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  1. DATE: August 19, 2026 at 12:00PM
    SOURCE: PSYPOST.ORG

    ** Research quality varies widely from fantastic to small exploratory studies. Please check research methods when conclusions are very important to you. **
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    TITLE: The complex science of positive affirmations, and why they occasionally backfire

    URL: psypost.org/the-complex-scienc

    Scroll through social media and you’ll quickly encounter phrases like “I am worthy” or “I choose happiness”.

    The tantalising promise is: repeat these positive affirmations often enough and you’ll be happier, calmer and even healthier.

    Given we are biologically hardwired to avoid suffering and want to feel safe and happy, no wonder it is tempting. But is it backed by science? And are there downsides?

    What are positive affirmations?

    Self-affirmation theory was proposed by psychologist Claude Steele in the late 1980s and remains popular today. The theory suggests we have a deep desire to craft a personal narrative that we are “adequate” and “worthy”.

    But painful experiences that trigger shame or embarrassment – such as getting bad grades, making a mistake at work or going through a break-up – can threaten this self-narrative.

    You may become more self-critical, and this may make you more likely to experience anxiety, depression and even self-harm.

    In contrast, self-affirmation theory suggests repeating positive ideas about yourself can protect you from these negative mental health symptoms, boosting your mood and sense of self-worth.

    Is there evidence positive affirmations work?

    Yes – in some contexts.

    A review from 2025 combined and analysed results from 67 studies. These looked at the effects on participants’ wellbeing of writing positive affirmations or repeating them out loud.

    The review found positive affirmations did have a meaningful impact on how participants viewed themselves and connected with others. But the effect was small.

    Some studies have found repeating positive affirmations can protect social media users’ self-esteem and boost the overall mental health of university students.

    One 2025 study looked at women undergoing chemotherapy for breast cancer. It found those who listened to music alongside recordings of positive affirmations felt less depressed and drowsy, compared to those who listened only to music.

    Another study from 2025 examined adults with depression symptoms, but no diagnosis. It found those who wrote personal positive affirmations twice daily reported better self-esteem after 15 days, compared to those who didn’t.

    One frequently cited study from 2009 found repeating positive affirmations (for example, “I am a lovable person”) boosted mood. However this was only for people who already had high self-esteem. Those with low self-esteem – in other words, those with a low level of confidence and value in themselves – reported poorer mood.

    While these studies show some promise, recent studies have failed to replicate these findings. More research is needed to see exactly who might benefit, and in what context.

    The downsides of positivity

    But is there any harm in using positive affirmations? Here are some risks to keep in mind.

    Toxic positivity

    Humans are imperfect and the world is often unfair. Pretending otherwise can lead to toxic positivity, which means suppressing or even denying difficult feelings. When you feel distressed, you may feel pressure to cope and simply “reframe” your thinking. You may feel ashamed when you can’t and be less likely to seek help.

    Chasing dopamine

    Repeating positive affirmations might give you a quick dopamine hit. Dopamine is the hormone linked to pleasure and reward, and can help us feel in control and competent. But the desire to always feel good is not realistic. And taken to the extreme, it can trap you in a cycle where you’re constantly seeking the next dopamine hit.

    Downplaying real issues

    Positive self-talk is only helpful in safe environments. In unsafe or harmful situations (for example, an abusive relationship) staying positive may blind you to potential dangers. Over-reliance on positive affirmations can detach you from what’s going on, and override gut instincts it may be better to listen to.

    So, what does work?

    Recent research suggests how we talk to ourselves may matter more than how positive the message is. Here are two approaches worth trying.

    Show yourself compassion

    Research shows cultivating a compassionate relationship with yourself, especially during stress or failure, can strengthen your resilience and improve your mental health. For example, telling yourself “this is hard” or “anyone would feel this way” can be more helpful than simply repeating upbeat affirmations. Sometimes being brave enough to acknowledge you’re suffering, and speaking to yourself like a good friend, is what you need.

    Create some distance

    Talking to yourself in the third person – for example, “Maddie is furious, but has handled far worse” rather than “I am furious” – can help. This creates distance between you and your thoughts, and is sometimes called “non-attachment”. This approach can help regulate emotions, encouraging us to approach feelings with curiosity, observing rather than just reacting to them.

    The bottom line

    Very few thinking styles are always beneficial or always harmful. The key is to be flexible, not rigid. This means regularly asking yourself “is that thought helpful?” and choosing the approach most suited to your situation.

    And if that’s positive self-talk, try to use compassion and understanding – not just upbeat slogans.

    This article is republished from The Conversation under a Creative Commons license. Read the original article.

    URL: psypost.org/the-complex-scienc

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    #psychology #counseling #socialwork #psychotherapy @psychotherapist @psychotherapists @psychology @socialpsych @socialwork @psychiatry #mentalhealth #psychiatry #healthcare #depression #psychotherapist #PositiveAffirmations #SelfTalk #SelfCompassion #ToxicPositivity #MentalHealth #SelfEsteem #SelfAwareness #Wellbeing #DopamineHype #EmotionalResilience

  2. You Are A Good Puppyboy! | Soft Spoken Furry ASMR Positive Affirmations

    https://youtu.be/QVEwo_V9h7o Hello all you Flufferschnoots, and especially, you Puppy Boys! Here is a cute & fun positive affirmations piece for you. It comes courtesy of a lovely Flufferschnoot! This piece is the first in the batch of Asmr commissions I took at the start of September. It's for ArkDoggo and it's such a precious piece. Triggers include mic blowing, close-up breathing, softly spoken, and whispered affirmations! The adorable Egee piece in the video is by the lovely Feve.

    egee.xyz/2025/09/26/you-are-a-

  3. Space Egee Affirms His Cadet! | Soft Spoken Affirmations

    It’s your first time working aboard a large starship but don’t worry, Space Egee has your back! Relax and enjoy some soothing words of encouragement and comforting head pats to ease your space anxiety.

    egee.xyz/2025/06/24/space-egee

  4. BfEgee Makes You His Valentine Video!

    Hey Flufferschnoots! It's Valentines Day today and I have an exclusive BfEgee roleplay to share with you! I produced this wholesome Valentines Day piece last year for my Flufferschnoots on YouTube and Patreon. When the YouTube channel got deleted, the video was lost to everyone. Now, it's back on my own self-hosted website! The card I used for the tapping noises was a pop-up card from Lovepop. They make really cute cards and gift sets. I highly recommend them! I'm still excited about the […]

    egee.xyz/2025/02/14/bfegee-mak

  5. BfEgee Makes You His Valentine Audio!

    Hey you Flufferschnoots! Here’s the full-length audio of BfEgee making you his Valentine.

    I set the playback to loop so you can fall asleep listening to it as many times as you like. Enjoy your Valentines Day! 💘

  6. It’s Going To Be Alright

    Hey Flufferschnoots! I found this in the backups and I thought you would appreciate it right about now. This is a piece from last year in April when everything sucked. It's 2025 and I can't say a whole lot has improved.. But we're all still here! I've been consolidating my backups so I have a clearer picture of what I have. There's lots of unreleased audios that I think you will love! I need to edit and polish them up first, so I'm going to upload the "hits" (like this one) here. If […]

    egee.xyz/2025/01/22/its-going-

  7. Finding a soulmate can be a struggle. Many people feel lonely, stuck, or unsure if they’ll ever find the one. The journey to love often brings doubts, fears, and insecurities. In this article, we will explore how positive affirmations for soulmate can be used to manifest your soulmate can help shift your mindset and energy toward attracting the right partner.

    READ MORE HERE: innermasteryhub.com/positive-a

    #affirmationsforsoulmate #positiveaffirmations #loveaffirmat
    #socialsciences #humanities #digitalhumanities #philosophy #ideas

  8. 100+ Powerful Bedtime Affirmations For Wealth & Abundance

     

    Every Night, Before We Go To Sleep, We Can Use Positive Statements To Make Ourselves Feel Good And Think About Peace And Success. This Is Not Just A Nice Bedtime Routine But A Powerful Tool To Improve Our Sleep And Overall Well-Being.

    Using Sleep Affirmations Right Before We Sleep Can Change Our Dreams And Help Us Wake Up Feeling Better About Ourselves. In This Article, We Will Explain How Saying These Affirmations At Night Can Help You Sleep Better And Feel Better.

     

    We Will Also Give You Some Simple Affirmations To Try Tonight. Let’s Find Out How These Positive Affirmations Can Make A Big Difference In Your Life!

     

    READ MORE:innermasteryhub.com/bedtime-af

     

    #positiveaffirmations #bedtimeaffirmations #affirmations #affirmationsfor anxiety
    #socialsciences

  9. Love Your Love Muscle - What Is Your Mantra

    Welcome to LYLM, the podcast where we in this episode, explore the power of mantras. Get ready to be inspired and uplifted as we uncover the magic behind these transformative words and sounds.

    Listen to the recording on Vero ( vero.co/seb_tmg/Qgz-JGJPDhF91k ), or watch the video recording on Patreon ( go.cosmicnation.co/LYLM271123P )

    #WhatIsYourMantra #MantraMagic #PositiveAffirmations #SelfEmpowerment #MindsetMatters #InnerStrength #TMGcommunity

  10. What Is Your Mantra?

    Welcome to LYLM, the podcast where we in this episode, explore the power of mantras. Get ready to be inspired and uplifted as we uncover the magic behind these transformative words.

    Join live Monday Nov. 25 at 9pm UTC. - go.cosmicnation.co/PC251123

    #WhatIsYourMantra #MantraMagic #PositiveAffirmations #SelfEmpowerment #MindsetMatters #InnerStrength #DailyInspiration #ManifestYourDreams #BelieveAndAchieve #PositiveVibesOnly #TMGcommunity @meditation @consciousliving