#ctvadvertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #ctvadvertising, aggregated by home.social.
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ICYMI: AI agents now buy media, so agencies are metering them by the token: Media agencies are building audit logs and daily token caps as AI agents begin buying real campaigns, after one CTV test returned 5x on a $25,000 media spend. https://ppc.land/ai-agents-now-buy-media-so-agencies-are-metering-them-by-the-token/ #AIAgents #MediaBuying #DigitalMarketing #CTVAdvertising #AdTech
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ICYMI: AI agents now buy media, so agencies are metering them by the token: Media agencies are building audit logs and daily token caps as AI agents begin buying real campaigns, after one CTV test returned 5x on a $25,000 media spend. https://ppc.land/ai-agents-now-buy-media-so-agencies-are-metering-them-by-the-token/ #AIAgents #MediaBuying #DigitalMarketing #CTVAdvertising #AdTech
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ICYMI: AI agents now buy media, so agencies are metering them by the token: Media agencies are building audit logs and daily token caps as AI agents begin buying real campaigns, after one CTV test returned 5x on a $25,000 media spend. https://ppc.land/ai-agents-now-buy-media-so-agencies-are-metering-them-by-the-token/ #AIAgents #MediaBuying #DigitalMarketing #CTVAdvertising #AdTech
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ICYMI: AI agents now buy media, so agencies are metering them by the token: Media agencies are building audit logs and daily token caps as AI agents begin buying real campaigns, after one CTV test returned 5x on a $25,000 media spend. https://ppc.land/ai-agents-now-buy-media-so-agencies-are-metering-them-by-the-token/ #AIAgents #MediaBuying #DigitalMarketing #CTVAdvertising #AdTech
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ICYMI: AI agents now buy media, so agencies are metering them by the token: Media agencies are building audit logs and daily token caps as AI agents begin buying real campaigns, after one CTV test returned 5x on a $25,000 media spend. https://ppc.land/ai-agents-now-buy-media-so-agencies-are-metering-them-by-the-token/ #AIAgents #MediaBuying #DigitalMarketing #CTVAdvertising #AdTech
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ChatGPT referrals to B2B sites gain 303% in a year, Demandbase finds: Monthly visits rose from 645,000 to 2.6 million across 1,584 Demandbase tenants, inflecting in May 2026. CTV spend doubled. What are marketers hedging against? https://ppc.land/chatgpt-referrals-to-b2b-sites-gain-303-in-a-year-demandbase-finds/ #MarketingTrends #B2BMarketing #Demandbase #ChatGPT #CTVAdvertising
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ChatGPT referrals to B2B sites gain 303% in a year, Demandbase finds: Monthly visits rose from 645,000 to 2.6 million across 1,584 Demandbase tenants, inflecting in May 2026. CTV spend doubled. What are marketers hedging against? https://ppc.land/chatgpt-referrals-to-b2b-sites-gain-303-in-a-year-demandbase-finds/ #MarketingTrends #B2BMarketing #Demandbase #ChatGPT #CTVAdvertising
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ChatGPT referrals to B2B sites gain 303% in a year, Demandbase finds: Monthly visits rose from 645,000 to 2.6 million across 1,584 Demandbase tenants, inflecting in May 2026. CTV spend doubled. What are marketers hedging against? https://ppc.land/chatgpt-referrals-to-b2b-sites-gain-303-in-a-year-demandbase-finds/ #MarketingTrends #B2BMarketing #Demandbase #ChatGPT #CTVAdvertising
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MNTN gains 1,205 CTV advertisers as revenue growth slows to 21%: Adjusted EBITDA rose 48% to $21.5 million while average revenue per customer fell 14%, and a $100 million buyback arrives as guidance implies reacceleration. https://ppc.land/mntn-gains-1-205-ctv-advertisers-as-revenue-growth-slows-to-21/ #MNTN #CTVAdvertising #RevenueGrowth #EBITDA #DigitalMarketing
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MNTN gains 1,205 CTV advertisers as revenue growth slows to 21%: Adjusted EBITDA rose 48% to $21.5 million while average revenue per customer fell 14%, and a $100 million buyback arrives as guidance implies reacceleration. https://ppc.land/mntn-gains-1-205-ctv-advertisers-as-revenue-growth-slows-to-21/ #MNTN #CTVAdvertising #RevenueGrowth #EBITDA #DigitalMarketing
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MNTN gains 1,205 CTV advertisers as revenue growth slows to 21%: Adjusted EBITDA rose 48% to $21.5 million while average revenue per customer fell 14%, and a $100 million buyback arrives as guidance implies reacceleration. https://ppc.land/mntn-gains-1-205-ctv-advertisers-as-revenue-growth-slows-to-21/ #MNTN #CTVAdvertising #RevenueGrowth #EBITDA #DigitalMarketing
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MNTN gains 1,205 CTV advertisers as revenue growth slows to 21%: Adjusted EBITDA rose 48% to $21.5 million while average revenue per customer fell 14%, and a $100 million buyback arrives as guidance implies reacceleration. https://ppc.land/mntn-gains-1-205-ctv-advertisers-as-revenue-growth-slows-to-21/ #MNTN #CTVAdvertising #RevenueGrowth #EBITDA #DigitalMarketing
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FYI: Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses: Walmart acquires Vibe.co to expand self-serve CTV advertising access for SMBs and mid-market brands through Walmart Connect's growing commerce media platform. https://ppc.land/walmart-is-buying-vibe-co-to-bring-self-serve-ctv-ads-to-small-businesses/ #Walmart #VibeCo #CTVAdvertising #SmallBusiness #Marketing
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FYI: Walmart is buying Vibe.co to bring self-serve CTV ads to small businesses: Walmart acquires Vibe.co to expand self-serve CTV advertising access for SMBs and mid-market brands through Walmart Connect's growing commerce media platform. https://ppc.land/walmart-is-buying-vibe-co-to-bring-self-serve-ctv-ads-to-small-businesses/ #Walmart #VibeCo #CTVAdvertising #SmallBusiness #Marketing
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ICYMI: Your TV remote can now add to Amazon cart during a Samsung TV Plus ad: Samsung Ads and Amazon Ads today activated shoppable CTV ads on Samsung TV Plus, letting viewers add products to an Amazon cart via their TV remote control. https://ppc.land/your-tv-remote-can-now-add-to-amazon-cart-during-a-samsung-tv-plus-ad/ #SamsungTVPlus #ShoppableAds #AmazonShopping #CTVAdvertising #SmartTV
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ICYMI: Your TV remote can now add to Amazon cart during a Samsung TV Plus ad: Samsung Ads and Amazon Ads today activated shoppable CTV ads on Samsung TV Plus, letting viewers add products to an Amazon cart via their TV remote control. https://ppc.land/your-tv-remote-can-now-add-to-amazon-cart-during-a-samsung-tv-plus-ad/ #SamsungTVPlus #ShoppableAds #AmazonShopping #CTVAdvertising #SmartTV
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Samsung Ads expands programmatic access to Smart TV home screen inventory
New Delhi: Samsung Ads, the advertising division of Samsung Electronics, has announced that advertisers will be able to…
#EuropeSays #Korea #KR #SamsungElectronics #advertising #connectedtv #CTVadvertising #programmaticadvertising #Samsung #SamsungAds #SmartTV #TheTradeDesk
https://www.europesays.com/korea/50383/ -
The Vizio open-source trial that could shake the smart TV ad industry: A California jury will decide in August 2026 whether Vizio must release Linux-based SmartCast source code, in a case with major stakes for CTV advertising. https://ppc.land/the-vizio-open-source-trial-that-could-shake-the-smart-tv-ad-industry/ #Vizio #SmartTV #OpenSource #AdTech #CTVAdvertising
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The Vizio open-source trial that could shake the smart TV ad industry: A California jury will decide in August 2026 whether Vizio must release Linux-based SmartCast source code, in a case with major stakes for CTV advertising. https://ppc.land/the-vizio-open-source-trial-that-could-shake-the-smart-tv-ad-industry/ #Vizio #SmartTV #OpenSource #AdTech #CTVAdvertising
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The Vizio open-source trial that could shake the smart TV ad industry: A California jury will decide in August 2026 whether Vizio must release Linux-based SmartCast source code, in a case with major stakes for CTV advertising. https://ppc.land/the-vizio-open-source-trial-that-could-shake-the-smart-tv-ad-industry/ #Vizio #SmartTV #OpenSource #AdTech #CTVAdvertising
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The Vizio open-source trial that could shake the smart TV ad industry: A California jury will decide in August 2026 whether Vizio must release Linux-based SmartCast source code, in a case with major stakes for CTV advertising. https://ppc.land/the-vizio-open-source-trial-that-could-shake-the-smart-tv-ad-industry/ #Vizio #SmartTV #OpenSource #AdTech #CTVAdvertising
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The Trade Desk's Q2 Kokai updates: AI controls, CTV pause ads, Deal Desk: The Trade Desk Q2 2026 Kokai release adds AI optimisation controls, CTV pause ads, Sincera inventory signals, Deal Desk upgrades, and omnichannel insights. https://ppc.land/the-trade-desks-q2-kokai-updates-ai-controls-ctv-pause-ads-deal-desk/ #TradeDesk #AIOptimization #CTVAdvertising #MarketingTech #DigitalMarketing
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The Trade Desk's Q2 Kokai updates: AI controls, CTV pause ads, Deal Desk: The Trade Desk Q2 2026 Kokai release adds AI optimisation controls, CTV pause ads, Sincera inventory signals, Deal Desk upgrades, and omnichannel insights. https://ppc.land/the-trade-desks-q2-kokai-updates-ai-controls-ctv-pause-ads-deal-desk/ #TradeDesk #AIOptimization #CTVAdvertising #MarketingTech #DigitalMarketing
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The Trade Desk's Q2 Kokai updates: AI controls, CTV pause ads, Deal Desk: The Trade Desk Q2 2026 Kokai release adds AI optimisation controls, CTV pause ads, Sincera inventory signals, Deal Desk upgrades, and omnichannel insights. https://ppc.land/the-trade-desks-q2-kokai-updates-ai-controls-ctv-pause-ads-deal-desk/ #TradeDesk #AIOptimization #CTVAdvertising #MarketingTech #DigitalMarketing
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences: Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year. https://ppc.land/upfront-week-reshapes-tv-ad-money-as-openai-bolts-on-custom-audiences/ #TVAdvertising #DigitalMarketing #OpenAI #AudienceTargeting #CTVAdvertising
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences: Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year. https://ppc.land/upfront-week-reshapes-tv-ad-money-as-openai-bolts-on-custom-audiences/ #TVAdvertising #DigitalMarketing #OpenAI #AudienceTargeting #CTVAdvertising
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences: Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year. https://ppc.land/upfront-week-reshapes-tv-ad-money-as-openai-bolts-on-custom-audiences/ #TVAdvertising #DigitalMarketing #OpenAI #AudienceTargeting #CTVAdvertising
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences: Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year. https://ppc.land/upfront-week-reshapes-tv-ad-money-as-openai-bolts-on-custom-audiences/ #TVAdvertising #DigitalMarketing #OpenAI #AudienceTargeting #CTVAdvertising
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Upfront week reshapes TV ad money as OpenAI bolts on custom audiences: Amazon, Disney, Netflix, NBCU and Fox stage 2026 upfronts as OpenAI adds audience targeting, Google rewires Analytics, and CTV fraud climbs 140% year-on-year. https://ppc.land/upfront-week-reshapes-tv-ad-money-as-openai-bolts-on-custom-audiences/ #TVAdvertising #DigitalMarketing #OpenAI #AudienceTargeting #CTVAdvertising
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FYI: Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #DigitalMarketing #AdTech #CTVAdvertising #WebAds #ProgrammaticAdvertising
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FYI: Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #DigitalMarketing #AdTech #CTVAdvertising #WebAds #ProgrammaticAdvertising
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FYI: Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #DigitalMarketing #AdTech #CTVAdvertising #WebAds #ProgrammaticAdvertising
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FYI: Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #DigitalMarketing #AdTech #CTVAdvertising #WebAds #ProgrammaticAdvertising
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FYI: Hearst News picks Magnite for high-impact web and CTV ad formats: Hearst News selects Magnite as preferred deal partner for web exit-intent and CTV pause ads, deepening the relationship with a new SpringServe partnership. https://ppc.land/hearst-news-picks-magnite-for-high-impact-web-and-ctv-ad-formats/ #DigitalMarketing #AdTech #CTVAdvertising #WebAds #ProgrammaticAdvertising
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FYI: TriCoast Media bets on content flywheel to cut CTV ad costs: TriCoast Media expands unified SSP/DSP, promising 30-50% lower CPMs for CTV advertisers through direct publisher access across 250+ channels and 3,000+ apps. https://ppc.land/tricoast-media-bets-on-content-flywheel-to-cut-ctv-ad-costs/ #CTVAdvertising #DigitalMarketing #AdTech #ContentMarketing #ProgrammaticAdvertising
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FYI: TriCoast Media bets on content flywheel to cut CTV ad costs: TriCoast Media expands unified SSP/DSP, promising 30-50% lower CPMs for CTV advertisers through direct publisher access across 250+ channels and 3,000+ apps. https://ppc.land/tricoast-media-bets-on-content-flywheel-to-cut-ctv-ad-costs/ #CTVAdvertising #DigitalMarketing #AdTech #ContentMarketing #ProgrammaticAdvertising
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FYI: TriCoast Media bets on content flywheel to cut CTV ad costs: TriCoast Media expands unified SSP/DSP, promising 30-50% lower CPMs for CTV advertisers through direct publisher access across 250+ channels and 3,000+ apps. https://ppc.land/tricoast-media-bets-on-content-flywheel-to-cut-ctv-ad-costs/ #CTVAdvertising #DigitalMarketing #AdTech #ContentMarketing #ProgrammaticAdvertising
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FYI: TriCoast Media bets on content flywheel to cut CTV ad costs: TriCoast Media expands unified SSP/DSP, promising 30-50% lower CPMs for CTV advertisers through direct publisher access across 250+ channels and 3,000+ apps. https://ppc.land/tricoast-media-bets-on-content-flywheel-to-cut-ctv-ad-costs/ #CTVAdvertising #DigitalMarketing #AdTech #ContentMarketing #ProgrammaticAdvertising
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FYI: TriCoast Media bets on content flywheel to cut CTV ad costs: TriCoast Media expands unified SSP/DSP, promising 30-50% lower CPMs for CTV advertisers through direct publisher access across 250+ channels and 3,000+ apps. https://ppc.land/tricoast-media-bets-on-content-flywheel-to-cut-ctv-ad-costs/ #CTVAdvertising #DigitalMarketing #AdTech #ContentMarketing #ProgrammaticAdvertising
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How Brands Can Win Big with CTV Advertising Strategies
read more : https://www.martechcube.com/how-brands-win-with-ctv-advertising-strategies/
#CTVAdvertising #BrandStrategies #martech #martechnews #martecharticles #martechinterview
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ICYMI: WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #WHOOP #Viant #CTVAdvertising #AdTech #DigitalMarketing
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ICYMI: WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #WHOOP #Viant #CTVAdvertising #AdTech #DigitalMarketing
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ICYMI: WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #WHOOP #Viant #CTVAdvertising #AdTech #DigitalMarketing
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ICYMI: WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #WHOOP #Viant #CTVAdvertising #AdTech #DigitalMarketing
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ICYMI: WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #WHOOP #Viant #CTVAdvertising #AdTech #DigitalMarketing
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WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #CTVAdvertising #DigitalMarketing #ProgrammaticAds #WHOOP #ViantTechnology
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WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #CTVAdvertising #DigitalMarketing #ProgrammaticAds #WHOOP #ViantTechnology
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WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #CTVAdvertising #DigitalMarketing #ProgrammaticAds #WHOOP #ViantTechnology
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WHOOP picks Viant as its CTV ad platform in a multi-year deal: WHOOP selects Viant Technology as its DSP of Record for CTV advertising, targeting household-level precision and measurable business outcomes in a multi-year deal. https://ppc.land/whoop-picks-viant-as-its-ctv-ad-platform-in-a-multi-year-deal/ #CTVAdvertising #DigitalMarketing #ProgrammaticAds #WHOOP #ViantTechnology
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FYI: Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #ProgrammaticBuying #LiveStreaming #AdTech
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FYI: Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #ProgrammaticBuying #LiveStreaming #AdTech
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FYI: Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #ProgrammaticBuying #LiveStreaming #AdTech
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FYI: Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #ProgrammaticBuying #LiveStreaming #AdTech
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Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #LiveStreaming #ProgrammaticAds #AdRecall
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Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #LiveStreaming #ProgrammaticAds #AdRecall
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Spain's streamers are watching more - and advertisers are taking notice: Magnite's 2025 Spain study of 872 streamers reveals CTV co-viewing habits, live stream ad recall, and low awareness of shoppable and pause ad formats - key signals for programmatic buyers. https://ppc.land/spains-streamers-are-watching-more-and-advertisers-are-taking-notice/ #SpainStreamers #CTVAdvertising #LiveStreaming #ProgrammaticAds #AdRecall
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Comscore and Yahoo DSP target 2026 voters with CTV political audiences: Comscore and Yahoo DSP launch Proximic Political Audiences on March 5, bridging linear TV data and CTV targeting for 2026 House, Senate, and Gubernatorial races. https://ppc.land/comscore-and-yahoo-dsp-target-2026-voters-with-ctv-political-audiences/ #Comscore #YahooDSP #PoliticalMarketing #CTVAdvertising #2026Elections
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Comscore and Yahoo DSP target 2026 voters with CTV political audiences: Comscore and Yahoo DSP launch Proximic Political Audiences on March 5, bridging linear TV data and CTV targeting for 2026 House, Senate, and Gubernatorial races. https://ppc.land/comscore-and-yahoo-dsp-target-2026-voters-with-ctv-political-audiences/ #Comscore #YahooDSP #PoliticalMarketing #CTVAdvertising #2026Elections
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Comscore and Yahoo DSP target 2026 voters with CTV political audiences: Comscore and Yahoo DSP launch Proximic Political Audiences on March 5, bridging linear TV data and CTV targeting for 2026 House, Senate, and Gubernatorial races. https://ppc.land/comscore-and-yahoo-dsp-target-2026-voters-with-ctv-political-audiences/ #Comscore #YahooDSP #PoliticalMarketing #CTVAdvertising #2026Elections
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Comscore and Yahoo DSP target 2026 voters with CTV political audiences: Comscore and Yahoo DSP launch Proximic Political Audiences on March 5, bridging linear TV data and CTV targeting for 2026 House, Senate, and Gubernatorial races. https://ppc.land/comscore-and-yahoo-dsp-target-2026-voters-with-ctv-political-audiences/ #Comscore #YahooDSP #PoliticalMarketing #CTVAdvertising #2026Elections