home.social

#tvmarket — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #tvmarket, aggregated by home.social.

fetched live
  1. FYI: EMARKETER forecasts 6 US TV majors by 2027, down from 10: NBCUniversal, No. 2 in Nielsen's July ranking at 9.2% of US TV time, is missing from the chart ad buyers share. Does it mark a return to the Big Three era? ppc.land/emarketer-forecasts-6 #TVMarket #NielsenRatings #USMedia #AdvertisingTrends #StreamingCompetition

  2. Nielsen locks in Gray Media deal worth 37% of US TV market: Multi-year agreement covers measurement across 113 DMAs using Big Data + Panel methodology as Gray Media expands sports and multicultural properties. ppc.land/nielsen-locks-in-gray #Nielsen #GrayMedia #TVMarket #BigData #MediaMeasurement

  3. Netflix commands 8.3% of total TV as streaming hits 46% market share: Nielsen's 50th monthly report reveals Netflix's strongest monthly performance as summer viewing patterns reshape television landscape. ppc.land/netflix-commands-8-3- #Netflix #Streaming #TVMarket #NielsenReport #SummerViewing

Share on Mastodon

Enter the server where you have an account.