#programmatic — Public Fediverse posts

FYI: AdRoll and PubMatic use MCP to let AI fix programmatic deal problems: AdRoll and PubMatic connected their AI agents via Model Context Protocol on April 23 to diagnose and resolve programmatic deal delivery issues in real time. https://ppc.land/adroll-and-pubmatic-use-mcp-to-let-ai-fix-programmatic-deal-problems/ #AdRoll #PubMatic #AI #Programmatic #DigitalMarketing

Infillion tells DSP buyers what questions they are afraid to ask: Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic. https://ppc.land/infillion-tells-dsp-buyers-what-questions-they-are-afraid-to-ask/ #Programmatic #DSP #Marketing #AI #DataOwnership

Infillion tells DSP buyers what questions they are afraid to ask: Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic. https://ppc.land/infillion-tells-dsp-buyers-what-questions-they-are-afraid-to-ask/ #Programmatic #DSP #Marketing #AI #DataOwnership

Infillion tells DSP buyers what questions they are afraid to ask: Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic. https://ppc.land/infillion-tells-dsp-buyers-what-questions-they-are-afraid-to-ask/ #Programmatic #DSP #Marketing #AI #DataOwnership

Infillion tells DSP buyers what questions they are afraid to ask: Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic. https://ppc.land/infillion-tells-dsp-buyers-what-questions-they-are-afraid-to-ask/ #Programmatic #DSP #Marketing #AI #DataOwnership

Infillion tells DSP buyers what questions they are afraid to ask: Infillion MediaMath published a 15-question DSP buyer guide on AI architecture, pricing transparency, data ownership, and identity resolution for programmatic. https://ppc.land/infillion-tells-dsp-buyers-what-questions-they-are-afraid-to-ask/ #Programmatic #DSP #Marketing #AI #DataOwnership

Magnite expands AI buyer agent and SpringServe mediation with Disney and MiQ: Magnite today unveiled a buyer agent and SpringServe AI mediation tools, with Disney Advertising, Kepler, MiQ, and Spectrum Reach among the first to test them. https://ppc.land/magnite-expands-ai-buyer-agent-and-springserve-mediation-with-disney-and-miq/ #AI #Advertising #DigitalMarketing #MarTech #Programmatic

Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #Advertising #CTV #WebAds #DigitalMarketing #Programmatic

A+E Global Media cuts ad server load 84% with Index Exchange pod-level auctions: A+E Global Media cut ad server requests 84% and lifted impressions 39% by switching to pod-level programmatic auctions via Index Exchange and FreeWheel's OpenRTB 2.6 integration. https://ppc.land/a-e-global-media-cuts-ad-server-load-84-with-index-exchange-pod-level-auctions/ #Advertising #Programmatic #DigitalMarketing #AdTech #MediaBuying

CTV Advertising Strategy: Moving Beyond Programmatic

https://www.tuvoc.com/blog/adtech-strategy-ctv-programmatic-to-ownership/

CTV advertising is moving past pure programmatic models. This article breaks down how AdTech brands can gain greater control through ownership, first-party data, and future-ready CTV strategies.

#AdTech
#CTVAdvertising
#Programmatic
#FirstPartyData
#DigitalMarketing
#MarTech
#StreamingTV

IAB's new contract framework addresses 15 years of advertising chaos: IAB releases modernized contract terms for direct digital advertising, attempting to standardize relationships fragmented by streaming, programmatic automation, and privacy regulations since 2010. https://ppc.land/iabs-new-contract-framework-addresses-15-years-of-advertising-chaos/ #IAB #DigitalMarketing #Advertising #Programmatic #PrivacyRegulations

Цифровая реклама: архитектура системы вещания Russ

Привет, Хабр! С вами команда Russtech — разработчики ведущего российского оператора рекламы вне дома Russ. Сегодня мы расскажем о еще одном нашем IT-продукте — платформе управления контентом на цифровых экранах Russ Player. Данный инструмент помог нам существенно оптимизировать работу с креативами и добиться гибкого, эффективного планирования рекламных кампаний. В статье разберем, что представляет собой система вещания, как формируется расписание эфира и какие возможности в цифровой рекламе вне дома (DOOH) открывают realtime-механики.

https://habr.com/ru/companies/wildberries/articles/986688/

#цифровая_реклама #dooh #вещание #programmatic #digital_signature

Цифровая реклама: архитектура системы вещания Russ

Привет, Хабр! С вами команда Russtech — разработчики ведущего российского оператора рекламы вне дома Russ. Сегодня мы расскажем о еще одном нашем IT-продукте — платформе управления контентом на цифровых экранах Russ Player. Данный инструмент помог нам существенно оптимизировать работу с креативами и добиться гибкого, эффективного планирования рекламных кампаний. В статье разберем, что представляет собой система вещания, как формируется расписание эфира и какие возможности в цифровой рекламе вне дома (DOOH) открывают realtime-механики.

https://habr.com/ru/companies/wildberries/articles/986688/

#цифровая_реклама #dooh #вещание #programmatic #digital_signature

Ad industry veterans explain why AdCP isn't competing with real-time bidding: Industry leaders argue Ad Context Protocol enables portfolio management for advertising investments rather than snapshot bidding decisions programmatic advertising uses today. https://ppc.land/ad-industry-veterans-explain-why-adcp-isnt-competing-with-real-time-bidding/ #Advertising #AdTech #Programmatic #DigitalMarketing #RealTimeBidding

I would like to share with the Internet today, this #programmatic wonder my cat wrote today, as he parked himself between me and my computer, right on keyboard.

What is he trying to say? Perhaps this is how cats purr in #binary?

#Caturday

Programmatic DOOH (Digital Out-of-Home): Iklan Digital di Billboard Modern

#Iklans - #Programmatic DOOH (#Digital Out-of-Home): #Iklan Digital di #Billboard Modern - Perkembangan #teknologi telah mengubah cara brand berinteraksi dengan audiens. Salah satu inovasi paling signifikan dalam industri periklanan adalah Programmatic Digital Out-of-Home (#DOOH). Konsep ini menggabungkan kekuatan #iklan #digital dengan fleksibilitas penayangan otomatis berbasis data, sehingga…

https://iklans.com/blog/programmatic-dooh-digital-out-of-home-iklan-digital-di-billboard-modern?utm_source=mastodon&utm_medium=jetpack_social

Programmatic Advertising: Cara Kerja dan Keuntungan untuk Bisnis Lokal

#Iklans - #Programmatic Advertising: Cara Kerja dan Keuntungan untuk #Bisnis Lokal - Di tengah perkembangan dunia #digital yang begitu pesat, cara beriklan pun ikut berubah. Jika dulu pemasangan #iklan masih dilakukan secara manual melalui #media cetak, #billboard, atau negosiasi langsung dengan media online, kini teknologi memungkinkan proses tersebut dilakukan secara otomatis. #Inovasi itu dikenal…

https://iklans.com/blog/programmatic-advertising-cara-kerja-dan-keuntungan-untuk-bisnis-lokal?utm_source=mastodon&utm_medium=jetpack_social

What a weird world in which the #publisher champions #GDPR because #privacy and #Mozilla says it's harmful 🤯

#Schibsted also celebrates the #DigitalMarketsAct for reining in #Meta's #gatekeeper power.

Other interesting point: they'd like #cookies under the #GDPR instead of #ePrivacy combined with a timid acknowledgement that publishers are forced to participate in a system (of #programmatic #advertising) they cannot control.

I have released version 0.9 of `cq-studio`, my hot-reloading server for using the excellent #YACV viewer to interact with models you build in #CadQuery (or #build123d) with #Python code, programmatically. It lets you edit your model code module(s) in any editor/IDE you like, and the models are re-rendered whenever changes to your files are saved.

https://pypi.org/project/cq-studio/

You can install it with just `pipx install cq-studio`. If you've never used pipx before, it requires a tiny amount of setup to add the programs it installs to your file search PATH environment variable.

CadQuery is an alternative to the perhaps better-known OpenSCAD package. CadQuery uses a more advanced CAD kernel than OpenSCAD, but they both have their uses.

#CQStudio #CAD #CAD3D #modelling #SolidModelling #model #programmatic #HotReload #OpenSCAD #PyOpenScad

10) Have a #programmatic #RegisteredReport where the methods for the 2nd/3rd/4th/etc Stage 2 depend on how things went in the previous Stage 2? Now you can update your Stage 1 (after IPA) based on each Stage 2's results with our new innovation where #ProgrammaticRRs meet #IncrementalRegistrations! See an example by Castiglione, Brick, Esposito, & Bizzego: https://rr.peercommunityin.org/articles/rec?id=661

Another @pcirr #innovation is live! @chrisdc77 combined our #Programmatic #RegisteredReport innovation with #IncrementalRegistrations to accommodate a Stage 1 whose #InPrincipleAcceptance will be updated as the Stage 2s come out and inform the next studies in this series of several Stage 2s by Castiglione, @CameronBrick, Esposito, & Bizzego

Recommendation: https://rr.peercommunityin.org/articles/rec?id=661
Stage 1: https://osf.io/zh3w9

Insta 3yrs ago: Bird feeder. #beachtown #neighborhood #hermosabeach #streetscene #hummingbird #photobomb #chickenshack #programmatic #beachlife #plantlife #wildlife #losangeles #california https://osoporto.com https://www.instagram.com/p/B_jMjyFlXC6/?igshid=MDJmNzVkMjY=

It's clear from the rubber left on the road that the giant Dale's Donuts sign sends an irresistible message: "Do a donut right now!" Would you? #esotouricroadtrip #signgeeks #programmatic

I hope everyone is having a fantastic evening. I really hope everyone enjoys my #programmatic podcast on Friday. I will be editing it tomorrow. I have the raw recording up on my YouTube if you want to watch it.

I am excited to record the first episode of #programmatic tomorrow. I am really excited about this podcast.

I am starting a #programming podcast called #programmatic. Check out the cover for it. First episode will be out in a week and a half. Releases will be on Fridays.

Deep algebra for deep beats: The beautiful sounds of musical programming - Enlarge (credit: Aurich Lawson / Getty Images)
Pop musicians have spent centuries flirting with t... - https://arstechnica.com/?p=1707526 #programmaticmusic #gaming&culture #programmatic