#adops — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #adops, aggregated by home.social.
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FYI: 71% of ad agencies say manual work is putting campaigns at risk: Fluency's 2026 Agency AdOps Benchmark Report finds 71% of ad operations teams say manual processes risk client campaigns, with 87% still pacing budgets manually across 170 U.S. agencies. https://ppc.land/71-of-ad-agencies-say-manual-work-is-putting-campaigns-at-risk/ #DigitalMarketing #AdOps #MarketingAutomation #CampaignManagement #PPC
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71% of ad agencies say manual work is putting campaigns at risk: Fluency's 2026 Agency AdOps Benchmark Report finds 71% of ad operations teams say manual processes risk client campaigns, with 87% still pacing budgets manually across 170 U.S. agencies. https://ppc.land/71-of-ad-agencies-say-manual-work-is-putting-campaigns-at-risk/ #AdOps #DigitalMarketing #MarketingStrategy #Advertising #CampaignManagement
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Those of you using AdSense, how's your January going? Ours was going well until Jan 13 when fill rates have crashed through the floor and took the CPMs/RPMs/revenue with them.
Overnight, we lost about 50% of revenue which is needed to keep APKMirror going. Ad Exchange too. And today is even worse than yesterday.
These fluctuations are crazy, @Google. If it's seasonality, is anyone else hit this drastically practically overnight?
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Agencies target 83% increase in client capacity as automation reshapes AdOps workflows: Digital advertising agencies seek to nearly double client portfolios without expanding teams, with 64% of strategists now managing multiple channels according to September 2025 benchmark study. https://ppc.land/agencies-target-83-increase-in-client-capacity-as-automation-reshapes-adops-workflows/ #DigitalMarketing #AdTech #Automation #AdOps #MarketingStrategy
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Well, it looks like the layoff monster got me too.
If you know anyone looking for a Data Engineer in St Louis or for a remote position my schedule just opened up.
My background is in ad agencies and digital media with expertise in reporting APIs, data pipelines, #Python, #SQL, and #AdOps
I'm open to other industries as long as it's a position that involves #ETL or #ELT