home.social

#openrtb — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #openrtb, aggregated by home.social.

  1. APS launches AI assistant and expands Signal IQ to the full OpenRTB bidstream: Amazon Publisher Services announces six new capabilities at its APS Summit: AI assistant, full-bidstream Signal IQ, mobile SDK bridge, and shoppable video. ppc.land/aps-launches-ai-assis #ArtificialIntelligence #OpenRTB #DigitalMarketing #AmazonPublisherServices #AIAssistant

  2. How IAB Tech Lab plans to prevent agentic AI's fragmentation problem: IAB Tech Lab unveils agentic roadmap on January 6, extending OpenRTB and existing standards with modern protocols to scale AI agents without rebuilding digital advertising. ppc.land/how-iab-tech-lab-plan #IABTechLab #AgenticAI #DigitalAdvertising #OpenRTB #AIEthics

  3. ICYMI: Product listing ads get major update as IAB Tech Lab finalizes new standard: Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms. ppc.land/product-listing-ads-g #ProductListingAds #IABTechLab #OpenRTB #ProgrammaticBuying #DigitalMarketing

  4. ICYMI: Product listing ads get major update as IAB Tech Lab finalizes new standard: Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms. ppc.land/product-listing-ads-g #ProductListingAds #IABTechLab #OpenRTB #ProgrammaticBuying #DigitalMarketing

  5. ICYMI: Product listing ads get major update as IAB Tech Lab finalizes new standard: Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms. ppc.land/product-listing-ads-g #ProductListingAds #IABTechLab #OpenRTB #ProgrammaticBuying #DigitalMarketing

  6. Product listing ads get major update as IAB Tech Lab finalizes new standard: Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms. ppc.land/product-listing-ads-g #ProductListingAds #IABTechLab #OpenRTB #ProgrammaticBuying #DigitalMarketing

  7. Product listing ads get major update as IAB Tech Lab finalizes new standard: Latest OpenRTB specification changes aim to standardize programmatic buying of product listing ads across commerce platforms. ppc.land/product-listing-ads-g #ProductListingAds #IABTechLab #OpenRTB #ProgrammaticBuying #DigitalMarketing