#qpswaste — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #qpswaste, aggregated by home.social.
-
Amazon gives away the tool that fixes programmatic's QPS waste problem: Amazon donates Dynamic Traffic Engine to IAB Tech Lab, enabling DSPs to signal bidding priorities to SSPs and cut QPS waste across the programmatic supply chain https://ppc.land/amazon-gives-away-the-tool-that-fixes-programmatics-qps-waste-problem/ #Amazon #ProgrammaticAdvertising #DigitalMarketing #QPSWaste #SSP