One hero ad with two crops is not a test, and a small budget cannot read five new concepts a week either.
Meta's own guidance separates real creative diversification from cosmetic iteration. Exiting learning usually takes about 50 results a week. At $350 a week and $50 per result, you get about seven.
Build distinct concepts, launch only what the budget can measure, and write the evidence rule before the spend.
https://basilpuglisi.com/meta-ai-ads-small-budgets/
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