#positioning — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #positioning, aggregated by home.social.
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Es bringt Dir nichts, wenn Dein Produkt besser ist als das Angebot Deiner Wettbewerber, wenn Deine Zielgruppe ihre Aufgaben mit Excel löst.
Du musst ihnen zeigen, warum Dein Produkt besser ist als Excel.
Den kompletten Blogbeitrag gibt's hier: https://scamper.blog/positioning/
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Es bringt Dir nichts, wenn Dein Produkt besser ist als das Angebot Deiner Wettbewerber, wenn Deine Zielgruppe ihre Aufgaben mit Excel löst.
Du musst ihnen zeigen, warum Dein Produkt besser ist als Excel.
Den kompletten Blogbeitrag gibt's hier: https://scamper.blog/positioning/
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Call for contributions for a panel on “Positioning in Mediated Political Talk” during the 20th International Pragmatics Conference (#IPC20), which takes place on 27 June to 2 July 2027 at the University of Helsinki.
For more information see: https://discourseanalysis.net/en/cfp-ipra-2027-positioning-mediated-political-talk #Pragmatics #Positioning #PoliticalDiscourse
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Call for contributions for a panel on “Positioning in Mediated Political Talk” during the 20th International Pragmatics Conference (#IPC20), which takes place on 27 June to 2 July 2027 at the University of Helsinki.
For more information see: https://discourseanalysis.net/en/cfp-ipra-2027-positioning-mediated-political-talk #Pragmatics #Positioning #PoliticalDiscourse
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📢 Call for Panel Contributions @ #IPrA2027 #IPC20
Positioning in Mediated Political Talk
ℹ️ 20th International Pragmatics Conference (IPC20) of the International Pragmatics Association (IPrA)
📍 University of Helsinki
📆 27 June to 2 July 2027
📜 https://www.ids-mannheim.de/fileadmin/lexik/WMG/CfP_IPrA_2027_Positioning_in_mediated_talk_-1.pdf#DiscourseAnalysis #CA #pragmatics #linguistics #positioning #indexicality #mediality #IPrA #IPrA27
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“Swinburne University #Professor #AllisonKealy, an expert in #positioning, #navigation and #timing, told the ABC she had raised this exact scenario when she approached Telstra earlier this year while seeking support for a proposed critical #infrastructure #resilience #research centre.
Professor Kealy said the pitch to #telcos and other critical infrastructure operators was that they needed to identify shared points of failure before an outage exposed them.”
"We have been approaching all the critical infrastructure sectors to tell them, we have to act now,"
Priorities set by Business leaders and Politicians
VS
Academics and Engineers.
#NTP / #GPS / #telecommunications / #Swinny / #SwinburneUniversity <https://abc.net.au/news/2026-07-10/telstra-warned-about-vulnerability-before-national-outage/106896906>
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“Swinburne University #Professor #AllisonKealy, an expert in #positioning, #navigation and #timing, told the ABC she had raised this exact scenario when she approached Telstra earlier this year while seeking support for a proposed critical #infrastructure #resilience #research centre.
Professor Kealy said the pitch to #telcos and other critical infrastructure operators was that they needed to identify shared points of failure before an outage exposed them.”
"We have been approaching all the critical infrastructure sectors to tell them, we have to act now,"
Priorities set by Business leaders and Politicians
VS
Academics and Engineers.
#NTP / #GPS / #telecommunications / #Swinny / #SwinburneUniversity <https://abc.net.au/news/2026-07-10/telstra-warned-about-vulnerability-before-national-outage/106896906>
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Positioning Without Satellites Or Base Stations
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Income, pricing results, conversion rates, enquiry patterns — all of these are feedback from the market.
Read more 👉 https://lttr.ai/AsbLZ
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Keith Blakemore Noble reveals why Overachievers lose money by undervaluing their work and how to shift from effort-based to value-based pricing.
Read the full article: Stop Chasing Work. Start Designing Value.
▸ https://lttr.ai/AsRny -
Day 14 of Startup Playbook.
Today's lesson explores positioning frameworks including Blue Ocean Strategy, Laddering, and the Bowling Alley model.
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Day 14 of Startup Playbook.
Today's lesson explores positioning frameworks including Blue Ocean Strategy, Laddering, and the Bowling Alley model.
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3/3 And three, using the most popular variant from Naturals stable - the tender coconut ice cream, as the main hero product! Ironically, Amul had a non-Tru tender coconut ice cream as well, with identical packaging, but without the Tru brand. Now, the brand seems to be consolidated all its fruit-based ice creams into a single 'Tru' sub-brand.
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3/3 And three, using the most popular variant from Naturals stable - the tender coconut ice cream, as the main hero product! Ironically, Amul had a non-Tru tender coconut ice cream as well, with identical packaging, but without the Tru brand. Now, the brand seems to be consolidated all its fruit-based ice creams into a single 'Tru' sub-brand.
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5/5 Most interestingly, ITC as a corporate entity has always been comfortable with contradiction. Cigarettes, hotels, FMCG, agribusiness, all under one roof. That worked at the conglomerate level because each division operated independently. But they're now asking a single consumer-facing brand to balance contradictions. That's a fundamentally different ask.
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5/5 Most interestingly, ITC as a corporate entity has always been comfortable with contradiction. Cigarettes, hotels, FMCG, agribusiness, all under one roof. That worked at the conglomerate level because each division operated independently. But they're now asking a single consumer-facing brand to balance contradictions. That's a fundamentally different ask.
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"There’s More To Global Positioning Than Just GPS" by @hackaday - US GPS🛰️ started it but isn't the only public global navigation system now. Initially planned for military use, GPS was first to open to public use (after KAL Flight 007✈️ was shot down in 1983) and then others followed. Sophisticated multi-network receivers now improve #Positioning #Navigation #Timing #PNT resolution by combining data from all satellites in view. https://hackaday.com/2026/05/07/theres-more-to-global-positioning-than-just-gps/ #GNSS #GPS #Galileo #Glonass #Beidou #space
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"There’s More To Global Positioning Than Just GPS" by @hackaday - US GPS🛰️ started it but isn't the only public global navigation system now. Initially planned for military use, GPS was first to open to public use (after KAL Flight 007✈️ was shot down in 1983) and then others followed. Sophisticated multi-network receivers now improve #Positioning #Navigation #Timing #PNT resolution by combining data from all satellites in view. https://hackaday.com/2026/05/07/theres-more-to-global-positioning-than-just-gps/ #GNSS #GPS #Galileo #Glonass #Beidou #space
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Menghindari Kesalahan Positioning dalam Iklan
#Iklans - Menghindari Kesalahan #Positioning dalam Iklan - Dalam dunia #pemasaran modern, iklan bukan lagi sekadar alat untuk menjual produk, melainkan sarana strategis untuk membentuk persepsi di benak #konsumen. Salah satu elemen paling krusial dalam keberhasilan #iklan adalah positioning. Tanpa #positioning yang jelas, iklan hanya akan menjadi pesan yang lewat tanpa makna, sulit diingat, dan gagal mendorong keputusan…
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"The GPS III Rollout Is Almost Complete, But What Is It?" by @hackaday / @tomnardi - New 3rd generation of #GPS satellites transmit with higher power and use new protocols to improve signal acquisition and resist interference. It's backward compatible with older GPS receivers (i.e. phones, cars, aircraft) but much improved for new receivers designed for GPS III. https://hackaday.com/2026/04/28/the-gps-iii-rollout-is-almost-complete-but-what-is-it/ #GNSS #positioning #navigation #timing #PNT #satellite #space
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"The GPS III Rollout Is Almost Complete, But What Is It?" by @hackaday / @tomnardi - New 3rd generation of #GPS satellites transmit with higher power and use new protocols to improve signal acquisition and resist interference. It's backward compatible with older GPS receivers (i.e. phones, cars, aircraft) but much improved for new receivers designed for GPS III. https://hackaday.com/2026/04/28/the-gps-iii-rollout-is-almost-complete-but-what-is-it/ #GNSS #positioning #navigation #timing #PNT #satellite #space
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GNSS explainer: Shri Khalpada offers a clear and engaging explainer of #GNSS technology, walking through how #GPS, #Galileo and similar #positioning systems pinpoint location using principles like travel time, trilateration, orbital mechanics, and clock...
https://spatialists.ch/posts/2026/04/14-gnss-explainer/ #GIS #GISchat #geospatial #SwissGIS -
Canada’s Geospatial Strategy Conversations Are Revealing A System Under Pressure
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https://gogeomatics.ca/canada-geospatial-strategy-nrcan-consultations-system-without-alignment/ <-- shared technical article / editorial
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#GIS #spatial #mapping #spatialdata #unified #governance #infrastructure #coordination #Canada #geospatial #consistency #CollaborativeGeospatialStrategy #stakeholders #roundtables #governance #technology #workforce #publicsafety #strategy #coherence #GoGeomatics #strategicinfrastructure #nationalpolicy #framework #housing #energy #transportation #resources #positioning #navigation #usecase
@natural Resources Canada -
"Laser Ranging Makes GPS Satellites More Accurate" by @hackaday - Laser retroreflector on newest #GPS satellite is the first of what will be on all upcoming GPS satellites. Similar reflectors left on the Moon by Apollo astronauts allow scientists to measure distance to the Moon to the millimeter. Same use for GPS satellites will reduce error in their estimated trajectory, and improve #positioning, #navigation & #timing #PNT derived from them. https://hackaday.com/2026/03/29/laser-ranging-makes-gps-satellites-more-accurate/ #GNSS #satellite #space
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Dropdowns Inside Scrollable Containers: Why They Break and How to Fix Them Properly, by @smashingmag:
https://www.smashingmagazine.com/2026/03/dropdowns-scrollable-containers-why-break-how-fix/
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3/3 And yet, both IndiGo and Air India have taken the industry to such a situation that the Government had to mandate a rule, something which was a norm a few years ago!
The moment their combined upsell architecture required removing something customers used to have for free, they have crossed from value creation into value extraction.
#regulation #marketing #positioning
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The Value of “z-index”, by @amit_sheen (@csstricks):
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Understanding the Fundamentals of CSS Layout, by @polypane.app:
https://polypane.app/blog/understanding-the-fundamentals-of-css-layout/
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5/5 Apple outsources with strings attached by controlling specs so tightly that it locks in capacity, dictates roadmaps, and invests billions to shape production. This gives Apple leverage that Sony lost in TVs.
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Unstacking CSS Stacking Contexts, by @smashingmag:
https://www.smashingmagazine.com/2026/01/unstacking-css-stacking-contexts/
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#Development #Overviews
CSS layout fundamentals · Master the core concepts behind CSS layouts https://ilo.im/16a1ic_____
#Layouts #Positioning #Stacking #CssGrid #CssFlexbox #BoxModel #Browsers #WebDev #Frontend #CSS -
The latest post on TechAptitude reviews GPS Jamming - the ins and outs of jamming, how GPS works, and why we should be aware of the risks! https://techaptitude.substack.com/p/gps-jamming-the-risks-are-real #GPS #GPSJamming #GlobalPositioning #Space #Satellites #Positioning #SpaceForce #GNSS #NAVSTAR #DoD
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GPT 5.2 is the first model where active positioning is counter-productive
A key part of using LLMs has been positioning in the sense of the role we ask it to play in our interaction with it. Prompt engineering treated this positioning as an entirely explicit process in which you have to define this role and its related elements (e.g. style, process, format) in a comprehensive way. As models have become more advanced this explicit positioning has become decreasingly necessary* because the model is able to infer your intended positioning from the form and content of what the user presents. This created a delicate balance in which a little bit of steering was helpful but active positioning didn’t always make a positive contribution to the process.
I’m finding that GPT 5.2 is the first model where any attempt to actively position makes the model less rather than more useful to me. A caveat is that I’m usually working with large chats, often with supportive documents, so there’s a lot of context. Its still much less fluent in its attunement to Claude but it can clearly discern the problem space I’m working in through the provided context. When I ask it to take on a specific role (e.g. “please respond to me in the role of a psychoanalytical theorist who is helping me test my grasp of these ideas”) the responses become more generic. It seems to lose its attunement because the existing context gets subsumed into the generic patterns associated with the role.
Is anyone else having this experience? If this is a widespread experience it’s extremely significant because it suggests we’re reaching the point where actively exercising agency over the model now begins to make it less useful than it is if you just passively accept the model’s behaviour. As a whole GPT 5.2 feels very strange to me and quite unlike the other models I know well. It’s exceptionally fast and powerful there are some odd features of user-model interaction which I’ve not experienced before.
*Indeed I think it was always overstated but that’s a different blog post.
#agency #AI #artificialIntelligence #ChatGPT #GPT52 #LLM #openAI #positioning #technology
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The riches are in the niches. You can't monetize "everyone." You can monetize a specific group of people with a specific problem very well. #niche #marketing #positioning #startup #business #focus
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https://get.mypost.to/Mg6tJg
AI didn’t kill copywriting. It killed low-grade informational SEO.
#digitalmarketing #copywriting #positioning #searchenginejournal
