#searchstrategy — Public Fediverse posts

FYI: Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #Adobe #AI #Marketing #SearchStrategy #DigitalMarketing

FYI: Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #Adobe #AI #Marketing #SearchStrategy #DigitalMarketing

ICYMI: Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #AI #Marketing #DigitalMarketing #SearchStrategy #ArtificialIntelligence

ICYMI: Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #AI #Marketing #DigitalMarketing #SearchStrategy #ArtificialIntelligence

Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #AI #Marketing #DigitalMarketing #ArtificialIntelligence #SearchStrategy

Adobe: 98% of marketers have no confident AI search strategy: Adobe research of 500+ marketers finds 98% lack a clear AI search roadmap, as AI-driven referrals in the US grew tenfold between July 2024 and February 2025. https://ppc.land/adobe-98-of-marketers-have-no-confident-ai-search-strategy/ #AI #Marketing #DigitalMarketing #ArtificialIntelligence #SearchStrategy

Search Atlas reveals game-changing insights into Google Business Profile rankings: Proximity dominates, but reviews and relevance drive top positions across industries. Strategic local search optimization is key for business visibility. #LocalSEO #SearchStrategy

The Case of the Vanishing #Hit Count: Rethinking Query Craftsmanship in a Post-Boolean World— Reflections from Day 2 of my FSCI 2025 workshop on AI‑powered search

👉 Understanding the Shift from Exact #Boolean Hits to the "Top-k" Results of #SemanticSearch and the Evaluated Hits of #DeepSearch.

By Aaron Tay

https://open.substack.com/pub/aarontay/p/the-case-of-the-vanishing-hit-count

#SearchEvolution #AcademicSearchChallenges #Discovery #InformationDiscovery #InformationLiteracy #infolit #TopK #SearchStrategy #booleanoperations #HitCount

The Case of the Vanishing #Hit Count: Rethinking Query Craftsmanship in a Post-Boolean World— Reflections from Day 2 of my FSCI 2025 workshop on AI‑powered search

👉 Understanding the Shift from Exact #Boolean Hits to the "Top-k" Results of #SemanticSearch and the Evaluated Hits of #DeepSearch.

By Aaron Tay

https://open.substack.com/pub/aarontay/p/the-case-of-the-vanishing-hit-count

#SearchEvolution #AcademicSearchChallenges #Discovery #InformationDiscovery #InformationLiteracy #infolit #TopK #SearchStrategy #booleanoperations #HitCount

AI is transforming search visibility. Businesses must now optimize content for machine comprehension to be recommended by AI platforms like ChatGPT and Google Overviews. Adapt or risk digital invisibility. #AIMarketing #SearchStrategy