#publishernews — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #publishernews, aggregated by home.social.
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FYI: Reach halves dividend to 1.44p as Google referrals cut 55% of traffic: Publisher's on-platform page views fell 40% while RPM climbed 49%, cushioning the blow. Print still supplies 75% of revenue. Can subscriptions close the gap? https://ppc.land/reach-halves-dividend-to-1-44p-as-google-referrals-cut-55-of-traffic/ #DigitalMarketing #Advertising #TrafficDown #PublisherNews #MediaRevenue
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FYI: Google ends AdSense for Search custom styles, forcing publishers to standard: Google today notified AdSense for Search publishers that custom search styles are deprecated, replaced by Standard search styles with automatic layout updates. https://ppc.land/google-ends-adsense-for-search-custom-styles-forcing-publishers-to-standard/ #Google #AdSense #DigitalMarketing #SEO #PublisherNews