#customerexperience — Public Fediverse posts

https://www.europesays.com/britain/122618/ India is Unilever’s blueprint for emerging markets, says CEO Fernando Fernandez #AdTech #advertising #CreativeWork #CustomerExperience #DigitalMarketing #EmergingTrends #ExpertOpinions #FernandoFernandez #IndustryInsights #InfluencerMarketing #InnovativeStrategies #marketing #Martech #MediaNews #MENA #MiddleEast #PRNews #Startups #TechnologyTrends #Unilever

LVMH shifts Asia-Pacific media account to Publicis, ending nine-year WPP partnership

French luxury conglomerate LVMH has awarded …
#France #FR #Europe #EU #LVMH #Adtech #advertising #Creativework #customerexperience #Digitalmarketing #Emergingtrends #Expertopinions #Industryinsights #influencermarketing #Innovativestrategies #lvmh #marketing #Martech #Medianews #MENA #MiddleEast #MoëtHennessyLouisVuitton #PRnews #Publicis #Startups #Technologytrends #WPP
https://www.europesays.com/france/77881/

Prachi Kaushik joins Schneider Electric as DGM, corporate communications

Prachi Kaushik has joined Schneider Electric as Deputy General Manager, Cor…
#France #FR #Europe #EU #SchneiderElectric #Adtech #advertising #Creativework #customerexperience #Digitalmarketing #Emergingtrends #Expertopinions #Industryinsights #influencermarketing #Innovativestrategies #marketing #Martech #Medianews #MENA #MiddleEast #PRnews #PrachiKaushik #Startups #Technologytrends
https://www.europesays.com/france/76996/

JSW and Volkswagen sign non-binding MoU for proposed 51:49 India alliance

Indian conglomerate JSW Group and Germany’s Volkswagen Group have signed a non-bi…
#Germany #DE #Europe #EU #Europa #Volkswagen #Adtech #advertising #Creativework #customerexperience #digitalmarketing #Emergingtrends #Expertopinions #industryinsights #Influencermarketing #Innovativestrategies #JSW #marketing #Martech #MediaNews #MENA #MiddleEast #PRnews #Startups #Technologytrends
https://www.europesays.com/germany/88350/

How Do You Build an Ecommerce Business That Keeps Customers Coming Back?

https://kierendaystudiosofficial.wordpress.com/2026/06/28/how-do-you-build-an-ecommerce-business-that-keeps-customers-coming-back/

Why Are Simplicity and Focus Becoming the Biggest Competitive Advantages?

https://kierendaystudiosofficial.wordpress.com/2026/06/24/why-are-simplicity-and-focus-becoming-the-biggest-competitive-advantages/

Experiential Brand Activations vs Traditional Marketing: What Actually Works Today?

We’re living in a world where people don’t just want to see brands — they want to experience them.

Traditional marketing still dominates reach (TV, digital ads, billboards), but let’s be honest:
👉 Most audiences are passive
👉 Attention spans are shrinking
👉 Ads are easier than ever to ignore

On the flip side, experiential brand activations are changing the game.

✨ Instead of broadcasting messages, they create real interactions
✨ Instead of impressions, they drive emotions + memory
✨ Instead of awareness, they build loyalty + advocacy

In fact, modern consumers are far more likely to remember how a brand made them feel than what it simply told them. ()

So what’s the real difference?

🔹 Traditional Marketing
• One-way communication
• Focus on reach & visibility
• Measured in impressions

🔹 Experiential Activations
• Two-way engagement
• Focus on participation & connection
• Measured in real interaction and recall ()

The smartest brands today aren’t choosing one over the other — they’re combining both:
➡️ Traditional for scale
➡️ Experiential for impact

Because in a crowded digital world, attention is earned through experience — not interruption.

📖 Read the full breakdown here:
https://www.makerscafe.com/blogs/experiential-brand-activations-vs-traditional-marketing

#MarketingStrategy #ExperientialMarketing #BrandActivation #DigitalMarketing #CustomerExperience #BrandBuilding

Experiential Brand Activations vs Traditional Marketing: What Actually Works Today?

We’re living in a world where people don’t just want to see brands — they want to experience them.

Traditional marketing still dominates reach (TV, digital ads, billboards), but let’s be honest:
👉 Most audiences are passive
👉 Attention spans are shrinking
👉 Ads are easier than ever to ignore

On the flip side, experiential brand activations are changing the game.

✨ Instead of broadcasting messages, they create real interactions
✨ Instead of impressions, they drive emotions + memory
✨ Instead of awareness, they build loyalty + advocacy

In fact, modern consumers are far more likely to remember how a brand made them feel than what it simply told them. ()

So what’s the real difference?

🔹 Traditional Marketing
• One-way communication
• Focus on reach & visibility
• Measured in impressions

🔹 Experiential Activations
• Two-way engagement
• Focus on participation & connection
• Measured in real interaction and recall ()

The smartest brands today aren’t choosing one over the other — they’re combining both:
➡️ Traditional for scale
➡️ Experiential for impact

Because in a crowded digital world, attention is earned through experience — not interruption.

📖 Read the full breakdown here:
https://www.makerscafe.com/blogs/experiential-brand-activations-vs-traditional-marketing

#MarketingStrategy #ExperientialMarketing #BrandActivation #DigitalMarketing #CustomerExperience #BrandBuilding

Experiential Brand Activations vs Traditional Marketing: What Actually Works Today?

We’re living in a world where people don’t just want to see brands — they want to experience them.

Traditional marketing still dominates reach (TV, digital ads, billboards), but let’s be honest:
👉 Most audiences are passive
👉 Attention spans are shrinking
👉 Ads are easier than ever to ignore

On the flip side, experiential brand activations are changing the game.

✨ Instead of broadcasting messages, they create real interactions
✨ Instead of impressions, they drive emotions + memory
✨ Instead of awareness, they build loyalty + advocacy

In fact, modern consumers are far more likely to remember how a brand made them feel than what it simply told them. ()

So what’s the real difference?

🔹 Traditional Marketing
• One-way communication
• Focus on reach & visibility
• Measured in impressions

🔹 Experiential Activations
• Two-way engagement
• Focus on participation & connection
• Measured in real interaction and recall ()

The smartest brands today aren’t choosing one over the other — they’re combining both:
➡️ Traditional for scale
➡️ Experiential for impact

Because in a crowded digital world, attention is earned through experience — not interruption.

📖 Read the full breakdown here:
https://www.makerscafe.com/blogs/experiential-brand-activations-vs-traditional-marketing

#MarketingStrategy #ExperientialMarketing #BrandActivation #DigitalMarketing #CustomerExperience #BrandBuilding

Experiential Brand Activations vs Traditional Marketing: What Actually Works Today?

We’re living in a world where people don’t just want to see brands — they want to experience them.

Traditional marketing still dominates reach (TV, digital ads, billboards), but let’s be honest:
👉 Most audiences are passive
👉 Attention spans are shrinking
👉 Ads are easier than ever to ignore

On the flip side, experiential brand activations are changing the game.

✨ Instead of broadcasting messages, they create real interactions
✨ Instead of impressions, they drive emotions + memory
✨ Instead of awareness, they build loyalty + advocacy

In fact, modern consumers are far more likely to remember how a brand made them feel than what it simply told them. ()

So what’s the real difference?

🔹 Traditional Marketing
• One-way communication
• Focus on reach & visibility
• Measured in impressions

🔹 Experiential Activations
• Two-way engagement
• Focus on participation & connection
• Measured in real interaction and recall ()

The smartest brands today aren’t choosing one over the other — they’re combining both:
➡️ Traditional for scale
➡️ Experiential for impact

Because in a crowded digital world, attention is earned through experience — not interruption.

📖 Read the full breakdown here:
https://www.makerscafe.com/blogs/experiential-brand-activations-vs-traditional-marketing

#MarketingStrategy #ExperientialMarketing #BrandActivation #DigitalMarketing #CustomerExperience #BrandBuilding

Weekly output: teens + AI chatbots, Android updates, Trump on data-center energy use, Archer + Starlink, balcony solar, customer feedback, CDA 230 + AI, Bluetooth updates

BARCELONA–It’s a treat to be able to start off a post with this dateline. This is the 13th trip that’s afforded me that opportunity and the 12th involving MWC. But this trip isn’t like the ones before it in one way; on my way across the Atlantic, my country started a war of choice because the president felt like it. The world is better without Iran’s worthless, murdering theocrat Ali Khameni, but I have little confidence in the Trump administration’s ability to do the right things for that long-suffering country.

In addition to the links you see below, Patreon readers got a bonus post from me in which I shared lessons learned from more than 10 years of booking Airbnbs.

2/24/2026: Most Teens Use AI for Homework Help. 10% Let It Do Everything, PCMag

Getting an advance copy of this new study from the Pew Research Center gave me a chance to note a new student-understudy chatbot called Einstein and quiz the CEO behind that app.

2/25/2026: Android Update Puts Gemini AI In the Driver’s Seat for Ride-Hail, Food Orders, PCMag

I have somehow become PCMag’s Android-updates guy. This report included a little testimony about Google’s call-scam-detection feature misfiring for me, an important bit of context to include in a post telling readers about Google bringing that tool to Samsung’s new Galaxy S26 series of phones.

2/25/2026: As Energy Costs Soar, Trump Pushes AI Giants to ‘Produce Their Own Electricity’, PCMag

I didn’t watch the entire State of the Union address because self-care is an important thing, but after reading about President Trump’s call for data-center operators to pay for their electricity and power infrastructure, I knew I’d have to write about that initiative.

2/27/2028: Archer Aviation Taps Starlink for Air Taxi Connectivity, PCMag

I still don’t quite get the point of adding Starlink connectivity to aircraft that won’t fly longer than 15 minutes or higher than 4,000 feet above major cities, but this was an easy post to crank out Friday morning before heading to Dulles that afternoon to start my journey to Spain.

2/28/2026: After Years of Shining in Europe, Balcony Solar Comes Out of the Dark in the US, PCMag

This story had been in the works for literally months–I took the photo you see at the top of the piece on the afternoon that I arrived in Berlin for IFA in September–but the policy picture has also changed dramatically, and for the better, over the intervening months.

2/28/2026: What’s the Best Way to Get Customer Feedback in 2026? Hint: It’s Not Email, PCMag

Two weeks after the customer-experience firm Medallia had me at its annual conference in Vegas (with my hotel covered upfront and my airfare to be reimbursed), PCMag ran my recap of what I learned there.

3/1/2026: Online Platforms Are Not Liable for What Users Post. Should That Include Gen AI?, PCMag

I spent Thursday at the Cato Institute for this enlightening conference marking the 30th anniversary of Section 230 of the Communications Decency Act, the 1996 act that bars you from suing an online platform for something that one of its users posted.

3/1/2026: Bluetooth Is Getting an Upgrade. Here’s What It Means for Your Devices, PCMag

I took almost all of the notes for this at CES in January, but I needed more time to confirm some details and then write the post, after which its lack of a news peg left it easy to set aside for a bit.

Chatbots are on the rise, but customers still trust human agents more
#Chatbots #CustomerService #AI #HumanAgents #CustomerExperience #TechTrust #AIAwareness #DigitalSupport #CustomerEngagement #HybridApproach
https://the-14.com/chatbots-are-on-the-rise-but-customers-still-trust-human-agents-more/

Automate Smarter with AI Chatbots from Sunrise Technologies
Sunrise Technologies builds custom AI chatbots that deliver 24/7 customer support, drive sales, and enhance user engagement — all in real time.

✅ Natural, human-like conversations
✅ Instant responses across web, mobile & social
✅ Built for Australian businesses of all sizes

Explore more: https://www.sunrisetechs.com/ai-chatbot-development-services/

#AIChatbots #CustomerExperience #Automation #SunriseTechnologies #DigitalSupport #AustraliaTech #ChatbotSolutions

E-commerce and Digital Transformation: The Rise of E-commerce with Strategies for Success
#ecommerce #digitaltransformation #onlineshopping #EcommerceSuccess #businessstrategy #retailinnovation #digitalmarketing #ecommercetrends #customerexperience #techinretail

https://commercestheories.com/2025/02/10/e-commerce-and-digital-transformation-the-rise-of-e-commerce-strategies-for-success/

How do you reboot the mall experience?, Mall of America's Jill Renslow provides insight on the largest mall in America

https://zurl.co/tVp1c

#growth #innovation #therebootchronicles #deandebiase #BuildBuyBorrow #MallOfAmerica #MOA #America’sDreamMall #Hotels #BlackFriday #Patriots #Eagles #NFL #Nickelodeon #CoCoMelon #Sustainability #Technology #Amazon #Walmart #Kroger #HallOfFame #Change #Entertainment #Attractions #SMB #ShopTalk #Hospitality #AmusementPark #Retail #CustomerExperience #CX

Parloa raises $66M in Series B funding led by Altimeter Capital. Exciting developments ahead as the German conversational AI firm expands U.S. operations and advances voice-first customer service technology.

#Parloa #SeriesBFunding #AltimeterCapital #ConversationalAI #GermanTech #USOperations #VoiceFirst #CustomerService #TechInvestment #FundingNews #AIForBusiness #VoiceTech #Growth #TechFunding #AIAdvancements #GermanInnovation #CustomerExperience #AI #TechNews #InvestmentUpdate

Bidet startup Tushy scales up to meet demand amid toilet paper shortage - Business at Tushy is booming.
While the circumstances that led to the boom are sobering, the bidet c... more: http://feedproxy.google.com/~r/Techcrunch/~3/VuPx0DPd8y8/ #customerexperience #extracrunch #coronavirus #toiletpaper #startups #covid-19 #gadgets #toilets #growth #bidet #tushy #tc