home.social

#gtmtips — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #gtmtips, aggregated by home.social.

  1. Simo Ahava @[email protected] ·

    My latest article covers a "cookieless" scenario on server-side #GoogleTagManager, where you might want to prevent the #GoogleAnalytics4 Client from accessing the FPID cookie under certain conditions.

    For example, you might want to support FPID only for a subset of all GA4 measurement IDs collected by server-side GTM, or you might want to prevent FPID access when a custom consent setting requires so.

    This article is a walkthrough of how to do that.

    simoahava.com/gtm-tips/prevent

    #measure #gtmtips

    #googletagmanager #googleanalytics4 #measure #gtmtips
  2. Simo Ahava @[email protected] ·

    Mr. Sebastian Pospichil of TRKKN fame authored a guest post on my blog (www.simoahava.com).

    This article shows you how to setup "Enhanced Link Attribution" for GA4. With just a single #GoogleTagManager tag and some variables, you can track each and every navigation event with metadata on which link / link-like element was clicked. You can use this to build heatmaps of the most used navigational elements on the site, for example.

    simoahava.com/analytics/track-

    #measure #gtmtips #googleanalytics4

    #googletagmanager #measure #gtmtips #googleanalytics4