Live and recent posts from across the Fediverse tagged #brandstory, aggregated by home.social.
When life changes, so can your financial priorities
Three years ago, an elderly woman walked into OCBC’s Jurong Point branch with a clear plan: Put…
#NewsBeep #News #Personalfinance #BrandStory #Business #Finance #PersonalFinance #UK #UnitedKingdom
https://www.newsbeep.com/uk/796786/
How did KIND Snacks grow from a simple idea into a well-known snack brand?
Discover the story behind KIND Snacks, its brand strategy, product philosophy, and the key factors that helped it grow.
Read the full story 👇
https://startuporigins.xyz/how-kind-snacks-grew/
#KINDSnacks #StartupStory #Entrepreneurship #BusinessGrowth #BrandStory #Startups
How Johnnie-O Turned Golf Shop Word of Mouth Into a Nearly $200M Lifestyle Brand
In 2005, John O’Donnell started selling four-button polos with a pocket and a thoughtful surfer logo. The first…
#Golf #News #BrandStory #educational #HypeData #Johnni-o
https://www.europesays.com/golf/55786/
How Johnnie-O Turned Golf Shop Word of Mouth Into a Nearly $200M Lifestyle Brand https://www.rawchili.com/5081165/ #BrandStory #educational #golf #HypeData #JohnniO
Sell your why, not your product. 💡 #BrandStory #LeadWithPurpose #WhyMatters
A vegetarian chef built a billion-dollar hot chicken empire out of a parking-lot tent on $900. The wild Dave's story. 🤯
🔗 https://daveshotchicken.us/blog/what-is-daves-hot-chicken-story
#DavesHotChicken #FoodStory #StartupStory #HotChicken #Foodie #BrandStory #Inspiration
Sometimes life pulls you under…
Sometimes you just need someone strong enough to pull you back out.
ETCAPARA isn’t just a name.
It’s strength. Protection. Resilience. Purpose.
Rise stronger. Save your future. Build your story.
#ETCAPARA #RiseAbove #Strength #Resilience #Motivation #Mindset #HeroMindset #NeverGiveUp #BrandStory #Powerful #MasculineEnergy #MotivationDaily #OceanVibes #Cinematic #Inspiration
Hard to believe, but apparently some good stories can be told even without me. I guess I'm not the conditio sine qua nonfor a great conversation... a good guest is, and Sean Martin, CISSP can certainly hold the wheel.
I wasn't available, and I missed this one but I'm more than happy to help spread the word about yet another fantastic Brand Story told via Studio C60 / ITSPmagazine. This one's worth your attention.
Julian Hamood from TrustedTech joins Sean to talk about something most organizations are getting dangerously wrong: #AI readiness.
Here's the uncomfortable truth—AI doesn't clean up your mess. It makes it louder. Faster. More confident-sounding. And potentially more damaging.
Data scattered across personal drives, legacy servers, and random SharePoint sites? AI will find it.
Inconsistent permissions nobody remembers setting up? AI will exploit them. Architectural spaghetti connecting clouds, on-prem systems, and #SaaS platforms that were never meant to talk to each other? AI will inherit every flaw and present the results with the certainty of an oracle.
This conversation digs into what real readiness looks like—data classification, access controls, architectural clarity, and governance that doesn't get bypassed because someone in sales wanted a shiny new copilot.
Watch. Listen. Think before you deploy.
https://www.linkedin.com/pulse/ai-adoption-without-readiness-when-ambition-collides-data-tzite
#AI #Cybersecurity #DataGovernance #BrandStory #StudioC60 #ITSPmagazine #infosec #data NRPR Group, Inc #infosecurity #aiready #tech #technology #genai #agenticai
Want real marketing magic? 🎩✨ User-generated content is your golden ticket! Curate, showcase, and own the authenticity. Ready to upgrade your brand? 👀 Dive into UGC galleries now! 🚀 👉 https://blog.walls.io/branding/ugc-gallery/ #UGC #MarketingMagic #BrandStory
We❤️ Bob!
You know Bob—stuck in the #SOC, drowning in data he can't actually use, trying to do his job with tools that seem designed to slow him down rather than help him solve problems.
I've always felt for Bob.
His passion is real, but the system?
Not so much.
Now I have hope for Bob, thanks to Crogl, Inc.
monzy merza, CEO at Crogl, Inc., joins Sean Martin, CISSP and me for a conversation that's part philosophy, part rebellion, and part actual product demo—showing how a SOC can work when data never has to move and analysts finally get their time back.
We dig into what happens when you stop forcing everything into the same shape and start letting analysts actually investigate.
AI's role in collaboration. Building trust across the SOC. And Monzy drops this gem: "You don't eat food from a chef who's never eaten food. Why build a company without truly understanding the problem?" 🍳 👨🍳 🔪
This is exactly why Studio C60 / ITSPmagazine exists—to tell stories that matter, challenge assumptions, and maybe give Bob a fighting chance.
Here's to many more conversations like this one with Crogl, Inc.'s Team!
Stop normalizing everything. Start solving something.
📺 Watch the video and demo: https://www.youtube.com/watch?v=7C4zOvF9sdk
🎧 Listen to the audio: https://brand-stories-podcast.simplecast.com/episodes/how-to-make-one-soc-analyst-work-like-ten-stop-normalizing-everythingstart-solving-something-a-crogl-brand-story-conversation-with-ceo-monzy-merza-gUWf0fbo
🌐 Learn more about Crogl: https://itspm.ag/crogl-103909
🔖 More Crogl stories: https://www.itspmagazine.com/directory/crogl
#cybersecurity #ai #soc #securityoperations #technology #innovation #brandstory #podcast #welovebob #infosec #agenticAI #genAI #infoseurity
When was the last time you stopped to think about your big WHY? 🤔 If you're an entrepreneur or small business leader, it's probably been a minute.
Grab the FREE Discover Your Why workbook! Take 30 minutes to crystallize your mission and build the foundation for powerful brand stories.
Samsung – From a Small Shop to a Global Innovation Leader
From humble beginnings in 1938 to becoming a global technology powerhouse, Samsung has redefined innovation across electronics, smartphones, and AI. 🌍✨
This is the journey of how one brand shaped the way we live, connect, and dream. 💡📲🚀
#samsung #innovation #techjourney #brandstory #from1938tonow #globalleader #futureunfolds #galaxyseries #technology #inspiration
New Brand Story On ITSPmagazine!
Security that doesn’t start with the business is security that won’t scale.
Legal, #cyber, and operations used to work in silos—now they need to sit at the same table.
Bryan Marlatt from CyXcel joins Sean Martin, CISSP and Marco Ciappelli to share how their consulting model supports clients before, during, and after incidents by aligning legal strategy, cybersecurity readiness, and business goals. Whether advising hospitals, manufacturers, or multinational firms, their approach starts with people, not tools. Listen in to hear how they make security work for the business.
🎧 Listen to the podcast: https://lnkd.in/e49XM8g2
📖 Read the blog: https://lnkd.in/eqCNrJry
➤ Learn more about CyXcel: https://lnkd.in/emyyqsRr
✦ Catch more stories from CyXcel: https://lnkd.in/eA6YXkRj
#cybersecurity #infosec #infosecurity
#incidentresponse
#privacy
#riskmanagement
#brandstory
Paula Averley, Origin Communications
🎉 A new Brand Story is live — this time with eSentire!
We sat down with Dustin Hillard, CTO at #eSentire, for a powerful conversation about #AgenticAI and what it really means to reach human equivalency in security operations.
From decision-making to autonomous action, this isn’t just theory — it’s a real-world look at outcomes when AI is trained and tuned with purpose.
🎥 Watch the video:
https://youtu.be/qmca7RCzSAQ
📝 Read the full story:
https://www.itspmagazine.com/their-stories/reaching-human-equivalency-with-agentic-ai-a-real-world-look-at-security-outcomes-an-esentire-brand-story-with-dustin-hillard
🔎 Learn more about eSentire here:
https://itspm.ag/esentire-sorry4ek
Thanks to eSentire for supporting the conversation and helping us explore where AI meets security in the real world.
Sean Martin, CISSP & Marco Ciappelli
Co-Founders at ITSPmagazine
#cybersecurity #AI #agenticAI #infosec #esentire #brandstory #itspmagazine #securityoutcomes #securityoperations #genai #infosec #infosecurity #aisecurity
How Burberry Became a Global Fashion Icon
From creating the iconic trench coat to leading in luxury fashion, Burberry's journey is full of style, innovation, and British heritage.
Want to know how it all began and where it’s headed?
👉 Read the full story here: https://theenterpriseworld.com/evolution-of-burberry/
#Burberry #colourbucket #FashionHistory #LuxuryBrand #StyleEvolution #BrandStory #TheEnterpriseWorld
More Than Just Bricks – The LEGO’s Global Imagination Empire!
LEGO began as a small wooden toy company—now it’s a global icon inspiring creativity in all ages!
From bricks to movies and theme parks, LEGO has built a world of imagination.
Read the full story of LEGO’s journey and success – https://theenterpriseworld.com/lego-brand-crafting-a-world/
#LEGO #legolife #BrandStory #legostagram #legocommunity #legobricks
#BusinessSuccess #TheEnterpriseWorld
Always a pleasure spending time with Rob Allen and the whole ThreatLocker team - virtually or in person (better!!!) 😬
🎙️✨ Why Simplicity Might Be the Missing Ingredient in Your #ZeroTrust Strategy | An ITSPmagazine Brand Story with Rob Allen from ThreatLocker | #RSAC2025
At #RSAC Conference 2025, the ThreatLocker booth didn’t need flashing lights or gimmicks. Just a live PowerShell attack, a rubber ducky, and a crowd watching real protection in action. That’s how you cut through the noise.
In this Brand Story episode, Sean Martin, CISSP and Marco Ciappelli talk with Rob Allen, Chief Product Officer at ThreatLocker, about why Zero Trust doesn’t need to be complicated to be effective. Instead of piling on tools, Rob explains why proactive control, vendor consolidation, and human connection are the real differentiators.
🙌 Huge thanks to #ThreatLocker for sponsoring our RSA Conference 2025 coverage and supporting meaningful conversations like this one.
🎥 Watch the episode: https://youtu.be/pPZ2VEeTdBo
🎧 Listen to the podcast: https://brand-stories-podcast.simplecast.com/episodes/why-simplicity-might-be-the-missing-ingredient-in-your-zero-trust-strategy-a-brand-story-with-rob-allen-from-threatlocker-an-rsac-conference-2025-post-event-brand-story
📝 Read the full article: https://www.itspmagazine.com/their-stories/from-reactive-to-proactive-building-guardrails-that-actually-protect-a-brand-story-with-rob-allen-from-threatlocker-an-on-location-rsac-conference-2025-brand-story-8m334
We’re still reflecting on RSAC 2025 — and this conversation reminded us that sometimes, the simplest solutions are the most powerful.
🔜 Next stop: Infosecurity Europe 2025 in London!
Follow our coverage as it unfolds — and if you’re a cybersecurity company attending the show, reach out to connect with us on site. Let’s keep the conversations going.
#cybersecurity, #zerotrust, #RSAC2025, #ThreatLocker, #infosec, #endpointsecurity, #brandstory, #threatprevention, #vendorconsolidation, #itspmagazine, #infosecurityeurope2025, #infosecurityeurope
🎙️✨ Why #Community Could Be the Strongest Defense in #Cybersecurity
An ITSPmagazine Brand Story with Rob Clyde from ISACA | #RSAC2025
In the rush to cover #AI, #cryptography, and quantum threats, it’s easy to forget that the cybersecurity profession is—above all else—human. That’s exactly why this conversation with Rob Clyde, Board Director at ISACA, stood out during Sean Martin, CISSP and Marco Ciappelli's post-event reflections from #RSAC Conference 2025.
This Brand Story goes beyond the headlines, diving into the real issues affecting our industry: burnout, mental health, the shrinking sense of community, and the looming threat of quantum risk. Rob shares why ISACA continues to prioritize connection, education, and support at every stage of a professional’s journey.
🙌 A big thank you to ISACA for sponsoring our RSAC 2025 coverage. Your support helped make conversations like this possible.
🎥 Watch the episode: https://youtu.be/iw6MAwP8VA4
🎧 Listen to the podcast: https://brand-stories-podcast.simplecast.com/episodes/why-community-could-be-the-strongest-defense-in-cybersecurity-a-brand-story-with-rob-clyde-from-isaca-an-rsac-conference-2025-post-event-brand-story
📝 Read the full article: https://www.itspmagazine.com/their-stories/from-certification-to-confidence-the-future-of-cybersecurity-starts-with-the-first-job-a-brand-story-with-jamie-norton-from-isaca-an-on-location-rsac-conference-2025-brand-story-aarlh
We’re still looking back at #RSAC2025 — and we’re also getting ready for Infosecurity Europe. Stay tuned.
#infosecurity #infosec #ISACA #quantum #mentalhealth #community #technology #brandstory #itspmagazine #infosecurityeurope2025 #tech #education
As we look ahead to Infosecurity Europe, we’re also taking a moment to look back — just a bit more — on what made #RSAC2025 such a powerful event.
🎙️ In this Brand Story conversation recorded on the show floor, I met once more with Steve Schlarman, to hear the Archer Integrated Risk Management perspective on the current state and future direction of #risk, #compliance, and #AI in #cybersecurity.
💡 From regulatory complexity and AI-driven policy generation to the challenge of translating risk data into business decisions — this episode is packed with grounded insights and real-world applications.
▶️ Watch the video: https://youtu.be/7c6kKbwlfgE
🎧 Listen to the podcast: https://brand-stories-podcast.simplecast.com/episodes/why-ai-needs-context-not-just-hype-a-conversation-with-steve-schlarman-senior-director-product-management-at-archer-an-rsac-conference-2025-post-event-brand-story
🙏 And once again — a huge thank you to Archer for sponsoring our #RSAC 2025 coverage and helping us bring conversations like this to life.
🎧 Missed any of our RSAC 2025 episodes? Catch them all here: https://www.itspmagazine.com/rsac25
🎯 Want to meet us at Infosecurity Europe and tell your story with ITSPmagazine? 👉 https://www.itspmagazine.com/infosec25 or just DM me (Marco Ciappelli) or Sean Martin, CISSP
#RSAC2025 #Cybersecurity #BrandStory #ITSPmagazine #InfosecurityEurope #GRC #RiskManagement #AI #Compliance #CyberRisk #EventCoverage #Archer #SteveSchlarman #MarcoCiappelli
🚨 95% of startup brand stories fail to convert. Why? They focus on features instead of emotions.
Harvard research shows 95% of purchasing decisions happen subconsciously based on feelings, not features.
Learn how to craft a story that actually converts: https://bit.ly/SSBrandStory
🌐 The Digital Terrain Is Shifting — Are Your Apps and APIs Ready?
As AI adoption accelerates, so do AI-driven attacks.
In their new research report, Akamai Technologies uncovers the evolving threats facing web applications and APIs — and how organizations can respond before attackers get ahead.
State of Apps and API Security 2025: How #AI Is Shifting the Digital Terrain explores the sharp rise in automated, intelligent threats — and the new defenses emerging to meet them.
📥 Download the full report here: https://itspm.ag/akamaixmwd
📌 Research like this helps #security professionals, #leaders, and #developers stay ahead of the curve — and shape the future of #digital defense.
🎙️ We’re also proud to feature Akamai in our RSAC 2025 coverage — with a Brand Story recorded pre-event and a follow-up conversation happening on location at the conference in San Francisco with Rupesh Chokshi, Sean Martin, CISSP, and Marco Ciappelli.
Watch the pre-event recording here: https://youtu.be/DMm6INJ_2Z8
🙏 A huge thank you to the Akamai team for sponsoring our coverage and sharing their insights with our global audience.
👇 Check out the report and stay tuned for more from RSAC:
📥 Download the Report: https://itspm.ag/akamaixmwd
🌐 Explore our RSAC 2025 Coverage: https://www.itspmagazine.com/events/rsac-2025
#akamai #rsac2025 #brandstory #apigateway #applicationsecurity #aiinsecurity #webappsecurity #cybersecurityresearch #infosec #devsecops #digitaldefense #threatintelligence #itspmagazine #rsaconference #apisecurity #aiattacks #securityreport #cybersecurityinnovation #securitystrategy #zerotrust #appsec
Here we go, with another pre-RSAC 2025 Conference Coverage Brand Story!
#QuantumSecurity, Real Problems, and the Unifying Layer Behind It All
A Brand Story with Marc Manzano, General Manager, Cybersecurity Group at SandboxAQ
As we get ready for RSAC 2025, we’re kicking things off with some Brand Story conversation that sets the tone for what’s coming.
In this pre-event episode, SandboxAQ shares how their flagship platform, Active Guard, is reshaping #cybersecurity at the intersection of #AI and #quantum. From cryptographic asset management to non-human identity oversight and automated compliance, it’s all about solving real challenges and building a more secure, interoperable future.
ITSPmagazine's Co-founders Marco Ciappelli and Sean Martin, CISSP sat down with Marc Manzano for a first look at the #technology and thinking behind it — and what you can expect from their presence at RSA Conference 2025.
We’ll reconnect and record with SandboxAQ on location at #RSAC2025 for a deeper dive into this critical conversation.
A special thank you to SandboxAQ for sponsoring our RSAC 2025 coverage and supporting this exploration into the future of cybersecurity.
Watch, listen, and learn more below:
Video Teaser: https://youtu.be/eCT8qNhp4nc
Full Video Episode: https://youtu.be/aD34MD5IRnc
Explore our full RSAC 2025 Coverage: https://www.itspmagazine.com/events/rsac
#sandboxaq #rsac2025 #brandstory #cybersecurity #quantumsecurity #aiops #cryptographicmanagement #securityautomation #digitaltransformation #activeguard #rsa #infosec #devsecops #identitysecurity #securityoperations #interoperability #itspmagazine #rsaconference #cybersecurityinnovation #infosecurity
🎙️✨ New Episode!
A Brand Story from the Road to #RSAC 2025 — Featuring Akamai Technologies
Every year, as we get ready for RSA Conference, we fire up the engine and the mics—not just to cover the #tech, but to capture the #business, the strategy, and most importantly, the human side of #cybersecurity.
Our latest Brand Story does just that.
In this pre-conference conversation, we sit down with Rupesh Chokshi, SVP & GM of Application Security at #Akamai, to talk about the shifting cybersecurity landscape as we move deeper into the #AI era. From #APIattacks and #LLM scraping to hybrid infrastructures and #zerotrust environments, it’s clear that security is no longer just a barrier—it’s a business enabler.
And Akamai is right at the center of that transformation.
We explore what it means to build real #cyberresilience, how organizations can rethink their security strategy in an AI-driven world, and why this year’s #RSAC2025 Conference is set to be a defining moment for both innovation and trust.
🫶 A special thank you to Akamai for sponsoring our RSAC 2025 coverage and continuing to support conversations that matter.
🎥 Watch the teaser: https://youtu.be/NH4APVuZfRc
📺 Full episode: https://youtu.be/DMm6INJ_2Z8
🎧 Listen on the podcast: https://brand-stories-podcast.simplecast.com/episodes/ai-security-and-the-hybrid-world-akamais-vision-for-rsac-2025-with-rupesh-chokshi-svp-gm-application-security-akamai-a-rsac-conference-2025-brand-story-pre-event-conversation
📌 Learn more about Akamai: https://www.itspmagazine.com/directory/akamai
🌐 Follow all of our RSAC 2025 stories: https://www.itspmagazine.com/rsac
We’ll see you in San Francisco for more conversations to share with your audience!
— Marco Ciappelli & Sean Martin, CISSP
ITSPmagazine Co-Founders
#RSAC2025 #cybersecurity #AIsecurity #infosec #zerotrust #brandstory #akamai #securitystrategy #api #applicationsecurity #itspmagazine
This new JoyJuice branding, which I designed, is all about capturing the pure joy of childhood. I filled the visuals with smiling faces and playful moments, because healthy living should be fun!
#JoyJuice #brandingdesign #Branding #KidsBeverage #BrandStory #BrandBrief #designgraphique #tdkpeepshow
Every #Startup needs a story?
People don’t just buy products, they buy into stories. What’s yours? 📖 #BrandStory #MarketingStrategy #StartupMindset
Congrats to #JohnMastodon! You've built an impressive #PersonalBrand! This is essential to life today! All of us -- every single person -- needs to tell a compelling #brandStory in order to stand out and be unique!
Nobody will remember the Brand Story you didn’t tell... 😢
Each of us has a unique journey and an untold chapter. It might be your origin story, a business achievement, a customer's journey, or an innovative partnership. Our Brand Story podcasts and videos are designed to connect, engage, and inspire.
🚀 It’s Not Too Late!
Let us help you make your story resonate with every listen and view through a captivating Brand Story Podcast.
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Enjoy a 25% discount on our Brand Story Podcast program. Use the code ITSP23EOY25 at checkout.Our team is here to assist you in crafting and sharing your narrative in a way that resonates and inspires.
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