#brandedgame — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #brandedgame, aggregated by home.social.
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Pixel art is the perfect illustration style for branded video games and the aesthetic also allows contemporary brands to be reframed through an unexpected 8-bit lens, instantly signaling play, nostalgia, and approachability.
#pixelart #pixelartist #8bitart #gameart #brandedgame
#videogame #luxurybranding #holidaycampaign #gamedesign #artdirection -
For example, during COVID lockdowns, Sam Adams recreated its Oktoberfest stein-hoisting competition as a virtual experience. With in-person gatherings restricted, pixel art was used to build a digital game space that simulated the communal atmosphere of the event, allowing participants to compete online rather than physically.
#pixelart #pixelartist #8bitart #artdirection #brandedgame