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#digital-marketing — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #digital-marketing, aggregated by home.social.

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  1. FYI: Google Ads opens Colombia to online lottery ads from October 21: CNJSA-authorized lotteries become the 8th product Colombian operators can certify, and a Google application is still required. Does the Coljuegos rule apply? ppc.land/google-ads-opens-colo #GoogleAds #OnlineLottery #Colombia #DigitalMarketing #AdTech

  2. FYI: Google drops DV360 sensitive categories, leaving 3 tiers and 10 themes: CTV, audio and display line items inherited YouTube's inventory modes on October 1, 2026. Does the MRC accreditation behind those tiers reach TV screens yet? ppc.land/google-drops-dv360-se #Google #DV360 #DigitalMarketing #AdTech #YouTube

  3. Chizrinz Infoway helps you create content that turns attention into sales. 🚀

    We create strategic, engaging, and conversion-focused content that connects with your audience, builds trust, and inspires people to buy.

    We don’t just create content. We create content that converts.

    #ChizrinzInfoway #ContentMarketing #DigitalMarketing #SocialMediaMarketing #ContentThatConverts #BrandGrowth #MarketingStrategy #BusinessGrowth #ConversionMarketing #creativeagency

  4. ICYMI: Explaining poisoned SERP: A poisoned SERP is a search results page where malware, phishing or scam pages reach visible slots through SEO poisoning, hacked sites or fraudulent search ads. ppc.land/poisoned-serp/ #SEO #DigitalMarketing #Cybersecurity #Malware #Phishing

  5. IAB Tech Lab says Apple can block ad vendors remotely with no appeal: Rowena Lam's October 13 essay tells publishers to move bidding and identity to the edge, citing no speed or privacy data. How much does the record support? ppc.land/iab-tech-lab-says-app #IABTechLab #Apple #AdTech #Privacy #DigitalMarketing

  6. FYI: Invalid traffic can wipe out unpaid Google ad revenue, MonetizeMore warns: Indonesian publishers heard Traffic Cop runs 100-plus checks per visitor but skips mobile apps. How far does a vendor's claimed access to Google's team go? ppc.land/invalid-traffic-can-w #DigitalMarketing #AdRevenue #GoogleAds #InvalidTraffic #Monetization

  7. FYI: WARC forecasts social media ad spend gains 21.3% to $394.6bn in 2026: Social, search and retail media take 66.4% of a $1.34trn market while TV grows 1.2% and publishing shrinks 2.4%. Can a 2027 slowdown to 8.4% change that mix? ppc.land/warc-forecasts-social #SocialMedia #DigitalMarketing #AdSpend #MarketingTrends #PPC

  8. ICYMI: Game: Every measurement debate eventually reaches the denominator: Sixteen terms, four groups of four. A standard midweek grid leaning on commerce, creators and reporting, with one group that is harder to close than it looks. ppc.land/measurement-debate-re #MeasurementDebate #DigitalMarketing #DataAnalytics #Ecommerce #ContentCreation

  9. Google podcast hosts can't name the PDF crawl limit it documents as 64MB: Converted PDFs rank like HTML pages in AI Overviews, Martin Splitt and John Mueller say, yet get refetched rarely. Why a new filename may beat an edited file. ppc.land/google-podcast-hosts- #GooglePodcast #PDFCrawlLimit #SEOTips #ContentMarketing #DigitalMarketing

  10. Meta says its GEM ads model lifted conversions 18.9% across its apps: Click-through rates rose 12% as Meta folded ad prediction for every surface into one model trained on thousands of GPUs. What can advertisers actually check? ppc.land/meta-says-its-gem-ads #Meta #GEMAds #DigitalMarketing #Advertising #AdTech

  11. Ads & Performance Marketing: what we offer

    Paid campaigns on Meta, Google and LinkedIn — set up, tracked properly, and optimised against real business results rather than vanity metrics.

    • Meta Ads (Facebook & Instagram)
    • Google Ads (Search)
    • Google Display Ads
    • Google Shopping Ads
    • YouTube Ads
    • LinkedIn Ads

    🌐 nexonenterprise.com
    📲 WhatsApp: +91 95129 29896

    #PerformanceMarketing #MetaAds #GoogleAds #DigitalMarketing

  12. ICYMI: Google stops blocking low-quality product images from ads and free listings: Blurry or pixelated images no longer keep Merchant Center products out of ads or free listings. The 500 x 500 pixel floor still applies from January 31, 2027. ppc.land/google-stops-blocking #GoogleAds #ProductImages #MerchantCenter #DigitalMarketing #Ecommerce

  13. ICYMI: Google Ads API moves to two releases a month starting with v26: API developers get 21 releases in 2027, but only four are breaking majors, each retiring about 13 months after launch. Does the migration workload grow too? ppc.land/google-ads-api-moves- #GoogleAds #API #DigitalMarketing #AdTech #PPC

  14. ICYMI: Google returns wrong results on 11% of DemandSphere's daily rank checks: Blocking that began around September 11 has broken rank data across SEO vendors, and Nozzle counts 8% poisoned pages. How much late-2026 reporting holds up? ppc.land/google-returns-wrong- #SEO #GoogleRanking #DigitalMarketing #RankCheck #SEM

  15. Google claims 20% Demand Gen conversion uplift from tag gateway setups: Insurer The Zebra logged 16% more conversions in Google's October Demand Gen Drop. Enhanced conversions for DV360 and Analytics are now listed as coming soon. ppc.land/google-claims-20-dema #Google #DemandGen #DigitalMarketing #MarketingStrategy #Analytics

  16. Bing shows sites the AI search queries where rivals get cited and they don't: Opportunity queries list grounding queries where other sites are cited and a site is not, in ranges. Small sites may not see the beta. How reliable is the data? ppc.land/bing-shows-sites-the- #AI #SearchEngine #Bing #DigitalMarketing #SEO

  17. ICYMI: Explaining autocrediting: Autocrediting is Google's automatic refund of low-quality Local Services Ads leads, judged by machine learning models that replaced manual disputes in 2024. ppc.land/autocrediting/ #Autocrediting #GoogleAds #MachineLearning #LocalServicesAds #DigitalMarketing

  18. ICYMI: Explaining lead rating: Lead rating is an advertiser's verdict on one lead's quality, recorded in Google's Local Services Ads to steer future lead matching and sometimes earn a credit. ppc.land/lead-rating/ #LeadRating #DigitalMarketing #GoogleAds #LocalServices #PPC

  19. ICYMI: Explaining Local Services Ads: Local Services Ads are Google's pay-per-lead format for plumbers, lawyers and other local providers, sold on verification rather than on keywords or clicks. ppc.land/local-services-ads/ #LocalServicesAds #GoogleAds #PPC #DigitalMarketing #LocalBusinesses

  20. Character.ai loses $8m a month despite $2.5m in monthly ad sales: Ad revenue rose from $0.5m to $2.5m a month in 13 months while compute took 45% of costs. Can a buyer save the chatbot app before the December 17 deadline? ppc.land/character-ai-loses-8m #AI #Chatbots #TechNews #DigitalMarketing #StartupChallenges

  21. FYI: DV360 SDF v11 drops redundant YouTube vendor reporting ID columns: Four YouTube third-party vendor columns in DV360 line item files now hold reporting IDs and multiple vendors. What breaks for files and scripts built on v10? ppc.land/dv360-sdf-v11-drops-r #DV360 #YouTube #DigitalMarketing #AdTech #MarketingAutomation

  22. AI Powered Prospecting System Your AI Powered Business Prospecting Team

    AIProspectGenie finds active businesses, identifies where they need help and prepares personalised outreach for you…Instead of spending hours researching businesses one by one, AIProspectGenie handles the prospecting process for you. Scan for active businesses across thousands of niches and pull together the contact information you need to approach them. AI analyses each business, its website and its online presence to uncover areas where AI services could help. Generate customised […]

    onlinemarketingscoops.com/2026

  23. ICYMI: Explaining product feed: A product feed is a structured file listing what a retailer sells, with prices, images and stock, sent to shopping ads, marketplaces and AI shopping agents. ppc.land/product-feed/ #ProductFeed #Ecommerce #ShoppingAds #DigitalMarketing #RetailTech

  24. ICYMI: Explaining creative management platform: A creative management platform (CMP) is software that builds, versions, trafficks and measures ad creative at scale from shared templates, feeds and rules. ppc.land/creative-management-p #CreativeManagement #AdTech #MarketingTools #DigitalMarketing #Advertising

  25. Explaining attention per mille: Attention per mille (APM) counts the seconds of human attention an ad earns per 1,000 impressions, letting buyers compare formats on looking, not on serving. ppc.land/attention-per-mille/ #AttentionPerMille #Advertising #DigitalMarketing #AdMetrics #MarketingStrategy

  26. Explaining purchase intent: Purchase intent is a measure of how likely a person is to buy a product, captured in surveys or inferred from searches and browsing to target and measure ads. ppc.land/purchase-intent/ #PurchaseIntent #ConsumerBehavior #DigitalMarketing #OnlineShopping #MarketingStrategies

  27. ICYMI: LSArespond tops 2,000 users as Google moves Local Services Ads into PMax: Over 115,000 Local Services Ads leads ran through the tool in August 2026, by its count, while missed calls became billable on October 1. What does it automate? ppc.land/lsarespond-tops-2-000 #LocalServicesAds #PMax #LSArespond #DigitalMarketing #PPC

  28. ICYMI: Explaining verified bot: A verified bot is an automated client whose claimed operator has been confirmed by DNS, published IP ranges or a cryptographic signature, so sites can admit it. ppc.land/verified-bot/ #VerifiedBot #Automation #DigitalMarketing #BotTechnology #DNS

  29. ICYMI: Bannerflow now scores ads for attention before any budget is spent: Attention heatmaps and clarity scores join image tools and plain-language feed setup in one suite. Still missing: release dates, pricing and proof scores work. ppc.land/bannerflow-now-scores #DigitalMarketing #Advertising #AdTech #MarketingTools #AttentionScores

  30. ICYMI: Explaining dynamic creative optimization: Dynamic creative optimization (DCO) assembles ad variants from a template, a data feed and rules at serve time, then shifts delivery to versions that perform. ppc.land/dynamic-creative-opti #DynamicCreativeOptimization #DigitalMarketing #AdTech #MarketingAutomation #PPC

  31. ICYMI: Explaining consumer feed: A consumer feed is the ranked, scrolling stream of posts, videos and ads that apps such as Facebook, TikTok and Google Discover serve to each individual user. ppc.land/consumer-feed/ #ConsumerFeed #SocialMedia #DigitalMarketing #Facebook #TikTok

  32. ICYMI: Explaining hyper-personalization: Hyper-personalization tailors ads and offers to one person in real time, using live behavioural and contextual data and AI to predict and write each message. ppc.land/hyper-personalization/ #HyperPersonalization #DigitalMarketing #Personalization #AI #Advertising

  33. ICYMI: Explaining AI visibility: AI visibility is how often and how prominently a brand or website is named, cited or recommended in AI-generated answers. A vendor label, measured by sampling. ppc.land/ai-visibility/ #AIVIsibility #ArtificialIntelligence #BrandAwareness #AI #DigitalMarketing

  34. ICYMI: Explaining value exchange: Value exchange is the trade in which people give attention, personal data or consent for free content, services or rewards, the bargain behind ad-funded media. ppc.land/value-exchange/ #ValueExchange #DigitalMarketing #AdTech #ContentMarketing #DataPrivacy

  35. ICYMI: Explaining bid request: A bid request is the message an ad exchange sends to buyers offering one ad impression for auction, describing the placement, device, user and auction rules. ppc.land/bid-request/ #BidRequest #DigitalMarketing #AdTech #ProgrammaticAdvertising #OnlineAdvertising

  36. Explaining AI referral traffic: AI referral traffic is website visits that arrive when a user clicks a link inside a chatbot answer, such as ChatGPT, Gemini or Perplexity. Small, fast-growing. ppc.land/ai-referral-traffic/ #AI #ReferralTraffic #Chatbots #DigitalMarketing #TrafficGeneration

  37. Cách phục hồi website bị tụt rank do nội dung AI

    Website tụt hạng vì nội dung AI? 📉 Đừng lo, đây là lộ trình 'hồi sinh' thứ hạng cực hiệu quả!

    ✅ Loại bỏ nội dung rác
    ✅ Bổ sung yếu tố con người (E-E-A-T)
    ✅ Tập trung vào trải nghiệm người dùng

    Xem chi tiết cách tối ưu lại website tại đây: wriai.com/vi/blog/cach-phuc-ho 🚀 #SEO #DigitalMarketing #AI

    wriai.com/vi/blog/cach-phuc-ho

  38. FYI: Google optimises its own revenue. Advertisers have to optimise theirs: Google's August 17 bidding change, AI Max defaults and court findings on ad pricing show a platform optimising its revenue while advertisers fight for theirs. ppc.land/google-optimises-its- #GoogleAds #DigitalMarketing #Advertising #PPC #AI

  39. ICYMI: Meta's Muse agent puts well-known merchants first as it gains ad accounts: Meta's Muse shopping agent must rank well-known merchants first and now reaches ad accounts, as agents, verifiers and footnotes shape the day's marketing news. ppc.land/metas-muse-agent-puts #Meta #DigitalMarketing #Ecommerce #Advertising #SocialMedia

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