#behaviouraladvertising — Public Fediverse posts
Live and recent posts from across the Fediverse tagged #behaviouraladvertising, aggregated by home.social.
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Keep at 'em @noybeu! These apps need to be controlled. The trade in personal #metadata to #databrokers is outrageous. The #RTB system should be regulated and #behaviouraladvertising banned.
https://noyb.eu/en/wetteronline-sees-disproportionate-effort-complying-gdpr
"Ingo Dachwitz, journalist at netzpolitik.org: "Our Databroker Files research shows that the trading of our data is COMPLETELY OUT OF CONTROL. No one can keep track where the data that smartphone apps supposedly collect for advertising ends up."
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This is why the #RTB needs to be dismantled, or at least that #behaviouraladvertising needs to be banned.
https://sls.eff.org/technologies/real-time-location-tracking
"With access to location data from commercial data brokers, federal agencies can query data about the movements of millions or billions of identifiable people at once."
This @eff article is about the situation in the US. Does anyone know if it's this bad in the EU?
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#adtech: "…#behaviouralAdvertising. That’s the kind that relies on tracking and #surveillance to work.
There is another kind of advertising. #ContextualAdvertising is when you show an advertisement related to the content of the page the user is currently on. The advertiser doesn’t need to know anything about the user, just the topic of the page." -
#Norway court rules against #Facebook owner #Meta in #privacy case | Reuters
Meta has been fined one million crowns ($93,200) per day since Aug. 14 for harvesting user data and using it to target #advertising at them. So-called #behaviouraladvertising is a business model common to Big Tech.
https://www.reuters.com/technology/norway-data-regulator-fine-meta-over-privacy-breaches-2023-08-07/
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Don’t be fooled by those ‘Reject all’ buttons that appear on some website cookie consent popups. They don’t all do what they say.
#Cookies #Privacy #SurveillanceCapitalism #BehaviouralAdvertising
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#Norway #SocialMedia #Facebook #Instagram #Meta #AdTech #BehaviouralAdvertising: "The Meta-owned social media platforms will face a temporary three-month ban on behavioural advertising based on extensive user profiling in Norway starting on 4 August, following a ruling of the EU Court of Justice that found the practice lacked a legal basis.
Although Facebook and Instagram will continue their operations in the country, behavioural advertising infringing the EU regulation on data protection is banned. The penalty is 1 million Norwegian kroner (almost €89,000) daily.
The General Data Protection Regulation applies to all 27 member states of the EU, plus the three additional countries of the European Economic Area: Iceland, Lichtenstein and Norway."
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The Privacy Pitfalls of Online Therapy and Internet Counseling
https://trl.ca/2ya
#DataBrokering
#Tracking #BehaviouralAdvertising #BehavioralAdvertising