home.social

#marketingnews — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #marketingnews, aggregated by home.social.

fetched live
  1. FYI: Meta takes $9.89bn teen settlement charge as ad revenue gains 26%: US and Canada ad prices rose 23% while impressions grew 8%, raising costs for advertisers. A $73-76bn Q4 outlook tests whether that pricing holds into 2027. ppc.land/meta-takes-9-89bn-tee #Meta #Advertising #AdRevenue #MarketingNews #DigitalMarketing

  2. FYI: Skai adds Uber ads in eight markets, but not the US: Canada, Mexico, Chile, UK, France, Japan, Taiwan and Australia are covered for eligible brands. Which ad formats, at what cost and how measured goes unanswered. ppc.land/skai-adds-uber-ads-in #Skai #UberAds #DigitalMarketing #Advertising #MarketingNews

  3. YouTube to allow certified online gambling ads on Masthead from October 21: Posted October 7 with 14 days of lead time, the notice excludes promoters outside mandatory state or national registration. Which markets qualify is left open. ppc.land/youtube-to-allow-cert #YouTube #OnlineGambling #DigitalMarketing #Advertising #MarketingNews

  4. FYI: IAB Tech Lab gives industry until October 22 to weigh in on AAMP 3.0: OpenProposal defines 11 field headers across 71 total fields, with only 3 requiring negotiation. Comments run through a GitHub repository until the deadline. ppc.land/iab-tech-lab-gives-in #IABTechLab #AAMP30 #OpenProposal #DigitalAdvertising #MarketingNews

  5. ICYMI: Explaining Barry Schwartz: Barry Schwartz is the search industry journalist behind Search Engine Roundtable: the daily beat, the update record he keeps, and where the method breaks down. ppc.land/barry-schwartz/ #BarrySchwartz #SearchEngineRoundtable #SEO #DigitalMarketing #MarketingNews

  6. ICYMI: Taboola acquires Dianomi, adding 600+ finance advertisers to its network: More than 600 advertisers and publishers, including Reuters and Bank of America, would join Realize once shareholders and regulators approve the transaction. ppc.land/taboola-acquires-dian #Taboola #Dianomi #Finance #Advertising #MarketingNews

  7. Gen Z perspectives: Snoop Dogg’s sweet gig, industry moves and agency pitches

    Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the…
    #NewsBeep #News #Music #advertisingnews #agencypitch #CA #Canada #debrasoon #Deel #dr.bombay #Entertainment #globalagencyreview #marketingnews #singlife #SnoopDogg #StandardChartered
    newsbeep.com/ca/882427/

  8. FYI: Azerion gains mJourney and RLVNT, lifting Dutch sales to 20 million euros: Until now both products reached buyers only via Candid agencies. From September 1 they open to the whole market, with the transaction price left undisclosed. ppc.land/azerion-gains-mjourne #Azerion #mJourney #RLVNT #DutchSales #MarketingNews

  9. ICYMI: Telemarketers face $85 per area code as FTC raises Do Not Call fees: Nationwide access hits $23,425 and half-year codes reach $43, a cost landing on call centres and lead buyers. October 1 also starts Google's missed-call charge. ppc.land/telemarketers-face-85 #Telemarketing #DoNotCall #FTC #MarketingNews #CallCentres

  10. FYI: Bid controls shrink as ad measurement breaks: week of August 17: Bid controls shrank and ad measurement broke over seven days as Google, Microsoft and OpenAI withdrew levers while regulators moved against Uber and TikTok. ppc.land/bid-controls-shrink-a #DigitalMarketing #PPC #GoogleAds #AdTech #MarketingNews

  11. AAMP and AdCP overlap on 13 functions, IAB Tech Lab COO says: Shailley Singh assessed seven published claims about the rival agentic ad standards and called most of them incorrect. Buyers still face a two-stack choice. ppc.land/aamp-and-adcp-overlap #Advertising #DigitalMarketing #AdStandards #IABTechLab #MarketingNews

  12. FYI: Google policy cuts $20 million from Taboola's second-half profit: Revenue of $476.8 million fell $15.2 million short of the guidance floor, yet ex-TAC guidance rose $7 million at the midpoint. What did the network cleanup buy? ppc.land/google-policy-cuts-20 #GooglePolicy #Taboola #DigitalAdvertising #SocialMediaMarketing #MarketingNews

  13. What did the first week of August change in digital advertising?: A $2.15 billion acquisition, a brutal earnings split, fresh lawsuits and forced automation reshaped digital advertising between August 3 and August 8, 2026. ppc.land/what-did-the-first-we #DigitalMarketing #AdvertisingTrends #DigitalAdvertising #MarketingNews #Automation

  14. ICYMI: DoubleVerify: ad fraud drops 41% in North America, 45% in EMEA: AI bots generated ten times more clicks than humans in unprotected campaigns, DoubleVerify found, as marketers weigh growing risks from generative AI content. ppc.land/doubleverify-ad-fraud #AdFraud #DigitalMarketing #AI #MarketingNews #OnlineAdvertising

  15. ICYMI: Apple gives Ads terms 14-day runway to reach non-Apple platforms: New Section 6(a) wording covers websites and platforms Apple does not operate, filed 14 days ahead of the July 28 effective date. No launch has been named. ppc.land/apple-gives-ads-terms #AppleAds #DigitalMarketing #AdTerms #MarketingNews #PPC

  16. Google Ads forces second admin approval, leaving solo admins stuck: Each removal request now carries a written justification and expires in 20 days if unapproved, a design that leaves single-admin accounts with no path forward. ppc.land/google-ads-forces-sec #GoogleAds #PPC #DigitalMarketing #AdCampaigns #MarketingNews

  17. ICYMI: HubSpot kills Contact Discovery terms after customer backlash: Enrichment terms were reverted after only 4 days once customers challenged HubSpot's transparency around CRM data sharing; a redesigned opt-in has no set date. ppc.land/hubspot-kills-contact #HubSpot #CustomerFeedback #CRM #DataPrivacy #MarketingNews

  18. ICYMI: Google kills 3 enhanced conversion methods, replaces all with single toggle: Starting June 2026, enhanced conversions for web and leads merge into one on/off setting. Legacy API uploads blocked from June 15, affecting developer tokens. ppc.land/google-kills-3-enhanc #GoogleUpdates #DigitalMarketing #PPC #SEO #MarketingNews

  19. IAB Tech Lab finally defines what a programmatic auction actually is: IAB Tech Lab releases final Programmatic Auction Definitions, giving buyers, sellers, and platforms a shared vocabulary for how digital ad auctions operate. ppc.land/iab-tech-lab-finally- #IABTechLab #ProgrammaticAuction #DigitalAds #AdTech #MarketingNews

  20. FYI: Illinois passes 10% targeted ad tax and social media fees in $55.9B budget: Illinois yesterday passed SB 3019, imposing a 10% tax on targeted advertising, tiered social media fees, and a 0.2% digital asset levy starting January 1, 2027. ppc.land/illinois-passes-10-ta #Illinois #DigitalTax #AdvertisingTax #SocialMediaFees #MarketingNews

  21. FYI: AI ads, data deals, and a search shakeup define the week: Google's May core update, Publicis-LiveRamp for $2.2B, ChatGPT ad upgrades, DMA fines, and programmatic RTB changes dominated marketing news May 22-28, 2026. ppc.land/ai-ads-data-deals-and #AIAds #DataDeals #GoogleUpdate #AdTech #MarketingNews

  22. ICYMI: AI ads, data deals, and a search shakeup define the week: Google's May core update, Publicis-LiveRamp for $2.2B, ChatGPT ad upgrades, DMA fines, and programmatic RTB changes dominated marketing news May 22-28, 2026. ppc.land/ai-ads-data-deals-and #AIAds #DataDeals #GoogleUpdate #MarketingNews #ChatGPT

  23. AI ads, data deals, and a search shakeup define the week: Google's May core update, Publicis-LiveRamp for $2.2B, ChatGPT ad upgrades, DMA fines, and programmatic RTB changes dominated marketing news May 22-28, 2026. ppc.land/ai-ads-data-deals-and #AIAds #MarketingNews #GoogleUpdate #DataDeals #ChatGPT

  24. FYI: FTC orders Cox Media Group to pay $880,000 over fake AI listening ad service: The FTC fined Cox Media Group, MindSift, and 1010 Digital Works $930,000 for selling a fabricated AI voice-targeting advertising service to small businesses. ppc.land/ftc-orders-cox-media- #FTC #CoxMediaGroup #AIVoiceTargeting #DigitalAdvertising #MarketingNews

  25. Publishers relying on aggressive ad triggers may need a new strategy. Google officially confirmed the removal of back button vignette ads to align with its anti-spam policies and better UX standards.

    Learn more now:
    go-techsolution.com/google-ads

    #GoogleUpdate #SEOCommunity #AdTech #UserExperience #DigitalPublishing #MarketingNews

  26. FYI: Taboola Q1 2026: $466M revenue and a $77M legal windfall change the picture: Taboola beat Q1 2026 guidance on all metrics, posting $466M revenue and a $59M net income boosted by a one-time $77M legal settlement, then raised full-year targets. ppc.land/taboola-q1-2026-466m- #Taboola #Q12026 #Revenue #LegalSettlement #MarketingNews

  27. Criteo hits $1B media spend but retail media losses drag Q1 2026 results: Criteo Q1 2026: media spend crossed $1 billion for the first time, but revenue fell 6% and net income dropped 79% as two retail media client losses hit hard. ppc.land/criteo-hits-1b-media- #Criteo #MediaSpend #RetailMedia #MarketingNews #Q12026

  28. Amazon Ads delays advertiser payment overhaul to August after pushback: Amazon Ads delays payment overhaul to August 1 after advertiser feedback, offering account balance deductions, Pay by Invoice, and five months of click credits. ppc.land/amazon-ads-delays-adv #AmazonAds #DigitalMarketing #PPC #AdvertiserFeedback #MarketingNews

  29. HubSpot Goes All-In on AI Agents and Ditches Its Own Conference to Prove It HubSpot replaces its iconic Inbound conference with Unbound, relocating to San Francisco and restructuring its entire pla...

    #MarketingNews #AI #agents #CRM #HubSpot #AI #strategy #HubSpot #Salesforce #competition #HubSpot

    Origin | Interest | Match
  30. Apple Poaches Google’s AI Marketing Chief in a Signal That Siri’s Reinvention Is Now a Boardroom Priority Apple hired former Google VP Mahesh Balakrishnan to lead AI product marketing, signalin...

    #MarketingNews #Apple #AI #marketing #Apple #Intelligence #Google #Gemini #executive #Apple #hire

    Origin | Interest | Match
  31. ICYMI: PhotobookShop hit with $39,600 ACCC fine for hiding paid influencer deals: Australia's ACCC fined PhotobookShop $39,600 for instructing influencers to hide paid partnerships and editing out negative product feedback on Instagram. ppc.land/photobookshop-hit-wit #ACCC #influencermarketing #transparency #socialmediaethics #marketingnews

  32. PhotobookShop hit with $39,600 ACCC fine for hiding paid influencer deals: Australia's ACCC fined PhotobookShop $39,600 for instructing influencers to hide paid partnerships and editing out negative product feedback on Instagram. ppc.land/photobookshop-hit-wit #InfluencerMarketing #SocialMediaEthics #ACCC #PaidPartnerships #MarketingNews

  33. ICYMI: ShowHeroes buys Traffective to build Europe's biggest independent ad platform: ShowHeroes acquires Munich-based Traffective, creating a platform with 2,000 publisher partners and 25 billion monthly ad impressions across CTV, video and display. ppc.land/showheroes-buys-traff #DigitalMarketing #Advertising #AdTech #MarketingNews #GrowthMarketing

  34. FYI: WPP collapses, Trade Desk stumbles, and AI rewrites ad industry rules: WPP posts worst results since Covid, Trade Desk stock drops 16%, PubMatic bets on agentic AI, and Google's Discover update silently kills publisher traffic. ppc.land/wpp-collapses-trade-d #Advertising #DigitalMarketing #AI #MarketingNews #TradeDesk

  35. Google Ad Manager's legacy reports tool to shut down May 4 - what publishers face: Google Ad Manager's legacy Reports tool shuts down May 4, 2026. Three key dates publishers must know before scheduled reports stop running. (158 characters) ppc.land/google-ad-managers-le #GoogleAdManager #DigitalMarketing #Publishers #AdTech #MarketingNews

  36. MartechCube.com remains committed to empowering marketing professionals with clarity, credibility, and forward-looking perspectives. The relaunch reflects its mission to be a go-to destination for anyone seeking reliable marketing technology news, industry trends, and strategic insights.

    Read more : martechcube.com/

    #Martech #MarketingTechnology #MarketingNews #DigitalMarketing #MartechNews #MarketingTrends #TechInMarketing

  37. Google launches four new Demand Gen features for holiday campaigns: Google introduces brand suitability controls, A/B experiments, video enhancements, and AI image tools for Demand Gen campaigns in November 2025 update. ppc.land/google-launches-four- #Google #DemandGen #DigitalMarketing #MarketingNews #HolidayCampaigns

  38. Google groups sponsored ads under single header in search results: Google changes how ads appear in search results on September 24, 2025, replacing individual sponsored labels with grouped header display format. ppc.land/google-groups-sponsor #GoogleAds #DigitalMarketing #PPC #SearchResults #MarketingNews

  39. ICYMI: Google pauses ads for linked accounts in violation of third-party policy: Individual accounts linked to non-compliant managers face automatic suspension under new policy starting June 6. ppc.land/google-pauses-ads-for #GoogleAds #DigitalMarketing #AdPolicy #OnlineAdvertising #MarketingNews

  40. Shein’s ad spend surged 35% MoM in France & UK in April, while Temu’s soared 40% & 20% MoM amid #Trump’s #DeMinimis ban. #Ecommerce #DigitalMarketing #AdSpend #RetailTrends #Shein #Temu #France #UK #MarketingNews

  41. Meta is opening Threads ads to all eligible advertisers worldwide after testing in the US and Japan. Ads will launch in select markets first, reaching 320M+ users and offering new brand opportunities. Global rollout coming soon! #Meta #Threads #DigitalAds #AdTech #MarketingNews

  42. ICYMI: German media house Ströer becomes newest member of IAB Europe: Leading German advertising firm Ströer joins European-level digital marketing and advertising association IAB Europe. ppc.land/german-media-house-st #DigitalMarketing #OnlineWerbung #MarketingNews #IABEurope #Ströer

  43. ICYMI: Google extends dating ads certification deadline to April 9: Dating advertisers gain extra month for mandatory verification as Google revises timeline and clarifies aggregator requirements. ppc.land/google-extends-dating #GoogleAds #DatingAds #MarketingNews #DigitalMarketing #Advertising

  44. Air Canada's chatbot went on a bender and gave out inaccurate information. They were taken to court for it and lost. What does the case mean for the future of these "digital brand reps"?

    👉🏻 Full details in our newsletter and podcast today. Get it free at todayindigital.com

    #marketing #digitalmarketing #marketingnews #aircanada #westjet #ai #chatbots

  45. 𝗧𝗵𝗲 𝗗𝗮𝘆 𝘁𝗵𝗲 𝗠𝘂𝘀𝗶𝗰 𝗗𝗶𝗲𝗱
    One major record label (UMG) is pulling all its music off TikTok — meaning today's your last day to use Taylor Swift, Drake, or Harry Styles in your videos.

    ✅ Get the full details in our newsletter or podcast today. Get it free at todayindigital.com

    #marketing #digitalmarketing #marketingnews #mediabuying

  46. Are X's bots coming from inside the house? Some say X is using AI-run bots to artificially juice the marketing metrics it reports to advertisers.

    ✅ Get the full details in our newsletter or podcast today — subscribe free at todayindigital.com

    #marketing #digitalmarketing #marketingnews #mediabuying

  47. It's finally happening.

    Your phone, TV, and smart speakers are being used to listen to your conversations and serve you ads.

    (Actually for real.)

    ✅ Get the full details in our newsletter or podcast today — subscribe free at todayindigital.com

    #marketing #digitalmarketing #marketingnews #mediabuying

  48. Better late than never? Is #Meta's current infatuation with #GenerativeAI going to stick around, or will marketers be getting another one of Zuck's obsessions this time next year?

    ✅ Full details in today’s newsletter and podcast. Subscribe free at TodayInDigital.com

    #marketing #digitalmarketing #marketingnews #mediabuying

  49. In today's podcast and newsletter, a deep-dive into multi-touch attribution — and why #TikTok is complaining that it's not getting its fair share of credit for your ad campaign success.

    ✅ Get all the details on our 𝗱𝗮𝗶𝗹𝘆 𝗽𝗼𝗱𝗰𝗮𝘀𝘁 or 𝗳𝗿𝗲𝗲 𝗻𝗲𝘄𝘀𝗹𝗲𝘁𝘁𝗲𝗿: todayindigital.com

    #marketing #digitalmarketing #marketingnews #mediabuying

  50. We had a packed show today — Shopify is cutting support… Twitter is removing links… and the hilarious cautionary tale of when good p.r. intention goes overboard.

    You can listen on our free podcast at todayindigital.com/

    Or read it in our free newsletter at todayindigital.beehiiv.com/p/n

    #marketing #marketingnews #advertising #shopify #meta #twitter mas.to/@todayindigital/1109357

  51. On today’s show (releases at 4pm PT):
    🚧 Google's plans for replacing the third-party cookie hits another roadblock
    🔒 Is #Twitter locking out dozens of apps?
    ⚖️ #TikTok's #privacy banners aren't enough for France
    👀 More brands move to #Mastodon
    🌈 A hint of good economic news for retailers.
    todayindigital.com/

    #marketing #marketingnews #retail #adagency #agencylife #advertising #ads #mediabuying #business

  52. On today’s show:
    🤖 #Adobe using your assets to train #AI
    🛍️ #Instagram slows down on #commerce
    🌊 A tsunami of product returns is incoming
    👋 New year's #marketing campaigns are passé
    💼 #LinkedIn benefiting from tech-industry #layoffs
    🛒 The low-tech problem of shopping carts
    🏀 A 5G Bell + #Snap AR experience
    todayindigital.com/

    #marketing #marketingnews #retail #adagency #agencylife #advertising #ads #mediabuying #business

Share on Mastodon

Enter the server where you have an account.