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#sponsoredbrands — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #sponsoredbrands, aggregated by home.social.

  1. Amazon tightens view attribution as ROAS reporting splits: Amazon implemented shopping-signal enhanced attribution methodology on January 1 affecting view-based campaign measurement across Sponsored Brands, Sponsored Display, and Amazon DSP formats while introducing dual reporting through "all views" metrics. ppc.land/amazon-tightens-view- #AmazonAdvertising #ROAS #DigitalMarketing #Attribution #SponsoredBrands

  2. Amazon adds Brand Store page views metric for Sponsored Brands: Amazon Advertising launched tracking for Brand Store page views attributed to Sponsored Brands campaigns on November 3, 2025, with historical data available starting September 15. ppc.land/amazon-adds-brand-sto #AmazonAdvertising #SponsoredBrands #BrandStore #DigitalMarketing #Ecommerce