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#b2bmarketing — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #b2bmarketing, aggregated by home.social.

  1. When budgets tighten, the better question is not just where to spend. It is who is actually paying attention. TWiT reaches professionals, executives, entrepreneurs, technologists, and decision makers through trusted long form shows with one of the lowest ad loads in podcasting. Planning budget? Timing matters. [email protected] #PodcastAdvertising #B2BMarketing

  2. The B2B buying formula LinkedIn says AI just scrambled: LinkedIn research shows 94% of B2B buying groups now use LLMs before contacting sales. AI retrieval and peer-based defensibility now determine who gets chosen. ppc.land/the-b2b-buying-formul #B2BMarketing #LinkedIn #ArtificialIntelligence #SalesStrategy #BusinessGrowth

  3. For thirty years, "personalization" meant merge tags. Hi {{first_name}}, I noticed you went to {{university}}. Everyone knew it was fake. Response rates proved it.

    AI didn't fix this by generating better emails. It fixed it by collapsing the cost of actually understanding someone. Reading their posts. Synthesizing their talks.

    paulwelty.com/true-1-to-1-outr

    #AIOutreach #Personalization #SalesStrategy #B2BMarketing