#shortformvideo — Public Fediverse posts

BookTok, the TikTok community dedicated to book recommendations and reviews, is driving a new generation of young readers to pick up books. The viral trend has led to increased book sales and even spawned dedicated sections in bookstores. https://www.bbc.co.uk/news/articles/ced7y169ll9o #Media #SocialMedia #ShortFormVideo

TikTok has signed a multi-year deal with the NFL to expand the football league's presence on the platform. The partnership will add new game day hubs, host more highlights and archival moments, and offer advertisers new opportunities to tap into NFL-related trends. Posts using the #NFL tag increased by more than 32% during the past year. https://www.socialmediatoday.com/news/tiktok-signs-multi-year-nfl-deal/829506/ #Media #SocialMedia #ShortFormVideo

Reddit has launched a new 15-second video views ad goal, complementing its existing 6-second option. The feature is designed to maximise video view time for advertisers and is currently in beta, with brands able to run split tests. https://www.socialmediatoday.com/news/reddit-launches-15-second-video-views-ad-goal/829375/ #Media #SocialMedia #ShortFormVideo

Kyla's 2008 garage track Do You Mind, sampled by Drake in his 2016 hit One Dance, has been named TikTok's UK song of the summer. The track has seen a resurgence in popularity through the platform's viral trends. https://www.bbc.co.uk/news/articles/crm97yjw2peo #Media #SocialMedia #ShortFormVideo

US senators are demanding TikTok explain why an internal experiment disabled safety features designed to prevent users being overwhelmed by harmful content. The platform wanted to test whether removing the safeguards made the app more engaging. The hearing comes amid ongoing scrutiny of the app impact on young users. https://techcrunch.com/2026/08/20/senators-demand-answers-from-tiktok-over-experiment-that-disabled-safeguards/ #Media #SocialMedia #ShortFormVideo

Instagram Reels & TikTok Make You Dumb & Depressed; Research Reveals Your Mum’s Right

https://web.brid.gy/r/https://in.mashable.com/science/113032/instagram-reels-tiktok-make-you-dumb-depressed-research-reveals-your-mums-right

Disney has struck a deal with TikTok allowing creators to use clips from Star Wars, Toy Story and Marvel films in their videos. The partnership will launch in the US first before expanding globally. It follows Disney's collapsed 1bn USD deal with OpenAI for AI-generated content. https://www.bbc.co.uk/news/articles/c235ev9knm4o #Media #SocialMedia #ShortFormVideo

TikTok is moving beyond its roots as a social video app to become a one-stop digital platform. The company has added shop, hotel booking, maps, games and applied for a fintech licence in Brazil. It marks a big shift toward the super app model popular in China. https://techcrunch.com/2026/06/26/tiktoks-road-to-becoming-a-super-app/ #Media #SocialMedia #ShortFormVideo

TikTok is partnering with fitness tracking app Strava to launch a pan-European Local Movement Fund supporting regional exercise clubs and communities. https://www.socialmediatoday.com/news/tiktok-partners-with-fitness-tracking-app/823599/ #Media #SocialMedia #ShortFormVideo

Instagram has expanded to Samsung Smart TV, making it available on the majority of connected television devices in the US. The platform is also testing new viewing features. https://www.socialmediatoday.com/news/instagram-expands-to-samsung-smart-tv/823458/ #Media #SocialMedia #ShortFormVideo

YouTube is updating its mobile app with a refreshed interface. The like, dislike, share and ask icons have been given a new format, while channel managers can now factor in foreign exchange rates when setting membership pricing. https://www.socialmediatoday.com/news/youtube-updates-mobile-ui-and-channel-membership-pricing/823349/ #Media #SocialMedia #ShortFormVideo

Social media platforms are handing over algorithm control to users. Threads, Instagram and TikTok now let you train your own feed with AI, telling apps what topics you want to see more or less of. The shift moves feeds from one-size-fits-all TV towards customisable streaming services. https://techcrunch.com/2026/06/17/social-medias-next-evolution-user-controlled-algorithms/ #Media #SocialMedia #ShortFormVideo

Instagram expands teleprompter tool from Edits to main app, letting creators display scrolling scripts while recording. The feature helps presenters stay on track without memorizing lines, with adjustable scroll speed. https://www.socialmediatoday.com/news/instagram-introduces-teleprompter-tool/821564/ #Media #ShortFormVideo #CreatorEconomy

YouTube is introducing a Unique Reach metric that counts co-viewers on connected TV sets. The platform will use demographic models to estimate actual viewer numbers per household, aligning the measurement with traditional TV industry standards. Creators can also now add music to image posts in the Shorts feed. https://www.socialmediatoday.com/news/youtube-updates-unique-reach-calculation-adds-music-for-still-image-posts/821049/ #Media #SocialMedia #ShortFormVideo

Clouted has raised 7M USD in seed funding to automate short video clipping for brands, using AI to identify which 30-90 second clips from podcasts and videos will go viral. The startup works with over 100,000 gig creators. https://techcrunch.com/2026/05/20/clouted-wants-to-take-the-guesswork-out-of-making-short-videos-go-viral/ #Media #SocialMedia #ShortFormVideo

Clouted has raised 7M USD in seed funding to automate short video clipping for brands, using AI to identify which 30-90 second clips from podcasts and videos will go viral. The startup works with over 100,000 gig creators. https://techcrunch.com/2026/05/20/clouted-wants-to-take-the-guesswork-out-of-making-short-videos-go-viral/ #Media #ShortFormVideo

Short-Form Video Viewing on TV Surges as YouTube Shorts Hit 2 Billion Monthly Hours https://petapixel.com/2026/05/15/short-form-video-viewing-on-tv-surges-as-youtube-shorts-hit-2-billion-monthly-hours/ #instagramreels #shortformvideo #verticalvideo #youtubeshorts #Technology #television #youtube #News

YouTube is testing a new 'Clear Screen' option for Shorts that would let users hide on-screen function buttons for an uninterrupted viewing experience. The feature, still in development, mirrors options already available on TikTok and Instagram Reels. Shorts are now watched over 200 billion times daily. https://www.socialmediatoday.com/news/youtube-is-testing-clear-screen-viewing-for-shorts/819921/ #Media #SocialMedia #ShortFormVideo

TikTok has launched a 3.99 GBP monthly ad-free subscription in the UK, giving users the option to avoid ads and prevent their data from being used for advertising. The launch comes as the UK GDPR prohibits collecting personal data for ads without consent. https://techcrunch.com/2026/05/11/tiktok-launches-an-ad-free-subscription-plan-in-the-uk/ #Media #SocialMedia #ShortFormVideo

TikTok has launched a new Campus Hub featuring college group chats and personalised feeds designed to help students stay connected with their campus communities, even while away for the summer. The hub builds on last year's campus verification feature and is available across more than 6,000 universities. https://techcrunch.com/2026/04/30/tiktoks-new-campus-hub-features-college-group-chats-and-feeds/ #Media #SocialMedia #ShortFormVideo

Jack Dorsey-backed Divine launches publicly today as a Vine reboot, giving users access to some 500,000 restored videos from the original platform and allowing new six-second loops to be posted. The app, backed by Dorsey nonprofit and Other Stuff, initially launched to testers in November with 100,000 videos and now hosts content from nearly 100,000 original creators. https://techcrunch.com/2026/04/29/jack-dorsey-backed-vine-reboot-divine-launches-to-public/ #Media #SocialMedia #ShortFormVideo

TikTok has launched BookTok, its first dedicated bestseller list for book lovers. The inaugural top 20 is entirely made up of female authors, with Chloe Walsh appearing most frequently. https://www.bbc.com/news/articles/c5yxmy5gnd0o #Media #SocialMedia #ShortFormVideo

An 81-year-old TikToker has become a global hit after his wife challenged him to gain 100 followers, proving age is no barrier to social media success. https://www.bbc.com/news/articles/ce844e85ldeo #Media #ShortFormVideo #TikTok

The wedding planning algorithm has transformed from helpful tool to overwhelming pressure machine. Brides report feeling stressed, anxious and unable to make decisions without consulting TikTok or Instagram first. https://www.404media.co/wedding-planning-algorithm-weddingtok/ #Media #SocialMedia #ShortFormVideo

Most parents think social media hurt their teen's sleep and mental health. A Pew study finds 44% of parents say their teen spends too much time on TikTok, compared with 28% of teens themselves. Parents are most comfortable with Instagram. https://www.pewresearch.org/internet/2026/04/15/what-parents-say-about-their-teens-uses-of-social-media/ #Media #SocialMedia #ShortFormVideo

AMC will stream the premiere of its new comedy 'The Audacity' on TikTok in 21 three-minute segments starting Sunday. The show, about Silicon Valley, will be split into bite-sized chunks as the network aims to build buzz among younger viewers. Viewers can watch the full premiere on AMC+ or Samsung TV Plus. https://techcrunch.com/2026/04/11/amc-will-stream-the-audacity-premiere-in-21-parts-on-tiktok/ #Media #SocialMedia #ShortFormVideo

Instagram is expanding its movie-rating-inspired content restrictions for teens to more countries internationally, after launching the feature in limited markets last year. The system rates content similar to films - with age ratings for violence, nudity and other sensitive material. https://techcrunch.com/2026/04/09/instagram-expands-its-movie-inspired-content-restriction-for-teens-internationally/ #Media #SocialMedia #ShortFormVideo

Instagram is allowing creators to schedule their Trial Reels, letting them decide when non-followers see fresh content. The feature helps align posts with regional engagement times. Trial Reels let creators test new content with non-followers before upgrading to reach their full audience. https://www.socialmediatoday.com/news/instagram-allows-creators-to-schedule-trial-reels/816549/ #Media #SocialMedia #ShortFormVideo #Instagram

Kent Wildlife Trust removed highland cows from a nature reserve after warnings to visitors were ignored. More than 300,000 TikTok videos were tagged with the hashtag, drawing people to get too close to the animals. The constant pressure affects the cows' ability to behave naturally, the trust said. https://www.bbc.com/news/articles/cjw8vz1jze0o #Media #ShortFormVideo #TikTok

Social Media Users are Less Active on Platforms Due to Rise of Short-Form Video https://petapixel.com/2026/04/03/social-media-users-are-less-active-on-platforms-due-to-rise-of-short-form-video/ #shortformvideo #unitedkingdom #socialmedia #Technology #instagram #Culture #tiktok #ofcom #News