#performancemax — Public Fediverse posts

Google Ads drops language targeting in September, nine months past deadline: Performance Max is now in scope, reversing Google's 2025 line that non-Search campaign types would stay untouched. Which account structures survive September? https://ppc.land/google-ads-drops-language-targeting-in-september-nine-months-past-deadline/ #GoogleAds #DigitalMarketing #PPC #PerformanceMax #AdTargeting

Google Ads drops language targeting in September, nine months past deadline: Performance Max is now in scope, reversing Google's 2025 line that non-Search campaign types would stay untouched. Which account structures survive September? https://ppc.land/google-ads-drops-language-targeting-in-september-nine-months-past-deadline/ #GoogleAds #DigitalMarketing #PPC #PerformanceMax #AdTargeting

FYI: Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #DigitalMarketing #AdTech #BingSearch

FYI: Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #DigitalMarketing #AdTech #BingSearch

ICYMI: Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #AdCampaigns #DigitalMarketing #Bing

ICYMI: Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #AdCampaigns #DigitalMarketing #Bing

Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #DigitalMarketing #AdTech #PPC

Microsoft Performance Max campaigns gain ad previews across 3 publishers: Shareable preview links expire after 30 days and cover MSN, Bing Search, and Outlook. More publishers are slated to join as the staggered rollout continues. https://ppc.land/microsoft-performance-max-campaigns-gain-ad-previews-across-3-publishers/ #Microsoft #PerformanceMax #DigitalMarketing #AdTech #PPC

FYI: Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #DigitalMarketing #PMax #PerformanceMax #GoogleAds #SearchPartners

FYI: Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #DigitalMarketing #PMax #PerformanceMax #GoogleAds #SearchPartners

ICYMI: Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #GoogleAds #PerformanceMax #DigitalMarketing #PMax #AdTech

ICYMI: Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #GoogleAds #PerformanceMax #DigitalMarketing #PMax #AdTech

Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #GoogleAds #PerformanceMax #DigitalMarketing #PMax #Advertising

Google lets some PMax advertisers switch off search partners and display: Performance Max advertisers in a limited Google alpha can now exclude search partners and display, while household income exclusions surfaced on July 27, 2026. https://ppc.land/google-lets-some-pmax-advertisers-switch-off-search-partners-and-display/ #GoogleAds #PerformanceMax #DigitalMarketing #PMax #Advertising

FYI: Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #ROAS #GoogleAds #PerformanceMax

FYI: Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #ROAS #GoogleAds #PerformanceMax

ICYMI: Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #Advertising #ROAS #PerformanceMax

ICYMI: Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #Advertising #ROAS #PerformanceMax

Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #ROAS #PerformanceMax #Channable

Channable data shows advertisers lose 46% ROAS as Google clicks cost more: Advertisers lose 46 percent ROAS on Performance Max within a year, per new Channable data spanning 1.38 billion euros in spend, as Q4 costs loom even larger. https://ppc.land/channable-data-shows-advertisers-lose-46-roas-as-google-clicks-cost-more/ #DigitalMarketing #PPC #ROAS #PerformanceMax #Channable

FYI: Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

FYI: Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

ICYMI: Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

ICYMI: Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

Promotion mode is here - Google's Ginny Marvin explains what actually changed: Google Ads launched promotion mode, Smart Bidding Exploration for Performance Max, and a bidding target overhaul set for August 17, 2026. Ginny Marvin explains. https://ppc.land/promotion-mode-is-here-googles-ginny-marvin-explains-what-actually-changed/ #GoogleAds #PromotionMode #SmartBidding #PerformanceMax #DigitalMarketing

Google Ads documents Invalid Activity Credit Report for the first time: Google publishes a help document for the Invalid Activity Credit Report, with adjusted metrics and credited clicks for Search and Performance Max campaigns. https://ppc.land/google-ads-documents-invalid-activity-credit-report-for-the-first-time/ #GoogleAds #PPC #DigitalMarketing #SearchMarketing #PerformanceMax

Google Ads documents Invalid Activity Credit Report for the first time: Google publishes a help document for the Invalid Activity Credit Report, with adjusted metrics and credited clicks for Search and Performance Max campaigns. https://ppc.land/google-ads-documents-invalid-activity-credit-report-for-the-first-time/ #GoogleAds #PPC #DigitalMarketing #SearchMarketing #PerformanceMax

A common PPC frustration: Performance Max isn't delivering, so the campaign gets the blame. But the algorithm does exactly what the conversion data instructs. Misconfigured consent mode, partial tag firing, flat lead values - these don't just create reporting gaps, they actively misdirect the AI.

Strong measurement is now a prerequisite, not an afterthought.

#GoogleAds #PerformanceMax #PPCStrategy

https://www.digiconomy.online/insights/conversion-signals-google-ai-campaign-performance/

FYI: Google site visits asset now official: what it means for Search and PMax ads: Google has officially confirmed the site visits asset for Search and Performance Max ads, showing domain click counts in three tiers starting at 10,000 clicks. https://ppc.land/google-site-visits-asset-now-official-what-it-means-for-search-and-pmax-ads/ #GoogleAds #PerformanceMax #SearchAds #PPC #DigitalMarketing

FYI: Google site visits asset now official: what it means for Search and PMax ads: Google has officially confirmed the site visits asset for Search and Performance Max ads, showing domain click counts in three tiers starting at 10,000 clicks. https://ppc.land/google-site-visits-asset-now-official-what-it-means-for-search-and-pmax-ads/ #GoogleAds #PerformanceMax #SearchAds #PPC #DigitalMarketing

FYI: Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #PPC #DigitalMarketing #AdTech

FYI: Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #PPC #DigitalMarketing #AdTech

ICYMI: Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #DigitalMarketing #PPC #OnlineAdvertising

ICYMI: Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #DigitalMarketing #PPC #OnlineAdvertising

Google site visits asset now official: what it means for Search and PMax ads: Google has officially confirmed the site visits asset for Search and Performance Max ads, showing domain click counts in three tiers starting at 10,000 clicks. https://ppc.land/google-site-visits-asset-now-official-what-it-means-for-search-and-pmax-ads/ #GoogleAds #PerformanceMax #PMax #DigitalMarketing #SEO

Google site visits asset now official: what it means for Search and PMax ads: Google has officially confirmed the site visits asset for Search and Performance Max ads, showing domain click counts in three tiers starting at 10,000 clicks. https://ppc.land/google-site-visits-asset-now-official-what-it-means-for-search-and-pmax-ads/ #GoogleAds #PerformanceMax #PMax #DigitalMarketing #SEO

Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #DigitalMarketing #PPC #OnlineAdvertising

Performance Max placement reports now show conversions, clicks, and spend: Microsoft Advertising now shows conversions, clicks, and spend inside Performance Max placement reports, with auction insights and custom columns arriving soon. https://ppc.land/performance-max-placement-reports-now-show-conversions-clicks-and-spend/ #PerformanceMax #MicrosoftAdvertising #DigitalMarketing #PPC #OnlineAdvertising

FYI: Vehicle ads break free from Performance Max, now run in Standard Shopping: Google now allows vehicle ads in Standard Shopping campaigns, giving auto dealers granular budget controls and targeting options unavailable in Performance Max. https://ppc.land/vehicle-ads-break-free-from-performance-max-now-run-in-standard-shopping/ #VehicleAds #PerformanceMax #StandardShopping #GoogleAds #AutoDealers

ICYMI: Vehicle ads break free from Performance Max, now run in Standard Shopping: Google now allows vehicle ads in Standard Shopping campaigns, giving auto dealers granular budget controls and targeting options unavailable in Performance Max. https://ppc.land/vehicle-ads-break-free-from-performance-max-now-run-in-standard-shopping/ #VehicleAds #PerformanceMax #GoogleShopping #AutoDealers #DigitalMarketing

ICYMI: Vehicle ads break free from Performance Max, now run in Standard Shopping: Google now allows vehicle ads in Standard Shopping campaigns, giving auto dealers granular budget controls and targeting options unavailable in Performance Max. https://ppc.land/vehicle-ads-break-free-from-performance-max-now-run-in-standard-shopping/ #VehicleAds #PerformanceMax #GoogleShopping #AutoDealers #DigitalMarketing

FYI: Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #GoogleAds #DigitalMarketing #Advertising #PPC

FYI: Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #GoogleAds #DigitalMarketing #Advertising #PPC

Vehicle ads break free from Performance Max, now run in Standard Shopping: Google now allows vehicle ads in Standard Shopping campaigns, giving auto dealers granular budget controls and targeting options unavailable in Performance Max. https://ppc.land/vehicle-ads-break-free-from-performance-max-now-run-in-standard-shopping/ #VehicleAds #PerformanceMax #GoogleAds #AutoDealers #ShoppingCampaigns

Performance Max sets your bids. ChatGPT describes your brand. Neither asked for approval first.

Most teams have thought carefully about data access rights. Almost none have documented what their AI systems are actually authorised to do with that access. That gap is where the real risk sits.

#AIMarketing #PerformanceMax #GEO

https://www.digiconomy.online/insights/ai-agents-decision-authority-marketing

ICYMI: Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #DigitalMarketing #OnlineAdvertising #GoogleAds #PartnerNetworks

ICYMI: Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #DigitalMarketing #OnlineAdvertising #GoogleAds #PartnerNetworks

Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #GoogleAds #DigitalMarketing #MarketingAutomation #Advertising

Performance Max lets advertisers pick partner networks in alpha test: Google is testing a Partners control inside Performance Max that lets advertisers choose the Search Partner Network and Google Display Network independently. https://ppc.land/performance-max-lets-advertisers-pick-partner-networks-in-alpha-test/ #PerformanceMax #GoogleAds #DigitalMarketing #MarketingAutomation #Advertising

FYI: Performance Max at scale: advertisers question if PMax can hold up above $100k/month: Performance Max campaigns face growing scrutiny at high spend levels as practitioners report budget drift, over-indexing on remarketing, and loss of channel control above $100k/month. https://ppc.land/performance-max-at-scale-advertisers-question-if-pmax-can-hold-up-above-100k-month/ #PerformanceMax #DigitalMarketing #PPC #Advertising #MarketingStrategy

FYI: Performance Max at scale: advertisers question if PMax can hold up above $100k/month: Performance Max campaigns face growing scrutiny at high spend levels as practitioners report budget drift, over-indexing on remarketing, and loss of channel control above $100k/month. https://ppc.land/performance-max-at-scale-advertisers-question-if-pmax-can-hold-up-above-100k-month/ #PerformanceMax #DigitalMarketing #PPC #Advertising #MarketingStrategy

ICYMI: Performance Max at scale: advertisers question if PMax can hold up above $100k/month: Performance Max campaigns face growing scrutiny at high spend levels as practitioners report budget drift, over-indexing on remarketing, and loss of channel control above $100k/month. https://ppc.land/performance-max-at-scale-advertisers-question-if-pmax-can-hold-up-above-100k-month/ #PerformanceMax #DigitalMarketing #PPC #AdTech #MarketingStrategies

ICYMI: Performance Max at scale: advertisers question if PMax can hold up above $100k/month: Performance Max campaigns face growing scrutiny at high spend levels as practitioners report budget drift, over-indexing on remarketing, and loss of channel control above $100k/month. https://ppc.land/performance-max-at-scale-advertisers-question-if-pmax-can-hold-up-above-100k-month/ #PerformanceMax #DigitalMarketing #PPC #AdTech #MarketingStrategies

Performance Max at scale: advertisers question if PMax can hold up above $100k/month: Performance Max campaigns face growing scrutiny at high spend levels as practitioners report budget drift, over-indexing on remarketing, and loss of channel control above $100k/month. https://ppc.land/performance-max-at-scale-advertisers-question-if-pmax-can-hold-up-above-100k-month/ #PerformanceMax #PMax #DigitalMarketing #AdTech #SEM

FYI: Google's AI voice-over is coming to your Performance Max videos - opt out by March 20: Google is adding AI-generated voice-over to Performance Max video ads using advertiser headlines and descriptions, with an opt-out deadline of March 20, 2026. https://ppc.land/googles-ai-voice-over-is-coming-to-your-performance-max-videos-opt-out-by-march-20/ #GoogleAds #PerformanceMax #AIVoiceOver #DigitalMarketing #PPC

ICYMI: Google's AI voice-over is coming to your Performance Max videos - opt out by March 20: Google is adding AI-generated voice-over to Performance Max video ads using advertiser headlines and descriptions, with an opt-out deadline of March 20, 2026. https://ppc.land/googles-ai-voice-over-is-coming-to-your-performance-max-videos-opt-out-by-march-20/ #GoogleAI #VoiceOver #PerformanceMax #DigitalMarketing #AdTech

Google's AI voice-over is coming to your Performance Max videos - opt out by March 20: Google is adding AI-generated voice-over to Performance Max video ads using advertiser headlines and descriptions, with an opt-out deadline of March 20, 2026. https://ppc.land/googles-ai-voice-over-is-coming-to-your-performance-max-videos-opt-out-by-march-20/ #GoogleAI #VoiceOver #PerformanceMax #DigitalMarketing #VideoAds

ICYMI: Google's text guidelines beta goes global for AI Max and Performance Max: Google today expanded text guidelines beta globally for AI Max and Performance Max, giving all advertisers up to 25 term exclusions and 40 messaging restrictions to control AI-generated ad copy. https://ppc.land/googles-text-guidelines-beta-goes-global-for-ai-max-and-performance-max/ #GoogleAds #AIMarketing #PerformanceMax #AdCopy #DigitalMarketing