#consumerbehaviour — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #consumerbehaviour, aggregated by home.social.
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A Segmentation Approach to Push Ahead Innovation Processes
In product innovation, a company needs information about consumers, existing products and the competition to build-on when developing its ideas, concepts and designs for candidate products. It is usually a multi-stage process that involves planning, research (i.e., market, consumer & product), development and testing wherein information from different sources is likely to flow-in all the time. A particular issue of importance is identifying promising target segments and understanding how […]https://csc-behaviour.com/2026/07/31/a-segmentation-approach-to-push-ahead-innovation-processes/
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A Segmentation Approach to Push Ahead Innovation Processes
In product innovation, a company needs information about consumers, existing products and the competition to build-on when developing its ideas, concepts and designs for candidate products. It is usually a multi-stage process that involves planning, research (i.e., market, consumer & product), development and testing wherein information from different sources is likely to flow-in all the time. A particular issue of importance is identifying promising target segments and understanding how […]https://csc-behaviour.com/2026/07/31/a-segmentation-approach-to-push-ahead-innovation-processes/
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FYI: UK podcast ads beat TV on reach - and 44% of listeners bought something: Podcast ads reach 43% of UK adults monthly, 79% recall an ad in the past week, and 44% made a purchase - new Sounds Profitable and Sound Insights study finds. https://ppc.land/uk-podcast-ads-beat-tv-on-reach-and-44-of-listeners-bought-something/ #PodcastAdvertising #DigitalMarketing #AudioAds #MarketingInsights #ConsumerBehaviour
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FYI: UK podcast ads beat TV on reach - and 44% of listeners bought something: Podcast ads reach 43% of UK adults monthly, 79% recall an ad in the past week, and 44% made a purchase - new Sounds Profitable and Sound Insights study finds. https://ppc.land/uk-podcast-ads-beat-tv-on-reach-and-44-of-listeners-bought-something/ #PodcastAdvertising #DigitalMarketing #AudioAds #MarketingInsights #ConsumerBehaviour
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#Amazon CEO #AndyJassy warns of upcoming #priceincreases due to #tariffs and changing #consumerbehaviour. While the company mitigated price hikes through pre-buying, the extra supply has run out, leading some sellers to pass on higher costs to consumers. https://finance.yahoo.com/news/amazon-ceo-warns-shoppers-major-190300722.html?eicker.news #tech #media #news
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#Amazon CEO #AndyJassy warns of upcoming #priceincreases due to #tariffs and changing #consumerbehaviour. While the company mitigated price hikes through pre-buying, the extra supply has run out, leading some sellers to pass on higher costs to consumers. https://finance.yahoo.com/news/amazon-ceo-warns-shoppers-major-190300722.html?eicker.news #tech #media #news
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💡 What motivates people to choose new protein options and what holds them back?
🌱 In our LIKE-A-PRO project, consumers from 11 European countries, explored how changes in choice, environment, communication and culture can shift diets toward alternative proteins.
✨ Download our reports to find out the results: https://www.cscp.org/drivers-and-barriers-of-alternative-protein-consumption/
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Assessing and addressing food waste in university dining
A dual-design study at Brescia University College in Ontario, CanadaJessica Vader
Victoria Hanson
Latifeh Ahmadi#ConsumerAttitudes #ConsumerBehaviour #FoodWaste #PlateWaste #DiningHall #UniversityRestaurants #UniversityStudents
#Read all you want! #OpenAccess
#Share generously! #KnowledgeSharing
#Grow your understanding of #Food
#Repeathttps://canadianfoodstudies.uwaterloo.ca/index.php/cfs/article/view/683
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Assessing and addressing food waste in university dining
A dual-design study at Brescia University College in Ontario, CanadaJessica Vader
Victoria Hanson
Latifeh Ahmadi#ConsumerAttitudes #ConsumerBehaviour #FoodWaste #PlateWaste #DiningHall #UniversityRestaurants #UniversityStudents
#Read all you want! #OpenAccess
#Share generously! #KnowledgeSharing
#Grow your understanding of #Food
#Repeathttps://canadianfoodstudies.uwaterloo.ca/index.php/cfs/article/view/683
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Rising food bills put takeaways on hold
UK consumers are showing clear signs of restraint in their spending habits, with the latest Barclays Consumer Spending Report for July 2025 pointing to a slowdown in fast food and takeaway purchases. Overall spending in the eating and drinking category increased by just 0.…
#dining #cooking #diet #food #Food #consumerbehaviour #discretionaryspending #fastfood #spendinghabits
https://www.diningandcooking.com/2241355/rising-food-bills-put-takeaways-on-hold/ -
Biology Bias The Real Reasons Behind Our Decisions by Gill Merrill, 2025
Biology Bias gives a comprehensive understanding of the biological and psychological factors that influence our choices through the lenses of evolutionary psychology and consumer neuroscience.
@bookstodon
#books
#nonfiction
#psychology
#marketing
#ConsumerBehaviour -
Biology Bias The Real Reasons Behind Our Decisions by Gill Merrill, 2025
Biology Bias gives a comprehensive understanding of the biological and psychological factors that influence our choices through the lenses of evolutionary psychology and consumer neuroscience.
@bookstodon
#books
#nonfiction
#psychology
#marketing
#ConsumerBehaviour -
Approximately 80% of people used the internet for shopping, banking, or booking/ordering services online in 2023
https://www.cso.ie/en/releasesandpublications/ep/p-isshdcb/householddigitalconsumerbehaviour2023/?utm_source=MA&utm_medium=MA&utm_campaign=HouseholdDig2023
#CSOIreland #Ireland #Internet #InternetUsage #WorkingFromHome #InternetSecurity #InternetPurchases #ICTSkills #Households #Connectivity #DigitalConsumer #ConsumerBehaviour -
Approximately 80% of people used the internet for shopping, banking, or booking/ordering services online in 2023
https://www.cso.ie/en/releasesandpublications/ep/p-isshdcb/householddigitalconsumerbehaviour2023/?utm_source=MA&utm_medium=MA&utm_campaign=HouseholdDig2023
#CSOIreland #Ireland #Internet #InternetUsage #WorkingFromHome #InternetSecurity #InternetPurchases #ICTSkills #Households #Connectivity #DigitalConsumer #ConsumerBehaviour -
#Supermarkets #SelfServeCheckouts #Coles #Australia #ConsumerBehaviour
Supermarket shopping.
Got the goods to the selfserve checkout. 🤔Scanned the big bag of toilet paper.
On to the theft-prevention scales.
Wasn't going to be enough room for the rest of the grocercies, so moved the bag off the scales.
Oh no, "Return the item to the scales".🐒
Return, wait, try removal again.
Oh no, "Return the item to the scales".
Carefully unpack my bags of groceries onto scanner and shelf and walk out. -
#Supermarkets #SelfServeCheckouts #Coles #Australia #ConsumerBehaviour
Supermarket shopping.
Got the goods to the selfserve checkout. 🤔Scanned the big bag of toilet paper.
On to the theft-prevention scales.
Wasn't going to be enough room for the rest of the grocercies, so moved the bag off the scales.
Oh no, "Return the item to the scales".🐒
Return, wait, try removal again.
Oh no, "Return the item to the scales".
Carefully unpack my bags of groceries onto scanner and shelf and walk out. -
Anyone seen studies on the effects of #Masks on #ConsumerBehaviour?
I"m asking because what I read about the effects on health of Covid makes it clear that using masks and ensuring good CleanAir for crowded indoor spaces is reasonable and necessary.
But Clean Air ain"t happening - except in Philadelphia education, Belgium, Davos, and the Brit Parliament.So do we buy less when we wear masks?
Is that why basic steps are absent?
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Anyone seen studies on the effects of #Masks on #ConsumerBehaviour?
I"m asking because what I read about the effects on health of Covid makes it clear that using masks and ensuring good CleanAir for crowded indoor spaces is reasonable and necessary.
But Clean Air ain"t happening - except in Philadelphia education, Belgium, Davos, and the Brit Parliament.So do we buy less when we wear masks?
Is that why basic steps are absent?
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👋 It is time to introduce an extended team member:
Hello! I am Sohvi Nuojua and I just finished my #researchvisit at @univienna. Thank you @envpsyvienna for the inspirational chats!
A special thanks to @SabinePahl for taking me hiking in the mountains (and to a Hütte afterwards!).📖 My research focuses on the human-ocean relationship and its potential in shaping #proenvironmental #ConsumerBehaviour 🌊
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Mi GIT: https://github.com/ofwagner/
#datascience #marketing #business #marketingscience #marketresearch
#consumerbehavior #consumerengagement
#ux #cx #consumerbehaviour #consumerbehaviorresearch #marketingcoach
#marketingtip #marketingideas #marketinglife #marketingdigital360 #marketingconsultant #marketingblog #marketingplan #marketingsolutions #marketingsocial #marketingmind #marketingadvice #marketingdigital #marketing101 #marketingexpert #digitalmarketing -
Mi GIT: https://github.com/ofwagner/
#datascience #marketing #business #marketingscience #marketresearch
#consumerbehavior #consumerengagement
#ux #cx #consumerbehaviour #consumerbehaviorresearch #marketingcoach
#marketingtip #marketingideas #marketinglife #marketingdigital360 #marketingconsultant #marketingblog #marketingplan #marketingsolutions #marketingsocial #marketingmind #marketingadvice #marketingdigital #marketing101 #marketingexpert #digitalmarketing -
Following the example of several other #academic disciplines, I've gone ahead and forked the Mastodon Sociologists repository to create one for #Marketing and #ConsumerBehaviour scholars. Only have 2 names on there currently, but hopefully we'll have plenty more of you soon!
https://lpomfret.github.io/Mastodon-Marketing/