#sociallicence — Public Fediverse posts on home.social

Headlines you won't see, but ought to: "Today's celebration of health and fun brought to you by the purveyors of death and planetary ecological breakdown."

#Sportwashing is the practice of sanitising the reputation of a government or corporation through sponsoring sporting events, associating their organisation with the significant public goodwill attached to sports.

A new report by a climate research group called the New Weather Institute calculates that #DirtyEnergy megacorporations have collectively spent at least US$5.6b in such deals.

From the report: “Fossil fuel companies are seeking to associate their product, whose #AirPollution alone is estimated to kill over 5 million people a year, with sport’s immense #SocialCapital and positive health impacts.

“They do this for many of the same reasons that #tobacco companies sponsored sport before it was largely banned – to portray themselves in a positive light and normalise their activities in the eyes of billions of sports fans.

“These types of sponsorship deals buy so-called ‘social licence’ to operate, in an attempt to divert attention from their role in fuelling the climate crisis and harming human health.”

#ClimateCrisis #FossilFuels #FossilFuelledFascism #SocialLicence #advertising