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#customerjourney — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #customerjourney, aggregated by home.social.

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  1. FYI: Explaining footfall attribution: Footfall attribution measures whether people shown an advert later walked into a physical shop. How visits get detected, projected, and where the method fails. ppc.land/footfall-attribution/ #FootfallAttribution #CustomerJourney #DigitalMarketing #RetailAnalytics #AttributionModel

  2. Brands still treat attention as a single ad burst; the emerging model treats it as a pipeline. By linking an AI-driven persona, automated content loops and real-time measurement, each touchpoint reinforces the previous one, turning isolated clicks into a steady flow of qualified interest. The result is a predictable, scalable attention architecture. ⚙️ #AI #MarketingAutomation #CustomerJourney #DataFeedback - Powered by FG

  3. Das Buchungsportal der #DeutscheBahn ist ein bisschen dusslig.
    Wenn ich eine Suche mit "habe D-Ticket" mache, und eine Hinfahrt mit Fernverkehrsanteil ausgesucht habe, die Rückfahrt aber nur Nahverkehr enthält, dann würde ich hier einen Button erwarten "nur Hinfahrt buchen" und kein totes Ende.
    Das gilt neben dem D-Ticket Szenario auch für andere Fälle, z.B. Rückfahrt mit nicht DB-buchbaren Unternehmen wie Westbahn oder Flix.
    @PRO_BAHN

    #UI_UX #CustomerJourney #Bahn

  4. @nick slowclap sounds interesting. I immediately followed you for that reason.

    Your front page text is quite long. What would be helpful to a busy creator like me is, if you lead with two or three sentences about what specific gap in the system you are trying to fill.

    We already know what YouTube does, we already know what Patreon does, but what is it that you do, they don't?

    That was the selling point I was looking for, and I did not find it in 10 seconds.

    #customerjourney

  5. Brands Grapple With Integrated Journeys: The "Full-Funnel" Imperative

    Brands are changing how they advertise to connect with customers all the way from first seeing an ad to buying something. This new way uses customer data.

    #FullFunnelMarketing, #CustomerJourney, #DigitalMarketing, #BrandStrategy, #MarketingTips

    newsletter.tf/brands-use-full-

  6. Many brands are now using a 'full-funnel' marketing strategy, which is a big change from older methods. This means they are trying to talk to customers at every step, not just when they might buy.

    #FullFunnelMarketing, #CustomerJourney, #DigitalMarketing, #BrandStrategy, #MarketingTips
    newsletter.tf/brands-use-full-

  7. There may be times you need to map out the customer's journey from beginning through conclusion to ensure all elements are covered and they are satisfied along the way. #customerjourney #customerservice #business #map

  8. 🚀 Still tracking “likes” in 2025? That’s not paying the bills.
    AI + LLMs are exposing hidden signals like rage-taps, scroll stops, and checkout drop-offs—metrics that actually predict revenue.
    Don’t get left behind while competitors move faster.

    👉 Read the full breakdown:
    medium.com/@rogt.x1997/clicks-

    #AIAnalytics #DigitalGrowth #CustomerJourney
    medium.com/@rogt.x1997/clicks-

  9. New article: “The Magic of 'Micro-Moments' — The Small Actions That Lead to Big Success"
    Ed Gandia breaks down how these tiny inflection points in customer journeys can completely transform your marketing results. It's not always about big campaigns!
    Read more: b2blauncher.com/369/

    #MicroMoments #B2BMarketing #CustomerJourney #MarketingStrategy