#searchengineoptimization — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #searchengineoptimization, aggregated by home.social.
-
Google gives every site AI search reports, minus the clicks and queries: Google Search Console AI reports went global on August 31, showing impressions in AI Overviews and AI Mode but withholding click and query data for publishers. https://ppc.land/google-gives-every-site-ai-search-reports-minus-the-clicks-and-queries/ #Google #AI #SearchEngineOptimization #DigitalMarketing #DataAnalytics
-
Google gives every site AI search reports, minus the clicks and queries: Google Search Console AI reports went global on August 31, showing impressions in AI Overviews and AI Mode but withholding click and query data for publishers. https://ppc.land/google-gives-every-site-ai-search-reports-minus-the-clicks-and-queries/ #Google #AI #SearchEngineOptimization #DigitalMarketing #DataAnalytics
-
Google gives every site AI search reports, minus the clicks and queries: Google Search Console AI reports went global on August 31, showing impressions in AI Overviews and AI Mode but withholding click and query data for publishers. https://ppc.land/google-gives-every-site-ai-search-reports-minus-the-clicks-and-queries/ #Google #AI #SearchEngineOptimization #DigitalMarketing #DataAnalytics
-
Google gives every site AI search reports, minus the clicks and queries: Google Search Console AI reports went global on August 31, showing impressions in AI Overviews and AI Mode but withholding click and query data for publishers. https://ppc.land/google-gives-every-site-ai-search-reports-minus-the-clicks-and-queries/ #Google #AI #SearchEngineOptimization #DigitalMarketing #DataAnalytics
-
FYI: King of SEO' search interest gains 250% in US as the title changes hands: Quaid posted the chart two days after a wire release named Kasra Dash to the title, with both of its quotes prefaced as awaiting approval. Who owns the query? https://ppc.land/king-of-seo-search-interest-gains-250-in-us-as-the-title-changes-hands/ #SEO #SearchEngineOptimization #DigitalMarketing #MarketingTrends #SEOTrends
-
ICYMI: King of SEO' search interest gains 250% in US as the title changes hands: Quaid posted the chart two days after a wire release named Kasra Dash to the title, with both of its quotes prefaced as awaiting approval. Who owns the query? https://ppc.land/king-of-seo-search-interest-gains-250-in-us-as-the-title-changes-hands/ #SEO #SearchEngineOptimization #DigitalMarketing #ContentMarketing #MarketingTrends
-
The Web marketing community never learns from its mistakes. I'm beginning see huge numbers of obviously spammy YouTube videos crowd into certain types of queries on Google. This garbage content is obviously there only to influence the AI Overviews. Every time y'all come up with one of these genius ideas and you flood the Web with low-quality garbage, you end up crying and moaning that Google Done You Wrong when they finally crack down on it. You should really learn how to create real value. You won't have to flood the Web with garbage.
#seo #searchengineoptimization #youtube #ai #aioverviews #google #webmarketing #spam
-
In a Retrieval Augmented Generation universe, the models are not answering your questions on the basis of their training data. It's time to leave these kindergarten ideas behind.
#seo #searchengineoptimization #llms #search #ai #aioverviews #algorithms #analysis
-
With the way many SEO agencies appear to be misrepresenting what AI Overviews are, how they are produced, it seems like it's only a matter of time before they convince some client to do something really stupid. AI Overviews start with what is in the search results.
They are summaries of the information the search engine has indexed. Yes, sometimes the models hallucinate and make up stuff. But most hallucinations come from conflating opposing or contradictory information and opinions found in the search results.
Parody and satire in the sources have led to many a fascinating and sometimes humorous AI generation. One can argue that it's on the search engines to figure out which sources to trust. But they DO make that attempt (I'm not saying it's enough).
And that leads to yet more misinformation coming out of the SEO world. Simply flooding the index with listicles isn't enough to ensure that an AI summary will say what you want it to say.
What we've been telling our premium newsletter subscribers for a long time now is that they need mentions on highly reputable sites (and I'm NOT talking about "domain authority" and all that nonsense). But they also have to publish reliable, authoritative information (not simply rehashes of whatever their freelancers or AI tools find on the Web).
We now see a lot of SEO agencies offering that same advice. And that's a good thing. But the disconnect between these two positions is making it hard for people to understand what is happening in the search results.
The AI summaries ALWAYS start with what is in the search results. You don't have control over what they will say. And every search produces a relatively unique experience for the user based on their search context. You can't control that. You can't influence it.
At best, you can target a range of user search contexts to which you want your content to be relevant.
#seo #ai #bing #google #search #searchengines #searchengineoptimization #content #aioverviews #aisummaries #marketing
-
I posted this about a year ago. Might be a good time to repost it.
"Search With Stateful Chat" patent (Cf. https://patents.google.com/patent/US20240289407A1/en ) - appears to describe the Gemini app for smartphones.
"Method for Text Ranking with Pairwise Ranking Prompting" (Cf. https://patents.google.com/patent/US20250124067A1/en ) - documents an experimental process described in this research paper titled "Large Language Models are Effective Text Rankers with Pairwise Ranking Prompting" (Cf. https://arxiv.org/pdf/2306.17563 ). There is no indication this was introduced into a live agentic system like Gemini.
"User Embedding Models for Personalization of Sequence Processing Models" (Cf. https://patents.google.com/patent/WO2025102041A1/en ) - documents an experimental process for improving recommender (sub-)systems (like movie searches) that incorporate large language models. The process is described in this research paper titled "User Embedding Model for Personalized Language Prompting" (Cf. https://arxiv.org/pdf/2401.04858 ).
"Systems and methods for prompt-based query generation for diverse retrieval" (Cf. https://patents.google.com/patent/WO2024064249A1/en ) - updates a 2022 patent for a process named PROMPTAGATOR that generates queries more efficiently based on a small number of examples, as described in this research paper titled "Promptagator - Few-shot Dense Retrieval from 8 Examples" (Cf. https://arxiv.org/pdf/2209.11755 ). This could be used to generate query fan-outs (but query fan-out has been used in multiple systems at least since the 1990s, so there are many implementations).
"Instruction Fine-Tuning Machine-Learned Models Using Intermediate Reasoning Steps" (Cf. https://patents.google.com/patent/US20240256965A1/en ) - documents an older method for fine-tuning instructions submitted to LLMs, as described in this 2022 research paper titled "Scaling Instruction-Finetuned Language Models" (Cf. https://www.jmlr.org/papers/volume25/23-0870/23-0870.pdf ). The work has been superseded by this paper titled "Mixture-of-Experts Meets Instruction Tuning: A Winning Combination for Large Language Models" (Cf. https://arxiv.org/pdf/2305.14705 ).
This is the AI Overviews patent, titled "Generative summaries for search results" (Cf. https://patents.google.com/patent/US11769017B1/en )
#google #aioverviews #aimode #machinelearning #search #searchengines #generativesearch #seo #searchengineoptimization #webmarketing #digitalmarketing #ai #patents
-
How Can Content Marketing Help a Business Grow Without Spending a Fortune on Advertising?
Advertising can produce results quickly.Pay for an advert, attract visitors, and hopefully generate sales.The challenge is that the moment you stop paying, the traffic often disappears.Content marketing works differently.Instead of renting attention, you build assets that continue attracting people long after they have been published.This raises an important question.How can content marketing help a business grow without spending a fortune on advertising?The answer begins with trust.People […] -
Why Do So Many Small Businesses Fail Within Their First Five Years?
Every year, thousands of people decide to start a business.Some dream of becoming their own boss.Others want more financial freedom or the opportunity to build something meaningful.Starting a business has never been more accessible, yet many businesses close within their first few years.This naturally leads to an important question.Why do so many small businesses fail within their first five years?One of the biggest reasons is that many businesses begin without solving a real problem.A clever […] -
How Do You Build a Newsletter Business That People Actually Pay For?
Newsletters have become one of the most powerful business models on the internet.While social media platforms continue changing algorithms and reducing organic reach, email remains one of the few channels that businesses truly own.Every subscriber represents a direct connection.No algorithm.No platform dependency.No middleman.This raises an important question.How do you build a newsletter business that people actually pay for?The first step is understanding that people do not subscribe to […] -
How Do You Build a Content Creation Business From Scratch?
Content creation has become one of the most popular ways to build an online business.Every day, people create videos, write blog articles, publish newsletters, record podcasts, and share knowledge with audiences around the world.Many people see successful creators and assume they simply make content.In reality, the most successful creators build businesses.This raises an important question.How do you build a content creation business from scratch?The first step is choosing who you want to […] -
How Do You Build a Podcast Business That Grows Every Year?
Podcasting has become one of the most powerful ways to build an audience online.Every day, millions of people listen while driving, exercising, travelling, or working. Unlike many other forms of content, podcasts often hold a listener's attention for thirty minutes or even an hour at a time.That creates something incredibly valuable.Trust.Many successful entrepreneurs use podcasts to grow businesses, attract clients, launch products, and build loyal communities.This raises an important […] -
How Do You Build a Podcast Business That Grows Every Year?
Podcasting has become one of the most powerful ways to build an audience online.Every day, millions of people listen while driving, exercising, travelling, or working. Unlike many other forms of content, podcasts often hold a listener's attention for thirty minutes or even an hour at a time.That creates something incredibly valuable.Trust.Many successful entrepreneurs use podcasts to grow businesses, attract clients, launch products, and build loyal communities.This raises an important […] -
How Do You Build a Podcast Business That Grows Every Year?
Podcasting has become one of the most powerful ways to build an audience online.Every day, millions of people listen while driving, exercising, travelling, or working. Unlike many other forms of content, podcasts often hold a listener's attention for thirty minutes or even an hour at a time.That creates something incredibly valuable.Trust.Many successful entrepreneurs use podcasts to grow businesses, attract clients, launch products, and build loyal communities.This raises an important […] -
How Do You Build a Podcast Business That Grows Every Year?
Podcasting has become one of the most powerful ways to build an audience online.Every day, millions of people listen while driving, exercising, travelling, or working. Unlike many other forms of content, podcasts often hold a listener's attention for thirty minutes or even an hour at a time.That creates something incredibly valuable.Trust.Many successful entrepreneurs use podcasts to grow businesses, attract clients, launch products, and build loyal communities.This raises an important […] -
How Do You Build an Online Education Business That Scales?
Education has always been one of the most valuable industries in the world.People constantly invest in learning new skills, improving their careers, starting businesses, understanding technology, and developing personally.The internet has made education more accessible than ever before.Today, a single educator can teach thousands of students across the world without opening a physical classroom.This raises an important question.How do you build an online education business that scales?The […] -
How Do You Build an Ecommerce Business That Keeps Customers Coming Back?
Starting an ecommerce business has never been easier.Launching a store can now take hours instead of months. Entrepreneurs have access to powerful website builders, online payment systems, print-on-demand suppliers, digital product platforms, and global shipping networks.The challenge is no longer opening a store.The challenge is building a business that customers return to again and again.This raises an important question.How do you build an ecommerce business that keeps customers coming […] -
How Do You Build a SaaS Business That Generates Monthly Recurring Revenue?
Software as a Service, commonly known as SaaS, has become one of the most attractive business models in the modern economy.Instead of selling software once, SaaS businesses generate recurring monthly or annual subscriptions while continuously improving their products for customers.This creates predictable revenue, stronger customer relationships, and significant long-term growth opportunities.It also raises an important question.How do you build a SaaS business that generates monthly […] -
How Do You Build a Social Media Marketing Agency From Scratch?
Businesses have never had more opportunities to reach customers online.Every day, billions of people spend time on social media platforms discovering products, learning new skills, and engaging with brands.Many business owners understand the importance of social media.The challenge is that they often lack the time, experience, or resources to manage it effectively.This has created a growing opportunity for entrepreneurs.Building a social media marketing agency.That raises an important […] -
How Do You Build a Game Development Business as a Solo Developer?
Building a game is an incredible achievement.Building a business around game development is an entirely different challenge.Many indie developers spend years creating amazing games, only to discover that making a great game does not automatically create a successful business.Players need to discover the game.Communities need to form.Revenue needs to become sustainable.This raises an important question.How do you build a game development business as a solo developer?The first step is thinking […] -
How Do You Build an AI Consulting Business in 2026?
Artificial intelligence is transforming almost every industry.Businesses of every size are exploring how AI can improve productivity, reduce costs, automate repetitive work, and create better customer experiences.While many organisations understand AI is important, they often do not know where to begin.This has created an exciting business opportunity.AI consulting.This raises an important question.How do you build an AI consulting business in 2026?The first step is understanding that clients […] -
How Do You Build a Freelance Business That Finds Clients Consistently?
Freelancing has become one of the fastest-growing ways to start a business.Instead of building a company with employees from day one, freelancers sell their skills directly to clients. Designers, developers, writers, marketers, consultants, photographers, video editors, and countless other professionals have built successful businesses around their expertise.The opportunity is enormous.The challenge is finding clients consistently.This raises an important question.How do you build a freelance […] -
How Do You Build a Mobile App Business Without Hiring a Team?
Building a mobile app business once required a large budget, experienced developers, designers, and months of software development before a product could even be tested.Today, the process looks very different.No-code platforms, artificial intelligence, cloud services, and modern development tools have made app development more accessible than ever before.Entrepreneurs can now build, launch, and improve apps without employing large teams.This raises an important question.How do you build a […] -
How Do You Build a Web Design Business Without a Big Budget?
Building a web design business no longer requires a large office, expensive software, or a team of developers.Modern website builders, artificial intelligence, cloud services, and no-code platforms have made it possible for individuals to launch professional web design businesses with relatively low startup costs.The opportunity has never been greater.The competition has never been greater either.This raises an important question.How do you build a web design business without a big budget?The […] -
How Do You Build a YouTube Business That Generates Multiple Income Streams?
YouTube has become far more than a video-sharing platform.For millions of creators, it has become the foundation of successful businesses.A single channel can generate advertising revenue, attract clients, sell products, build communities, grow email lists, and introduce entirely new business opportunities.The most successful creators are no longer simply making videos.They are building business ecosystems.This raises an important question.How do you build a YouTube business that generates […] -
How Do You Build a Blogging Business That Generates Passive Income?
For many people, blogging still sounds like an outdated business model.Social media dominates headlines.Video platforms continue growing.Artificial intelligence is changing how people search for information.Because of these changes, many entrepreneurs assume blogging is no longer worth pursuing.The reality is quite different.High-quality blogs remain some of the most valuable digital assets a business can own.This raises an important question.How do you build a blogging business that […] -
How Do You Build a Print-on-Demand Business That Actually Makes Money?
Print-on-demand has become one of the most accessible ways to start an online business.Unlike traditional retail businesses, there is no need to purchase large amounts of inventory, rent warehouse space, or package products yourself.Items are only produced after a customer places an order.This dramatically reduces financial risk while allowing entrepreneurs to launch businesses with relatively low startup costs.However, low barriers to entry also create more competition.This raises an […] -
How Do You Build a Successful Affiliate Marketing Business?
Affiliate marketing has become one of the most popular ways to build an online business.Unlike traditional ecommerce, there is no need to manufacture products, manage inventory, process deliveries, or provide customer support after a purchase.Instead, affiliate marketers recommend products and services that genuinely help their audiences while earning a commission when someone makes a purchase through their referral links.The business model is simple.Building a successful affiliate marketing […] -
How Do You Build an Online Course Business That Lasts?
The online education industry has grown dramatically over the past decade.People are learning new skills online every day. Entrepreneurs study marketing. Designers improve their creative abilities. Developers learn programming languages. Business owners explore artificial intelligence, leadership, and productivity without ever entering a classroom.This demand has created an exciting opportunity.Knowledge itself has become a business.That raises an important question.How do you build an online […] -
How Do You Build a Newsletter Business That Generates Recurring Revenue?
Email has existed for decades.Despite the rise of social media, video platforms, podcasts, and artificial intelligence, email remains one of the most effective ways to build lasting relationships with an audience.Many of today's fastest-growing businesses rely on newsletters to educate customers, share updates, promote products, and generate recurring revenue.This has led many entrepreneurs to ask an important question.How do you build a newsletter business that generates recurring […] -
How Do You Build a Digital Product Business in 2026?
The internet has made it possible to build businesses that sell products without warehouses, shipping companies, or manufacturing facilities.Instead of physical inventory, entrepreneurs are creating ebooks, templates, software, online courses, memberships, digital art, design assets, music, and countless other downloadable products that customers can access instantly.This business model has become one of the fastest-growing opportunities in the digital economy.It also raises an important […] -
How Do You Build a Membership Business From Scratch?
Membership businesses have become one of the most attractive online business models in recent years.Instead of relying on one-time purchases, membership businesses generate recurring revenue by providing ongoing value to members. This creates greater financial stability while allowing entrepreneurs to build stronger relationships with their audiences.From education platforms and private communities to exclusive resources and professional networks, membership businesses now exist in almost […] -
Why Are Digital Assets More Valuable Than Ever in 2026?
The world's most valuable businesses are increasingly built around assets that cannot be touched.Websites.Software.Online communities.Digital products.Email lists.Educational content.These assets exist entirely online, yet they generate billions of pounds in revenue every year.This has created an important question.Why are digital assets more valuable than ever in 2026?The answer begins with scalability.A physical product usually requires additional materials, manufacturing, shipping, and […] -
Why Is Evergreen Content the Smartest Marketing Investment You Can Make?
Every business wants more customers.Many invest heavily in advertising, social media campaigns, and promotional activities to attract attention. These strategies can produce excellent results, but they often have one thing in common.The moment the campaign ends, the results begin slowing down.Advertising usually stops producing leads when the budget runs out.Social media posts often disappear from attention within days.Promotions create temporary spikes before returning to normal.Evergreen […] -
Should Every Business Build a Personal Brand in 2026?
Not long ago, businesses could grow successfully without anyone knowing who owned them.Customers cared about products.They cared about prices.They cared about convenience.The people behind the business often remained invisible.That approach still works for many companies today.However, something is changing.Customers increasingly want to know the people behind the brands they support.Founders are becoming creators.Business owners are becoming educators.Entrepreneurs are becoming public voices […] -
Why Is Owning Your Own Website More Important Than Ever?
Social media platforms have made it easier than ever to reach millions of people.A single video can become viral overnight.A single post can introduce thousands of people to a business.A single trend can create incredible opportunities.These platforms are powerful marketing tools.However, they all have one thing in common.You do not own them.Every follower, every post, every video, and every piece of content exists on a platform controlled by someone else.Algorithms change.Policies […] -
How Do You Build Brand Trust When Nobody Knows Your Business?
Every successful business started with the same challenge.Nobody knew it existed.Before customers, before sales, and before recognition, every company had to earn trust from people who had never heard its name before.This is one of the biggest obstacles facing new entrepreneurs.Why would someone choose a business with no reputation when established competitors already exist?The answer is that trust is not built overnight.It is built through many small actions that demonstrate reliability, […] -
How Many Blog Posts Do You Need Before You See Real Traffic?
One of the most common questions new bloggers ask is surprisingly simple.How many blog posts are needed before a website starts receiving real traffic?Many people expect a specific number.Twenty articles.Fifty articles.One hundred articles.The reality is much more complicated.Traffic is influenced by many factors, including content quality, competition, consistency, search demand, website authority, and how well each article answers the questions people are searching for.There is no magic […] -
How Do You Start an Online Coaching Business in 2026?
The internet has transformed coaching from a local service into a global business opportunity.Today, a coach can work with clients across different cities, countries, and time zones without leaving home. Video calls, online communities, digital resources, and payment platforms have made it possible to build an entire coaching business online.This has encouraged many entrepreneurs to ask an important question.How do you start an online coaching business in 2026?The first step is understanding […] -
How Do You Start a SaaS Business Without Knowing How to Code?
For many years, building a software company seemed impossible without programming skills.The traditional path required learning complex programming languages, hiring developers, or raising significant amounts of money to fund technical teams. As a result, countless entrepreneurs abandoned software ideas before they ever had a chance to become businesses.Today, the situation looks very different.No-code platforms, artificial intelligence, automation tools, and modern development platforms have […] -
How Important Is SEO in an AI-Powered Internet?
For years, search engine optimization has been one of the most important skills in digital marketing.Businesses invested heavily in ranking on search engines because higher rankings often meant more traffic, more leads, and more customers. Entire industries were built around understanding search algorithms and helping websites gain visibility.Today, artificial intelligence is changing the way people discover information online.Instead of searching through lists of links, many users are asking […] -
Why Do Some Creators Grow Fast While Others Stay Stuck?
Every day, thousands of people start creating content online.Some launch blogs.Some start YouTube channels.Others build newsletters, podcasts, or social media accounts.Most begin with excitement and ambitious goals. They imagine growing an audience, building a personal brand, creating opportunities, and perhaps even turning content creation into a business.Yet something interesting happens.While some creators grow rapidly, many others struggle to gain traction.This raises an important […] -
Can One Person Really Build a Million-Dollar Online Business?
For most of modern business history, building a large company usually meant building a large team.More customers required more employees.More sales required more operations.More growth required more management.As a result, many people assumed that significant business success was impossible without hiring dozens or even hundreds of employees.Today, that assumption is being challenged.Technology is changing the economics of entrepreneurship, and a growing number of founders are proving that […] -
Google finally gives website owners AI visibility data in Search Console
https://fed.brid.gy/r/https://nerds.xyz/2026/06/google-search-console-ai-performance-reports/
-
FYI: Google's new AI search guide challenges everything SEOs thought they knew: Google's new AI search guide reframes ranking, RAG, query fan-out, content quality, and the full transition to agentic search experiences for all publishers. https://ppc.land/googles-new-ai-search-guide-challenges-everything-seos-thought-they-knew/ #GoogleAI #SearchEngineOptimization #SEOTips #DigitalMarketing #ContentQuality
-
FYI: Google's new AI search guide challenges everything SEOs thought they knew: Google's new AI search guide reframes ranking, RAG, query fan-out, content quality, and the full transition to agentic search experiences for all publishers. https://ppc.land/googles-new-ai-search-guide-challenges-everything-seos-thought-they-knew/ #GoogleAI #SearchEngineOptimization #SEOTips #DigitalMarketing #ContentQuality
-
FYI: Google's new AI search guide challenges everything SEOs thought they knew: Google's new AI search guide reframes ranking, RAG, query fan-out, content quality, and the full transition to agentic search experiences for all publishers. https://ppc.land/googles-new-ai-search-guide-challenges-everything-seos-thought-they-knew/ #GoogleAI #SearchEngineOptimization #SEOTips #DigitalMarketing #ContentQuality