#criteo — Public Fediverse posts

FYI: Criteo cuts full-year guidance again as ad tech earnings split in two: Criteo cut guidance twice in three months and lost its CFO as August 5 earnings split ad tech, while a Google spam rule cost Taboola $20 million. https://ppc.land/criteo-cuts-full-year-guidance-again-as-ad-tech-earnings-split-in-two/ #Criteo #AdTech #EarningsReport #DigitalMarketing #PPC

ICYMI: Criteo cuts full-year guidance again as ad tech earnings split in two: Criteo cut guidance twice in three months and lost its CFO as August 5 earnings split ad tech, while a Google spam rule cost Taboola $20 million. https://ppc.land/criteo-cuts-full-year-guidance-again-as-ad-tech-earnings-split-in-two/ #Criteo #AdTech #EarningsReport #DigitalMarketing #FinancialGuidance

Criteo cuts full-year guidance again as ad tech earnings split in two: Criteo cut guidance twice in three months and lost its CFO as August 5 earnings split ad tech, while a Google spam rule cost Taboola $20 million. https://ppc.land/criteo-cuts-full-year-guidance-again-as-ad-tech-earnings-split-in-two/ #Criteo #AdTech #DigitalMarketing #EarningsReport #Advertising

Criteo wins Massmart retail media deal covering 280 stores in Africa: Sponsored Product Ads already run on Makro.co.za, with Onsite Display Ads to follow across Massmart digital properties. Which advertiser budgets shift next? https://ppc.land/criteo-wins-massmart-retail-media-deal-covering-280-stores-in-africa/ #Criteo #Massmart #RetailMedia #DigitalMarketing #Ecommerce

FYI: Private equity circles Criteo as Google's search grip slips: A 50 percent premium bid for Criteo, a new IAS chief executive, and Munich stripping Google AI Overviews shield defined a turbulent first week of July 2026. https://ppc.land/private-equity-circles-criteo-as-googles-search-grip-slips/ #PrivateEquity #Criteo #Google #SearchMarketing #AI

FYI: Criteo takeover bid reshapes an adtech industry already in flux: A 50 percent premium bid for Criteo lands alongside a Google Ads bidding change, an FTC ruling on AI bias and new ad verification data reshaping July 2026. https://ppc.land/criteo-takeover-bid-reshapes-an-adtech-industry-already-in-flux/ #Adtech #Criteo #DigitalMarketing #GoogleAds #AIBias

Private equity circles Criteo as Google's search grip slips: A 50 percent premium bid for Criteo, a new IAS chief executive, and Munich stripping Google AI Overviews shield defined a turbulent first week of July 2026. https://ppc.land/private-equity-circles-criteo-as-googles-search-grip-slips/ #PrivateEquity #Criteo #GoogleAI #SEM #DigitalMarketing

Criteo takeover bid tests private equity's appetite for ad tech: Vista Equity and Quinti Capital bid for Criteo at a 50 percent premium while IAS installs a new CEO and Europe's digital ad market hits 131.1 billion euros. https://ppc.land/criteo-takeover-bid-tests-private-equitys-appetite-for-ad-tech/ #Criteo #PrivateEquity #AdTech #DigitalMarketing #MergersAndAcquisitions

ICYMI: Criteo takeover bid reshapes an adtech industry already in flux: A 50 percent premium bid for Criteo lands alongside a Google Ads bidding change, an FTC ruling on AI bias and new ad verification data reshaping July 2026. https://ppc.land/criteo-takeover-bid-reshapes-an-adtech-industry-already-in-flux/ #AdTech #Criteo #GoogleAds #AIBias #DigitalMarketing

Criteo takeover bid reshapes an adtech industry already in flux: A 50 percent premium bid for Criteo lands alongside a Google Ads bidding change, an FTC ruling on AI bias and new ad verification data reshaping July 2026. https://ppc.land/criteo-takeover-bid-reshapes-an-adtech-industry-already-in-flux/ #AdTech #Criteo #GoogleAds #AIBias #DigitalMarketing

FYI: Criteo hits $1B media spend but retail media losses drag Q1 2026 results: Criteo Q1 2026: media spend crossed $1 billion for the first time, but revenue fell 6% and net income dropped 79% as two retail media client losses hit hard. https://ppc.land/criteo-hits-1b-media-spend-but-retail-media-losses-drag-q1-2026-results/ #Criteo #RetailMedia #MediaSpend #DigitalMarketing #AdTech

ICYMI: Criteo hits $1B media spend but retail media losses drag Q1 2026 results: Criteo Q1 2026: media spend crossed $1 billion for the first time, but revenue fell 6% and net income dropped 79% as two retail media client losses hit hard. https://ppc.land/criteo-hits-1b-media-spend-but-retail-media-losses-drag-q1-2026-results/ #Criteo #MediaSpend #RetailMedia #Q12026 #DigitalMarketing

FYI: Criteo and TripleLift bet on deterministic commerce data to crack offsite advertising: Criteo's Commerce Audiences pair with TripleLift's curation layer to deliver SKU-level purchase signals across web, mobile, and CTV with Deal ID activation. https://ppc.land/criteo-and-triplelift-bet-on-deterministic-commerce-data-to-crack-offsite-advertising/ #Criteo #TripleLift #CommerceData #OffsiteAdvertising #DigitalMarketing

FYI: Criteo opens GO to all: SMBs can now launch AI ad campaigns in 5 clicks: Criteo expands GO platform with full self-service access for SMBs and growth brands, enabling cross-channel AI ad campaigns in as few as five clicks as of March 31, 2026. https://ppc.land/criteo-opens-go-to-all-smbs-can-now-launch-ai-ad-campaigns-in-5-clicks/ #Criteo #AImarketing #AdCampaigns #SMB #DigitalMarketing

Criteo opens GO to all: SMBs can now launch AI ad campaigns in 5 clicks: Criteo expands GO platform with full self-service access for SMBs and growth brands, enabling cross-channel AI ad campaigns in as few as five clicks as of March 31, 2026. https://ppc.land/criteo-opens-go-to-all-smbs-can-now-launch-ai-ad-campaigns-in-5-clicks/ #Criteo #AIMarketing #SMBMarketing #AdTech #DigitalMarketing

https://winbuzzer.com/2026/03/16/openai-chatgpt-ads-us-only-no-global-rollout-xcxwbn/

ChatGPT Ads Stay US-Only as OpenAI Denies Global Rollout

#AI #ChatGPT #OpenAI #Advertising #AIAssistants #DigitalAdvertising #Criteo

⚖️ Following a complaint filed by noyb and Privacy International, the online advertising and tracking company #CRITEO was fined €40 million for breaching the GDPR. The Conseil d’État has now rejected the company’s appeal and upheld the fine.

Read more 👉 https://noyb.eu/en/conseil-detat-upholds-criteos-eu40m-gdpr-fine

Le Conseil d’État déboute Criteo et confirme l’amende de 40 millions d’euros de la CNIL
https://next.ink/brief_article/le-conseil-detat-deboute-criteo-et-confirme-lamende-de-40-millions-deuros-de-la-cnil/

Dans une décision prise ce mercredi 4 mars, le Conseil d’État a rejeté la demande de Criteo d’annuler l’amende de 40 millions d’euros que lui a infligée la CNIL en 2023.

L’autorité avait sanctionné Criteo pour avoir violé le RGPD sur plusieurs points et notamment sur le consentement, l’information et le droit d’accès des personnes dont l’entreprise a utilisé des données personnelles. Elle avait cependant réduit le montant de l’amende d’un tiers par rapport à ce que proposait son rapporteur.

#rgpd #criteo #cnil #antipub

FYI: Criteo becomes first ad tech partner in OpenAI's ChatGPT ad pilot: Criteo joins OpenAI's ChatGPT advertising pilot as the first ad tech partner, connecting 17,000 advertisers to ChatGPT Free and Go tiers in the US from March 2026. https://ppc.land/criteo-becomes-first-ad-tech-partner-in-openais-chatgpt-ad-pilot/ #Criteo #OpenAI #ChatGPT #AdTech #DigitalMarketing

ICYMI: Criteo becomes first ad tech partner in OpenAI's ChatGPT ad pilot: Criteo joins OpenAI's ChatGPT advertising pilot as the first ad tech partner, connecting 17,000 advertisers to ChatGPT Free and Go tiers in the US from March 2026. https://ppc.land/criteo-becomes-first-ad-tech-partner-in-openais-chatgpt-ad-pilot/ #Criteo #OpenAI #ChatGPT #AdTech #DigitalMarketing

ICYMI: Migros bets on Criteo to crack Switzerland's untapped retail media market: Migros and Criteo launched Switzerland's first grocery retail media offering on February 26, 2026, bringing Sponsored Product Ads and Onsite Display Ads to migros.ch and the Migros app. https://ppc.land/migros-bets-on-criteo-to-crack-switzerlands-untapped-retail-media-market/ #RetailMedia #GroceryAds #Criteo #Migros #DigitalMarketing

https://get.mypost.to/JCEjv1
Criteo is focusing on the next phase of digital advertising through Agentic AI
#digitalmarketing #criteo #advertising #retailbiz

https://get.mypost.to/JCEjv1
Criteo is focusing on the next phase of digital advertising through Agentic AI
#digitalmarketing #criteo #advertising #retailbiz

« #Criteo quitte la France : le champion du reciblage publicitaire prépare son exil vers les États-Unis : la French Tech perd son emblème… »

Je dirais… : « Mais QU'ILS SE BARRENT ! »

On ne veut surtout pas les garder.
On n'a pas besoin d'un « emblème » pareil, et encore moins des innombrables pratiques douteuses qu'il a inventées au fil des ans pour piller les données des internautes.

Pour rappel : https://www.pixeldetracking.com/fr/criteo-geant-marketing-surveillance-francais
(article de @pixeldetracking)

#BloqueLaPub

https://siecledigital.fr/2025/10/31/criteo-quitte-la-france-le-champion-du-reciblage-publicitaire-prepare-son-exil-vers-les-etats-unis/

Un exode inexorable : pourquoi Criteo quitte la France ?
https://mac4ever.com/192745
#Mac4Ever #Criteo

ICYMI: Criteo reports record profits as retail media drives fourth quarter growth: Fourth quarter results exceed expectations with retail media revenue reaching $250 million milestone in 2024. https://ppc.land/criteo-reports-record-profits-as-retail-media-drives-fourth-quarter-growth/ #Criteo #RetailMedia #Ecommerce #DigitalMarketing #QuarterlyResults

ICYMI: Criteo reports record profits as retail media drives fourth quarter growth: Fourth quarter results exceed expectations with retail media revenue reaching $250 million milestone in 2024. https://ppc.land/criteo-reports-record-profits-as-retail-media-drives-fourth-quarter-growth/ #Criteo #RetailMedia #Marketing #Ecommerce #Growth

#BetterHelp to pay $7.8 million to 800,000 in #health data sharing settlement
Founded in 2013, BetterHelp is an alternative to traditional face-to-face #therapy sessions. People turning to BetterHelp often deal with #depression, #anxiety, #PTSD, #substanceabuse, or #addiction. BetterHelp shared collected information with #Facebook, #Snapchat, #Criteo, and #Pinterest, to identify similar consumers and target them with #ads for BetterHelp’s #counseling services.
https://www.bleepingcomputer.com/news/security/betterhelp-to-pay-78-million-to-800-000-in-health-data-sharing-settlement/ #Privacy

@alecm Maybe he is correct in that contextual ads might make less money for #adtech firms like #Google and #Criteo but that's a feature, not a bug.

I also have views on ad pricing/value in a contextual-only ad market but that doesn't fit into a social media conversation, sorry.