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#crosschannelmarketing — Public Fediverse posts

Live and recent posts from across the Fediverse tagged #crosschannelmarketing, aggregated by home.social.

  1. FYI: xpln.ai and TVision team up to scale CTV attention data across channels: xpln.ai integrates TVision's second-by-second CTV attention data into scalable predictive models for cross-channel campaign optimization and media planning. ppc.land/xpln-ai-and-tvision-t #CTV #AttentionData #DigitalMarketing #MediaPlanning #CrossChannelMarketing

  2. Place Exchange just made DOOH buying as easy as display ads: Place Exchange launches Programmatic Guaranteed for DOOH in Google DV360, enabling unified cross-channel campaign management with guaranteed pricing and placement. ppc.land/place-exchange-just-m #DOOH #ProgrammaticAdvertising #DigitalMarketing #AdvertisingTechnology #CrossChannelMarketing