#blackhatseo — Public Fediverse posts

New JavaScript Attack Hijacking Government And University Websites https://cybersecuritynews.com/javascript-attacks-targeting/ #CyberSecurityNews #cybersecuritynews #JavaScriptAttack #CyberThreadNews #WebsiteSecurity #WebSecurity #BlackHatSEO

Cybercriminals Launch SEO Poisoning Attack to Lure Shoppers to Fake Online Stores https://gbhackers.com/seo-poisoning-fake-sites/ #FakeEcommerceSites #CyberSecurityNews #SEOPoisoning #BlackhatSEO #CyberCrime #Malware

#Google #WordPress #cybersecurity #BlackHatSEO

Bleeping Computer: 15,000 sites hacked for massive Google SEO poisoning campaign

https://www.bleepingcomputer.com/news/security/15-000-sites-hacked-for-massive-google-seo-poisoning-campaign/

🖐️ "Is #SEO dead, or just #blackhatseo?" This will be the topic of the second panel at #BBSEO22 and @rishil @searchrook @schachin and @searchmartin will keep the conversation rolling.

📣 Join us and take part!

📌 You can still get tickets here https://buff.ly/3Wi2cnX

@baldur There's a whole 'nother question of #risk and its components, measurement, awareness, management, mitigation, accounting. I'll skip this for now but if anyone's interested, ask.

More generally there's Capitalism's Little Lie.

The claim is that "capitalism generates wealth".

The truth is that "capitalism generates profits."

And those profits are based on accounting, the ability to cooerce low prices on inputs (especially wages and commodities), high prices on outputs (especially rents and assets), externalities (both positive and negative), informational asymmetries and informational frictions.

I'd like to focus a bit on those last two.

#capitalism #extraction #bubbles #BlackHatSEO #seo #blogging #advertising #publishing

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@baldur That of course came to a crashing end with the advent of even more easily-digested and -disseminated broadcast media: radio, then television, which sucked up first the advertising dollars, then the creatives (scriptwriters, composers, etc.).

McCluhan's cliche is so overused because it's so true: the medium is the message.

Thing is that print, radio, and TV all favoured (increasingly) mass media, rather than the infrastructure projects you're focusing on. Because, well, advertising follows mass attention, and infrastructure is sort of an anti-attention realm. "My eyes glaze over" is the standard response to even coverage of it, let alone its creation.

The incentives are entirely mis-aligned between revenue-generation and development. The traditional fix has been infrastructure-alligned institutions, and a tax-based support. That also introduces its own problems, of course. (Institutional rigidity, ossification, fighting the last war, capture, mission creep, incompetence, dysfunction, ...)

#publishing #advertising #blogging #seo #BlackHatSEO #bubbles #extraction #capitalism

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@baldur Bigger and longer-picture, publishing economics are WEIRD. (And tech infrastructure is pretty closely related.)

There's virtually no direct market for the vast majority of informational content. Free-market mechanisms are all but entirely misaligned to information goods. (See: https://old.reddit.com/r/dredmorbius/comments/2vm2da/why_information_goods_and_markets_are_a_poor_match/) And where there is a market, it's all but entirey supported by advertising/propaganda (two sides of a one-sided coin).

There's a great short contemporaneous (1909) book on the early history of commercial publishing in the US, "Commercialism and Journalism" by Hamilton Holt, himself a magazine publisher: https://archive.org/details/commercialismjou00holtuoft

It was written following a tremendous boom, that was itself only the hint of the explosion to come.

The golden age of short-story and serialised publishing came on the heels of mass manufacturing, long-distance transport, and branded-advertising based sales & marketing.

#capitalism #extraction #bubbles #BlackHatSEO #seo #blogging

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@baldur Excellent essay, BTW, a lot of big thinking in there.

Quibbles on points, but that's the purpose.

From someone who was there, a few years ahead of you, and who's looked at the history of information:

• You largely ignore the impact of mobile. Something like 85--90% of Internet access is now by mobile devices, which entirely changes affordances and behaviours.
• You touch a bit on content farms, but underplay their significance as well. Claria/Gator were a massive player. and really fucked with the blog dynamic via Black Hat SEO: https://www.nytimes.com/2006/04/03/business/every-click-you-make-theyll-be-watching-you.html
• Social networking too. Kill off RSS, kill off readers, create Google Web Search (GWS) -opaque social networks, and pin interaction on those (rather than source content sites). Big change.

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#blogging #seo #BlackHatSEO #bubbles #extraction #capitalism

Wow, keyword stuffing, much? Does that even work on search engines anymore? #blackhatseo