#vanitymetrics — Public Fediverse posts

Contemplating putting together a pressure posse to lobby all the big cheese insurance and regulatory bodies to quit demanding vanity click rate metrics and use actual behavioural change metrics that indicate high/low risk.

I figure it would be a valiant battle, with lots of rousing speeches atop hills.

But also a butt load of work. Work that goes against long established traditions. And annoyingly, most conference s won't accept my talks on the subject because security awareness isn't 'proper security'.

#infosec #securityawareness #phishing #metrics #vanitymetrics

Every single one of these new followers on Birdshite are either spam, bots or adultc accounts.

At least I know followers on Mastodon are legit people. Quality over quantity.

#VanityMetrics

Yay, over 3k stars for VerneMQ! :)
We should be in the top 10 most starred Erlang projects on Github. #vanitymetrics
https://github.com/vernemq/vernemq/stargazers

@hirnbloggade @monoxyd @Hoaxmaster

"Erfolg" gut in Anführungsstriche gesetzt -- denn selbst in der goldenen Zeit von Google Analytics, Alexa und co, waren das am Ende alles trotzdem #VanityMetrics für die meisten, weil man daraus keine Schlüsse über nächste Schritte ziehen kann.

Der echte Erfolg beim Schreiben ist ja, gelesen zu werden. Vielleicht sogar geteilt zu werden oder viral zu gehen als Proxy für die Leserzahl. Aber selbst bei 100%iger Einsicht, was macht man dann damit?

One reason I don't trust the first number thrown by #Startups is that I have seen way too much BS.

Here is one example I wrote about some time back.

#Indian #tiktok #copycat #chingari .

Their entire View and like could be deduced by a simple formula.

They are heavily funded, backed by celebrities, and have since also started doing #web3 ...more on that some day

#productManagement #data #vanity #vanitymetrics #metrics
#Mastindia

https://madhurchadha.com/2021/03/20/curious-case-of-chingari-apps-high-views-and-likes/

@prem_k But, back to your point, brands really need to work on veering away from the #VanityMetrics and other social media sludge they've created as their social media operations rule book...

@jojowiththeflow why are you sorry?

It makes perfect sense to me, the context and the premise for that paragraph is spot on.

And I am credited to be one of the bunch of folks who defined #SocialCRM and #SocialBusiness back in the day. So I'm painfully aware of what you're talking about, about the unnamed brand your post is about.

And that's exactly what we used to warn against. #EgoMetrics / #VanityMetrics masquerading as #Engagement, without any proof of causation. Measuring what's possible.