#serp — Public Fediverse posts

Search Engine Land: Judge lets SEO sabotage lawsuit over toxic backlinks move forward. “A federal judge refused to dismiss a lawsuit alleging an auto transport company used toxic backlinks to hurt a competitor’s Google rankings.”

Tysiące projektów z poufnymi danymi jest “nieświadomie” udostępnianych przez użytkowników narzędzi AI

Choć nikt już nie korzysta z Google do wyszukiwania informacji, to ta wyszukiwarka wciąż może zwracać “przydatne” wyniki. Jeśli wpiszecie “site:claude.ai/public/artifacts” znajdziecie tysiące projektów stworzonych w narzędziach AI od Anthropic. Ale podobne zapytania ujawnią też projekty z ChatGPT od OpenAI czy Groka.

O tym jak ważne jest dbanie o bezpieczeństwo podczas vibecodowania, czyli tworzenia własnych aplikacji za pomocą narzędzi AI, mówiliśmy podczas naszego szkolenia wprowadzającego do tematyki vibecodingu.
Psst, to szkolenie jest dla każdego, nawet tych co nie potrafią programować, więc jeśli jeszcze nie zaczęliście swojej przygody z tworzeniem aplikacji lub serwisów internetowych, to polecamy Wam zobaczyć nagranie tego szkolenia i poczytać dziesiątki przydatnych i prowadzących “za rączkę” checklist i poradników, które do niego dorobiliśmy — dostęp do nagrania z tymi materiałami znajdziecie tutaj).
Ale wciąż nie do wszystkich dociera, że to co wrzucają do “chata” i to do czego dają dostęp swoim agentom AI, może stać się publicznie dostępne (ani, że niekiedy w ogóle zgodnie z prawem nie powinni udostępniać pewnych danych modelom AI, które nie są modelami lokalnymi).
Oczywiście, nie wszystkie z udostępnianych przez użytkowników narzędzi AI artefaktów czy aplikacji zawierają poufne dane i są “incydentem bezpieczeństwa”. Ale są takie, które budzą niepokój. Tutaj przykład danych wyglądających na medyczne:

Tak się kończy służba zdrowia. W prywatnym czacie z klodem, publicznie zindeksowanym przez google https://t.co/28NrJkpsYd pic.twitter.com/3EYkyf7MEU
— Max Stolze (@WaxBallze) July [...]

#AI #Anthropic #ChatGPT #Claude #Google #Grok #OpenAI #SERP #Wycieki

https://niebezpiecznik.pl/post/tysiace-projektow-z-poufnymi-danymi-jest-nieswiadomie-udostepnianych-przez-uzytkownikow-narzedzi-ai/

Oikeus: Google ei omista hakutuloksiaan

Mielenkiintoisessa oikeusjutussa Google haastoi alkuvuodesta oikeuteen yrityksen, joka keräsi Googlen hakutuloksia, tarjotakseen verkkosivustoille tietoa niiden sijoittumisesta hakutuloksissa.

Google väitti, että se omistaa tekijänoikeudet hakutuloksiinsa. Nyt oikeus on todennut, että Googlella ei ole tekijänoikeuden suojaa hakutuloksiinsa - sillä ne ovat vain kooste muiden sivustojen sisällöstä.

https://dawn.fi/uutiset/2026/07/27/oikeus-google-ei-omista-hakutuloksiaan

#google #oikeusjuttu #seo #serp #hakukone #uutiset #teknologia #tekniikka

Search Engine Roundtable: Large Publishers Strongly Considering Blocking Google Search Completely. “Several large publishers are strongly considering blocking Google Search entirely after clicks from Google Search have continued to decline, and the exchange of value in having Google consume its content is no longer translating into enough clicks from Google Search.”

Search Engine Journal: Google Finishes Rolling Out The June 2026 Spam Update. “Google has finished rolling out the June 2026 spam update globally and across all languages. It’s the second spam update of the year.”

PressGazette: Biggest UK local newsbrands: Reach sites worst hit after Google algorithm changes. “The majority of the UK’s largest local news websites have seen a decline in audience and minutes spent with their content in the past year, according to Ipsos iris data. Among the 75 biggest local news titles in the UK, just 16 grew their audience year on year in April while 15 increased the […]

Nicolas Bouliane: AI is killing All About Berlin. “This is the traffic to All About Berlin, the website that I run since 2017, and live from since 2020. After 7 years of growth, it has lost 70% of its traffic to Google AI Overviews. When you Googled something, you used to get a link to my website. Now you get a page of ads, then an AI-generated answer trained on my content, then finally a link […]

Arts Journal Blog: AJ Chronicles: Google Just Changed the way We’re Going to Find Culture. “Google traffic to small publishers is down 60 percent. When an Overview appears, the click-through rate on the top-ranked result collapses. About 58 percent of searches now end in zero clicks. The chatbot referrals supposedly replacing them account for less than 1 percent of publisher page views. Why […]

Search Engine Roundtable: Google May 2026 Core Update Hits Hard Saturday – May 30th. “The Google May 2026 core update seemed to have hit some sites in a very big way yesterday, Saturday, May 30, 2026. As a reminder, the May 2026 core update was announced on May 21, 2026, and then that following weekend, we saw some significant ranking volatility, and then again, this past weekend, we saw even […]

Search Engine Journal: Google Confirms May 2026 Core Update Is Now Rolling Out . “Google has begun rolling out the May 2026 core update, according to the Google Search Status Dashboard. Google also announced the rollout on X through its Search Central account. The rollout may take up to two weeks to complete.”

Search Engine Roundtable: Study: Adding Schema Did Not Improve AI Citations On Google, ChatGPT & More. “A new study from Ahrefs says that adding schema (structured data) does not and did not boost citations on any of the AI platforms including Google (AI Overviews or AI Mode), ChatGPT and others. ‘Adding schema produced no major uplift in citations on any platform,’ Ahrefs wrote.”

Search Engine Land: Condé Nast expects search to become a single-digit of its traffic. “Condé Nast now plans its business ‘as if search is zero’ after years of Google algorithm updates and AI Overviews reducing visits to publisher websites. That’s according to CEO Roger Lynch, who was interviewed on TBPN, the tech media network that bills itself as ‘technology’s daily show’ and was […]

Search Engine Land: Google quietly gave 54 publishers control over their Discover profiles. Here’s what they did with it.. “Our Profile Features Monitor tracks 46,926 publishers across seven languages: English, French, German, Italian, Spanish, Dutch, and Portuguese. To isolate the enhanced cohort, we filtered for publishers that showed persistent enhanced-profile signals across multiple […]

Search Engine Roundtable: Bing Tests Less Clickable Links In Copilot Search Results. “Microsoft Bing is testing making the links within the AI results, the Copilot Search results, less clickable. Typically, the whole line of text is clickable to the citation but here, Bing is testing only linking the citation mark at the end.”

Search Engine Roundtable: Grokipedia Continues To Drop in Search Visibility And AI Search Visibility. “In February I shared how Grokipedia started dropping heavily in Google after initially surging. It became yet another example of what I call ‘Mt. AI’. That’s when sites scaling heavily with AI-generated content initially surge in Google, but then drop heavily as Google’s systems adjust. Well, […]

PressGazette: The SEO parasites buying, exploiting and ultimately killing online newsbrands. “Parasitical SEO companies are buying respected online news outlets in order to harvest their reputations before leaving behind a ruined shell. One organisation linked to this sort of activity is Clickout Media, which bought a network of UK-based video game sites replacing human writers with AI […]

Search Engine Roundtable: Google AI Mode Tests Changing Some Links To Overlay Cards – Reducing Clicks. “Google is testing changing out some of the links within AI Mode to show as overlay cards, instead of take you directly to the website it is mentioning. This obviously will result in fewer direct clicks to those websites.”

Search Engine Journal: Google’s March 2026 Spam Update Is Already Complete. “Google has completed the March 2026 spam update after a rollout lasting less than 20 hours, according to the Google Search Status Dashboard. The update applies globally and to all languages. The rollout began March 24 at 12:00 PM PT and ended March 25 at 7:30 AM PT, with the completion note posted at 7:39 AM PDT.”

Paul Edwards explains how to manage SEO during periods of ranking volatility by focusing on technical foundations rather than reactive changes.

https://icw.digital/blog/what-is-serp-volatility-and-what-should-you-do-about-it/

#seo #serp #webdev

Search Engine Journal: AI Search Barely Cites Syndicated News Or Press Releases. “Data from 4M AI citations shows syndicated press releases barely register in AI answers. Editorial content and owned newsrooms fare better.”

Search Engine Roundtable: Grokipedia Seeing Decline In Google Search Visibility. “There are some reports coming out that Grokipedia, the AI-based Wikipedia, is now showing a decline in search visibility in both Google and even ChatGPT. This comes after both an indexing and ranking surge in Google Search.”

Search Engine Roundtable: February 2026 Google Discover Core Update Rolling Out – Local Impact. “Google has released its first core update of 2026, which is focused on just Google Discover. Google named it the February 2026 Discover core update. This one is rolling over the next two weeks or so, just English language users in the US and at some point will roll out beyond that to all countries […]

Search Engine Land: Google may be cracking down on self-promotional ‘best of’ listicles. “Google may finally be starting to address a popular SEO and AI visibility ‘tactic’: self-promotional ‘best of’ listicles. That’s according to new research by Lily Ray, vice president, SEO strategy and research at Amsive.”

Search Engine Land: Organic search traffic is down 2.5% YoY, new data shows. “Organic search traffic is down just 2.5% year over year — nowhere near the 25% to 60% drops often cited in industry commentary. That’s one big takeaway from a new large-scale analysis by Graphite using Similarweb data from more than 40,000 of the largest U.S. websites.”

Search Engine Land: Does llms.txt matter? We tracked 10 sites to find out. “We wanted data, not debates. So we tracked llms.txt adoption across 10 sites in finance, B2B SaaS, ecommerce, insurance, and pet care — 90 days before implementation and 90 days after.”

Ars Technica: Google: Don’t make “bite-sized” content for LLMs if you care about search rank. “Search engine optimization, or SEO, is a big business. While some SEO practices are useful, much of the day-to-day SEO wisdom you see online amounts to superstition. An increasingly popular approach geared toward LLMs called ‘content chunking’ may fall into that category.”

Search Engine Land: Google December 2025 core update rollout is now complete. “The third and likely final core update of 2025, the December 2025 core update, is now rolling out and complete. It started on December 11, 2025 and was completed about 18 days and 2 hours later on December 29, 2025.”

#Business #Guides
A guide to Web Guide · What our hybrid search future might look like https://ilo.im/1697j4

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#Google #SearchEngine #WebGuide #OrganicResults #QueryFanout #AI #SEO #SERP #Marketing