#ppcadvertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #ppcadvertising, aggregated by home.social.
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FYI: Explaining Amazon ad surcharge: Amazon ad surcharge is the gap between what its ad auction produces and what advertisers pay. How the soft reserve works, and why the FTC took Amazon to court. https://ppc.land/amazon-ad-surcharge/ #AmazonAds #AdSurcharge #DigitalMarketing #PPCAdvertising #FTC
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FYI: Explaining Amazon ad surcharge: Amazon ad surcharge is the gap between what its ad auction produces and what advertisers pay. How the soft reserve works, and why the FTC took Amazon to court. https://ppc.land/amazon-ad-surcharge/ #AmazonAds #AdSurcharge #DigitalMarketing #PPCAdvertising #FTC
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FYI: Explaining Amazon ad surcharge: Amazon ad surcharge is the gap between what its ad auction produces and what advertisers pay. How the soft reserve works, and why the FTC took Amazon to court. https://ppc.land/amazon-ad-surcharge/ #AmazonAds #AdSurcharge #DigitalMarketing #PPCAdvertising #FTC
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FYI: Explaining Amazon ad surcharge: Amazon ad surcharge is the gap between what its ad auction produces and what advertisers pay. How the soft reserve works, and why the FTC took Amazon to court. https://ppc.land/amazon-ad-surcharge/ #AmazonAds #AdSurcharge #DigitalMarketing #PPCAdvertising #FTC
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FYI: DoubleVerify: ad fraud drops 41% in North America, 45% in EMEA: AI bots generated ten times more clicks than humans in unprotected campaigns, DoubleVerify found, as marketers weigh growing risks from generative AI content. https://ppc.land/doubleverify-ad-fraud-drops-41-in-north-america-45-in-emea/ #AdFraud #DigitalMarketing #ArtificialIntelligence #FraudPrevention #PPCAdvertising