home.social

#zero-click — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #zero-click, aggregated by home.social.

fetched live
  1. Search Engine Journal: Google AI Overviews Study Finds Lost Clicks Weren’t Lower Quality. “An updated AI Overviews experiment finds no measurable difference in bounce rates, time on site, or returns to search between clicks with and without summaries.”

    https://rbfirehose.com/2026/07/06/search-engine-journal-google-ai-overviews-study-finds-lost-clicks-werent-lower-quality/
  2. Search Engine Journal: Google AI Overviews Study Finds Lost Clicks Weren’t Lower Quality. “An updated AI Overviews experiment finds no measurable difference in bounce rates, time on site, or returns to search between clicks with and without summaries.”

    https://rbfirehose.com/2026/07/06/search-engine-journal-google-ai-overviews-study-finds-lost-clicks-werent-lower-quality/
  3. Willkommen im einsamen Internet: Seit Juni 2026 überholt Bot-Traffic den menschlichen Traffic (>51%). 📉

    Die B2B-Dynamik:
    1️⃣ Firmen fluten das Netz mit KI-Content („AI Slop“).
    2️⃣ Suchmaschinen liefern direkt die Zero-Click-Zusammenfassung.

    Ein Kreislauf, in dem Bots mit Bots sprechen. Die Rettung für den Mittelstand? Charakter, Vertrauen und echte Substanz.

    Blogbeitrag: pr-exclusiv.de/wenn-algorithme

    #AISlop #ZeroClick #B2BMittelstand #PR #DeadInternet

  4. Willkommen im einsamen Internet: Seit Juni 2026 überholt Bot-Traffic den menschlichen Traffic (>51%). 📉

    Die B2B-Dynamik:
    1️⃣ Firmen fluten das Netz mit KI-Content („AI Slop“).
    2️⃣ Suchmaschinen liefern direkt die Zero-Click-Zusammenfassung.

    Ein Kreislauf, in dem Bots mit Bots sprechen. Die Rettung für den Mittelstand? Charakter, Vertrauen und echte Substanz.

    Blogbeitrag: pr-exclusiv.de/wenn-algorithme

    #AISlop #ZeroClick #B2BMittelstand #PR #DeadInternet

  5. Lo zero‑click è il capolavoro finale: Google e IA si mangiano il web, sputano riassuntini che piacciono agli utenti e lasciano editori ed e‑commerce a digiuno. Contenuti presi a camionate, traffico restituito col contagocce. Poi ci stupiamo se chi crea smette: quando il motore di ricerca diventa la risposta, il resto del web è solo cava da cui estrarre gratis materia prima.

    @internet

    #ai #google #zeroclick

    repubblica.it/tecnologia/2026/

  6. Lo zero‑click è il capolavoro finale: Google e IA si mangiano il web, sputano riassuntini che piacciono agli utenti e lasciano editori ed e‑commerce a digiuno. Contenuti presi a camionate, traffico restituito col contagocce. Poi ci stupiamo se chi crea smette: quando il motore di ricerca diventa la risposta, il resto del web è solo cava da cui estrarre gratis materia prima.

    @internet

    #ai #google #zeroclick

    repubblica.it/tecnologia/2026/

  7. RT @rustybrick: Die aktualisierte Google-Studie zum Zero-Click-Verhalten von @randfish @sparktoro @Similarweb zeigt, dass nur noch 27% der Klicks von Google auf das offene Web gehen – ein beunruhigender, fortlaufender und wachsender Trend. seroundtable.com/google-zero-c

    mehr auf Arint.info

    #DigitalMarketing #Google #OpenWeb #Suchmaschinenoptimierung #Trendanalyse #ZeroClick #arint_info

    https://x.com/rustybrick/status/2064671794582168051#m

  8. RT @rustybrick: Die aktualisierte Google-Studie zum Zero-Click-Verhalten von @randfish @sparktoro @Similarweb zeigt, dass nur noch 27% der Klicks von Google auf das offene Web gehen – ein beunruhigender, fortlaufender und wachsender Trend. seroundtable.com/google-zero-c

    mehr auf Arint.info

    #DigitalMarketing #Google #OpenWeb #Suchmaschinenoptimierung #Trendanalyse #ZeroClick #arint_info

    https://x.com/rustybrick/status/2064671794582168051#m

  9. Search Engine Land: Google zero-click searches hit 68% in early 2026: Study. “Google searches ended without a click 68.01% of the time in the U.S. during the first four months of 2026, according to new SparkToro research based on Similarweb clickstream data. That’s up from 60.45% in 2024, a 7.56-point increase in two years.”

    https://rbfirehose.com/2026/06/11/google-zero-click-searches-hit-68-in-early-2026-study-search-engine-land/
  10. Search Engine Land: Google zero-click searches hit 68% in early 2026: Study. “Google searches ended without a click 68.01% of the time in the U.S. during the first four months of 2026, according to new SparkToro research based on Similarweb clickstream data. That’s up from 60.45% in 2024, a 7.56-point increase in two years.”

    https://rbfirehose.com/2026/06/11/google-zero-click-searches-hit-68-in-early-2026-study-search-engine-land/
  11. Breaking news! 🚨 #Notepad++ is apparently the Kryptonite of software, now with a zero-click #attack so sneaky, it’s like a ninja in a text editor. 🥷 Meanwhile, GitHub’s #AI #Copilot is standing by, ready to save us from the horrors of traversed paths, because clearly, humans can’t be trusted to code without breaking the universe. 🌌
    github.com/notepad-plus-plus/n #ZeroClick #Cybersecurity #SoftwareSecurity #HackerNews #ngated

  12. Breaking news! 🚨 #Notepad++ is apparently the Kryptonite of software, now with a zero-click #attack so sneaky, it’s like a ninja in a text editor. 🥷 Meanwhile, GitHub’s #AI #Copilot is standing by, ready to save us from the horrors of traversed paths, because clearly, humans can’t be trusted to code without breaking the universe. 🌌
    github.com/notepad-plus-plus/n #ZeroClick #Cybersecurity #SoftwareSecurity #HackerNews #ngated

  13. Search Engine Roundtable: Microsoft: AI Summarizes Results, Reducing Clicks & Website Visits. “Yep, Google said clicks are stable and the studies out there are flawed. But here is someone from Microsoft saying yep, clicked are reduced and website visits are reduced.”

    https://rbfirehose.com/2026/06/04/microsoft-ai-summarizes-results-reducing-clicks-website-visits-search-engine-roundtable/
  14. Search Engine Roundtable: Microsoft: AI Summarizes Results, Reducing Clicks & Website Visits. “Yep, Google said clicks are stable and the studies out there are flawed. But here is someone from Microsoft saying yep, clicked are reduced and website visits are reduced.”

    https://rbfirehose.com/2026/06/04/microsoft-ai-summarizes-results-reducing-clicks-website-visits-search-engine-roundtable/
  15. Search Engine Journal: Google CEO Sundar Pichai Downplays Google Zero Concerns. “Google CEO Sundar Pichai said Google has spent 25 years learning how to measure user satisfaction in Search, including engagement, sessions, return behavior, and bounce-backs, saying that those metrics help Google improve AI Search. When asked about the concept of Google Search traffic dwindling to zero, the Google […]

    https://rbfirehose.com/2026/06/02/search-engine-journal-google-ceo-sundar-pichai-downplays-google-zero-concerns/
  16. Search Engine Journal: Google CEO Sundar Pichai Downplays Google Zero Concerns. “Google CEO Sundar Pichai said Google has spent 25 years learning how to measure user satisfaction in Search, including engagement, sessions, return behavior, and bounce-backs, saying that those metrics help Google improve AI Search. When asked about the concept of Google Search traffic dwindling to zero, the Google […]

    https://rbfirehose.com/2026/06/02/search-engine-journal-google-ceo-sundar-pichai-downplays-google-zero-concerns/
  17. pretalx XSS flaw lets attackers hijack conference organizer accounts, steal sessions, auto-accept talks, and demote admins. Patched in v2026.1.0.

    Read: hackread.com/zero-click-pretal

    #CyberSecurity #Vulnerability #XSS #pretalx #ZeroClick

  18. pretalx XSS flaw lets attackers hijack conference organizer accounts, steal sessions, auto-accept talks, and demote admins. Patched in v2026.1.0.

    Read: hackread.com/zero-click-pretal

    #CyberSecurity #Vulnerability #XSS #pretalx #ZeroClick

  19. "A newly uncovered zero-click attack targets iPhone users running iOS 16, allowing threat actors to hijack WhatsApp accounts without any user interaction, visible prompts, or warnings about linked devices."

    Zero-click attacks are always scary, since the user is not required to click on links or open a file in order for the exploit to work. The article mentions that zero-click vulnerabilities now become more and more common, but I am not so sure about that. Does anyone have data on that?

    Source: gbhackers.com/new-zero-click-w

    #cybersecurity #security #infosec #vulnerability #ios #apple #whatsapp #zeroclick

  20. Whatsapp compromesso su iPhone, la ricerca di Forenser sullo 0-click

    Una premessa prima di iniziare: se hai un iPhone con iOS inferiore a 16.7.12, aggiorna, è già tardi e un miracolo che non sia ancora successo niente di brutto. Detto questo, per anni l’ecosistema Apple è stato raccontato come una fortezza quasi inespugnabile. “Se hai un iPhone sei al sicuro” è diventato uno dei mantra più ripetuti anche fuori dalla bolla tech. Poi arrivano casi come quello documentato da Forenser e improvvisamente quella narrativa inizia a incrinarsi. Non perché […]

    insicurezzadigitale.com/whatsa

  21. Whatsapp compromesso su iPhone, la ricerca di Forenser sullo 0-click

    Una premessa prima di iniziare: se hai un iPhone con iOS inferiore a 16.7.12, aggiorna, è già tardi e un miracolo che non sia ancora successo niente di brutto. Detto questo, per anni l’ecosistema Apple è stato raccontato come una fortezza quasi inespugnabile. “Se hai un iPhone sei al sicuro” è diventato uno dei mantra più ripetuti anche fuori dalla bolla tech. Poi arrivano casi come quello documentato da Forenser e improvvisamente quella narrativa inizia a incrinarsi. Non perché […]

    insicurezzadigitale.com/whatsa

  22. 69 % aller Google-Suchen enden 2026 ohne einen einzigen Klick auf eine externe Website. Google war der Wegweiser, jetzt wird es das Ziel. Die blauen Links sterben nicht. Sie werden nur nicht mehr gebraucht. Was das für das offene Web, Journalismus und Medien wie uns bedeutet 👇 news-jz-app.blogspot.com/2026/

    Bildquelle: Pawel Czerwinski auf Unsplash
    #Google #SEO #ZeroClick #KI #Journalismus #TechTrends #OpenWeb #AIO #Marketing #DigitalerWandel

  23. LNK — это гораздо больше, чем просто ярлык к файлу

    Вы всегда знаете, что скрывается за простым ярлыком? Почему злоумышленники часто используют вредоносные ярлыки для заражения? Сегодня попытаемся разобраться, почему и как простой ярлык может привести к компрометации, как исследовать такие подозрительные файлы и почему эту угрозу так сложно устранить.

    habr.com/ru/companies/angarase

    #LNK #Windows #уязвимости #ZeroClick #информация_безопасность #исследование

  24. AI still under 2% but growing: Datos Q1 2026 state of search report: Datos Q1 2026 report: AI tools below 2% of visits despite accelerating growth, Google at 94%, zero-click searches decline to record low across US and Europe. ppc.land/ai-still-under-2-but- #AI #SearchReport #DigitalMarketing #Google #ZeroClick

  25. AI still under 2% but growing: Datos Q1 2026 state of search report: Datos Q1 2026 report: AI tools below 2% of visits despite accelerating growth, Google at 94%, zero-click searches decline to record low across US and Europe. ppc.land/ai-still-under-2-but- #AI #SearchReport #DigitalMarketing #Google #ZeroClick

  26. Alerta en Windows: Un parche incompleto permite ataques «Zero-Click»

    Una falla en la actualización de seguridad de Microsoft ha dejado una puerta abierta para que hackers vinculados a Rusia ejecuten ataques sin necesidad de interacción del usuario, poniendo en riesgo datos sensibles en toda Europa (Fuente Akamai).

    La seguridad de Windows se enfrenta a una crisis de confianza tras el descubrimiento de un parche defectuoso. Según un informe de Akamai, una corrección lanzada inicialmente en febrero para mitigar una vulnerabilidad en SmartScreen resultó ser insuficiente. Este parche incompleto ha dado lugar a una nueva vulnerabilidad crítica (identificada como CVE-2026-32202), que permite ataques del tipo «Zero-Click» (sin clics). En estos ataques, el simple hecho de que un usuario visualice una carpeta que contenga un archivo malicioso permite al atacante forzar una autenticación automática con su servidor, robando las credenciales del usuario sin que este se dé cuenta.

    El grupo de ciberespionaje ruso APT28 (también conocido como Fancy Bear) ha sido identificado como el principal explotador de esta brecha. Los investigadores señalan que el grupo ha estado utilizando archivos de acceso directo (.lnk) modificados para saltarse las protecciones de Windows y ejecutar código remoto. Al aprovechar el mecanismo de procesamiento de iconos de Windows Explorer, los atacantes logran que el sistema de la víctima envíe su «hash» de autenticación NTLM a un servidor remoto, lo que facilita el robo de identidad y el movimiento lateral dentro de redes corporativas y gubernamentales, especialmente en Ucrania y países de la Unión Europea.

    Microsoft ha incluido una nueva corrección para este fallo específico en su tanda de parches de abril de 2026. Sin embargo, la persistencia de estas brechas subraya la complejidad de parchear sistemas heredados como Windows Shell y el framework MSHTML. Los expertos en ciberseguridad recomiendan encarecidamente a las organizaciones aplicar las últimas actualizaciones de forma inmediata y considerar la desactivación de protocolos de autenticación antiguos como NTLM en entornos sensibles para prevenir este tipo de «coerción de autenticación» que la IA y los grupos estatales están empezando a explotar con mayor frecuencia.

    #akamai #apt28 #ciberseguridad #PORTADA #zeroClick
  27. Search Engine Land: One in five ChatGPT clicks go to Google: Study. “Over 30% of outbound clicks go to just 10 domains, with Google alone taking more than 20%, according to a new Semrush study published today. ChatGPT also relies less on the live web, triggering search on 34.5% of queries, down from 46% in late 2024.”

    https://rbfirehose.com/2026/04/14/one-in-five-chatgpt-clicks-go-to-google-study-search-engine-land/
  28. Search Engine Land: One in five ChatGPT clicks go to Google: Study. “Over 30% of outbound clicks go to just 10 domains, with Google alone taking more than 20%, according to a new Semrush study published today. ChatGPT also relies less on the live web, triggering search on 34.5% of queries, down from 46% in late 2024.”

    https://rbfirehose.com/2026/04/14/one-in-five-chatgpt-clicks-go-to-google-study-search-engine-land/
  29. Search Engine Roundtable: Google AI Mode Tests Changing Some Links To Overlay Cards – Reducing Clicks. “Google is testing changing out some of the links within AI Mode to show as overlay cards, instead of take you directly to the website it is mentioning. This obviously will result in fewer direct clicks to those websites.”

    https://rbfirehose.com/2026/03/30/search-engine-roundtable-google-ai-mode-tests-changing-some-links-to-overlay-cards-reducing-clicks/
  30. Search Engine Roundtable: Google AI Mode Tests Changing Some Links To Overlay Cards – Reducing Clicks. “Google is testing changing out some of the links within AI Mode to show as overlay cards, instead of take you directly to the website it is mentioning. This obviously will result in fewer direct clicks to those websites.”

    https://rbfirehose.com/2026/03/30/search-engine-roundtable-google-ai-mode-tests-changing-some-links-to-overlay-cards-reducing-clicks/
  31. Claude extension 0-click flaw

    Silent prompt injection → full access
    Wildcard trust + XSS chain
    💬 AI agents = new perimeter?

    🔔 Follow @technadu

    Source: cybersecuritynews.com/claude-c

    #Infosec #AIsecurity #ZeroClick

  32. If you have an #iOS device and you have not updated, you are in danger of a zero click hack, (#DarkSword) the bones of which were just published on #GitHub.

    It allows attackers to seize full control by just visiting a compromised website, without requiring any clicks, downloads, or user interaction. The malware operates in memory, deleting its own traces to avoid detection.

    Update to iOS 26.3.1 or the latest available version (18.7.6 or higher). If you are running an older hardware, update to at least iOS 15, for emergency patches for older devices.

    Go to Settings > General > Software Update to ensure you are fully updated.

    If you cannot update immediately, or if you are at high risk, enable Lockdown Mode. This is an extreme, high-security mode. Go to Settings > Privacy & Security > Lockdown Mode and turn it on.

    #zeroclick #infosec #HacksInTheWild

    mashable.com/article/iphone-ex

  33. If you have an #iOS device and you have not updated, you are in danger of a zero click hack, (#DarkSword) the bones of which were just published on #GitHub.

    It allows attackers to seize full control by just visiting a compromised website, without requiring any clicks, downloads, or user interaction. The malware operates in memory, deleting its own traces to avoid detection.

    Update to iOS 26.3.1 or the latest available version (18.7.6 or higher). If you are running an older hardware, update to at least iOS 15, for emergency patches for older devices.

    Go to Settings > General > Software Update to ensure you are fully updated.

    If you cannot update immediately, or if you are at high risk, enable Lockdown Mode. This is an extreme, high-security mode. Go to Settings > Privacy & Security > Lockdown Mode and turn it on.

    #zeroclick #infosec #HacksInTheWild

    mashable.com/article/iphone-ex

  34. Por que QR Codes são proibidos no grupo de segurança

    Você já imaginou que um QR Code pode infectar seu celular sem você perceber? 😱

    • O que aconteceu:
    - Em Tallinn, o grupo TallinnSec proíbe QR Codes. 📵
    - Um QR malicioso pode gerar um ataque “zero-click” e instalar malware no celular ou no computador sem a pessoa notar.

    • Por que isso é sério:
    - A vítima autoriza aparentemente algo inocente e acaba entregando acesso sem...

    #QRCode #segurança #zeroclick #phishing #crypto #MorningCrypto

  35. #Zeroclick is only half the AI story: As #buyers use #AI instead of #search, they're one-tenth as likely to #click through to #websites. B2B companies are feeling the impact with #trafficdeclines of 10-40% over the past year. forrester.com/blogs/zero-click #tech #media #news

  36. #Zeroclick is only half the AI story: As #buyers use #AI instead of #search, they're one-tenth as likely to #click through to #websites. B2B companies are feeling the impact with #trafficdeclines of 10-40% over the past year. forrester.com/blogs/zero-click #tech #media #news

  37. Zero-click AI data leak discovered.
    AI agents in Slack, Teams (Copilot Studio), Discord & more can be manipulated to append secrets to attacker URLs. Automatic link previews fetch the URL — exfiltrating data silently.

    Systemic governance gap?

    Full report:
    technadu.com/ai-agents-leak-da

    #AIsecurity #PromptInjection #ZeroClick #Cybersecurity

  38. WhatsApp en Android: un fallo + descarga automática permite infección zero-click al ser añadido a un grupo y recibir una imagen/vídeo/GIF manipulado. Desactiva descargas automáticas y exige aprobación de invitaciones. aidoo.news/noticia/Wl4yEW

    #Android #Malware #ZeroClick #Privacidad #SeguridadDigital

  39. Wahnsinn - der Traffic auf Webseiten durch organische G**glesuchen ist zwischen 11/24 und 11/25 in den USA um 38 Prozent eingebrochen (!), global sind es 33 Prozent. Es ist nicht ganz bezifferbar, wie viele davon durch KI-Zusammenfassungen verursacht wurden, Studien zeigen aber bereits, dass die Anwesenheit von solchen Zusammenfassungen die Klickraten massiv reduziert. Die langfristigen Auswirkungen auf den #Journalismus bezeichnen die Autoren als "likely to be profound" (S. 10). Auf die Quellen bei #ChatGPT klicken offenbar auch nur die wenigsten: nur 0,02 % des Traffics auf Webseiten kommt von dort, 500x weniger als durch die G**glesuche.

    Herausfordernde Zeiten für den Journalismus...

    reutersinstitute.politics.ox.a

    #KI #Traffic #ZeroClick #Medien

  40. Wir schreiben nicht mehr nur für Reichweite, sondern für Menschen, die unsere Meinung schätzen, die wiederkommen, weil sie den Ton kennen, und die (besonders diese!), die uns regelmäßig ihre Kommentare dalassen. Eine mögliche Antwort auf die Zero-Click-Krise ist also nicht, noch perfekter für Suchmaschinen zu optimieren, sondern konsequent für Menschen zu schreiben: erkennbar, angreifbar, persönlich. | Horst Schulte | #ZeroClick #Bloggen #SEO horstschulte.com/zwischen-zero