#tvision — Public Fediverse posts

FYI: Viant closes TVision deal, putting real attention data inside the buy: Viant Technology closes its $40M TVision acquisition, embedding second-by-second attention signals directly into CTV campaign planning, buying, and measurement. https://ppc.land/viant-closes-tvision-deal-putting-real-attention-data-inside-the-buy/ #Viant #TVision #CTV #AdTech #DigitalMarketing

FYI: Viant buys TVision for $40M to end TV's self-measurement problem: Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting. https://ppc.land/viant-buys-tvision-for-40m-to-end-tvs-self-measurement-problem/ #Viant #TVision #Acquisition #DataAnalytics #ProgrammaticAdvertising

ICYMI: Viant buys TVision for $40M to end TV's self-measurement problem: Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting. https://ppc.land/viant-buys-tvision-for-40m-to-end-tvs-self-measurement-problem/ #Viant #TVision #Television #DataAnalytics #ProgrammaticAdvertising

Viant buys TVision for $40M to end TV's self-measurement problem: Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting. https://ppc.land/viant-buys-tvision-for-40m-to-end-tvs-self-measurement-problem/ #Viant #TVision #ProgrammaticAdvertising #DigitalMarketing #AttentionData

Ad-tech firm iSpot leads $16M investment in industry peer TVision - iSpot CEO Sean Muller. (iSpot Photo)

Seattle-area ad-tech firm iSpot.tv announc... - https://www.geekwire.com/2022/ad-tech-firm-ispot-leads-16m-investment-in-industry-peer-tvision/ #startups #ispot.tv #funding #tvision #adtech

TVision raises $16M to measure viewer attention on connected TVs - TVision is building what its team hopes will become the standard for measuring streaming viewership ... - http://feedproxy.google.com/~r/Techcrunch/~3/Hox7cojyPFo/ #advertisingtech #fundings&exits #startups #funding #tvision #media

T-Mobile launches new TVision streaming bundles, pricing starts at $10 per month - T-Mobile is launching new skinny bundles of live TV and streaming services to compete with expensiv... - http://feedproxy.google.com/~r/Techcrunch/~3/RUd5OkqAaF4/ #t-mobile #tvision #media