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#paidsocial — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #paidsocial, aggregated by home.social.

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  1. Meta Ads stuck in learning? Before rebuilding the campaign, check for frequent edits, too many ad sets splitting a small budget, and an optimisation event that fires too rarely. Stabilise the signal first, then refresh creative. OIESU runs Meta Ads for remote clients: oiesu.com/services/meta-ads #MetaAds #PaidSocial #DigitalMarketing

  2. FYI: 59% of DTC brands in Tatari survey plan bigger Black Friday TV budgets: Linear TV and paid social tie at 76% among DTC holiday media priorities, and 20% name LLM platforms. How much can a sample of 41 brands tell the wider market? ppc.land/59-of-dtc-brands-in-t #BlackFriday #DTCMarketing #TVAdvertising #PaidSocial #HolidayShopping

  3. 59% of DTC brands in Tatari survey plan bigger Black Friday TV budgets: Linear TV and paid social tie at 76% among DTC holiday media priorities, and 20% name LLM platforms. How much can a sample of 41 brands tell the wider market? ppc.land/59-of-dtc-brands-in-t #DTC #BlackFriday #MarketingTrends #TVAdvertising #PaidSocial

  4. FYI: Basis case study claims 6:1 ROAS on adventure brand paid social: Basis reports a full-funnel paid social campaign returned 6:1 ROAS and 1.8 million dollars for a global adventure brand, cutting CPA to 30 dollars from 50-60. ppc.land/basis-case-study-clai #ROAS #PaidSocial #DigitalMarketing #Advertising #SocialMediaMarketing

  5. ICYMI: Basis case study claims 6:1 ROAS on adventure brand paid social: Basis reports a full-funnel paid social campaign returned 6:1 ROAS and 1.8 million dollars for a global adventure brand, cutting CPA to 30 dollars from 50-60. ppc.land/basis-case-study-clai #ROAS #PaidSocial #DigitalMarketing #AdventureBrand #MarketingStrategy

  6. Basis case study claims 6:1 ROAS on adventure brand paid social: Basis reports a full-funnel paid social campaign returned 6:1 ROAS and 1.8 million dollars for a global adventure brand, cutting CPA to 30 dollars from 50-60. ppc.land/basis-case-study-clai #ROAS #PaidSocial #DigitalMarketing #AdventureBrand #SocialMediaMarketing

  7. Help me out #hivemind - I'm trying to figure out how an organisation that has published three videos on #YouTube in six weeks, none on mainstream topics and none with more than 1000 likes, has added 1 million subscribers in that time. It's sometimes gained 100,000 subscribers in three days!

    None of this org's other social media accounts - across X, Facebook, Insta and LinkedIn - have more than 1500 followers.

    Am I horribly cynical to suspect #fraud or #paidsocial subscriber acquisition?

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