#audienceestimates — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #audienceestimates, aggregated by home.social.
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FYI: Nielsen alters seven TV currency metrics, forcing buyers to re-check August: Buyers and sellers face shifted audience estimates across six datastreams; preview data runs all summer before the recut numbers set fall transaction terms. https://ppc.land/nielsen-alters-seven-tv-currency-metrics-forcing-buyers-to-re-check-august/ #Nielsen #TVMetrics #AudienceEstimates #MediaBuying #DataAnalysis