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#productled — Public Fediverse posts

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  1. 95: How to form a go-to-market strategy

    A go-to-market strategy isn’t something you tack on as an afterthought to an upcoming product launch. Instead it’s about understanding where value exchanges occur, and figuring out how to make them more frequent, consistent and predictable.

    #prodmgmt #goToMarket #growth #marketing #productMarketing #productLed #sales #strategy 📖 Read more: imanageproducts.com/95-how-to-
  2. Stop treating delivery like a one-off project. Funding durable teams instead of projects reduces waste and lets you pivot based on real feedback. This framework for value streams is a game changer for senior leaders seeking agility.

    See how to shift the model: liminalarc.co/2026/04/dont-fun

    #ProductLed #Agile

  3. PRODUCTHEAD: Product-led sales / product value / context & intent

    » Switching to a product-led sales movement should not be a hard pivot but a blended transition

    » The product must demonstrate its own value regardless of whether sales people are involved

    » Intent adds nuance to the classic “strategic, execution, and planning” cascade

    #prodmgmt #context #intent #productLed #sales

    📖 Read more: imanageproducts.com/producthea

  4. Today I had the honour of speaking at the Agile Serbia / RSG 2023 in Belgrade.

    I would like to thank the organizers for inviting me and taking good care of me, and everyone who came to my session "Domain-Driven Design and Team Topologies for Product-led Organizations".

    Slides: drive.google.com/file/d/1Byk5A

    This was my first trip to Belgrade and I only have positive feelings from all of the interactions I've had. I hope to return one day.

    #domainDrivenDesign #ddd #teamTopologies #bvssh #productLed

  5. Free trial or freemium. The age-old question.

    If you want more paying users so you don't have to wait to be profitable, consider using a free trial instead of freemium. OpenView's latest 2023 Product Benchmarks report shows that free trials (~10%) can convert better than the freemium model (~5%).

    If you're an #opensource #foss project considering offering a cloud/hosted version of your software, this is an important data point to consider.

    #SaaS #Startups #Business #PLG #ProductLed #CRO

  6. 🙋‍♀️Product people!

    Join us for this in-person event on February 1st in Zürich: meetup.com/de-DE/producttank-z

    Leah Tharin will talk about "Product-lead Growth: Modern distribution done right."

    #productmanagement #PLG #productled #Zurich #meetup