#publicis — Public Fediverse posts

FYI: LiveRamp faces August 17 vote on Publicis buyout at $38.50 a share: Revenue hit $214 million and buybacks stopped as merger terms now bind the identity vendor marketers rely on. Closing is still set for before the end of 2026. https://ppc.land/liveramp-faces-august-17-vote-on-publicis-buyout-at-38-50-a-share/ #LiveRamp #Publicis #merger #buyout #marketing

ICYMI: LiveRamp faces August 17 vote on Publicis buyout at $38.50 a share: Revenue hit $214 million and buybacks stopped as merger terms now bind the identity vendor marketers rely on. Closing is still set for before the end of 2026. https://ppc.land/liveramp-faces-august-17-vote-on-publicis-buyout-at-38-50-a-share/ #LiveRamp #Publicis #Buyout #MergersAndAcquisitions #Marketing

LiveRamp faces August 17 vote on Publicis buyout at $38.50 a share: Revenue hit $214 million and buybacks stopped as merger terms now bind the identity vendor marketers rely on. Closing is still set for before the end of 2026. https://ppc.land/liveramp-faces-august-17-vote-on-publicis-buyout-at-38-50-a-share/ #LiveRamp #Publicis #buyout #merger #marketing

FYI: Publicis and The Trade Desk make up as ad tech's trust layer cracks: Publicis-TTD truce, TAG's crumbling accreditation regime, Roku's $19bn sale process, and five agentic AI launches claiming the ad buying layer in 48 hours. https://ppc.land/publicis-and-the-trade-desk-make-up-as-ad-techs-trust-layer-cracks/ #AdTech #DigitalMarketing #ProgrammaticAdvertising #Publicis #TheTradeDesk

FYI: Publicis and The Trade Desk make up as ad tech's trust layer cracks: Publicis-TTD truce, TAG's crumbling accreditation regime, Roku's $19bn sale process, and five agentic AI launches claiming the ad buying layer in 48 hours. https://ppc.land/publicis-and-the-trade-desk-make-up-as-ad-techs-trust-layer-cracks/ #AdTech #DigitalMarketing #ProgrammaticAdvertising #Publicis #TheTradeDesk

Fox buys Roku, Publicis and TTD end feud, UK publishers sue AI scrapers: Fox's $22bn Roku deal reshapes CTV, Publicis and The Trade Desk end dispute, UK publishers bill AI scrapers £500 per scraped article through county courts. https://ppc.land/fox-buys-roku-publicis-and-ttd-end-feud-uk-publishers-sue-ai-scrapers/ #FoxBuysRoku #CTV #AI #Publicis #TheTradeDesk

Fox buys Roku, Publicis and TTD end feud, UK publishers sue AI scrapers: Fox's $22bn Roku deal reshapes CTV, Publicis and The Trade Desk end dispute, UK publishers bill AI scrapers £500 per scraped article through county courts. https://ppc.land/fox-buys-roku-publicis-and-ttd-end-feud-uk-publishers-sue-ai-scrapers/ #FoxBuysRoku #CTV #AI #Publicis #TheTradeDesk

ICYMI: Publicis and The Trade Desk make up as ad tech's trust layer cracks: Publicis-TTD truce, TAG's crumbling accreditation regime, Roku's $19bn sale process, and five agentic AI launches claiming the ad buying layer in 48 hours. https://ppc.land/publicis-and-the-trade-desk-make-up-as-ad-techs-trust-layer-cracks/ #AdTech #Publicis #TheTradeDesk #DigitalAdvertising #MarketingTechnology

Publicis and The Trade Desk make up as ad tech's trust layer cracks: Publicis-TTD truce, TAG's crumbling accreditation regime, Roku's $19bn sale process, and five agentic AI launches claiming the ad buying layer in 48 hours. https://ppc.land/publicis-and-the-trade-desk-make-up-as-ad-techs-trust-layer-cracks/ #AdTech #Publicis #TheTradeDesk #AIBuying #DigitalMarketing

Publicis and The Trade Desk make up as ad tech's trust layer cracks: Publicis-TTD truce, TAG's crumbling accreditation regime, Roku's $19bn sale process, and five agentic AI launches claiming the ad buying layer in 48 hours. https://ppc.land/publicis-and-the-trade-desk-make-up-as-ad-techs-trust-layer-cracks/ #AdTech #Publicis #TheTradeDesk #AIBuying #DigitalMarketing

FYI: LiveRamp-Publicis deal: what the SEC filing reveals about data, equity, and neutrality: LiveRamp's SEC employee FAQ filed June 2, 2026 details the $38.50-per-share Publicis acquisition, governance commitments, TEE protections, and identity neutrality pledges. https://ppc.land/liveramp-publicis-deal-what-the-sec-filing-reveals-about-data-equity-and-neutrality/ #LiveRamp #Publicis #SECFiling #DataPrivacy #Equity

ICYMI: LiveRamp-Publicis deal: what the SEC filing reveals about data, equity, and neutrality: LiveRamp's SEC employee FAQ filed June 2, 2026 details the $38.50-per-share Publicis acquisition, governance commitments, TEE protections, and identity neutrality pledges. https://ppc.land/liveramp-publicis-deal-what-the-sec-filing-reveals-about-data-equity-and-neutrality/ #LiveRamp #Publicis #SECfiling #DataPrivacy #Equity

LiveRamp-Publicis deal: what the SEC filing reveals about data, equity, and neutrality: LiveRamp's SEC employee FAQ filed June 2, 2026 details the $38.50-per-share Publicis acquisition, governance commitments, TEE protections, and identity neutrality pledges. https://ppc.land/liveramp-publicis-deal-what-the-sec-filing-reveals-about-data-equity-and-neutrality/ #LiveRamp #Publicis #SECFiling #DataPrivacy #Equity

"Publicis Groupe is the largest of the Big Three global advertising conglomerates (the others are WPP and Omnicom), and by itself it captured almost one-third of all global billings last year. A couple of weeks ago, Publicis announced its intention to buy LiveRamp in a $2.5 billion deal. This is the company that combines multiple inputs of an individual’s personal data (web activity, subscriptions, apps, travel, retail, financial, and even medical history) to generate an “identity graph,” a precise profile of our lives and actions.

LiveRamp is said to have built identity graphs on 245 million Americans, virtually every U.S. adult. These can be used in any context, from web to apps to smart TVs. “LiveRamp makes possible the data integration empowering cross-platform tracking,” said Jeff Chester of the Center for Digital Democracy. And in the past, it has reportedly sold identity graph information segmented by military or pregnancy status, among others.

Publicis, a French multinational, has been gradually acquiring data firms, from data broker Epsilon to “end-to-end data solution” Lotame. Publicis represents global juggernauts like Coca-Cola and McDonald’s, and its global reach could expand the identity graph everywhere. It is even the largest Western advertiser in China, with about 20 percent of the Chinese media agency market and partnerships with Tencent and Alibaba. Its clients hold massive troves of personal information which LiveRamp can make more valuable through targeting at the individual level."

https://prospect.org/2026/06/01/one-company-may-know-everything-about-you/

#DataProtection #Privacy #AdTargeting #Publicis #Surveillance

"Publicis Groupe is the largest of the Big Three global advertising conglomerates (the others are WPP and Omnicom), and by itself it captured almost one-third of all global billings last year. A couple of weeks ago, Publicis announced its intention to buy LiveRamp in a $2.5 billion deal. This is the company that combines multiple inputs of an individual’s personal data (web activity, subscriptions, apps, travel, retail, financial, and even medical history) to generate an “identity graph,” a precise profile of our lives and actions.

LiveRamp is said to have built identity graphs on 245 million Americans, virtually every U.S. adult. These can be used in any context, from web to apps to smart TVs. “LiveRamp makes possible the data integration empowering cross-platform tracking,” said Jeff Chester of the Center for Digital Democracy. And in the past, it has reportedly sold identity graph information segmented by military or pregnancy status, among others.

Publicis, a French multinational, has been gradually acquiring data firms, from data broker Epsilon to “end-to-end data solution” Lotame. Publicis represents global juggernauts like Coca-Cola and McDonald’s, and its global reach could expand the identity graph everywhere. It is even the largest Western advertiser in China, with about 20 percent of the Chinese media agency market and partnerships with Tencent and Alibaba. Its clients hold massive troves of personal information which LiveRamp can make more valuable through targeting at the individual level."

https://prospect.org/2026/06/01/one-company-may-know-everything-about-you/

#DataProtection #Privacy #AdTargeting #Publicis #Surveillance

FYI: GML 2026 and Publicis-LiveRamp reshape ad industry in four days: Google Marketing Live, Google I/O, Publicis buying LiveRamp for $2.5bn, OpenAI visual ads, and Omnicom exiting identity reshape the week of May 18-21, 2026. https://ppc.land/gml-2026-and-publicis-liveramp-reshape-ad-industry-in-four-days/ #GML2026 #Publicis #LiveRamp #AdIndustry #GoogleMarketingLive

ICYMI: GML 2026 and Publicis-LiveRamp reshape ad industry in four days: Google Marketing Live, Google I/O, Publicis buying LiveRamp for $2.5bn, OpenAI visual ads, and Omnicom exiting identity reshape the week of May 18-21, 2026. https://ppc.land/gml-2026-and-publicis-liveramp-reshape-ad-industry-in-four-days/ #Advertising #Marketing #GML2026 #GoogleMarketingLive #Publicis

GML 2026 and Publicis-LiveRamp reshape ad industry in four days: Google Marketing Live, Google I/O, Publicis buying LiveRamp for $2.5bn, OpenAI visual ads, and Omnicom exiting identity reshape the week of May 18-21, 2026. https://ppc.land/gml-2026-and-publicis-liveramp-reshape-ad-industry-in-four-days/ #Advertising #GoogleMarketingLive #Publicis #LiveRamp #AdIndustry

FYI: Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataStrategy #DigitalMarketing

FYI: Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataStrategy #DigitalMarketing

ICYMI: Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataCollaboration #TechAcquisition

Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataCollaboration #DigitalMarketing

Publicis buys LiveRamp for $2.5 billion in agentic AI data play: Publicis Groupe today agreed to buy LiveRamp in an all-cash $2.5 billion deal, paying a 30% premium to fold data collaboration into its agentic AI strategy. https://ppc.land/publicis-buys-liveramp-for-2-5-billion-in-agentic-ai-data-play/ #Publicis #LiveRamp #AIdata #DataCollaboration #DigitalMarketing

ICYMI: FTC sues WPP, Publicis, and Dentsu over brand safety collusion: FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers. https://ppc.land/ftc-sues-wpp-publicis-and-dentsu-over-brand-safety-collusion/ #FTCsued #WPP #Publicis #Dentsu #BrandSafety

#Ad Companies Settle With F.T.C. Over Claims of Harm to #Conservative Sites

#WPP , #Dentsu and #Publicis settled claims they colluded on policies to combat #misinformation , denying ad revenue to publishers on the #right.
#maga

https://www.nytimes.com/2026/04/15/technology/ftc-ad-companies-settlement.html

#Ad Companies Settle With F.T.C. Over Claims of Harm to #Conservative Sites

#WPP , #Dentsu and #Publicis settled claims they colluded on policies to combat #misinformation , denying ad revenue to publishers on the #right.
#maga

https://www.nytimes.com/2026/04/15/technology/ftc-ad-companies-settlement.html

Oh Look, The MAGA FTC Built The Censorship Industrial Complex It Was Screaming About

https://fed.brid.gy/r/https://www.techdirt.com/2026/04/16/oh-look-the-maga-ftc-built-the-censorship-industrial-complex-it-was-screaming-about/

Oh Look, The MAGA FTC Built The Censorship Industrial Complex It Was Screaming About

https://fed.brid.gy/r/https://www.techdirt.com/2026/04/16/oh-look-the-maga-ftc-built-the-censorship-industrial-complex-it-was-screaming-about/

FTC sues WPP, Publicis, and Dentsu over brand safety collusion: FTC and eight states sued WPP, Publicis, and Dentsu on April 15, alleging they colluded on brand safety standards to demonetize conservative news publishers. https://ppc.land/ftc-sues-wpp-publicis-and-dentsu-over-brand-safety-collusion/ #FTCSued #BrandSafety #WPP #Publicis #Dentsu

Publicis is sharpening its focus on sports marketing with the acquisition of 160over90. CEO Arthur Sadoun described sports as the firm's next big bet as it tries to bring cohesion to an increasingly valuable but fragmented market. https://www.marketingdive.com/news/publicis-sharpens-sports-marketing-focus-with-160over90-acquisition/816447/ #Marketing #Strategy #Publicis

Publicis is sharpening its focus on sports marketing with the acquisition of 160over90. CEO Arthur Sadoun described sports as the firm's next big bet as it tries to bring cohesion to an increasingly valuable but fragmented market. https://www.marketingdive.com/news/publicis-sharpens-sports-marketing-focus-with-160over90-acquisition/816447/ #Marketing #Strategy #Publicis

WME Selling 160over90 Sports Marketing Agency To Publicis
#News #Sports #160over90 #Publicis #Sportsmarketing #WME

https://deadline.com/2026/04/wme-group-selling-160over90-sports-marketer-to-publicis-1236771622/

WME Selling 160over90 Sports Marketing Agency To Publicis
#News #Sports #160over90 #Publicis #Sportsmarketing #WME

https://deadline.com/2026/04/wme-group-selling-160over90-sports-marketer-to-publicis-1236771622/

FYI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #HealthAI

FYI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #HealthAI

ICYMI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #MarketingStrategy

ICYMI: Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #AdsManager #MarketingStrategy

Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #Advertising #DigitalMarketing

Publicis vs Trade Desk, OpenAI's ads manager, and Google's health AI push: Publicis tells clients to drop The Trade Desk after a failed audit; OpenAI tests an ads manager; Google's health AI handles a billion queries a day; Smartly bids for INCRMNTAL. https://ppc.land/publicis-vs-trade-desk-openais-ads-manager-and-googles-health-ai-push/ #Publicis #TradeDesk #OpenAI #Advertising #DigitalMarketing

Publicis has acquired AdgeAI, an AI-powered creative measurement startup, to help marketers predict which video and creative assets will drive engagement and conversions. The deal aims to address the growing challenge of content quality amid an AI-generated glut. https://www.marketingdive.com/news/publicis-acquires-adgeai-to-sift-quality-creative-from-content-glut/814675/ #Marketing #AI #Publicis

Publicis has acquired AdgeAI, an AI-powered creative measurement startup, to help marketers predict which video and creative assets will drive engagement and conversions. The deal aims to address the growing challenge of content quality amid an AI-generated glut. https://www.marketingdive.com/news/publicis-acquires-adgeai-to-sift-quality-creative-from-content-glut/814675/ #Marketing #AI #Publicis

(41/51)
- Maroc -> stratégie diplomatie géopolitique = Espagne (cf 1975) change d'avis -> ok pour plan autonomie Sahara occidental (cf 2020).
- Ventes opiacé #OxyContin du laboratoire Purdue Pharma (famille Sackler) depuis 1999 + rôles distributeurs CVS/Walgreens/Walmart + filiale #Publicis -> > 700 000 décès overdose (cf 2024) -> anxiété classe ...

#livre Personne ne demandera rien : nouvelles de Kharkiv de #SerhiyJadan

#year2022 #anthropocene #climat #climate #climatechange #climatecrisis

Woohland 2026: así se está reinventando la publicidad exterior en Colombia | #RollingStoneES

https://es.rollingstone.com/woohland-2026-asi-se-esta-reinventando-la-publicidad-exterior-en-colombia/

#experiencias #lifestyle #nutresa #publicis #t2026 #woodland

https://www.alojapan.com/1383104/7-days-7-years-erick-rosa-and-iris-fuzaro-document-tokyo-in-new-exhibition/ ‘7 Days & 7 Years’ – Erick Rosa and Iris Fuzaro Document Tokyo in New Exhibition #2 #news #publicis #PublicisGroupeJapan #Tokyo #TokyoNews #東京 #東京都 A new exhibition, 7 Days & 7 Years, opens today in Shibuya, Tokyo — a photography showcase capturing the city through two timelines: one fleeting, the other enduring. Image by Iris Fuzaro Featuring a collection of photographs by Erick Rosa, Chief Creative Officer at Publicis Groupe Japan, and

A confidential dossier compiled by India's antitrust watchdog chronicles how global advertising companies, including leading U.S. and European firms, coordinated to rig prices in the world's most populous nation. https://www.japantimes.co.jp/business/2025/06/19/companies/ad-agencies-fix-prices-india/?utm_medium=Social&utm_source=mastodon #business #companies #india #advertising #wpp #groupm #omnicom #ipg #publicis #dentsu

HELP! :earth:

Anybody in PR/advertising in NYC and know where this Publicis dinner is taking place?

"We are also hosting a dinner in New York on Tuesday, where former Transportation Secretary Elaine Chao and former Commerce Secretary Wilbur Ross will share insights with about 40 global CEOs."

:ExtinctionRebellion:

#uspol #advertising #pr #publicis #research #ClimateAction #ClimateChange #resistance #fedihelp #activism

https://fortune.com/2025/03/14/publicis-new-york-ceo-carla-serrano-downside-trump-trade-war/

ICYMI: Publicis to acquire Lotame: The acquisition strengthens Publicis' position in identity-driven marketing with extensive global reach. https://ppc.land/publicis-to-acquire-lotame/ #Publicis #Lotame #Marketing #DigitalMarketing #IdentityDriven

ICYMI: Publicis to acquire Lotame: The acquisition strengthens Publicis' position in identity-driven marketing with extensive global reach. https://ppc.land/publicis-to-acquire-lotame/ #Publicis #Lotame #Acquisition #DigitalMarketing #IdentityMarketing

Publicis to acquire Lotame: The acquisition strengthens Publicis' position in identity-driven marketing with extensive global reach. https://ppc.land/publicis-to-acquire-lotame/ #Publicis #Lotame #Acquisition #Marketing #IdentityDrivenMarketing

Aux États-Unis, Publicis traîne son contentieux sur les opioïdes

Dans le dossier des opioïdes, en plus des 350 millions de dollars à payer, #Publicis doit à présent rendre public des centaines de milliers de documents internes détaillant sa promotion de l’#OxyContin, un #antidouleur présentant d’importants risques d’addiction.

› https://www.mediapart.fr/journal/international/280424/aux-etats-unis-publicis-traine-son-contentieux-sur-les-opioides

@cpolitic Je n'ai jamais imaginé un instant que la famille puisse accepter une cérémonie présider par celui qui urinant sur le cadavre encore chaud de #RobertBadinter déclarait vouloir supprimer le Droit du Sol par Référendum #Macron
Voilà
L'Argent avant les principes #Publicis

Une famille radicalement insérée :

"Richard Castéra, était un haut fonctionnaire qui a notamment dirigé #Publicis. La mère [d'#AOC], Dominique #Duhamel, était directrice des ressources humaines. Parmi ses oncles figurent les célèbres journalistes Alain et Patrice Duhamel, avec lesquels elle jouait au tennis tous les dimanches. "Après les parties, on se retrouvait en famille autour d'un repas, où l'on débattait de politique durant des heures", note Le Point. Pour compléter l'arbre généalogique, Patrice Duhamel est marié à Nathalie #SaintCricq, éditorialiste politique à France Télévisions, qui est donc la tante de la ministre par alliance. Tous deux sont les parents du journaliste politique Benjamin Duhamel, qui travaille sur #BFMTV."

https://fr.news.yahoo.com/camarade-macron-niece-duhamel-5-anecdotes-amelie-oudea-castera-135822224.html

#AmélieOudéaCastéra #OudéaCastéra #journalisme #publicité #arrogance #indulgence #réarmement #catholique #MeTooPolitique #cultureDuViol #politique #FRPol #France #conflitDIntérêts #entresoi #audiovisuel #FranceTV #élite #élites #suprémacismeBlanc #conservatisme #catho #élitisme #bourgeoisie #hauteBourgeoisie #collègeStanislas #gouvernement #macronie #classe #classisme #sociologie

Major employers are starting to acknowledge the weight of #working with #cancer
Disney, Google, Microsoft, Marriott, and Meta are among the signatories of a pledge led by #Publicis -https://qz.com/working-with-cancer-pledge-to-provide-employee-support-1849994094 See also https://www.youtube.com/@PublicisGroupe