home.social

#openx — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #openx, aggregated by home.social.

  1. DrumWave: Uma agenda ainda obscura

    Startup que tem o Brasil como laboratório de monetização de dados propõe recompensar cidadãos por informações privadas. Mas onde ficará o real lucro? Que relações tem com o rentismo? Usando infraestrutura pública, como fica a soberania?

    outraspalavras.net/tecnologiae

  2. FYI: OpenX and TVision bring real-time attention targeting to CTV buyers: OpenX and TVision launched a CTV attention targeting solution on March 11, using predictive scores and pre-bid activation across 231 million monthly unique users. ppc.land/openx-and-tvision-bri #CTV #AttentionTargeting #DigitalMarketing #Advertising #OpenX

  3. ICYMI: OpenX and TVision bring real-time attention targeting to CTV buyers: OpenX and TVision launched a CTV attention targeting solution on March 11, using predictive scores and pre-bid activation across 231 million monthly unique users. ppc.land/openx-and-tvision-bri #CTV #Advertising #DigitalMarketing #AttentionTargeting #OpenX

  4. OpenX and TVision bring real-time attention targeting to CTV buyers: OpenX and TVision launched a CTV attention targeting solution on March 11, using predictive scores and pre-bid activation across 231 million monthly unique users. ppc.land/openx-and-tvision-bri #CTV #DigitalMarketing #Advertising #AttentionTargeting #OpenX

  5. OpenX names Matt Sattel CEO after John Gentry's death from cancer: OpenX Technologies appointed Matt Sattel as CEO on February 5, 2026, following founder John Gentry's death last month after 12-year tenure building independent SSP. ppc.land/openx-names-matt-satt #OpenX #MattSattel #JohnGentry #CEO #Leadership

  6. OpenX integrates Amazon's machine learning to filter low-value impressions: OpenX enhanced its traffic optimization using Amazon Ads' Dynamic Traffic Engine to route higher-quality impressions to Amazon DSP through automated signals. ppc.land/openx-integrates-amaz #OpenX #AmazonAds #MachineLearning #TrafficOptimization #DigitalMarketing

  7. Get involved with developing the 5th national Open Government Partnership National Action Plan for Aotearoa NZ, starting next week :)

    #opengov #openX

    mailchi.mp/publicservice.govt.

  8. OpenX launches curated video packages for Latin American advertisers: OpenX introduces specialized connected TV and premium video offerings targeting Mexico, Brazil, and Latin America's rapidly growing digital advertising market. ppc.land/openx-launches-curate #OpenX #DigitalAdvertising #ConnectedTV #VideoMarketing #LatinAmerica

  9. OpenX launches curated video packages for Latin American advertisers: OpenX introduces specialized connected TV and premium video offerings targeting Mexico, Brazil, and Latin America's rapidly growing digital advertising market. ppc.land/openx-launches-curate #OpenX #DigitalAdvertising #ConnectedTV #VideoMarketing #LatinAmerica

  10. OpenX launches curated video packages for Latin American advertisers: OpenX introduces specialized connected TV and premium video offerings targeting Mexico, Brazil, and Latin America's rapidly growing digital advertising market. ppc.land/openx-launches-curate #OpenX #DigitalAdvertising #ConnectedTV #VideoMarketing #LatinAmerica

  11. Business Insider: Adtech company OpenX sues Google, accusing it of anticompetitive tactics that ‘crippled’ its growth. “Adtech company OpenX has accused Google of repeatedly kneecapping its growth through anticompetitive tactics in the digital advertising market — and now it wants payback. OpenX on Monday piggybacked on an antitrust lawsuit previously filed against Google by the US Department […]

    https://rbfirehose.com/2025/08/08/business-insider-adtech-company-openx-sues-google-accusing-it-of-anticompetitive-tactics-that-crippled-its-growth/

  12. @strypey The intersections between the different #openX flavours are super interesting too - wee experiment I performed a few years ago may be of interest :)

    medium.com/proceeding-by-inqui

  13. @strypey

    Kia ora :) I'm a long-time advocate for all things #openX (I coined the term, I think), and have worked in open data / govt for many years. I'm also board Chair for an international open data-focused NGO :) I used to write / speak heaps too...my focus these days is on data governance and ethics, but still very much about (ethical) openness, and community! So happy to contribute however I can (while also being aware that many of us have channel exhaustion) :)

    @davemosk @Kay

  14. I've heard on the grapevine that Aotearoa NZ may be setting up one of these as part of our Open Government Partnership work :)

    Keen to speak with anyone who knows more about it / etc. Please spread the word!

    #opengov #openX #engagement

    opengovpartnership.org/multist

  15. This recent piece from @kaythaney strikes all the right ideas in framing today’s challenges faced by #openaccess / #openscience. And it’s in line with the #ParadoxofOpen framing that I’ve been working on.

    Kaitlin argues that Open Access has become big business, and that revenues flow more quickly for the companies than the benefits for the communities producing knowledge. That’s the gist of the Paradox of Open: the commons are being exploited.

    I like the point that thanks to OA, and through the exploitative modes of publishers, “OA is free to read but not free or affordable to publish”.

    And Kaitlin argues that publishers would ideally dedicate a portion of profits back into the communities (the commons). +1 to that. That’s the reason that I really like the Wikimedia Enterprise project, which shows that payments back to the commons can be part of an open framework.

    The problem wiki Wikimedia ENterprise is that it is voluntary - so the big question is, how can such redistribution be mandated?

    A starting point would be for #openX communities (not just #OA / #openscience but also #opensource, for example, have a shared position on the need for such redistribution.

    blogs.lse.ac.uk/impactofsocial

  16. Ooh! Get amongst it, folks!

    "Run through the Open Data Policy Lab, the 8-week training course is open to representatives globally from cities and the private sector, and participants will focus on developing a data re-use strategy for their city or cities they work with."

    Stefaan and co are amazing humans <3

    #opendata #datasharing #datagovernance #strategy #policy #openX #bettertogether

    cities-today.com/nyu-seeks-to-

  17. [addendum: except #openX, which has been lifelong.]

  18. @davidgarywood heh!

    I still love T. Because I am careful about who I follow. So I mostly don’t see all the toxic bullshit. I never have, because I follow #openX nerds and historians and writers and artists etc :)

    M is different, yes :) It feels…sweeter? Smaller and more close-knit. I’m also super new to it so it will take a while to find all the awesome folx :)