing #PPC

FYI: Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #DigitalMarketing #AdTech #AITransparency #MarketingAutomation

FYI: Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #DigitalMarketing #AdTech #AITransparency #MarketingAutomation

Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPL #CPC #PPC #DigitalMarketing

Google Ads CPL drops for first time since 2020 as CPC hits $5.42: WordStream's 2026 study of 13,474 US campaigns finds CPL at $66.69, down for first time since 2020. Can these efficiency gains hold as CPC climbs to $5.42? https://ppc.land/google-ads-cpl-drops-for-first-time-since-2020-as-cpc-hits-5-42/ #GoogleAds #CPL #CPC #PPC #DigitalMarketing

ICYMI: Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #PPC #OnlineAdvertising

ICYMI: Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #PPC #OnlineAdvertising

ICYMI: Google quietly unlocks custom labels for Demand Gen campaigns: Google Merchant Center now supports custom labels 0-4 in Demand Gen campaigns, giving advertisers product-level segmentation tools for bidding and reporting. https://ppc.land/google-quietly-unlocks-custom-labels-for-demand-gen-campaigns/ #GoogleAds #DemandGen #DigitalMarketing #Ecommerce #PPC

ICYMI: Google quietly unlocks custom labels for Demand Gen campaigns: Google Merchant Center now supports custom labels 0-4 in Demand Gen campaigns, giving advertisers product-level segmentation tools for bidding and reporting. https://ppc.land/google-quietly-unlocks-custom-labels-for-demand-gen-campaigns/ #GoogleAds #DemandGen #DigitalMarketing #Ecommerce #PPC

Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #OnlineAdvertising #PPC

Google multiplies AdSense ad request counts for Multiplex units from June 23: Starting June 23, each slot in a Multiplex grid now generates its own ad request, lifting counts. Coverage and request CTR will shift; total revenue should not. https://ppc.land/google-multiplies-adsense-ad-request-counts-for-multiplex-units-from-june-23/ #GoogleAds #AdSense #DigitalMarketing #OnlineAdvertising #PPC

ICYMI: Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #API #DigitalMarketing #PMax #Advertising

ICYMI: Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #API #DigitalMarketing #PMax #Advertising

Google quietly unlocks custom labels for Demand Gen campaigns: Google Merchant Center now supports custom labels 0-4 in Demand Gen campaigns, giving advertisers product-level segmentation tools for bidding and reporting. https://ppc.land/google-quietly-unlocks-custom-labels-for-demand-gen-campaigns/ #GoogleAds #DemandGen #DigitalMarketing #Ecommerce #PPC

Google quietly unlocks custom labels for Demand Gen campaigns: Google Merchant Center now supports custom labels 0-4 in Demand Gen campaigns, giving advertisers product-level segmentation tools for bidding and reporting. https://ppc.land/google-quietly-unlocks-custom-labels-for-demand-gen-campaigns/ #GoogleAds #DemandGen #DigitalMarketing #Ecommerce #PPC

Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #API #DigitalMarketing #PMax #AIAssistance

Google Ads API v24.2: AI transparency and PMax segmentation finally arrive: Google Ads API v24.2 adds synthetic content labeling, multi-party approvals, PMax ad network segmentation, and campaign mix experiment types for advertisers. https://ppc.land/google-ads-api-v24-2-ai-transparency-and-pmax-segmentation-finally-arrive/ #GoogleAds #API #DigitalMarketing #PMax #AIAssistance

FYI: Google tests 'Strongest match' label on Search ads in the US: Google today started a small US experiment adding 'Strongest match' and 'Strong match' labels to Search ads, using existing ad quality and relevance signals. https://ppc.land/google-tests-strongest-match-label-on-search-ads-in-the-us/ #GoogleAds #SearchMarketing #AdTech #DigitalMarketing #SEO

FYI: Google tests 'Strongest match' label on Search ads in the US: Google today started a small US experiment adding 'Strongest match' and 'Strong match' labels to Search ads, using existing ad quality and relevance signals. https://ppc.land/google-tests-strongest-match-label-on-search-ads-in-the-us/ #GoogleAds #SearchMarketing #AdTech #DigitalMarketing #SEO

FYI: Google brings back Target CPA and Target ROAS as standalone bidding strategies: Google Ads restores Target CPA and Target ROAS as standalone strategies in June 2026, separating from Maximize conversions. Bidding behavior remains identical. https://ppc.land/google-brings-back-target-cpa-and-target-roas-as-standalone-bidding-strategies/ #GoogleAds #TargetCPA #TargetROAS #DigitalMarketing #PPC

FYI: Google brings back Target CPA and Target ROAS as standalone bidding strategies: Google Ads restores Target CPA and Target ROAS as standalone strategies in June 2026, separating from Maximize conversions. Bidding behavior remains identical. https://ppc.land/google-brings-back-target-cpa-and-target-roas-as-standalone-bidding-strategies/ #GoogleAds #TargetCPA #TargetROAS #DigitalMarketing #PPC