#indexexchange — Public Fediverse posts

ICYMI: A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions: A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration. https://ppc.land/a-e-global-media-cuts-ad-server-load-84-with-index-exchange-pod-level-auctions/ #DigitalAdvertising #ProgrammaticAds #AdTech #IndexExchange #FreeWheel

ICYMI: A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions: A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration. https://ppc.land/a-e-global-media-cuts-ad-server-load-84-with-index-exchange-pod-level-auctions/ #DigitalAdvertising #ProgrammaticAds #AdTech #IndexExchange #FreeWheel

ICYMI: A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions: A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration. https://ppc.land/a-e-global-media-cuts-ad-server-load-84-with-index-exchange-pod-level-auctions/ #DigitalAdvertising #ProgrammaticAds #AdTech #IndexExchange #FreeWheel

ICYMI: A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions: A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration. https://ppc.land/a-e-global-media-cuts-ad-server-load-84-with-index-exchange-pod-level-auctions/ #DigitalAdvertising #ProgrammaticAds #AdTech #IndexExchange #FreeWheel

Show-level transparency comes to streaming TV ads through Index Exchange: Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory. https://ppc.land/show-level-transparency-comes-to-streaming-tv-ads-through-index-exchange/ #StreamingAds #AdTransparency #ProgrammaticAdvertising #IndexExchange #Gracenote

Show-level transparency comes to streaming TV ads through Index Exchange: Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory. https://ppc.land/show-level-transparency-comes-to-streaming-tv-ads-through-index-exchange/ #StreamingAds #AdTransparency #ProgrammaticAdvertising #IndexExchange #Gracenote

Show-level transparency comes to streaming TV ads through Index Exchange: Index Exchange launches Gracenote-powered reporting for streaming ads, giving advertisers program-level data and brands proof of purchase on Spectrum Reach inventory. https://ppc.land/show-level-transparency-comes-to-streaming-tv-ads-through-index-exchange/ #StreamingAds #AdTransparency #ProgrammaticAdvertising #IndexExchange #Gracenote

Index Exchange first SSP to integrate Gracenote contextual intelligence: The partnership provides show-level transparency and brand safety controls to enhance programmatic streaming TV for marketers and publishers. https://ppc.land/index-exchange-first-ssp-to-integrate-gracenote-contextual-intelligence/ #IndexExchange #Gracenote #ContextualIntelligence #ProgrammaticAdvertising #StreamingTV

Index Exchange first SSP to integrate Gracenote contextual intelligence: The partnership provides show-level transparency and brand safety controls to enhance programmatic streaming TV for marketers and publishers. https://ppc.land/index-exchange-first-ssp-to-integrate-gracenote-contextual-intelligence/ #IndexExchange #Gracenote #ContextualIntelligence #ProgrammaticAdvertising #StreamingTV

Index Exchange first SSP to integrate Gracenote contextual intelligence: The partnership provides show-level transparency and brand safety controls to enhance programmatic streaming TV for marketers and publishers. https://ppc.land/index-exchange-first-ssp-to-integrate-gracenote-contextual-intelligence/ #IndexExchange #Gracenote #ContextualIntelligence #ProgrammaticAdvertising #StreamingTV